VanGoGh is an agency located in Milan, Italy that focuses on creativity and technology in various fields including design, branding, web, and advertising. The agency has a team of 20 people from different countries and experiences that represent its heart. While based in Milan, the agency's network of partners and connections spans globally to cities like New York, London, Sao Paolo, Berlin, and Hong Kong. This allows them to take a global approach while maintaining an Italian style. The agency has won several international awards for their work on projects like a Vespa website redesign.

2. overview / 2011 fact sheet
Eyes mirror the soul, also of an agency. The eyes of vanGoGh are wide open: they are
focused worldwide and anywhere, because these are the places where inspiration
can be found. Creativity and technology are the chromosomes that define our DNA
in any field: design, branding, web, advertising and the most recent “out of home
interactive advertising”. A team of twenty people coming from different countries,
continents and experiences represents the heart of the company, located in a 500
sqm loft in Milan, the capital of fashion and Italian creativity. But our network of
partners and connections touches New York, London, San Paolo, Berlin and Hong
Kong as well. That’s why we can be defined as a very glocal agency: global in the
approach, Italian in the style.

3. clients / 2011 fact sheet

4. WEBBY AWARDS GRANDPRIX BRAND IDENTITY
THE MoST IMPorTANT INTErNATIoNAL AwArDS THAT AN ITALIAN AwArD DEDICATED To ALL THoSE
CELEBrATE oNLINE ExCELLENCE. THAT’S wHY THEY ProjECTS THAT CoNTrIBuTE To BuILD THE IDENTITY
ArE KNowN AS THE “oSCAr of THE wEB”. of A BrAND IN ANY fIELD of CoMMuNICATIoN.
ARCHIVE LUZER MEDIASTAR
LuzEr’S ArCHIvE IS A MAGAzINE INTErNATIoNALLY A vErY quALIfIED jurY of ADvErTISING ProfESSIo-
KNowN AS PoINT of rEfErENCE for worLDwIDE NALS ASSIGNS EvErY YEAr THESE IMPorTANT ITA-
CrEATIvITY. THE PuBLISHING of AN ADvErTISING LIAN AwArDS.
CAMPAIGN oN ITS PAGES IS rEALLY GrEAT HoNor.
FAVOURITE WEBSITES AWARD (FWA) PREMIO FRECCIA D’ORO
BASED IN ENGLAND BuT INTErNATIoNALLY wELL THIS IS THE AwArD ASSIGNED BY ASSoCoMuNICA-
KNowN, fwA CELEBrATES THE MoST INNovATIvE zIoNE, ITALIAN ASSoCIATIoN of CoMMuNICATIoN
IDEAS of THE wEB. CoMPANIES.
recent recognition and awards / 2011 fact sheet

5. AuToMoTIvE
PEoPLE’S voICE wINNEr
2011
PIAGGIo GrouP PROjECT / vESPA SITE
recent work

6. CLIENT /
PIAGGIo GrouP
PROjECT /
SITo vESPA
BRIEFING /
THE rEquESTED oBjECTIvE IS THAT of
rEPoSITIoNING THE vESPA BrAND oNLINE BY rEALIGNING ITS TruE vALuE, INCrEASING THE APPEAL
of THE BrAND AND IMProvING THE uSE of THE CoNTENT AND NAvIGABILITY of THE SITE. THE PurPo-
SE IS THAT of GENErATING CoMPLICITY BETwEEN THE MoST fAMouS BrAND of SCooTEr worLDwIDE
AND THE wEB uSEr ALLowING for A DIALoGuE THrouGH ALL of THE DIGITAL PLATforMS MAINTAI-
NING THE SAME EffECTIvE CrEATIvITY.
RATIONAL /
THE NEw wEBSITE vESPA.CoM, wAS DESIGNED To CrEATE, THrouGH THE MErGEr of 3D vIDEo, ANIMA-
TIoN AND CoNfIGurATIoN, AN INTENSE AND EMoTIoNAL oNLINE ExPErIENCE wHILE STILL MAINTAI-
NING THE HIGH LEvEL of uSABILITY THrouGH THE vArIouS DIGITAL PLATforMS. THE wEBSITE INTE-
GrATES THE fLuIDITY of fLASH wITH THE fuNCTIoNAL CMS MAGNoLIA AND, THErEforE, CoNSENTS
ExCELLENT SEArCH ENGINE PLACEMENT. THE MoBILE vErSIoN, INSTEAD, uSES HTML5 for THE vISuA-
LISATIoN AND HAS A SPECIfIC TECHNoLoGICAL SoLuTIoN, ESPECIALLY STuDIED for IPHoNE, IPAD AND
ANDroID, INCLuDING A CoNSISTENT CrEATIvE SLANT oN ALL SoCIAL MEDIA.
www.vESPA.CoM
PRODUCTS /
SITo wEB / vErSIoNI wEB-MoBILE
AWARDS /
/ THE wEBBY AwArDS AuToMoTIvE, PEoPLE’S voICE wINNEr
/ MEDIA STAr - CATEGorIA wEB
/ “CrEATIvITà PEr LA MuLTICANALITà” PoLITECNICo DI MILANo

7. SITO

8. SITO

9. SITO
VERSIONE MOBILE

10. SITO
SOcIaL MEdIa

11. THANK You