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Rich content in the online
environment and the user
experience
Objective:
•At the end of the lesson, you will independently
assess your experience along a range of online
rich content on the basis of the usability of the
interface
Rich Content
•consists of different media formats (sound,
video and images) used at the same time and
place. For example, emojis or gifs are
called rich content when they are used within
an instant messaging app.
•Rich media ads contribute
a great deal to making the
internet a more
interesting, fun and
worthwhile place to be.
So, it’s a very exciting time
for online marketing.
Rich User Experience
->The ability of the web to deliver full-scale GUI
(graphical User Interface) style applications to the
client, making it easier to interact, share, and
access web content.
-> It focuses on the rich user ingterface to enhance
how the data is presented, manipulated and used
by the users.
GUI(Graphical User Interface)
-> A program that allows a person to work easily
with a computer by using a mouse to point a small
pictures and other elements on the screen.
->The main pieces of a GUI are a pointer, icons,
windows, menus, scroll bars, and an intuitive
input device.
->Some common GUIs are the ones associated
with Microsoft Windows, Mac OSX, Chrome OS,
GNOME, KDE, and Android.

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University of the Philippines 430043458-Rich-Content.pptx

  • 1. Rich content in the online environment and the user experience
  • 2. Objective: •At the end of the lesson, you will independently assess your experience along a range of online rich content on the basis of the usability of the interface
  • 3. Rich Content •consists of different media formats (sound, video and images) used at the same time and place. For example, emojis or gifs are called rich content when they are used within an instant messaging app.
  • 4. •Rich media ads contribute a great deal to making the internet a more interesting, fun and worthwhile place to be. So, it’s a very exciting time for online marketing.
  • 5. Rich User Experience ->The ability of the web to deliver full-scale GUI (graphical User Interface) style applications to the client, making it easier to interact, share, and access web content. -> It focuses on the rich user ingterface to enhance how the data is presented, manipulated and used by the users.
  • 6. GUI(Graphical User Interface) -> A program that allows a person to work easily with a computer by using a mouse to point a small pictures and other elements on the screen. ->The main pieces of a GUI are a pointer, icons, windows, menus, scroll bars, and an intuitive input device. ->Some common GUIs are the ones associated with Microsoft Windows, Mac OSX, Chrome OS, GNOME, KDE, and Android.