WatchGuard is a network security company that pioneered the firewall appliance. It has shipped over 1 million firewall appliances worldwide to business customers through its 5,000 channel partners. The document discusses WatchGuard's history and private acquisition in 2006 that enabled a strategic shift. It overviewed WatchGuard's Next-Generation XTM platform which features best-of-breed technologies and a common management console for unified policy control across products. The XTM platform provides defense-in-depth security through integrated solutions like antivirus, URL filtering, VPN, and more.

1. WatchGuard
APT
(Advanced
Persistent
Threat
Detec5on)Prepared
by:
Ricoh
IT
Services
NSE:
Serhat
Cakmakoglu

2. About WatchGuard
Accolades
§ Taken private in 2006: enabled strategic shift
§ 2007-2009: 3-year effort to re-architect
platform, business model
§ Firewall appliance pioneer
§ HQ in Seattle, WA
§ ~1,000,000 appliances shipped to business
customers worldwide
§ 100% channel – 5,000 partners (1,200
with advanced certification) in 120 countries
§ Worldwide sales: 48% from Americas, 38%
EMEA and 14% APAC
2012
2006
Taken private
in October
2007-2009
Re-Engineering
of Product
2010 2011 2012
Launched
re-architected
product with
Best-of-Breed HW
Best-of-Breed SW
Launched
RED / Next
Gen Firewall
Virtual solutions:
XTMv and XCSv,
Hardware
Refresh
2013
Launched
WatchGuard
Dimension™
February 2014
CHANNEL CHIEFS
HONORING THE MOST INFLUENTIAL
CHANNEL EXECUTIVES
CRN Channel Chiefs represent the channel elite, those
executives who consistently promote and execute best-
in-class channel partner programs that create and
accelerate revenue.
Solution Providers rely on this
definitive guide to the
“Who’s Who” of the Channel.
CRN Channel Chiefs Advertorial
Highlight your company’s leadership in channel management, your technology’s solution
marketplace, and your company’s exceptional value to partners.
We’ll take care of the heavy lifting.
Advertorials are written in a journalistic style to convey your key marketing messages. Th
Channel Chiefs template is flexible so you can highlight one or more of your company’s
honorees. Allow us to write it for you or we’ll work with your supplied copy – the choice is
CRN Channel Chiefs Showcase Bundle
Take your message further and add an online showcase. Your co-sponsored portion of th
website provides a platform to showcase your video, downloadable assets and partner
program/portal information.
February 2014
CHANNEL CHIEFS
HONORING THE MOST INFLUENTIAL
CHANNEL EXECUTIVES
CRN Channel Chiefs represent the channel elite, those
executives who consistently promote and execute best-
in-class channel partner programs that create and
accelerate revenue.
Solution Providers rely on this
definitive guide to the
“Who’s Who” of the Channel.
CRN Channel Chiefs Advertorial
Highlight your company’s leadership in channel management, your technology’s solution for the
marketplace, and your company’s exceptional value to partners.
We’ll take care of the heavy lifting.
Advertorials are written in a journalistic style to convey your key marketing messages. The
Channel Chiefs template is flexible so you can highlight one or more of your company’s
honorees. Allow us to write it for you or we’ll work with your supplied copy – the choice is yours!
CRN Channel Chiefs Showcase Bundle
Take your message further and add an online showcase. Your co-sponsored portion of the
website provides a platform to showcase your video, downloadable assets and partner
program/portal information.
We drive traffic for you.
We created banner ads to drive traffic to your showcase which remains live for an entire month
February 2014
CHANNEL CHIEFS
HONORING THE MOST INFLUENTIAL
CHANNEL EXECUTIVES
CRN Channel Chiefs represent the channel elite, those
executives who consistently promote and execute best-
in-class channel partner programs that create and
accelerate revenue.
Solution Providers rely on this
definitive guide to the
“Who’s Who” of the Channel.
CRN Channel Chiefs Adv
Highlight your company’s leadership in channel managemen
marketplace, and your company’s exceptional value to partne
We’ll take care of the heavy lifting.
Advertorials are written in a journalistic style to convey your k
Channel Chiefs template is flexible so you can highlight one
honorees. Allow us to write it for you or we’ll work with your s
CRN Channel Chiefs Showc
February 2014
CHANNEL CHIEFS
HONORING THE MOST INFLUENTIAL
CHANNEL EXECUTIVES
CRN Channel Chiefs represent the channel elite, those
executives who consistently promote and execute best-
in-class channel partner programs that create and
accelerate revenue.
Solution Providers rely on this
definitive guide to the
“Who’s Who” of the Channel.
CRN Channel Chiefs Advertorial
Highlight your company’s leadership in channel management, your technology’s solution for the
marketplace, and your company’s exceptional value to partners.
We’ll take care of the heavy lifting.
Advertorials are written in a journalistic style to convey your key marketing messages. The
Channel Chiefs template is flexible so you can highlight one or more of your company’s
honorees. Allow us to write it for you or we’ll work with your supplied copy – the choice is yours!
CRN Channel Chiefs Showcase Bundle
Take your message further and add an online showcase. Your co-sponsored portion of the
website provides a platform to showcase your video, downloadable assets and partner
program/portal information.
We drive traffic for you.

