Internet Explorer 8 lansmanı yapılalı yaklaşık bir hafta oluyor. Ben de sizlere artık sinsi bir çalışmamı duyurmak istiyorum. Internet Explorer 8 ile ilgili birçok makale yazdım, seminerler verdim. Hepsinde de başlangıçta "Ne anlatabilir ki?" :) şeklinde bir ön yargı olduğunu kabul ediyorum fakat her seferinde de sonunda aldığım tepkiler çok güzel oldu ve insanlar gerçekten "yazılımcılara" anlatılabilecek yenilikler de olduğunu gördüler.
http://blog.wolkanca.com/internet-explorer-8-kitapcigi/
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
Internet Explorer 8 lansmanı yapılalı yaklaşık bir hafta oluyor. Ben de sizlere artık sinsi bir çalışmamı duyurmak istiyorum. Internet Explorer 8 ile ilgili birçok makale yazdım, seminerler verdim. Hepsinde de başlangıçta "Ne anlatabilir ki?" :) şeklinde bir ön yargı olduğunu kabul ediyorum fakat her seferinde de sonunda aldığım tepkiler çok güzel oldu ve insanlar gerçekten "yazılımcılara" anlatılabilecek yenilikler de olduğunu gördüler.
http://blog.wolkanca.com/internet-explorer-8-kitapcigi/
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
3. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xv
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Liste (List) Biçimlendirme 104
Liste ‹mleme Tipi (list-style-type) 104
Liste ‹mleri Konum (list-style-position) 107
Liste ‹mleme Resmi (list-style-image) 108
Liste Biçimleme (list-style) 109
Tablo (table) Özellikleri 110
S›n›r ‹ndirgeme (border-collapse) Özelli¤i 110
S›n›r Aral›¤› (border-spacing) Özelli¤i 111
Bafll›k Yan› (caption-side) Özelli¤i 113
Bofl Hücreler (empty-cells) Özelli¤i 115
Tablo Yap›s› (table-layout) Özelli¤i 116
Boyut (dimension) Özellikleri 118
Yükseklik (height) ve Genifllik (width) Özelli¤i 118
Azami Yükseklik (max-height) ve Azami Genifllik (max-width) 119
Asgari Yükseklik (min-height) ve Asgari Genifllik (min-width) 120
S›n›fland›rma (classification) ve Konumlama (positioning) Özellikleri 121
Görüntüleme (display) Özelli¤i 121
Gezinme/Kayma (float) Özelli¤i 122
Silme (clear) Özelli¤i 124
Konum (position) Özelli¤i 125
Z-dizin (z-index) Özelli¤i 128
Görsel Sonuçlar 131
Taflma (overflow) Özelli¤i 131
K›rpma (clip) Özelli¤i 133
Görünülebilme (visibility) Özelli¤i 135
‹mleç (cursor) Özelli¤i 136
Sözde S›n›flar (pseudo-classes) 138
Linkli Sözde-s›n›flar (Anchor Pseudo-classes) 138
‹lk-çocuk (f›rst-child) Sözde S›n›f› 139
Dil (lang) Sözde S›n›f› 141
Sözde-Ö¤eler (pseudo-elements) 143
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‹lk Sat›r (first-line) Sözde Ö¤esi 144
‹lk Harf (first-letter) Sözde Ö¤esi 146
Before Sözde Ö¤esi 147
After Sözde Ö¤esi 147
Stillerde Öncelik Hakk› 148
Nokta (.) Özelli¤i 148
4 XML 149
Neden XML 149
Tarihçesi 150
HTML 151
