Keeping a contingency plan in place before starting Twitter campaigns is necessary. The conversations on social media can go out of control. Here are some of the disasters that took place on twitter.
The document summarizes and compares advertisements for Complan Latkeram and Bournvita breakfast drinks. It discusses the pros and cons of the Complan Latkeram ad, which focuses on a boy wanting to grow taller. For the Bournvita ad, it notes the ad speaks directly to mothers and touches on a child's success. It then proposes a new ad concept where mothers donate old clothes, saying children who drink Complan grow out of them quickly.
The document provides information about an upcoming 3-day, 2-night residential trip for a Year 5 class to Taechon Beach in South Korea in May 2011. It details logistical arrangements including transportation, accommodations, meals, facilities, activities, skills learned, volunteer opportunities and includes a question section.
The Internet And Mobile Association of India has revealed the numbers, for the month of September 2012. The presentation shows the growth story of different portals and Verticals.
The document discusses the rise of mobile usage globally. It notes that there are currently 6 billion mobile subscribers worldwide, equaling 87% of the world's population. Over the past 3 years, more than 300,000 apps have been developed and over 10 billion apps downloaded. In 2011, 8 trillion text messages were sent. 25% of internet users in the US now use mobile exclusively. Google earns $2.5 billion annually from mobile ad revenue, and 71% of smartphone users will immediately search on mobile after seeing an engaging mobile ad. The document questions whether mobile marketing can be ignored.
Some latest Twitter contests by brands from various industry. Compilation of the contest summary with best practices that can help achieve maximum engagement.
The document discusses the importance of land ownership and not taking or selling land without permission. It provides commentary on social and economic development in Cambodia, noting the need to establish clear regulations and management of natural resources for the benefit of the people and future generations.
The document summarizes and compares advertisements for Complan Latkeram and Bournvita breakfast drinks. It discusses the pros and cons of the Complan Latkeram ad, which focuses on a boy wanting to grow taller. For the Bournvita ad, it notes the ad speaks directly to mothers and touches on a child's success. It then proposes a new ad concept where mothers donate old clothes, saying children who drink Complan grow out of them quickly.
The document provides information about an upcoming 3-day, 2-night residential trip for a Year 5 class to Taechon Beach in South Korea in May 2011. It details logistical arrangements including transportation, accommodations, meals, facilities, activities, skills learned, volunteer opportunities and includes a question section.
The Internet And Mobile Association of India has revealed the numbers, for the month of September 2012. The presentation shows the growth story of different portals and Verticals.
The document discusses the rise of mobile usage globally. It notes that there are currently 6 billion mobile subscribers worldwide, equaling 87% of the world's population. Over the past 3 years, more than 300,000 apps have been developed and over 10 billion apps downloaded. In 2011, 8 trillion text messages were sent. 25% of internet users in the US now use mobile exclusively. Google earns $2.5 billion annually from mobile ad revenue, and 71% of smartphone users will immediately search on mobile after seeing an engaging mobile ad. The document questions whether mobile marketing can be ignored.
Some latest Twitter contests by brands from various industry. Compilation of the contest summary with best practices that can help achieve maximum engagement.
The document discusses the importance of land ownership and not taking or selling land without permission. It provides commentary on social and economic development in Cambodia, noting the need to establish clear regulations and management of natural resources for the benefit of the people and future generations.
a. The Happy Nights motel chain system would be a two-tiered system. The local motel franchise reservation systems would act as clients that connect to a centralized DBMS server located at the central office.
b. The Sticky Wicket Company system would be a three-tiered system. Each branch office acts as a client with its own local DBMS (tier 1). The central Detroit office acts as the middleware tier to connect the branch office DBMS systems. And the centralized inventory database in Detroit acts as the shared database resource (tier 3).
The document provides an overview of fundamental C# programming concepts including:
1) C# syntax is similar to C/C++ and Java with identifiers that can begin with letters or underscores but cannot be keywords. There are different capitalization styles for identifiers.
2) Types in C# include value types that contain data directly and reference types that contain a reference to an object.
