If you have their eps
       file of their logo use it
       here. If you do
       not, do not copy and
       paste a l...
HOW DO I CUT COST?

Increase Productivity?

Eliminate Vendors?

Improve Quality?

Faster Service?

Faster Delivery?

                                      •We specialize in offering an array of valuable, time-
 We provide a service, not ...
Database
                                  Sales &
                                 Marketing


      Email Alert to      ...
Campaign Development       Designing for VDP
and Design                 (Personalized Printing)
Campaign Tracking Tools   ...
Encourage New Loan Campaign




Objectives of Campaign
 Obtain New Loan Customers
 Establish a direct marketing baseline f...
List segments into 3 groups- 25-35, 36-45 & 46-55
Personalized Messaging & Images designed to each segment
Tracked PURLs a...
Static       Variable
Number of       7500         7500
pieces mailed


Response Rate Less than 1%   3.67


New Loans     ...
Campaigns that utilize relevant
graphics and text commonly see a
3-5X lift in response rates
             – PODi, The Digi...
Needs Analysis
                  –Pricing &
                   Sourcing


 Follow – up
                                   ...
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
Solutions Presention   Printing
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Solutions Presention Printing

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Solutions Presention Printing

  1. 1. If you have their eps file of their logo use it here. If you do not, do not copy and paste a low res logo. Use a back ground that is personalized to their industry
  2. 2. HOW DO I CUT COST? Increase Productivity? Eliminate Vendors? Improve Quality? Faster Service? Faster Delivery?
  3. 3.  •We specialize in offering an array of valuable, time- We provide a service, not just a saving, money making services. product •Partnering with us will allow you to build successful programs and reach your ROI goals •We work with you to understand each project and then We can get the best products, price offer recommendation on how to produce and finish and delivery combination products while still remaining within your budget •We go above and beyond to do exactly what our customers want. This includes providing customized We are true business partners inventory reports and invoices designed the way you prefer them, meeting with them as often as necessary, and shipping item the way you like! •We have experience working with local start-ups, mid- We specialize in helping businesses sized companies and national corporations with of all sizes multiple locations. •As a partner, we become an extension of your company. We help avoid inventory shortages and work with you through all emergency situations. We We can help out in a crisis have the network and expertise to assist you with rush orders, emergency consultations and trouble- shooting.
  4. 4. Database Sales & Marketing Email Alert to Postcard &/or Sales email campaign Campaign Leads Thank you email to Personalized url Personalized Profile Page Survey Page
  5. 5. Campaign Development Designing for VDP and Design (Personalized Printing) Campaign Tracking Tools Training and Web Reporting List and Asset Design Services Management Database Integration VDP! profits Watch
  6. 6. Encourage New Loan Campaign Objectives of Campaign Obtain New Loan Customers Establish a direct marketing baseline for future campaigns. Compare variable data marketing to traditional static methods
  7. 7. List segments into 3 groups- 25-35, 36-45 & 46-55 Personalized Messaging & Images designed to each segment Tracked PURLs and toll-free #, contact forms and click-throughs
  8. 8. Static Variable Number of 7500 7500 pieces mailed Response Rate Less than 1% 3.67 New Loans 29.73% 59.46%
  9. 9. Campaigns that utilize relevant graphics and text commonly see a 3-5X lift in response rates – PODi, The Digital Printing Initiative 1 in 3 direct mail recipients prefer to respond online – The DMA
  10. 10. Needs Analysis –Pricing & Sourcing Follow – up Web reviews after Development each order Field Training & Select “Go Activations Live” Date

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