2. Introduction Virtual Tours worldwide have exceeded 1,434,534. Provided by a Paris based company with offices in New York, Sydney, Buenos Aries and Calgary. Currently provides virtual tour solutions to 25 countries. These figures are for the virtual tour and camera kits, powered by a URL link.
3. Create your own Presence As you already know 92% percent of house hunters search for their prospective properties on the net. This has meant a reliance for estate agents on property portals. Agents have either refused or cannot afford to make their own websites work, for an affordable cost. Average fee to Rightmove.co.uk is £450.00 per Shop unit annually £5400.00. This is due to rise to £600.00 monthly. Plus, the cost of maintaining their own website
4. Rightmove does not link back to an agents website, everything is kept in house keeping an agent on a leash. “Sell my house” search term, Rightmove is not in the top ten pages, it is a buying website. Usforhomes is currently on page 8 of Google, creating an SEO plan is crucial to becoming Number 1; Naturally. By listing on Property Portals, Usforhomes currently has the power to Sell my House. To draw in Web Traffic; Usforhomes does not have that power, as yet.
5. Virtual Tour Platform Brief Description Our servers will extract automatically, all the information from a property listing displayed on www.usforhomes.com and convert that information into a virtual tour application which is viewed from the UsforHomes website. It is also published to facebook, YouTube, and Twitter, to name but a few, Automatically. When a viewer is opened from anyone of these social media platforms, it is redirected instantly to your website. The UsforHomes Website will be directly linked to these top performing social media platforms for SEO.
6. Why is this Important? Google, Yahoo, & other Search Directories; crawl millions of websites each and every second of the day, a Google analytics programme will show the amount of traffic coming to and from your website on average every 4-6 weeks, for a start up. They are looking for new and improved information on your site, that they think is worthwhile information to their customers. In order to be the best performing search engine’s they must provide the most up to date information. When you climb up the rankings your website is being crawled more frequently. Unfortunately if you do not improve or update your information you will stay where you are in the rankings position, the art of this is called SEO ( Search Engine Optimisation). Companies will pay large amounts of money to have their website SEO managed. They may not have new information to provide, but they must stay at the top. Google Adwords for certain industries is costly, and can have asmall return on investment, it also requires constant attention.
7. SO? The virtual Tour viewer integrates with YouTube.com, which is owned by Google. YouTube videos are categorised and crawled every few hours rather than days and weeks, making this very important for SEO. Search engines now crawl social media sites for information. Networking as we know it in the UK can account for new and widening business for a company. To be successful on Twitter you need to tweet at least 15-20 times per day. A fully integrated Virtual Description for each and every property listed on UsForHomes.com potentially viewed by over 500 million users. 8% percent of the worlds population. YouTube, facebook, Twitter, over 95 Million in the UK. Largest in Europe
8. What will Previsite do for us?1St Tier As UsforHomes is a web based company, SEO is a major part of your strategy. As you grow, your agents will market properties throughout the country, possibly hundreds every week. Manually listing this information to your social media campaign is manpower intensive and needs to be centralised. Previsite will transform a property description on UsforHomes.com, morph it to a visually appealing video edit, and publish it to YouTube, Facebook, and Twitter automatically. So in essence, the vendor is; by just listing their own property, contributing towards your SEO. All properties opened from whichever platform, open on the UsForHomes website. This is SEO gold
9. 2nd Tier We will turn your facebook page into a property Portal all of it’s own. This allows potential sellers and buyers to search for properties on your facebook page from the entire facebook community currently 50 Million and Growing. YouTube videos will be saved to Thousands and potentially millions of viewers, YouTube favourites pages.
10. Which Means? An automated system that publishes new information to your site everyday, which is crawled by the search engines and is classified as having new and up to date information everyday, pretty soon the search engines will crawl your website everyday, just like Rightmove, Tabloids, BBC, Facebook, Etc. Which will allow : Head office to promote the website by other means knowing the SEO is taking care of itself. Assures your existing and potential agents that your SEO strategy and resources are State of the Art increasing recruitment. Future Revenue- encourages advertisement on your social media Pages. Twitter, you will recieve more followers as you are keeping potential buyers informed of new properties. Letting Agents more readily available to lodge with yourselves as your marketing tools far outweigh theirs, act as a new rightmove.
11. What do we get? A Fully Designed welcome page on facebook, YouTube, Twitter. A Fully searchable tool for; Sale and Rental Properties. Full Support from UK based Agent. Added value videos and information to your facebook and YouTube pages which will also be published to Twitter. Exclusivity – No other FSBO website will be offered this technology for 1 Year. First UK Website to use this Listing Technology. Monthly invoicing, price per property. One off set up fee.
12. Benefits Sends UsForHomes SEO Rankings to No.1 in Sell my Home related searches. Limitless audience Fully automated Search engines love new information Inviting to landlords, potentially cheaper than many other property portals. Low maintenance Potential Advertising revenues Average Property Sale in UK before Downturn was 11-12 Weeks, now average sale is close to 24-36 Weeks. Cost benefit could be between £0.45p-£1.35 for length of listing for each property. Due to EAD ltd being an agent for USforHomes, the best possible price has been negotiated for UsforHomes, no other UK agency would get this price.
13. Downsides Central Solution means regional area’s would have to work a little harder to relate with local clients, on a social media platform. In order to achieve this, sales agents would need to be actively involved in their own social media campaigns, for which we have training. A simple case of retweets and connections would make this problem very small indeed. Social Media advertising campaign would need to be part of your advertising structure to receive the full benefits.
14. FUTURE Iphone application nearly completed. 150 million users worldwide use facebook and twitter through a mobile phone only, no desktop. This is 30% of their membership. UK could be 15 million viewers.
15. Costs UsForHomes.com individual price plan, 0.15 pence per property, set up cost of £200.00 all prices are subject to VAT. RRP to UK market is 0.20-0.25p per property. Platform will not be available to FSBO competitors for 1 year, allowing your brand to grow within the SEO rankings.