XML Belge Yap›s› 152
XML Belgesinin Bölümleri 154
XML Bildirimi 154
‹fllem Yönergeleri 154
Ö¤eler (Elements) 154
CDATA Bölümleri 155
Yorumlar 156
Öznitelikler (Attribute) 156
‹yi Oluflumlu XML Belgeleri (well-formed) 157
Geçerli XML Belgesi (Valid Document) 159
Belge Tipi Tan›mlamas› (Document Type Definition-DTD) 159
DTD Genel Yap›s› 160
Ö¤e (element) Bildirimi 161
Öznitelikler 165
Öznitelik Türleri 166
CDATA 166
ENTITY-ENTITIES 166
Enumarated (S›ral›) Öznitelikler 167
ID Öznitelikleri 167
IDREF-IDREFS Öznitelikleri 167
NMTOKEN-NMTOKENS Öznitelikleri 168
NOTATION Özniteli¤i 168
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Varsay›lan De¤erler 169
#REQUIRED 169
#IMPLIED 169
#FIXED 169
Varl›klar 169
XML fiemalar› (XML SCHEMA) 171
Basit Tipteki fiemalar 172
fiema Yap›s› 172
Basit Tip Tan›mlama 173
Sabit Tan›ml› Tipler 173
Özel Tip Oluflturma 174
Karmafl›k Tipteki fiemalar 176
XML Belgelerini Biçimlendirme (CSS-XSL) 178
CSS ile Biçimlendirme 179
XSL Kullan›m› 183
5 DREAMWEAVER 187
Dreamweaver Çal›flma Alan› 188
Menüler 191
File/Dosya 191
Edit/Düzen 192
View/Görünüm 192
Insert/Ekle 193
Modify/De¤ifltir 193
Format/Biçimle 193
Command/Komutlar 193
S›te/Site 194
Window/Pencere 194
Dreamweaver Çal›flma Alan›n› Özellefltirme 194
Dreamweaver Tercihleri 195
General (Genel Dreamweaver Tercihleri) Kategorisi 195
Code Coloring (Kod Renklendirme) Kategorisi 198
Code Format (Kod Biçimlendirme) Kategorisi 199
7. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xix
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Code Hints (Kod Tamamlama) Kategorisi 201
Code Rewriting (Kod Yeniden Düzenleme) Kategorisi 202
Copy/Paste (Kopyala/Yap›flt›r) Kategorisi 203
F›le types/Editors Kategorisi 204
New Document (Yeni Belge) Kategorisi 205
Site Kategorisi 206
Yeni Bir Site Oluflturmak 207
Yeni Bir Sayfa Oluflturmak 212
Varl›klar 214
Kitapl›k 215
Belge Oluflturmak 215
Madde ‹mleri Eklemek (Listeler) 224
Önizleme 225
Link (Ba¤lant›) Eklemek 226
Dahili Link Eklemek 226
E-posta Linki Eklemek 227
Harici Sayfalara Ba¤lant› Vermek (Hyperlink) 227
Resim Eklemek 228
Sayfaya Arkaplan Eklemek 229
Image Map (Resim Haritas›) Oluflturmak 229
Rollover Image Eklemek 230
Tablolar 231
Tablo ‹çeriklerini S›ralamak 234
Çoklu Ortam Dosyalar› 235
Formlar 236
fiablonlar 237
Spry Kullan›m› 241
Efektler 242
Menüler 243
Dreamweaver ile Ziyaretçi Defteri 245
Test Sunucusu Oluflturma 245
MySQL Ba¤lant›s› 247
8. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xx
xx WEB TASARIM REHBER‹
Formlar ile Veritaban›na Veri Girifli 250
Veritaban›ndaki Bilgileri Yazd›rma 253
Dreamweaver ile Üyelik Sistemi 257
Üyelik Formu 258
Üyelik Kontrolü 259
Üye Girifl (Login) 260
Ç›k›fl (Logout) 261
6 PHP 263
PHP’nin Yap›s› 268
