1. 1
VIDEO AUDIO
Exteriors: Shots of Houston streets, stop lights, green
lights, people walking down the street. Car traffic,
close up of someone driving and stopping. Picking
up their smartphone, looking at it.
Medium shots and then close ups of coffee shops
signage around Houston Heights, and various parts of
town.
Following a man walking down a street to a coffee
shop. Looking at smartphone follow into a coffee
shop, shots of signage, others coming in and leaving.
Follow him in until door closes.
Interiors: Pan around the stores. Counter workers
working. People going to counter. People in line
waiting to place order and waiting for their orders.
Close ups of various orders being made (if allowed
behind the counter).
Close up of someone using their phone to order
before getting up to the counter.
Person goes up to counter to get their order which
was ordered on their phone. Close up of the
transaction.
Pan out. Person comes in meets friends already
sitting down and orders on phone or talking on
phone. Then barista calls customers name and they go
to the counter.
Music playing over.
Natural Sound or Music.
Natural Sound or Music playing over.
Natural Sound or Music playing over.
Natural Sound
Name: Kathy Van Duzer
Video Workshop Show # ___
Date (October 28, 2016)
EFP or DEMO or INTERVIEW & time (00:00)
Subject of EFP or DEMO or INTERVIEW

2. 2
VIDEO AUDIO
Questions being asked to Customers:
1. Have you ever used mobile wallets?
2. If Yes, which ones?
3. Would you want to use one for a local coffee
shop?
4. How many times to you come here in a
weeks’ time?
5. Do you go to other independent shops for
coffee, tea or a quick bite?
6. Which ones?
7. What’s your favorite order here?
8. Would you use mobile payment, wallets, if it
was available at this store?
Questions for Managers or other Employees in
the Coffee Shops:
1. Have you heard of mobile wallets before?
2. Do you use any? If Yes, which ones?
3. Would you be interested in participating in
this first in Beta,?
4. If you had increased knowledge of what
trends, and spends your customers make
would that help you make choices in what
your shop offers to customers?
5. What area of business would you like to see
increase?
6. Do you see a lot of customers coming in and
using their smartphones?
7. How long have you worked here?
8. Do you believe technology the use of mobile
wallets specifically can improve your store?
9. Do you drink coffee or tea? Regular or Decaf?
10. Are you going to vote in this next election?
B-ROLL: 2:30-3:00 Extra footage separate from
edited video for later use. Using all scenes that were
stated above and any others.
Name: Kathy Van Duzer
Video Workshop Show # ___
Date (October 28, 2016)
EFP or DEMO or INTERVIEW & time (00:00)
Subject of EFP or DEMO or INTERVIEW

3. 3
VIDEO AUDIO
More Questions:
Consumers:
How often do you order coffee, tea, etc. to go?
5. Do you use loyalty programs?
6. Do you come to coffee shops to work?
7. Do you routinely like to order the same items from
a menu?
8. Do you like to try new drinks items when they are
offered?
Managers and Other Employees:
1. Do you use mobile technology to make purchases?
2. Do you feel loyalty programs are important, but
can be challenging to maintain?
3. What do you use to reach out to your customers,
emails, social media, posters, etc.?
4. How much of your business is repeat customers?
5. What challenges do you have in reaching new
customers?
Name: Kathy Van Duzer
Video Workshop Show # ___
Date (October 28, 2016)
EFP or DEMO or INTERVIEW & time (00:00)
Subject of EFP or DEMO or INTERVIEW

4. 4
VIDEO AUDIO
Name: Kathy Van Duzer
Video Workshop Show # ___
Date (October 28, 2016)
EFP or DEMO or INTERVIEW & time (00:00)
Subject of EFP or DEMO or INTERVIEW