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LEARN SMART. HAVE FUN. BE SUCCESSFUL ACCREDITED ONLINE COURSES
WelcometoTrendimi Hi, Congratulations on following your passion and exploring how you can use Trendimi’s training to turn something you love into a marketable skill. Our courses are created just for you: someone with a passion for beauty, fashion, events, healthcare and interior design… Someone who wants to take that passion to another level: Someone who wants to take their passion into profits. As all study is completed online, you can learn anywhere, anytime, exactly as it suits you. Get comfortable and let us guide you on your way to being a pro! By becoming our student you’ll get: * Structured courses, containing detailed written instruction with illustrations (and you can see techniques in action in our close up videos). * Professional advice given by experts in each field of study, which will help you to differentiate from amateurs. * Access to regular Q&A webinars for free and from the comfort of your home. The Q&A sessions allows you to ask your questions and get help from experts in the different areas of study. * Option to request individual meetings with an expert. * Each course is divided into modules and has exam questions to help you refresh what you’ve learned and to reinforce new concepts. * On completion you’ll receive your PDF certificate to confirm your achievement (you can also order a hard copy). * Customer support available via email or telephone. We are always here to help you feel continually supported and encouraged. * To compliment all Trendimi training we’ve put together two really useful courses - Marketing and Starting Your Business. The content is practical and relevant and includes real life examples of how to put smart techniques into action. 1
WelcometoTrendimi Trendimi’s Philosophy Trendimi’s team is passionate about all aspects of beauty, fashion and styling: taking care of your body, your skin, how you look, what you wear, how you decorate your home and even how you style your wedding, your parties or indeed any event. If you downloaded our brochure, it means that you share our passion! We are here to help YOU, with our courses, webinars and blog we want to empower YOU to start your dream career in fashion, beauty, events, health care or interior design. Don’t hold yourself back! Start designing a life you love today and turn your passion into profits. Let us show you how you can learn smart, have fun along the way and become a success! Ready to make a career out of your passion? Don’t wait another minute! Take your favorite courses now and transform your life. Go now to www.trendimi.com/offers and use the discount code that we have created specially to welcome you to Trendimi: WELCOMEOFFER. If you are new to Trendimi simply enter your code WELCOMEOFFER, click validate, select the course you want to enroll on and follow all the steps until you complete the payment. 1
WelcometoTrendimi How does it all work? Keep up with the hottest beauty news and headline grabbing celebrity fashion by following us on social media. We’ll also keep you up to date with details of course releases, the trendiest newsletters and blog posts written by our vast team of Trendimi experts. Enjoy it and don’t forget: Learn smart, have fun, be successful! Trendimi Team REGISTRATION Follow the easy registration process to enroll in your course today. STUDY Absorb course content easily with clear structured information, helpful illustrations and hands on video tutorials. Study anywhere, anytime that suits you within your course duration. ASSESSMENT Reinforce new learning with assessment of important points at the end of each module. CERTIFICATION On completion, receive your certificate which confirms your achievement. 1 STEP 1 STEP 4STEP 2 STEP 3
TABLEOFCONTENTS 15 reasons to choose Trendimi................................................................................................................ 03 ICOES Accreditation...................................................................................................................................... 04 Accredited Online Courses: * Personal Image & Beauty Expert..................................................................................................................................................................................... * Fashion Store Assistant & Personal Shopper.......................................................................................................................................................... * Make-up Artist................................................................................................................................................................................................................................ * Wedding Planner......................................................................................................................................................................................................................... * Gel Manicure & Nail Artist...................................................................................................................................................................................................... * Extensions & Hair Styling