PHP Nas›l Çal›fl›r? 268
Temel Sözdizimi 269
De¤iflkenler 270
Veri Tipleri 271
De¤iflken Tipleri 272
Tip De¤ifltirmek 273
De¤iflken De¤erlerinden Boflluk Kald›rma 273
Süper Global De¤iflkenler 274
Sabitler 275
Operatörler 276
String Operatör 276
Atama Operatörleri 276
Karfl›laflt›rma Operatörleri 277
Mant›ksal Operatörler 277
Aritmetik Operatörler 277
PHP’de Program Denetimi 279
Kontrol Yap›lar› 280
if Deyimi 280
Switch Deyimi 281
Döngüler 282
While Döngüsü 282
While Döngüsü 283
For Döngüsü 283
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Düzenli ‹fadeler Regular Expressions) 311
preg_match() 313
Dosya ve Dizin ‹fllemleri 313
include-require Komutu 314
file_exists 315
is_readable 315
is_writable 316
filesize 316
touch 316
Unlink 317
fopen() 317
fclose() 318
fwrite() 318
fgets()-feof() 318
fread() 319
fgetc() 319
flock() 320
opendir()-readdir() 320
mkdir()-rmdir() 321
Yönlendirme (Location ve Refresh) 321
Dosya ve Dizin ‹zinleri (CHMOD) 322
Veritaban› ‹fllemleri 324
mysql_connect() 325
mysql_select_db() 325
phpMyAdmin ile Yedek Alma ve Yede¤i Geri Yükleme 336
Oturum Yönetimi (Session) 338
Oturumu Açmak 339
PHP ve XML 342
7 JAVASCRIPT 345
JavaScript’in Yap›s› 346
Belirleyiciler (Identifier) 348
Anahtar Kelimeler (Keyword) 349
11. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxiii
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De¤erler (Literals) 349
Tamsay› De¤erler (Integer L›terals) 349
Kesirli De¤erler (Floating-Point Literals) 349
Mant›ksal Literaller (Boolean Literals) 349
Karakter Dizisi (String Literals) 350
De¤iflkenler (Variable) 350
Dizi-De¤iflkenler (Array) 351
Uygulama: Bilgi Girifl Penceresi 353
Kontrol Yap›lar› 354
Operatörler 354
Atama (Assignment) Operatörü 354
Artt›rma ve Azaltma Operatörleri 355
Mant›ksal Operatörler 356
String Operatörleri 356
Karfl›laflt›rma Operatörleri 356
›f (e¤er) Deyimi 357
›f ... Else (e¤er ... di¤er) Deyimi 357
›f else ›f 358
Koflullu Operatör 358
Switch Deyimi 359
Döngüler 360
Wh›le Deyimi 360
do...while Deyimi 360
for Deyimi 361
Yuvalanm›fl Döngü 362
Continue 363
Fonksiyonlar 364
Nesneler 365
JavaScript Haz›r Nesneleri 367
Nesnelere Ait Özellikler 368
Document Nesnesine Ait Özellikler 368
Form Nesnesine Ait Özellikler 369
12. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxiv
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Nesnelere Ait Metotlar 370
Document Nesnesine Ait Metotlar 370
Form Nesnesine Ait Metotlar 370
Date Nesnesine Ait Metotlar 370
Window Nesnesine Ait Metotlar 371
String Nesnesine Ait Metotlar 371
Math Nesnesine Ait Metotlar 372
Olay Yöneticileri (Event Handlers) 372
onLoad-onUnLoad 372
onSubmit Olay› 373
onMouseOver Olay› 374
onClick Olay› 374
onFocus-onBlur 376
