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DNA for Your Business!
                             OPEN PANEL DISCUSSIONS AND FORUMS
Take advantage of as many on-demand breakout sessions as possible between the two live days of v-FS3 (April 23 and 30)! Why?
Because on April 30 from 9:00 – 10:00 EDT, you’ll have the opportunity via open panel discussions with the IBM developers to get
answers to any questions that arose as you listened to the breakouts!

In the v-FS3 virtual networking lounge, you’ll find a forum associated with each open panel. Be sure to post your questions for
others to see and extend! Doing so will help panelists prepare. It also affords the user community an opportunity to collaborate and
build on each other’s questions.

To summarize:
    1. Listen to as many breakout sessions as you can before April 30. Check out the Welcome Packet in the v-FS3 virtual
       environment for a complete listing (also available here).
    2. Post your questions in the forums, located in the networking lounge.
    3. Participate in the live open panel discussions on April 30 to hear the experts at IBM – as well as your peers – address the
       questions that have been posted in the forums, as well as entertain on-the-spot questions!

     April 30 Open Panels (all times specified in EDT) All but the Silvermoon open panel located in Maint Tent
              7:30: Implementing IAA (led by Silvermoon Business Systems via Webex) *
 6:30 –
                    Location: Silvermoon Booth; also offered at 16:30
              9:30: Insurance Process & SOA (Moderator: Ian Bowring, Sales Manager IBM Industry Models; IBM
 9:00 –
                    Panelists: Sakae Iwasawa, Certified Consultant; Brigitte Hougardy, IT Architect; Didier Bruffaerts,
                    Software Engineer; Oliver Koernig, SWG Industry Solutions; Patty Brooks, Senior Managing
                    Consultant)
                    Banking Process & SOA (Moderator: Joe O’Sullivan, IFW Sales Manager; IBM Panelists: Brendan
                    O’Sullivan , Technical Sales Specialist; Georgina Marimon, IFW Banking Models Specialist; Aidan
                    Clarke, Architect; David Kearns, SOA Business Analyst; Robert Mooney, IT Architect)
             10:00: Insurance / Health Plan Data Warehouse (Moderator: Ian Bowring, Sales Manager IBM Industry
 9:30 –
                    Models; IBM Panelists: Johnny Amos, Technical Sales Specialist; Tom Hanks, Healthcare Industry
                    Solution Executive; Sean O’Mahony, Industry Model Developer; Gabriel Tanase, IIW Lead Developer)
                    Banking / Financial Markets Data Warehouse (Moderator: Joe O’Sullivan, IFW Sales Manager; IBM
                    Panelists: Neil Ryan, IT Architect; John Carney, Lead Designer – IBM Industry Models for Financial
                    Markets; Pat O’Sullivan, IT Architect; Susan Cotter, IFW Banking & FM Models Specialist)
             11:00: Using Architecture to do More with Less (Moderator: Jeff Bell, eChannel Quality and Integrity
10:00 –
                    Executive, Bank of America; Panelists: Soren Stammer, IBM; Michael Daugherty, Liberty Mutual; Kim
                    Kazmaier, Bank of America; Paul Gwaltney, Physicians Mutual; Lesa Bynum, Wachovia). Say you're
                    a new executive. You have to achieve more than your predecessor with fewer resources… with a
                    fraction of the resources! You need to eliminate organizational redundancies, tighten project budgets,
                    and identify your biggest opportunities to automate. Your industry is in the middle of stress tests from
                    the government, customers’ needs are growing and the economy continues to decline. How do you do
                    it? Where do you start?
11:00 –      11:30: Live IMUG requirements poll and survey (Michael Daugherty, President, Industry Models User
                    Group)
             17:30: Implementing IAA (led by Silvermoon Business Systems via Webex) *
16:30
                    Location: Silvermoon Booth; also offered at 6:30am

* Silvermoon invites you to an informal discussion via a web conference on any issues they may have raised in their breakout
session as well as to explain how their components and dynamic UI bring IAA to life. Share what types of initiatives your company
may be engaged with and the types of issues you have confronted with IAA implementations.