Expert...................................................................................................................................................................................... * Event Planner.................................................................................................................................................................................................................................. * Starting your Business.............................................................................................................................................................................................................. * Marketing your Business......................................................................................................................................................................................................... * Diet for Beauty & Health.......................................................................................................................................................................................................... * Skin and Body Care..................................................................................................................................................................................................................... * Beauty Technician........................................................................................................................................................................................................................ * Postnatal Diet and Exercise.................................................................................................................................................................................................. * Accounting & Bookkeeping.................................................................................................................................................................................................. * Interior Design & Home Styling.......................................................................................................................................................................................... * Party Planner.................................................................................................................................................................................................................................... * Beauty Party Planner.................................................................................................................................................................................................................. * Bachelor & Bachelorette Party Planner....................................................................................................................................................................... * Kids Party Planner........................................................................................................................................................................................................................ * All you need to Know: First time mum........................................................................................................................................................................ * Holistic Therapy............................................................................................................................................................................................................................. * Fashion & Lifestyle Blogger.................................................................................................................................................................................................... * Photography for Beginners................................................................................................................................................................................................. * Accessories & Jewelry Design............................................................................................................................................................................................ * Event Management with Business & Accountancy.......................................................................................................................................... * Interior Design with Business Strategy and Accountancy........................................................................................................................... * Beauty Technician with Business Management & Accounting............................................................................................................... * Wedding Planner with Finance & Business Management.......................................................................................................................... * Fashion Buying & Merchandising.................................................................................................................................................................................... * Fashion Management.............................................................................................................................................................................................................. * Event Design & Styling............................................................................................................................................................................................................ 05 06 08 10 13 15 17 19 21 23 25 27 31 32 33 35 37 38 39 40 42 44 46 48 50 55 60 57 72 74 75 1