onChange Olay› 376
8 FIREWORKS 379
Fireworks 379
Neler Yap›l›r? 379
Bitmap ve Vektörel Grafikler 380
Fireworks Çal›flma Alan› 381
Bafllang›ç Sayfas› 381
Fireworks Arayüzü 382
Tools (Araçlar) Paneli 382
Properties (Özellikler) Paneli 383
Panel Gruplar› 384
Optimize Paneli 385
History Paneli 386
Align Paneli 386
Pages Paneli 387
States Paneli 387
Layers Paneli 388
Styles Paneli 388
Color Palette Paneli 389
13. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxv
‹Ç‹NDEK‹LER xxv
Swatches Paneli 390
Path Paneli 390
Image Editing Paneli 391
Special Characters Paneli 391
Document Library Paneli 392
Common Library 392
Symbol Properties Paneli 393
Tool Bar (Araç Çubu¤u) 393
Belgeler ve Belge ‹fllemleri 393
Yeni Belge Açma ve Kaydetme 393
Dosya ‹thal Etme 395
Büyütme ve Kayd›rma ‹fllemleri 395
Tuval (Canvas) De¤ifliklikleri 396
Cetvel, K›lavuz ve Izgara Kullan›m› 396
Klavye K›sayollar› 398
Nesnelerle Çal›flmak 400
Nesneleri Seçme 400
Nesneleri Kesme-Kopyalama 405
Nesneleri Döndürme 406
Nesneleri Ölçeklendirme 407
Nesneleri Gruplama 408
Nesneleri ‹stifleme 408
Nesneleri Hizalama 409
Bitmap Grafikler 409
Bitmap Nesnesi Oluflturma 409
Bitmap Nesnesi Çizme 409
Boyama 410
Gradient 410
Renk Örnekleme 410
Klonlama 411
Bulan›kl›k ve Keskinlik Verme 411
Renkleri Kat›flt›rma 411
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Ayd›nlatma ve Karartma 411
Renk Kaplama 412
K›rpma ‹fllemi 412
Filtreler 412
Levels Özelli¤i ile Renk Ayarlar› 412
Curves Özelli¤i ile Renk Ayarlar› 413
Brightness (Parlakl›k) ve Contrast (Karfl›tl›k) Ayarlar› 414
Renk De¤ifltirme 415
Renkleri Tersine Çevirme 415
Renkleri Bulan›klaflt›rma 415
Renkleri Keskinlefltirme 415
Vektörel Nesneler 415
Vektörel Nesne Çizme 416
Çizgiler Oluflturma 416
Serbest Çizimler 417
Rectangle ve Ellipse Araçlar› ile Geometrik fiekiller 417
Otomatik fiekiller 418
Metinlerle Çal›flmak 422
Text Arac›n›n Özellikleri 422
Özel Karakterler Kullanma 424
Metni Farkl› Hatlara Yerlefltirme 424
Metinleri Vektörel Yollara ‹lifltirme 424
Renkler 426
Color Palette Paneli 427
Sayfalar 428
Katmanlar 429
Maskeler 431
Dilimler 432
Rollover’lar 433
Resimlerle Toplu ‹fllemler 435
Aç›l›r Menü 440
Animasyonlar 443
15. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxvii
‹Ç‹NDEK‹LER xxvii
Tween Animasyon 446
Slideshow 447
Optimizasyon 454
Fireworks Tercihleri 456
General Kategorisi 457
Edit Kategorisi 458
Guides And Grids Kategorisi 459
Type Kategorisi 460
Photoshop Import/Open Kategorisi 461
Lunch And Edit Kategorisi 462
Plug-ins Kategorisi 463
Uygulamalar 463
Yaz›ya Yans›ma Efekti Verme 464
Küre Yap›m› 465
Türk Bayra¤› Yap›m› 466
9 PHOTOSHOP 469
Photoshop Çal›flma Alan› 470
Photoshop Araçlar› (Tools) 470
Haz›r Ayarlar 471
Görüntüyü Sürükleme ve Büyütme 472
