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BlueSky PositioningBlueSky Positioning
AA--GPS SIMGPS SIM
CostCost--efficient solution for accurate Emergency Call Positioningefficient solution for accurate Emergency Call Positioning
CALLER LOCATION ACCURACYCALLER LOCATION ACCURACYCALLER LOCATION ACCURACYCALLER LOCATION ACCURACY
Roundtable on European Emergency Number 112Roundtable on European Emergency Number 112
ŽilinaŽilina, Slovakia, Slovakia –– November 19November 19thth 20092009
www.blueskypositioning.comwww.blueskypositioning.com
Velipekka KuoppalaVelipekka Kuoppala
VP Sales and MarketingVP Sales and Marketing
velipekka.kuoppala@blueskypositioning.comvelipekka.kuoppala@blueskypositioning.com
+33660569521+33660569521
CONFIDENTIAL
All Rights Reserved
23/11/2009 1
Current problem isCurrent problem is poor accuracypoor accuracy
300m typical
accuracy in a city
Network Positioning Satellite Positioning
50m in bad
All Rights Reserved
accuracy in a city
100m
at best
50m in bad
conditions
5m at
best
Monday, November 23, 2009
Positioning Technologies in NutshellPositioning Technologies in Nutshell
Network based using Cell ID, E-OTD, U-TDOA,…
– Cell ID works with legacy handsets
– E-OTD & U-TDOA new phone and/or network software
– Accuracy in cities at best 100m, rural areas 1km+, up to 20km
06/06/2007 All Rights Reserved 3
– Accuracy in cities at best 100m, rural areas 1km+, up to 20km
Handset based using Satellite Positioning
– GPS / AGPS phones are still rare (except CDMA in US)
– Accuracy 5-35m anywhere
– AGPS also in ‘light indoors’
Where is Emergency Call location today?Where is Emergency Call location today?
– Still based mainly on Cell-ID and fax…
– Cell-ID based location is quick but not accurate enough
– Satellite navigation becoming a common feature in smart
23/11/2009 All Rights Reserved 4
– Satellite navigation becoming a common feature in smart
phones, but not yet widely used for E-112
– Cost and privacy concerns
BENCHMARKBENCHMARK
Cell ID &
Triangulation
A-GPS phones A-GPS SIM
Accuracy 100m – 20km 5-50m 5-50m
Speed 1-2 s 10-60s 10-60s
E112/E911 compliant Yes / NoE112/E911 compliant
No
Yes / No
(3G mainly)
Yes
Works outdoors /
indoors
Yes
Yes
Yes
Maybe / Cell ID
Yes
Maybe / Cell ID
Privacy & security Good Poor Very Good
23/11/2009 CONFIDENTIAL - All Rights
Reserved
5
Network and handset based methods
are complementary, not competing!
WhatWhat isis the solution?the solution?
New GPS phones toNew GPS phones to everyoneeveryone??
All Rights ReservedMonday, November 23, 2009
GPS Phones could be greatGPS Phones could be great
for E112, but only for a few?for E112, but only for a few?
4.000.000
5.000.000
Total Phone Sales Volume
GPS Phone Sales Volume
Total Subscriber Base
23/11/2009 CONFIDENTIAL - All Rights
Reserved
7
-
1.000.000
2.000.000
3.000.000
2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
14% of
users
3.7% of
users
• It will start GPS automatically when a user is calling 112 and send
immediately a location estimate followed by accurate GPS
positioning result.
• AGPS SIM is originally designed for emergency call location.
BENCHMARKBENCHMARK
AGPSAGPS--SIMSIM –– Unique FeaturesUnique Features
23/11/2009 All Rights Reserved 8
positioning result.
• PSAP system can request the location of an AGPS SIM equipped
phone using a service based on secured SMS.
• User can decide to add additional health related information, like
illness or medication, stored securely in SIM card memory can be
transmitted to PSAP together with the location info.
AGPSAGPS--SIM BenefitsSIM Benefits
Public Safety Answering PointPublic Safety Answering Point
• Minimal investments in infrastructure.
• Effective and efficient use of resources due to accurate and
rapid location fix.
23/11/2009 All Rights Reserved 9
• Enhanced location information, like altitude and speed, can
enable better judgement of the actual place of the incident.
• The privacy of this location information is protected using SIM
cards strong security mechanism, preventing unauthorised
access or ‘spying’.
