SlideShare a Scribd company logo
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Centricity, LLC 
1250 N Wenatchee Ave Wenatchee, WA 98801 
888.610.4230 
509.207.4230 
www.aprecs.comBusiness DecisionsEnterprise Data Solutions for Ag 
A 4-Part Series Directed for Packers/Shippers and Processors & Vertically Integrated Growers
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Growers can focus on growing; 
Packers ship confidently and 
Markets are re-assured of a 
compliant product.
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Excel/Access, Proprietary Information (Agrian, CPS, GSL, Simplot, WECo), Paper 
Informed 
Decisions 
Recordation Is A Journey … 
* Trademarks property of their respective owners. No endorsement is expressed or implied. Subject to Terms of Service.
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) As With Any Journey, Decisions Are Complicated
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Liability Could Pierce the Corporate Veil 
•The basis may become the ability to prevent –if an option existed and the election was to not to prevent then ….
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) We Want To Believe We Have This... … And Can Find That.
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) We make major investments based on this…
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) But in Reality our Decisions are based on this
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
What We Hear… 
Centricity, LLC 
1250 N Wenatchee Ave, H250 
Wenatchee, WA 98801 
888.610.4230 
509.207.4230 
www.aprecs.com
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Data For Trust 
Retailers don’t want to store the information, they want to know they could have it if they wanted it. (NOW)
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
That’s What We Do… 
Centricity, LLC 
1250 N Wenatchee Ave, H250 
Wenatchee, WA 98801 
888.610.4230 
509.207.4230 
www.aprecs.com
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Product 
ApRecs -An agricultural data acquisition and reporting software with automated services that enable users to combine disparate data into one consistent and reportable information set. Information can be securely leveraged by Grower, Processor, Marketing and Sales. IntelligenceConfidence 
Producer 
Processor 
Field 
Compliance 
Ops 
Vendors 
MarketAwareness 
ApRecs uniquely supports the [food history] conversation from the farm to the dinner table, and back.
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Your Food Safety Portal 
Your Logo Here 
Multiple Growers 
Multiple Formats 
One Solution 
* Trademarks property of their respective owners. 
No endorsement or affiliation is expressed or implied.
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Functional Areas 
•MRL Compliance 
•Market Opportunities 
•Substantiated Documents 
Sales 
•Call/Quality/Volume 
•Best Practices 
•Run Prioritization 
Ops 
•Horticultural Practices 
•Grower Management 
•Recordation 
Field 
Grower 
AdvisorPSP
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Stakeholders, Value & Allocation 
Grower 
AdvisorPSP 
Records 
Scout 
QC 
Enterprise 
Food Safety 
Sales 
Field Services 
Operations 
Clients 
Stakeholders
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
What is the cost of one bad apple? Where is the value in Recordation? 
•Capture sales opportunities early (with confidence and reputation assurance) 
•Reduce (knownand unknown) errors and improve efficiencies 
•Deliver a functional solution for internal and external entities 
•Leverage advanced technology as selling/positioning tool 
•Avoid costly container dumps 
•Achieve Integrated Data Awareness for pennies a bin. 
•What is the cost of your reputation?
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Enabling Your Success 
Phase 2 (90-180 days) 
Internal Clients 
Integration/Testing 
Roll-OutPhase 1 (45-90 days) 
Ag Services 
GrowersNow –Start the Process 
Set-Goals 
Start Conversation
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) 
Next Steps 
•Share This With The Team 
•Field Staff 
•Food Safety 
•Sales Desk / Partner 
•Operations / Logistics 
•IT/IS 
•Leadership 
www.aprecs.com | 1. 888.610.4230
Seamlessly Integrated Food Safety Awareness™ 
www.aprecs.com 
© 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Catch Up With Us @ www.PackerCafe.comSign-up Online For Our Regularly Scheduled Webinars

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Making Business Decisions with Ag Data - Leveraging Agricultural Data

  • 1. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Centricity, LLC 1250 N Wenatchee Ave Wenatchee, WA 98801 888.610.4230 509.207.4230 www.aprecs.comBusiness DecisionsEnterprise Data Solutions for Ag A 4-Part Series Directed for Packers/Shippers and Processors & Vertically Integrated Growers
  • 2. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Growers can focus on growing; Packers ship confidently and Markets are re-assured of a compliant product.
  • 3. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
  • 4. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Excel/Access, Proprietary Information (Agrian, CPS, GSL, Simplot, WECo), Paper Informed Decisions Recordation Is A Journey … * Trademarks property of their respective owners. No endorsement is expressed or implied. Subject to Terms of Service.
  • 5. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) As With Any Journey, Decisions Are Complicated
  • 6. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Liability Could Pierce the Corporate Veil •The basis may become the ability to prevent –if an option existed and the election was to not to prevent then ….
  • 7. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) We Want To Believe We Have This... … And Can Find That.
  • 8. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) We make major investments based on this…
  • 9. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) But in Reality our Decisions are based on this
  • 10. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) What We Hear… Centricity, LLC 1250 N Wenatchee Ave, H250 Wenatchee, WA 98801 888.610.4230 509.207.4230 www.aprecs.com
  • 11. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
  • 12. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
  • 13. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13)
  • 14. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Data For Trust Retailers don’t want to store the information, they want to know they could have it if they wanted it. (NOW)
  • 15. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) That’s What We Do… Centricity, LLC 1250 N Wenatchee Ave, H250 Wenatchee, WA 98801 888.610.4230 509.207.4230 www.aprecs.com
  • 16. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Product ApRecs -An agricultural data acquisition and reporting software with automated services that enable users to combine disparate data into one consistent and reportable information set. Information can be securely leveraged by Grower, Processor, Marketing and Sales. IntelligenceConfidence Producer Processor Field Compliance Ops Vendors MarketAwareness ApRecs uniquely supports the [food history] conversation from the farm to the dinner table, and back.
  • 17. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Your Food Safety Portal Your Logo Here Multiple Growers Multiple Formats One Solution * Trademarks property of their respective owners. No endorsement or affiliation is expressed or implied.
  • 18. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Functional Areas •MRL Compliance •Market Opportunities •Substantiated Documents Sales •Call/Quality/Volume •Best Practices •Run Prioritization Ops •Horticultural Practices •Grower Management •Recordation Field Grower AdvisorPSP
  • 19. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Stakeholders, Value & Allocation Grower AdvisorPSP Records Scout QC Enterprise Food Safety Sales Field Services Operations Clients Stakeholders
  • 20. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) What is the cost of one bad apple? Where is the value in Recordation? •Capture sales opportunities early (with confidence and reputation assurance) •Reduce (knownand unknown) errors and improve efficiencies •Deliver a functional solution for internal and external entities •Leverage advanced technology as selling/positioning tool •Avoid costly container dumps •Achieve Integrated Data Awareness for pennies a bin. •What is the cost of your reputation?
  • 21. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Enabling Your Success Phase 2 (90-180 days) Internal Clients Integration/Testing Roll-OutPhase 1 (45-90 days) Ag Services GrowersNow –Start the Process Set-Goals Start Conversation
  • 22. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Next Steps •Share This With The Team •Field Staff •Food Safety •Sales Desk / Partner •Operations / Logistics •IT/IS •Leadership www.aprecs.com | 1. 888.610.4230
  • 23. Seamlessly Integrated Food Safety Awareness™ www.aprecs.com © 2011-13 -Centricity, LLC. All rights reserved. (4-Nov-13) Catch Up With Us @ www.PackerCafe.comSign-up Online For Our Regularly Scheduled Webinars