2 TABLEOFCONTENTS * Revamp Your Closet................................................................................................................................................................................................................. 76 * Public Relations.......................................................................................................................................................................................................................... 77 * Networking Events Organizer........................................................................................................................................................................................... 78 * Smart Home Budgeting ...................................................................................................................................................................................................... 79 * Business Pricing Strategies................................................................................................................................................................................................. 80 * DIY Home Improvement...................................................................................................................................................................................................... 81 * Furniture Restoration.............................................................................................................................................................................................................. 82 * Mindfulness Masterclass....................................................................................................................................................................................................... 83
whytrendimi? The leader in online education Educated 65.000+ students from 110 countries Courses cover diversity and training expectations of all cultures Accredited by ICOES (www.icoes.org) Professional, online courses Available in English, Spanish and French 24/7 access from a PC, laptop/tablet or mobile device Courses include 100+ video tutorials | 900 study sessions | 330+ topics Continuous assessment helps you achieve learning targets! Assistance from our friendly team - email, phone + our 24/7 Help Centre Courses include between 30 and 50 hours of online training Immediate access to Specialist Knowledge, Detailed Video Tutorials, Practical Examples and Really Useful Tips Option to order colorful eBooks to reinforce training Sophisticated, easy-to-navigate Virtual Campus with individual logins 3 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 15REASONSTOCHOOSETRENDIMI
ICOESACCREDITATION All our courses are accredited by the International Council for Online Educational Standards (accreditation number ICOES/00763/13/09). This gives our students assurance that our courses meet the highest standards for online education. ICOES is the accrediting body responsible for establishing, maintaining and improving the educational standards of online teaching institutions. Your ICOES certificate allows you to prove to employers, colleagues and customers that your qualification is from a well run, ethical institution that meets the highest standards in online education. 4 INTERNATIONALCOUNCILFORONLINEEDUCATIONALSTANDARDS www.icoes.org
ACCREDITEDONLINE COURSES ‘‘This course is SO INTERESTING!!!! I really liked the videos which explained certain course topics in more depth’’ - Rachel Lopez 5 PERSONALIMAGE&BEAUTYEXPERTCOURSE Module 1: SELF IMAGE • Introduction to self image • Concept Development • Importance of personal image • Video tutorial- Personal image • How your image represents you Module 2: PERSONAL CARE • Skin care for all skin types • Hair care for all hair types Module 3: THE FACE • General concept of facial study • Types of face • Identification of face shape • Suiting hairstyles to face shapes Module 4: MAKE-UP • Introduction and general tips • Applying make-up • Day to evening look • Materials and products • Techniques and tricks • Video tutorial-Home beauty tips Module 5: COLOR • Introduction to and use of the color wheel • The meaning of colors • Personal application of colors – what suits me? • Video tutorial- How to choose the colors of your clothes Module 6: MORPHOLOGY • Introduction to different Body types • Identifying your body shape • How to determine what clothes suit you • Video tutorial-Choosing a neckline • Video tutorial-Tips for dressing to suit your figure Module 7: FASHION • Current trends • Video tutorial- Wardrobe basics • Accessories • Tips and tricks • Video tutorial- The use of accessories
