somethin'

1. Wearable Tech

3. Calorie Consumption Wristband
A wristband that scans barcodes or individual
foods you’re eating and counts the calories

4. Precedents & Competitors

5. MyFitnessPal
● Counts calories based on manual
entry
● Need access to phone no matter
what

6. Fitbit
● Calories are tracked by Food
Plan on the Fitbit
● Must log food using a phone or
computer

7. Solutions to the Problems

8. Accessible & Ready to Scan

9. No Need to Access Phone

10. No Clunky Scanning Devices

11. ● People that need to keep track of calories
○ Whether they are bulking up, slimming
down or getting ready for a marathon
● People who need an accessible and simple
integrated device
○ Allow users to keep track of their goals
without interrupting their day
Target Audience

13. ● QR / Barcode Scanner
○ Give a user more access to items that may
have a scanning code
● Alarm
○ Help users wake up if they struggle to
● Activity Monitor
○ Allow users to keep track of their goals
aside from calorie counting
Further Possibilities

14. Technology Being Utilized
● Wireless Barcode Scanner
● AI based food detector
● Wifi Sync to Database and other devices
● Sounds or Haptics for feedback
○ Lets user know calories have been
counted and saved