3. Why
Customers
Choose
WatchGuard
#1 UTM Performance
at all price points
Top UTM
Performance
#1 Industry
Leading Modules
Best-of-Breed
Technology
#1 Most
Highly Recognized
Strong
Manageability
WatchGuard’s
Industry-­‐Leading
Pla7orm
Yields
Key
Benefits

4. Evolving
Business
Security Needs
IP network growth
(VoIP,
WLAN,BYOD,
etc.)
Demand for
SaaS / Cloud
services, BaaS,
ECM, etc.
New applications;
(Social Media)
Emerging threats
and attack
vectors
Compliance &
accountability
New Technologies & Threats
Shape Security Needs
4

5. Businesses Have Complex
Security Needs
Enforce Policy Simplify Security Protect Data
Secure Wireless &
Remote Networking
Broad Security Needs - Varying Budgets & Facilities
5

6. 6

7. …And Steal Headlines
7

8. ….”SMBs
don't
know
how
defenseless
they've
become,
especially
to
automated
and
industrialized
aSack
methodologies
by
organized
crime,"
Christopher
Porter,
Verizon
RISK
Team.
Retrieved
from
(2-­‐28-­‐13):
hSp://www.pcworld.com/ar5cle/252302/why_hackers_set_their_sights_on_small_businesses.html
8

10. What is “Next-
Generation”?
(XTM = Next-Generation UTM) “XTM platforms will take
security appliances beyond traditional boundaries by
vastly expanding security features, networking
capabilities and management flexibility.”
“Firewalls need to evolve to be more proactive in
blocking new threats, such as botnets and targeted
attacks. Enterprises need to update their network
firewall and intrusion prevention capabilities to
protect business systems as attacks get more
sophisticated.”
10

11. WatchGuard
Best
of
Breed

30. WatchGuard UTM – Architected for
Speed
30

31. XTM:
WatchGuard’s
Security
Pla7orm
Red
boxes
=
WatchGuard
IP
Latest, highest performance
platform available
Common management
console gives policy-driven
control of technologies
Standardized across products
Unparalleled security foundation
Best of Breed Technologies
from leading vendors
Designed for modularity; easy to
add or replace technologies
The value is in the platform
WatchGuard
XTM
Placorm
WatchGuard
Proxy-­‐based
Engine
WatchGuard
Industry
Standard
Placorms
An5Virus
URL
Filtering
VPN
Reputa5on
Enabled
Defense
An5SPAM
Intrusion
Preven5on
App
Control
Hyper-V
Data
Loss
Preven5on
APT
Blocker
VMware
…
Policy-­‐based
Management
Console

32. XTM Defense-In-Depth In Action
WatchGuard vs. Web 2.0 Security Issues
• Snags malware, scareware, spyware and
malicious scriptsGAV
• Prevents drive-by-download attacksIPS
• Cloud-based service protects you from
legitimate sites infected with malwareRED
• Enables granular control by user, group,
or IP; block or limit bandwidth
Application
Control
• Next gen sandbox in the cloud detects
advanced malware that signatures missAPT Blocker
32

37. Strong
Suite
of
Security
Products…
WatchGuard Security Solutions combine firewall, VPN, and security services to protect networks from data loss, spam,
viruses, malware, and intrusions.
XTM 2520: Large
enterprises and corporate
data centers*
XTMv
Four virtual software license versions
with full UTM features
XTM 2 & 3 Series:
Small offices, branch
offices and wireless hotspots
XTM 5 & 800 Series:
Mid-sized businesses and
distributed enterprises
Software Scalability:
Single version of
WatchGuard Fireware® OS
runs on all solutions,
including virtual
XTM 1500 Series: Large
distributed enterprises
Wireless Access Points
AP100/200 & AP102
Businesses can harness the
power of mobile devices
without putting network
assets at risk.
… with leading performance that meets the needs of businesses of all sizes
Core Business Product Line
*XTM 2520: World’s fastest, greenest 1 rack unit UTM Firewall
Firebox® T10:
Small office/home office and
small retail environments Indoor Outdoor

38. Large
Customer
Base
of
Enterprise
Businesses
EducaBon
Hospitality
Retail
Diversified
Food
&
Beverage
Other
Tech,
Media
&
Telecom
A large number of distributed enterprise customers are recognizing WatchGuard’s
scalable architecture and best-in-class manageability
TV Globo

39. Thank
You!
39