ACCREDITEDONLINE COURSES ''I have learned so much from Trendimi. The tasks are good and give you lots of options with color, shapes and looks’’ -Martin Hayward 6 FASHIONSTOREASSISTANT&PERSONALSHOPPERCOURSE Module 1: PROFESSION OF A PERSONAL SHOPPER • What is a Personal Shopper? • Types of Personal Shopper • Colour analysis • Body shape • Video tutorial-Garments we like • Hair and Make Up Module 2: PLANNING ADVICE • Video tutorial-Personal Shopper • Personal analysis of your client • Wardrobe analysis • Video tutorial-Wardrobe basics • Basics of a wardrobe • Complementary accessories Module 3: FASHION AND TRENDS • Fashion history • Trends • International fashion Module 4: COMMUNICATION AND PROTOCOL • Social Events • Social Protocol Module 5: CAREER GUIDANCE • Career • Promotion and marketing: how to attract customers Module 6: UNDERSTAND CONSUMER BEHAVIOR AND EXCEL IN CUSTOMER SERVICE • Understanding consumer motivation - Needs and wants - Positive and negative motivation - Rational and emotional motivations • Consumer attitudes - How are attitudes formed? - Can attitudes predict behaviour? • The consumer decision process • Seduce customers with excellent service • Build long term relationships with customers • After sales service – handling complaints and returns • Typical complaints and how to handle them • Returns • Staying cool under pressure – dealing with challenging situations • Shoplifting
ACCREDITEDONLINE COURSES 7 FASHIONSTOREASSISTANT&PERSONALSHOPPERCOURSE Module 7: MAKE YOUR SHOP A MAGNET TO CUSTOMERS • Put your Personal Shopper and Stylist skills to full use - Personal shopper - Window and in-store displays - Stylist • Up sell with hair and make-up styling • Selling accessories • Working with your clients budget • Selling tips to help identify your customers’ needs - Steps to make a sale - Improving your selling skills - Meeting targets • Ideas to grow your retail presence • In-store tips that boost sales
ACCREDITEDONLINE COURSES ‘‘I loved the course and I feel that I learned a lot from it, although I have taken similar courses before. This course will be instrumental in my future success for a long while to come’’ - Tracee Charles 8 MAKE-UPARTISTCOURSE Module 1: SKIN TYPES • Introduction • Normal skin • Mixed/combination skin • Dry skin • Oily skin • Sensitive skin • What is your skin type? • Make-up removal • Skin care - video tutorial Module 2: CORRECTIONS • Introduction • Light and dark shade correction techniques for different face shapes - Video tutorial - Light and dark shade correction techniques • Round face • Elongated face • Square face • Rectangular face • Triangular face • Tips and tricks Module 3: TOOLS • Introduction to tools • Brushes with natural hair and brushes with synthetic hair • Different types of brushes • Products Module 4: FOUNDATIONS AND CORRECTIONS • Introduction - Video tutorial - Correct Skin blemishes • Types of textures - Video tutorial - How to choose a foundation Module 5: COLOR • Introduction • Eye color • Shades in skin type • Hair tones Module 6: EYE MAKE-UP • Introduction • Applying eye Make-up - Sunken eyes - Protruding eyes - Eyes set close together - Eyes set wide apart - Round eyes - Droopy eyes - Small eyes • Eye Make-up - Video tutorial
ACCREDITEDONLINE COURSES 9 MAKE-UPARTISTCOURSE • How to apply eyeliner - video tutorial • How to use an eyelash curler - video tutorial Module 7: MAKE UP FOR EYEBROWS • Introduction • Eyebrows in general • Corrections for eyebrows • Eyebrow make-up - video tutorial Module 8: LIP MAKE-UP • Introduction • Types of Lip Products • Lip types - Lip make-up - video tutorial Module 9: TYPES OF MAKE-UP • Introduction • Make-up for daytime - video tutorial • Make-up for afternoon - video tutorial • Make-up for night time or parties - video tutorial • Smoky eyes - video tutorial • Nude make up - video tutorial • Bridal Makeup - video tutorial • Make-up for the groom- video tutorial Module 10: FALSE EYELASHES • Introduction • Types of false lashes • Practical use of false lashes • Attaching false eyelashes - How to add false eyelashes - video tutorial • Removing false eyelashes • Introduction to eyelash extensions • Kit required for eyelash extensions • Step-by-step attachment of extensions • Customer tips • Maintenance sessions Module 11: MAKE-UP FOR DIFFERENT AGES • Introduction • Women in their 20s - video tutorial • Women in their 30s - video tutorial • Women in their 40s - video tutorial • Women in their 50s - video tutorial • Women in their 60s - video tutorial • Make-up mistakes that can be ageing Module 12: HEALTH AND SAFETY • Introduction • Cleaning and hygiene • Make provision • Good work practices; prevention of infection and contagion Module 13: CREATING YOUR MAKE-UP KIT • Introduction • Personal make-up kit • The basic professional kit • The complete professional kit - Make-up kit - video tutorial