As of April 19, 2009                                                                                         Page 1 of 1

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vFS3 Open Panel Discussions

  • 1. DNA for Your Business! OPEN PANEL DISCUSSIONS AND FORUMS Take advantage of as many on-demand breakout sessions as possible between the two live days of v-FS3 (April 23 and 30)! Why? Because on April 30 from 9:00 – 10:00 EDT, you’ll have the opportunity via open panel discussions with the IBM developers to get answers to any questions that arose as you listened to the breakouts! In the v-FS3 virtual networking lounge, you’ll find a forum associated with each open panel. Be sure to post your questions for others to see and extend! Doing so will help panelists prepare. It also affords the user community an opportunity to collaborate and build on each other’s questions. To summarize: 1. Listen to as many breakout sessions as you can before April 30. Check out the Welcome Packet in the v-FS3 virtual environment for a complete listing (also available here). 2. Post your questions in the forums, located in the networking lounge. 3. Participate in the live open panel discussions on April 30 to hear the experts at IBM – as well as your peers – address the questions that have been posted in the forums, as well as entertain on-the-spot questions! April 30 Open Panels (all times specified in EDT) All but the Silvermoon open panel located in Maint Tent 7:30: Implementing IAA (led by Silvermoon Business Systems via Webex) * 6:30 – Location: Silvermoon Booth; also offered at 16:30 9:30: Insurance Process & SOA (Moderator: Ian Bowring, Sales Manager IBM Industry Models; IBM 9:00 – Panelists: Sakae Iwasawa, Certified Consultant; Brigitte Hougardy, IT Architect; Didier Bruffaerts, Software Engineer; Oliver Koernig, SWG Industry Solutions; Patty Brooks, Senior Managing Consultant) Banking Process & SOA (Moderator: Joe O’Sullivan, IFW Sales Manager; IBM Panelists: Brendan O’Sullivan , Technical Sales Specialist; Georgina Marimon, IFW Banking Models Specialist; Aidan Clarke, Architect; David Kearns, SOA Business Analyst; Robert Mooney, IT Architect) 10:00: Insurance / Health Plan Data Warehouse (Moderator: Ian Bowring, Sales Manager IBM Industry 9:30 – Models; IBM Panelists: Johnny Amos, Technical Sales Specialist; Tom Hanks, Healthcare Industry Solution Executive; Sean O’Mahony, Industry Model Developer; Gabriel Tanase, IIW Lead Developer) Banking / Financial Markets Data Warehouse (Moderator: Joe O’Sullivan, IFW Sales Manager; IBM Panelists: Neil Ryan, IT Architect; John Carney, Lead Designer – IBM Industry Models for Financial Markets; Pat O’Sullivan, IT Architect; Susan Cotter, IFW Banking & FM Models Specialist) 11:00: Using Architecture to do More with Less (Moderator: Jeff Bell, eChannel Quality and Integrity 10:00 – Executive, Bank of America; Panelists: Soren Stammer, IBM; Michael Daugherty, Liberty Mutual; Kim Kazmaier, Bank of America; Paul Gwaltney, Physicians Mutual; Lesa Bynum, Wachovia). Say you're a new executive. You have to achieve more than your predecessor with fewer resources… with a fraction of the resources! You need to eliminate organizational redundancies, tighten project budgets, and identify your biggest opportunities to automate. Your industry is in the middle of stress tests from the government, customers’ needs are growing and the economy continues to decline. How do you do it? Where do you start? 11:00 – 11:30: Live IMUG requirements poll and survey (Michael Daugherty, President, Industry Models User Group) 17:30: Implementing IAA (led by Silvermoon Business Systems via Webex) * 16:30 Location: Silvermoon Booth; also offered at 6:30am * Silvermoon invites you to an informal discussion via a web conference on any issues they may have raised in their breakout session as well as to explain how their components and dynamic UI bring IAA to life. Share what types of initiatives your company may be engaged with and the types of issues you have confronted with IAA implementations. As of April 19, 2009 Page 1 of 1