Durum Çubu¤u Kullan›m› 472
Cetvel, Izgara ve K›lavuz Kullan›m› 473
Yap›lan ‹fllemleri Geri Almak 474
Yeni Belge Açma ve Kaydetme 474
Zevkler ve Renkler 476
Renk Seçme 480
Tools Panelinden Renk Seçme 480
Damlal›k Arac› ile Renk Seçme 481
Renk Seçim Penceresi 481
Seçim ‹fllemleri 482
Marquee Araçlar› ile Seçim 482
Seçimi Tafl›mak 483
16. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxviii
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Seçimi Kaydetmek 484
Maskeler 485
Kanallar 486
Temel Rötufl ‹fllemleri 486
K›rpma ‹fllemi 489
Perspektif Dönüfltürme 489
Döndürme ‹fllemleri 490
K›rm›z› Göz Giderme 491
Renk De¤ifltirme 491
Lekeleme ‹fllemi 491
Bulan›klaflt›rma ‹fllemi 491
Keskinlefltirme ‹fllemi 492
Soldurma, Yakma ve Doygunluk ‹fllemleri 492
Katmanlar 492
Arkaplan ve Katman Dönüfltürme 493
Yeni Grup-Katman Oluflturma ve Silme 494
Katmanlar› Ço¤altmak 494
Katmanlar› Ba¤lama 495
Katman Stilleri 495
Yeni Bir Katman Stili Oluflturmak 496
Katman Maskeleri 497
Maske Oluflturma 497
Maske Düzenleme 498
F›rçalar 498
Boyama Araç Seçenekleri 499
Desenlerle Boyama 500
Silgiler 500
Eraser Tool 500
Background Eraser Tool 500
Magic Eraser Tool 500
Brushes Paneli 501
Brush Tip Shape 502
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‹Ç‹NDEK‹LER xxix
Blend Mode 504
Gradient ‹fllemleri 505
Boya Kovas› 508
Desenler 509
Filtreler 509
Filtre Galerisi 510
Artistic Filtre Grubu 510
Blur Filtre Grubu 511
Brush Strokes Filtre Grubu 512
Distort Filtre Grubu 513
Noise Filtre Grubu 513
Pixelate Filtre Grubu 514
Render Filtre Grubu 514
Sharpen Filtre Grubu 515
Sketch Filtre Grubu 515
Stylize Filtre Grubu 515
Texture Filtre Grubu 516
Çizim 516
Çizim Modlar› 516
Kalem Arac› 518
Metinler 519
Web Sayfalar› 524
Sayfalar› Dilimleme 524
Görüntüleri En ‹yilefltirme 526
Görüntüyü Kaydetme 527
Photoshop CS4 Automate 528
Automate>Batch 528
Automate>Creat Droplet 533
Uygulamalar 534
Gölge Efekti 534
Resmi Karakaleme Çevirmek 537
Metni Resimle Doldurmak 538
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xxx WEB TASARIM REHBER‹
Animasyon Uygulamas› 539
Metin Düzenleme 541
Web 2.0 Badge Yap›m› 545
Web Site Tasar›m› 548
10 FLASH CS4 557
Çal›flma Alan› 557
Çal›flma Sahnesi 560
Cetvelleri Kullanma 561
K›lavuzlar› Kullanma 562
Izgara Kullanma 563
Dosya ‹thal Etme 563
Yay›nlama Ayarlar› 564
Paneller 565
Properties Paneli 565
Library Paneli 566
Actions Paneli 567
Color Paneli 568
Align Paneli 568
Info Paneli 569
Transform Paneli 569
History Paneli 570
Scene Paneli 570
Klavye K›sayollar› 571
T›me Line 571
Grafikler 576
Pencil Tool 576
Rectangle Tool & Oval Tool 577
Free Transform 579
Pen Tool 581
Seçim ‹fllemleri 582
Semboller 584
Yeni Sembol Oluflturma 584
19. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxxi
‹Ç‹NDEK‹LER xxxi
fiekilleri Sembole Dönüfltürme 585
Sembol Özellikleri 586
Semboller ve Time Line 588
Animasyonlar 588
Classic Tween 589
Test ve Ön ‹zleme 590
Maske Uygulama 590
Parlakl›k Uygulamas› 590
fiekil Animasyonlar› 593
Motion Tween 594
Metinler 595
Metinlere Maske Uygulama 596
Ses & Video 597
Ses Dosyalar› ile Çal›flmak 597
Nesnelere Ses Ekleme 598
Videolar ile Çal›flmak 599
CS4 Yenilikler 600
Deco Tool 600
3D Rotation Tool 603
3D Translation Tool 603
Motion Editor Paneli 603
Motion Presets Paneli 605
Spray Brush Tool 607
Bone Tool 607
11 ‹ÇER‹K YÖNET‹M S‹TELER‹ 611
CMS Nedir? 611
CMS Türleri ve Örnek Baz› CMS Uygulamalar› 612
E-Ticaret Sistemleri 612
Oscommerce 612
Zen-cart 613
Prestashop 614
Forum Sistemleri 614
20. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxxii
xxxii WEB TASARIM REHBER‹
PhpBB3 615
MyBB 616
SMF 616
Blog Sistemleri 618
b2evolution 618
Nucleus CMS 618
Serendipity 618
WordPress 619
Portal Sistemleri 620
Elxis 620
Drupal 621
Örnek CMS ‹ncelemesi: Joomla 623
Tarihçe 623
Genel Terimler 624
Bileflen (Component) 624
Modül (Module) 624
Uyumlu Ek (Plug-in) 624
Tema-fiablon (Template) 624
Pozisyon-Yerleflim 624
Cpanelde Veritaban› Oluflturma 625
Uzak Sunucuda (Cpanel) Joomla Kurulumu 630
Joomla Genel Ayarlar 639
Joomla 1.5.x Genel Yap›land›rma Ayarlar› (Site Sekmesi) 640
Site Ayarlar› 641
Meta Veri Ayarlar› 641
SEO Ayarlar› 641
Joomla 1.5.x Genel Yap›land›rma Ayarlar› (Sistem Sekmesi) 642
Sistem Ayarlar› 643
Üye Ayarlar› 643
Medya Ayarlar› 644
Hata Ay›klama Ayarlar› 644
Önbellek Ayarlar› 645
21. WEB TASARIM-icindekiler 9/19/09 12:56 AM Page xxxiii
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Oturum Ayarlar› 645
Joomla 1.5.x Genel Yap›land›rma Ayarlar› (Sunucu sekmesi) 646
Sunucu Ayarlar› 646
Yerel Ayarlar 647
FTP Ayarlar› 647
Veritaban› Ayarlar› 647
Posta Ayarlar› 648
Joomla’da ‹çerik Planlamas› (Bölüm Kategori ‹çerik Mant›¤›) 648
Bölüm Oluflturma 649
Kategori Oluflturma 650
‹çerik Oluflturma 650
Genel ‹çerik Ayarlar› 651
‹çerik Ekleme 654
Sayfa Bilgileri 654
Resim, Ek Sayfa, Devam›n› Oku... Tufllar› ve ‹fllevleri 655
Ek Sayfa 656
Devam›n› Oku... 656
TinyMCE editör 657
Menüler ve Menü Yönetimi 658
Menüler 658
Menü Ö¤eleri 659
Menü Ö¤e Parametreleri 662
Bileflen Ayarlamalar› 663
Menü Ö¤e Çeflitleri 664
‹çerikler 665
Üye Yönetimi 666
Üye Yönetimi ve Üyelik Ayarlamalar› 666
Üye Detaylar› 667
Ayarlamalar 668
Eklenti ve Tema Yöneticisi 669
Kur/Kald›r ‹fllemleri 669
Tema Yönetimi 671
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Joomla 1.5.x Temalar›ndaki Ana Dosyalar 673
templateDetails.xml 673
index.php 673
template_thumbna›il.png 673
css/template.css 673
index.php 673
SONSÖZ 678