ACCREDITEDONLINE COURSES ‘‘The exercises were excellent. They really emphasized the point I knew that module was trying to make. And the chart on brushes! Very easy to understand and informative. I loved the artwork used across the modules to illustrate the technique to use or brush example’’ - Gaylene Gordon 10 WEDDINGPLANNERCOURSE Module 1: PROFESSION OF A WEDDING PLANNER • What is the profession of a Wedding Planner? • What are the characteristics of a Wedding Planner? • Client Questionnaire • The planning process: - When to marry? - Which day of the week? - Morning or afternoon? - What time of the year? • Types of weddings: - Civil or religious? Requirements and traditions of each - Other types of ritual weddings: Jewish, Mormon, Muslim, Hindu, Buddhist, Protestant Orthodox, Gypsy - Themed Weddings • Choosing music for the ceremony • Choosing music for the banquet Module 2: PLANNING FOR THE BIG DAY • Engagement Party - wedding planner’s functions • Bachelor party - individual or joint • Choice of venue for the celebration • Invitations: design and content • How to prepare the guest list • Flower girls and pageboys - functions • Rings and symbols of partnership • The speeches - who, how, when and why? • Event checklist - Video tutorial Module 3: DRESSING THE WEDDING PARTY • For the bride: - The dress - Choosing the right dress - video tutorial - Choosing a wedding dress to suit the bride’s figure - Accessories - video tutorial -The bride’s bouquet • For the groom: - Suit and accessories - Dressing the groom - Body shapes - Video tutorial - The choice of wedding suit - video tutorial - Make-up for the groom
ACCREDITEDONLINE COURSES 11 WEDDINGPLANNERCOURSE • For the bridesmaids, best man, flower girls and page boys • Other things to consider when dressing the bridal party • Make-up - General tips - Foundation - Eyes - video tutorial - How to apply false eyelashes - video tutorial - How to remove false eyelashes - Eyebrow make-up - video tutorial - Cheeks - Lips - video tutorial - Wedding make-up - video tutorial - Nude bridal make-up - video tutorial - Vintage bridal make-up - video tutorial - Make-up for the mothers of the bride and the groom - video tutorial - Make-up for guests - Evening Wedding - video tutorial - Wedding make-up for younger guests - video tutorial - Home beauty tips • Hair color and style - Shades to enhance skin types - Which shape/style of hair suits which face shape - video tutorial - Hair style for a bride • Nail care - video tutorial - Manicure - video tutorial - Pedicure Module 4: THE RECEPTION, PARTY AND GIFTS • Choosing the banquet menu • Complementary Services: - Hostesses - Transfers • Floral decoration for the church, for the couples’ mode of transportation and for the banquet location • Layout of tables: - Wedding party table - Tables for the guests - Table decorations - video tutorial - How to dress a table • What to give to your guests? - Video tutorial - Gifts for guests • What to give the couple? - Wedding lists • Capturing lifelong memories: - Photographic and audiovisual services - Points to Consider - video tutorial - Choosing service providers • After party • The honeymoon Module 5: BUDGET, PAYMENT AND REVIEW • Final Budget • Sample Budgets • Payments • Incidence Analysis
ACCREDITEDONLINE COURSES 12 WEDDINGPLANNERCOURSE Module 6: MARKETING YOUR WEDDING PLANNER BUSINESS • Market research - Know your target audience > Profile your typical customer > Segment your market - Know your competitors • Build your brand - Customers needs and wants • Take advantage of low cost marketing techniques - Use your personal contacts to springboard your business - Ask for referrals - Ask for testimonials - Join a business network • Make your website work hard for you - Setting up a website - Creating good content - Picture content - The copy - SEO - Search engine optimisation - Blogging • Use social media - Social media applications • PR and advertising - Look for PR opportunities - Give free information - Attend bridal fairs - Advertise wisely - Brand ambassadors Module 7: STARTING YOUR WEDDING PLANNER BUSINESS • Funding - What investment could I need? • What help is available - Mentoring - Networking - Government departments, state agencies, grants • Setting up your business - Sole trader or sole proprietorship - Partnership - Registering a business • Running your business - Calculating set up costs - Budgets and cash flow - Accounting, record keeping and taxes - Business bank account and online banking > Open a business bank account > Online banking - Insurance - Charging fees - Wedding planner contract Module 8: WEDDING PLANNER RESOURCES • Wedding Budget Spreadsheet • Midday Wedding Agenda Checklist • Evening Wedding Agenda Checklist • Table Plans • Wedding Pictures List • Wedding Planner Manual
ACCREDITEDONLINE COURSES ‘‘The website was excellent and the course was very easy to understand. I now know how to completely and professionally take care of nails as well as Nail Artistry’’ - Shu Zuo 13 GELMANICURE&NAILARTIST Module 1: GENERAL CARE OF HANDS • Skin Types • Creams and suitable products • Exercises for hands - Step by step exercises for hands - Hand exercises - video tutorial - Nail disorders - Ridged - Brittle - Pigmented - Layering - Bitten - Coloured or stained Module 2: MANICURE • The steps to a good manicure: - The tools you need - Step by step instruction - Manicure - video tutorial • Hand massage: - Characteristics and objectives - Step by step instructions - Hand massage - video tutorial Module 3: PEDICURE • Steps to a good pedicure - The tools you’ll need - Step by step instruction - Pedicure - video tutorial • Foot Massage - Characteristics and objectives - Step by step instruction - Foot massage - video tutorial Module 4: NAIL ART • Types of nail polish - Novelty finishes - magnetic, stamping, cracked, top coat - Colors and trends • Tools you need and how to add decorations - Materials used - Special techniques - sponge, brush, orange stick, magnetic, cracked, stamping - Lines and drawings - French Manicure - Glitter - Nail art techniques_01 - video tutorial - Nail art techniques_02 - video tutorial • Examples of decoration choices - Photos with various finished models • Products on the market. - List of products - Review and exercises