INVITATIONINVITATION
to jointo join
EE--112 Project based on A112 Project based on A--GPS SIMGPS SIM
All Rights Reserved23/11/2009 10
Contact
Review
Idea
Deliver
Start
Project
Select
Partners
1 5432
CONTACTCONTACT
EE--112 project / for any questions:112 project / for any questions:
Mr. Velipekka KUOPPALAMr. Velipekka KUOPPALA
veli@blueskypositioning.comveli@blueskypositioning.com
+33 6 60 56 95 21+33 6 60 56 95 21
www.blueskypositioning.comwww.blueskypositioning.com
All Rights Reserved

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Velipekka_Kuoppala

  • 1. BlueSky PositioningBlueSky Positioning AA--GPS SIMGPS SIM CostCost--efficient solution for accurate Emergency Call Positioningefficient solution for accurate Emergency Call Positioning CALLER LOCATION ACCURACYCALLER LOCATION ACCURACYCALLER LOCATION ACCURACYCALLER LOCATION ACCURACY Roundtable on European Emergency Number 112Roundtable on European Emergency Number 112 ŽilinaŽilina, Slovakia, Slovakia –– November 19November 19thth 20092009 www.blueskypositioning.comwww.blueskypositioning.com Velipekka KuoppalaVelipekka Kuoppala VP Sales and MarketingVP Sales and Marketing velipekka.kuoppala@blueskypositioning.comvelipekka.kuoppala@blueskypositioning.com +33660569521+33660569521 CONFIDENTIAL All Rights Reserved 23/11/2009 1
  • 2. Current problem isCurrent problem is poor accuracypoor accuracy 300m typical accuracy in a city Network Positioning Satellite Positioning 50m in bad All Rights Reserved accuracy in a city 100m at best 50m in bad conditions 5m at best Monday, November 23, 2009
  • 3. Positioning Technologies in NutshellPositioning Technologies in Nutshell Network based using Cell ID, E-OTD, U-TDOA,… – Cell ID works with legacy handsets – E-OTD & U-TDOA new phone and/or network software – Accuracy in cities at best 100m, rural areas 1km+, up to 20km 06/06/2007 All Rights Reserved 3 – Accuracy in cities at best 100m, rural areas 1km+, up to 20km Handset based using Satellite Positioning – GPS / AGPS phones are still rare (except CDMA in US) – Accuracy 5-35m anywhere – AGPS also in ‘light indoors’
  • 4. Where is Emergency Call location today?Where is Emergency Call location today? – Still based mainly on Cell-ID and fax… – Cell-ID based location is quick but not accurate enough – Satellite navigation becoming a common feature in smart 23/11/2009 All Rights Reserved 4 – Satellite navigation becoming a common feature in smart phones, but not yet widely used for E-112 – Cost and privacy concerns
  • 5. BENCHMARKBENCHMARK Cell ID & Triangulation A-GPS phones A-GPS SIM Accuracy 100m – 20km 5-50m 5-50m Speed 1-2 s 10-60s 10-60s E112/E911 compliant Yes / NoE112/E911 compliant No Yes / No (3G mainly) Yes Works outdoors / indoors Yes Yes Yes Maybe / Cell ID Yes Maybe / Cell ID Privacy & security Good Poor Very Good 23/11/2009 CONFIDENTIAL - All Rights Reserved 5 Network and handset based methods are complementary, not competing!
  • 6. WhatWhat isis the solution?the solution? New GPS phones toNew GPS phones to everyoneeveryone?? All Rights ReservedMonday, November 23, 2009
  • 7. GPS Phones could be greatGPS Phones could be great for E112, but only for a few?for E112, but only for a few? 4.000.000 5.000.000 Total Phone Sales Volume GPS Phone Sales Volume Total Subscriber Base 23/11/2009 CONFIDENTIAL - All Rights Reserved 7 - 1.000.000 2.000.000 3.000.000 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 14% of users 3.7% of users
  • 8. • It will start GPS automatically when a user is calling 112 and send immediately a location estimate followed by accurate GPS positioning result. • AGPS SIM is originally designed for emergency call location. BENCHMARKBENCHMARK AGPSAGPS--SIMSIM –– Unique FeaturesUnique Features 23/11/2009 All Rights Reserved 8 positioning result. • PSAP system can request the location of an AGPS SIM equipped phone using a service based on secured SMS. • User can decide to add additional health related information, like illness or medication, stored securely in SIM card memory can be transmitted to PSAP together with the location info.
  • 9. AGPSAGPS--SIM BenefitsSIM Benefits Public Safety Answering PointPublic Safety Answering Point • Minimal investments in infrastructure. • Effective and efficient use of resources due to accurate and rapid location fix. 23/11/2009 All Rights Reserved 9 • Enhanced location information, like altitude and speed, can enable better judgement of the actual place of the incident. • The privacy of this location information is protected using SIM cards strong security mechanism, preventing unauthorised access or ‘spying’.
  • 10. INVITATIONINVITATION to jointo join EE--112 Project based on A112 Project based on A--GPS SIMGPS SIM All Rights Reserved23/11/2009 10 Contact Review Idea Deliver Start Project Select Partners 1 5432
  • 11. CONTACTCONTACT EE--112 project / for any questions:112 project / for any questions: Mr. Velipekka KUOPPALAMr. Velipekka KUOPPALA veli@blueskypositioning.comveli@blueskypositioning.com +33 6 60 56 95 21+33 6 60 56 95 21 www.blueskypositioning.comwww.blueskypositioning.com All Rights Reserved