3) Common programming tasks in C# include assigning values, making comparisons, selectively executing code blocks with if/else and switch statements, and iterating over data with for, do/while, while, and foreach loops.
4) Classes are blueprints for creating objects with fields to store data and methods to perform actions.
This document provides an overview of ADO.NET, which is a set of classes in the .NET Framework that allows developers to access and manipulate data. It discusses the connected and disconnected architectures in ADO.NET using connection, command, data reader, data adapter, and dataset objects. The connected architecture relies on an open connection to the database, while the disconnected architecture allows caching data in memory for offline access using datasets.
Dr. James Naismith invented basketball in 1891 to create a new indoor winter game to keep children active. He took a soccer ball and peach baskets and had the first game played in Springfield, Massachusetts. Basketball was developed to meet the need for an indoor activity and has become one of the most popular sports worldwide.
The document proposes a social media strategy for Raymond to increase engagement and brand visibility. It recommends conducting contests on Facebook and Twitter around the themes of "The Complete Man" and a couple's contest "Feels like Heaven" to generate user-generated content. Currently Raymond has limited presence and engagement can be improved by optimizing profiles, sharing videos, and regular posts. Implementing the proposed contests and content strategy across platforms would boost brand presence, engage existing users, gain new followers and increase reach.
a. The Happy Nights motel chain system would be a two-tiered system. The local motel franchise reservation systems would act as clients that connect to a centralized DBMS server located at the central office.
b. The Sticky Wicket Company system would be a three-tiered system. Each branch office acts as a client with its own local DBMS (tier 1). The central Detroit office acts as the middleware tier to connect the branch office DBMS systems. And the centralized inventory database in Detroit acts as the shared database resource (tier 3).
The document provides an overview of fundamental C# programming concepts including:
1) C# syntax is similar to C/C++ and Java with identifiers that can begin with letters or underscores but cannot be keywords. There are different capitalization styles for identifiers.
2) Types in C# include value types that contain data directly and reference types that contain a reference to an object.
3) Common programming tasks in C# include assigning values, making comparisons, selectively executing code blocks with if/else and switch statements, and iterating over data with for, do/while, while, and foreach loops.
4) Classes are blueprints for creating objects with fields to store data and methods to perform actions.
This document provides an overview of ADO.NET, which is a set of classes in the .NET Framework that allows developers to access and manipulate data. It discusses the connected and disconnected architectures in ADO.NET using connection, command, data reader, data adapter, and dataset objects. The connected architecture relies on an open connection to the database, while the disconnected architecture allows caching data in memory for offline access using datasets.
Dr. James Naismith invented basketball in 1891 to create a new indoor winter game to keep children active. He took a soccer ball and peach baskets and had the first game played in Springfield, Massachusetts. Basketball was developed to meet the need for an indoor activity and has become one of the most popular sports worldwide.
The document proposes a social media strategy for Raymond to increase engagement and brand visibility. It recommends conducting contests on Facebook and Twitter around the themes of "The Complete Man" and a couple's contest "Feels like Heaven" to generate user-generated content. Currently Raymond has limited presence and engagement can be improved by optimizing profiles, sharing videos, and regular posts. Implementing the proposed contests and content strategy across platforms would boost brand presence, engage existing users, gain new followers and increase reach.
2. #McDStories
Idea:
Was to highlight good news related to the fast food chain
Disaster:
People used the hashtag to highlight their horror stories
3. #QantasLuxury
Idea: Was to gratify people to share their your dream luxury inflight
experience
Disaster: Unhappy customers started making fun of the idea of
#qantasluxury
4. #WaitroseReasons
Idea: Get people talking about
their brand by asking for
people to finish the sentence;
“I shop at Waitrose because…”
Disaster: Tweets making mockery
of the brand and positioned as
an upper middle class
expensive place
5. #SpreadTheCheer
Idea: Get People tweeting their ideas
and joyful experiences during the
Christmas season
Disaster: Bad practices of Starbucks
started flooding like tax violation,
ill treatment of staff and other
such issues