ACCREDITEDONLINE COURSES 14 GELMANICURE&NAILARTIST Module 5: GEL & SHELLAC MANICURE • Gel Nails - Brief history of gel nails - What are gel nails? - What materials do I need? - What shape to give Gel nails? • Step by step instructions for sculpted gel nails with French manicure: - Video: Applying a full set of Gel Nails • Maintaining and filling: - Video: Filling Gel Nails • Shellac Style Nails - What is Shellac? - Advantages of permanent or semi- permanent polish • Steps for applying Shellac - Video: Shellac Style Nails
ACCREDITEDONLINE COURSES ‘‘Videos, images, lots of information. I would recommend this course in a heartbeat. I’m looking forward to doing the Marketing your Business course next’’ - Sophie King 15 EXTENSIONS&HAIRSTYLINGEXPERTCOURSE Module 1: A CLOSE LOOK AT HAIR • The structure of hair • The scalp • The history of hair • Different types of hair Module 2: HOW TO TREAT HAIR • Hair products - Shampoo for different hair types - Conditioner - Treatments, masks - Hairspray - Gel - Wax - Mousse • Hair and scalp analysis - Scalp evaluation - Hair evaluation - Elasticity test - Is the hair damaged? - Split ends • Avoiding mistakes and damage Module 3: HAIR COLOR AND HAIR SHAPE • Which shades enhance which skin type & which colors don’t work - Spring colour type - Summer colour type - Autumn colour type - Winter colour type • Which shape/style of hair suits which face shape - Oval - Square - Triangle - Inverted triangle - Round Module 4: HOW TO WASH HAIR PROFESSIONALLY • The benefits of scalp massage • Conditioner - Why use conditioner? - Applying conditioner - Leave in conditioner - Spray on conditioner • Hair treatments • Expert tips • How to professionally wash hair - video tutorial Module 5: TOOLS • Blow drying equipment • Different types of tools - Functions - How best to use styling tools
ACCREDITEDONLINE COURSES 16 EXTENSIONS&HAIRSTYLINGEXPERTCOURSE Module 6: STYLING • How to add volume - video tutorial • Creating curls with rollers - video tutorial • Enhancing curls with a diffuser - video tutorial • How to straighten hair - video tutorial • Sculpting hair with finger technique and wax - video tutorial Module 7: MEN’S HAIR • Is men’s hair different? - Gender hair differences - The beard - Hair loss • Applying Gel - video tutorial • Applying Wax - video tutorial Module 8: UPSTYLING • Brief history of upstyling • Essential tools for upstyling • Preparation of hair for upstyling and braiding - Braiding video • Selection of upstyles • Techniques for creating upstyles • Fillers and hairpieces • Upstyles, step by step Module 9: EXTENSIONS • Practical application of extensions • Removable or Clip Extensions - Video: Clip Extensions • Keratin Extensions - Video: How to apply Keratin Extensions - Video: How to remove Keratin Extensions • Micro Ring Extensions - Video: How to apply micro ring Extensions - Video: How to remove micro ring Extensions Module 10: HAIRSTYLES • Short pixie cut • Short structured style • Androgynous style • Shoulder length hair, no fringe • Round bob with feathery contours and side parting • Long hair, layered or without layers
ACCREDITEDONLINE COURSES ‘‘Being able to complete the course to suit yourself, easy-to-follow guides with good information. Love the design of the website also’’ - Maria Barker 17 EVENTPLANNERCOURSE Module 1: WORKING WITH CLIENTS • Introduction • Planning and preparing for the meeting • First impressions and presentation • What does your client need? • What comes next? Timeframes • Following up • Event proposal • Contracts and agreements Module 2: STEPS FOR PLANNING AN EVENT • Target your goals and audience • Planning the event: date and time • Budget • Venue • Food and beverage • Transportation • Speakers • Timeframes Module 3: INVITATIONS, GREETINGS AND DRESS CODE • Invitations and replies • Greetings etiquette and handshake protocol • Dress code Module 4: TABLE MANNERS AND TABLE SETTINGS • Table-seating arrangements • Table settings • Table manners Module 5: THE EVENT • Last-minute preparations • During the event • Business cards • Evaluating the event • After the event: Keeping up with your clients, partners Module 6: WHAT IS EVENT MANAGEMENT? • What is Event Management? • Role of the Event Manager • Project Management • Strength & Weaknesses of the event management profession (elements of SWOT) • Crisis Management • Planning Your Career
ACCREDITEDONLINE COURSES 18 EVENTPLANNERCOURSE Module 7: TYPES OF EVENTS • Introduction • Conferences • Meetings • Launch Events • Fashion Shows • Fundraisers • Weddings • Religious Events • Photocalls • Exhibitions • Sport Events • Concerts • Political Events • Anniversaries
ACCREDITEDONLINE COURSES ‘‘The best elements were how detailed each module was and the freedom to go at my own pace. I am excited to get started on my new business now!’’ - Phoebe Wilson 19 STARTINGYOURBUSINESSCOURSE Module 1: PREPARATION – BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 2: PREPARATION – INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 3: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 4: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 5: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 6: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network
