This is a copy of the presentation that we shared with our potential clients to exhibit our services and how we may be of some assistance to meet their needs. For more details see us at: https://www.facebook.com/verticaldomination
2. CompanyOverview At Vertical Domination, we’ll illustrate a whole new way to creatively approach your internet marketing efforts. Our cutting edge strategies are moderately priced, and will enable you to integrate aggressively with traditional advertising forms of media, while separating your company from the competition no matter who they are or where.
3. More CompanyOverview At Vertical Domination, we provide measurable results along with actual factual data that you, or someone in your organization (of your choosing), will be able to track these metrics in real time. We offer real time analytics for our clients. This way you can see exactly what your advertising dollars are going towards.
18. Branding Definition: is the identity of a specific product, service, or business. A brand can take many forms, including a name, sign, symbol, color combination or slogan.
19. Drip Email Definition: Drip email is the process of automatically "dripping" emails to contacts or prospects on a scheduled basis. Emails are prepared in advance and go out in timed intervals of your choosing until the series is completed.
20. Landing / Lead Capture Page Definition: sometimes known as a lead capture page, is the page that appears when a potential customer clicks on an advertisement or a search-engine result link. The page will usually display content that is a logical extension of the advertisement or link, and that is optimized to feature specific keywords or phrases for indexing by search engines.
21. Lead Generation (B2B) Definition: (commonly abbreviated as lead-gen) is a marketing term that refers to the creation or generation of prospective corporate interest or inquiry into a business' products or services. Leads can be generated for a variety of purposes - list building, e-newsletter list acquisition or for winning customers.
22. List Management List Management: is described as the process of cleaning, correcting, scrubbing, and deduping (removing duplicate entries) your list of contacts.
23. Pay Per Click (PPC) Pay Per Click (PPC):is an Internet advertising model used on most websites, in which advertisers typically pay their hosts when their ad is clicked. This process makes it so search engines, and advertisers bid on keywords or keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
24. Pay Per View (PPV) Pay Per View (PPC): is similar to Pay Per Click however, instead of paying every time someone clicks on your website. You pay every time someone actually views your website. This type of service is typically cheaper than Pay Per Click, yet not quite as accurate in tracking metrics.
25. Search Engine Marketing (SEM) Search Engine Marketing or SEM:is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of search engine optimization, paid placement, contextual advertising, and paid inclusion.
26. Search Engine Optimization (SEO) Search Engine Optimization or SEO:is the process of improving the volume or quality of traffic to a web site or a web page (such as a blog) from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion.
27. Search Engine Strategies (SES) Search Engine Strategies (SES): is easily defined as the strategies utilizing SEO & SEM.
28. Targeted Marketing Campaigns Targeted Marketing Campaigns:is a type of advertising whereby advertisements are placed so as to reach consumers based on various traits such as demographics, purchase history, or observed behavior. Two principal forms of targeted interactive advertising are behavioral targeting and contextual advertising.
29. Value Propositions A Value Proposition is the analysis and quantified review of the benefits, costs and value that an organization can deliver to customers and other constituent groups within and outside of the organization. It is also a positioning of value, where Value = Benefits - Cost (cost includes risk)
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33. Contact Information cy@verticaldomination.com / jhurt@verticicaldomination.com www.twitter.com/vertcom www.verticaldomination.com http://verticaldomination.wordpress.com Cy @ (972)-955-2862 or (214)-491-0344