ACCREDITEDONLINE COURSES 20 STARTINGYOURBUSINESSCOURSE
ACCREDITEDONLINE COURSES ‘‘I loved the easy-to-follow curriculum layout. This is an interesting and informative course presented in a convenient and compact format’’ - Daniel Bishop 21 MARKETINGYOURBUSINESSCOURSE Module 1: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels Module 2: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 3: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 4: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 5: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 6: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media
ACCREDITEDONLINE COURSES 22 MARKETINGYOURBUSINESSCOURSE • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing Module 7: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 8: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online
ACCREDITEDONLINE COURSES 23 DIETFORBEAUTY&HEALTH Module 1: INTRODUCTION TO INNER HEALTH & OUTER BEAUTY • General tips on developing dietary habits that keep you feeling healthy and looking beautiful • Protein, carbohydrate, fat • Vitamins and minerals: - What’s good for what - how much you need - where to find them Module 2: CAN FAT BE GOOD FOR YOU? • Oils, fats, Omegas – the good, the bad and the ugly • Nuts, seeds, pulses, seaweed • Grains and gluten Module 3: BRIGHT AND BEAUTIFUL VEGGIES FOR A BRIGHT AND BEAUTIFUL YOU • Anti oxidants • Raw food • Juicing and smoothies • Vegetarian, vegan, & meat diets Module 4: FOUNDATIONS FOR A BEAUTIFUL DIET: WHY ORGANIC? • Hydration • Snacks – how to have a little of what you love and stay healthy • Daily essentials Module 5: WHAT’S IN THERE? MINUTE INGREDIENTS WITH POWERFUL EFFECTS • Probiotics, prebiotics, yoghurt • Supplementation • Immune boosting foods • Nutrient dense foods Module 6: DIETS AND DETOX • What to avoid • Top 5 diet tips • Sugar • Detoxing • Why colors are great for you • Weight management – most popular diets • Foods that increase your metabolism • When and how to eat Module 7: HOW TO EAT YOURSELF BEAUTIFUL? • Skin and nutrition it needs • How to correct problem skin with diet and supplementation – what to include & avoid: acne, cellulite, eczema, excess oil, dryness, puffiness • Nutrition for hair and nails
ACCREDITEDONLINE COURSES 24 DIETFORBEAUTY&HEALTH Module 8: WOW! FOOD CAN DO ALL THIS? • Top 10 most powerful foods • Foods and drinks that help or prevent sleep • Best food to help fight colds and flu • 10 tips for a great lifelong skin policy
ACCREDITEDONLINE COURSES 25 SKINANDBODYCARE Module 1: LET’S GET UNDER YOUR SKIN • Structure of skin • Skin types • 5 Skin care myths Module 2: YOU CAN EAT YOURSELF BEAUTIFUL • Skin and the nutrients it needs • How to eat yourself beautiful? • How to correct problem skin with diet and supplementation – what to include & avoid • Acne, cellulite, eczema, excess oil, dryness, puffiness Module 3: PRACTICAL SKIN CARE REGIME FOR DIFFERENT SKIN QUALITIES • Dry skin • Oily Skin • Skin with acne • Young skin • Middle aged skin • Mature skin Module 4: TIPS FOR TYPES - SKIN CARE FOR DIFFERENT ETHNICITIES • Asian • Black / African Americans • Caucasian • Hispanic / Latinos • Pacific Islanders / Native Americans Module 5: HOT & NOT BOTHERED, COOL AND PROTECTED - SEA- SONAL SKIN CARE • Change your skincare routine as seasons change. • Spring • Summer • Autumn • Winter Module 6: ON THE BRIGHT SIDE - IS THE SUN REALLY BAD? • Specific supplements for great looking skin • Sunscreens – a critical view • Natural treatments for accidental sunburn • Fake Tanning Module 7: CAN I PUSH BACK TIME? A REALISTIC APPROACH TO REDUCING AGING EFFECTS • Anti-aging skin care for different ethnic skin types • The ingredients to look for in anti- aging products
ACCREDITEDONLINE COURSES 26 SKINANDBODYCARE Module 8: TREAT YOURSELF - THE BEST SKIN AND BODY TREATMENTS • What you must avoid if you want healthy, beautiful skin • Exfoliation and moisturising all over • Skin care treatments you can do at home (incl. facials) • Make your own natural skincare products • Natural treatments for dry, scaly or itchy skin • Treatments worth paying for Module 9: HAVE IT OFF! HAIR REMOVAL EXAMINED • Waxing • Shaving • Laser • Creams Module 10: REACH OUT AND TOUCH - HAND AND FOOT CARE • A really good home manicure • A really good home pedicure • Specific food and nutrients for strong, shiny, healthy nails • Foot skin care and treating problems including nail fungus Module 11: SLEEK, SEXY, FABULOUS HAIR • Hair types and their qualities • 10 tips for healthy, shiny hair • Best treatments for different hair types • Specific food and nutrients for lustrous, healthy hair and scalp • What to stop doing now to keep your hair in good shape Module 12: MAN! YOU LOOK GOOD: SKINCARE FOR YOU OR THE GUY IN YOUR LIFE • Skincare routine • Surviving daily shaving heroically • Taking care of your beard or moustache • Hands and Feet • Tame your mane
ACCREDITEDONLINE COURSES 27 BEAUTYTECHNICIAN Module 1: SKIN TYPES • Introduction • Normal skin • Mixed/combination skin • Dry skin • Oily skin • Sensitive skin • What is your skin type? • Make up removal • Skin care Module 2: CORRECTIONS • Introduction • Light and dark shade correction techniques for different face shapes • Round face • Elongated face • Square face • Rectangular face • Triangular face • Tips and tricks Module 3: TOOLS • Introduction to tools • Brushes with natural hair and brushes with synthetic hair • Different types of brushes • Products Module 4: FOUNDATIONS AND CORRECTIONS • Introduction • Types of textures Module 5: COLOR • Introduction • Eye color • Shades in skin type • Hair tones Module 6: EYE MAKE-UP • Introduction • Applying eye Make-up Module 7: MAKE-UP FOR EYEBROWS • Introduction • Eyebrows in general • Corrections for eyebrows • Eyebrow make-up - video tutorial Module 8: LIP MAKE-UP • Introduction • Types of Lip Products • Lip types Module 9: TYPES OF MAKE-UP • Introduction • Make-up for daytime • Make-up for afternoon • Make-up for night time or parties • Smoky eyes • Nude make-up • Bridal Make-up • Make-up for the groom new
ACCREDITEDONLINE COURSES 28 BEAUTYTECHNICIAN Module 10: FALSE EYELASHES AND EYELASH EXTENSIONS • Introduction • Types of false lashes • Practical use of false lashes • Attaching false eyelashes • Removing false eyelashes • Introduction to eyelash extensions • Kit required for eyelash extensions • Step-by-step attachment of extensions • Customer tips • Maintenance sessions Module 11: MAKE-UP FOR DIFFERENT AGES • Introduction • Women in their 20s • Women in their 30s • Women in their 40s • Women in their 50s • Women in their 60s • Make up mistakes that can be aging Module 12: HEALTH AND SAFETY • Introduction • Cleaning and hygiene • Make provision • Good work practices; prevention of infection and contagion Module 13: CREATING YOUR MAKE-UP KIT • Introduction • Personal make-up kit • The basic professional kit • The complete professional kit Module 14: GENERAL CARE OF HANDS • Skin Types • Creams and suitable products • Exercises for hands • Nail disorders Module 15: MANICURE • The steps to a good manicure • Hand massage Module 16: PEDICURE • Steps to a good pedicure • Foot Massage Module 17: NAIL ART • Types of nail polish • Tools you need and how to add decorations • Examples of decoration choices • Products on the market
ACCREDITEDONLINE COURSES 29 BEAUTYTECHNICIAN Module 18: GEL & SHELLAC MANICURE • Gel Nails • Step by step instructions for sculpted gel nails with french manicure • Maintaining and filling • Shellac Style Nails • Steps for applying Shellac Module 19: A CLOSE LOOK AT HAIR • The structure of hair • The scalp • The history of hair • Different types of hair Module 20: HOW TO TREAT HAIR • Hair products • Hair and scalp analysis • Avoiding mistakes and damage Module 21: HAIR COLOR AND HAIR SHAPE • Which shades enhance which skin type & which colors don’t work • Which shape/style of hair suits which face shape Module 22: HOW TO WASH HAIR PROFESSIONALLY • The benefits of scalp massage • Conditioner • Hair treatments • Expert tips • How to professionally wash hair - video tutorial Module 23: TOOLS • Blow drying equipment • Different types of tools Module 24: STYLING • How to add volume - video tutorial • Creating curls with rollers - video tutorial • Enhancing curls with a diffuser - video tutorial • How to straighten hair - video tutorial • Sculpting hair with finger technique and wax - video tutorial Module 25: MEN’S HAIR • Is men’s hair different? • Applying Gel - video tutorial • Applying Wax - video tutorial Module 26: UPSTYLING • Brief history of upstyling • Essential tools for upstyling • Preparation of hair for upstyling and braiding • Selection of upstyles • Techniques for creating upstyles • Fillers and hairpieces • Upstyles, step by step
ACCREDITEDONLINE COURSES 30 BEAUTYTECHNICIAN Module 27: EXTENSIONS • Practical application of extensions • Removable or Clip Extensions • Keratin Extensions • Micro Ring Extensions Module 28 : HAIRSTYLES • Short pixie cut • Short structured style • Androgynous style • Shoulder length hair, no fringe • Round bob with feathery contours and side parting • Long hair, layered or without layers
ACCREDITEDONLINE COURSES 31 POSTNATALDIETANDEXERCISE Module 1: WELL DONE MOM! • Realise what you’ve achieved • Why is post birth exercise important? • Reasons to be gentle • Understand internal muscles Module 2: WALK BEFORE YOU RUN • Before you start • Pace yourself • Exercises to avoid • Caring for a C-section tummy Module 3: REGAIN A STRONG FOUNDATION • 5 best stretches for new Moms • Sneaky exercises while baby naps • If this happens, stop or slow down! • Posture and back pain Module 4: LET’S GET WORKING! • Uterine muscle • Pelvic floor muscles • Tone your tummy • General toning Module 5: MOM-FRIENDLY EXERCISE • Mom & baby exercise • Walking • Swimming • Yoga • Pilates • Low impact aerobics • Post natal exercise classes Module 6: I WANT MY BEAUTY BACK! • Stretch marks • Scar tissue • Regain clear, glowing skin • Restore lustrous hair and strong nails Module 7: SENSIBLE POST BIRTH EATING • When should I start? • Helpful regime tips • Pitfalls to avoid • Helpful supplements Module 8: SHAPING UP FOR GOOD • Losing extra weight gain • Gaining lost pounds • Losing weight action plan • Pack your diet with these Module 9: DIET MAKEOVER • Tackling the enemies – sugar, bad carbs, bad fats • Beware of weight loss supplements • Can I diet while breastfeeding? Module 10: TIME FOR YOU • Baby blues and post natal depression • Getting a good night’s sleep • Resuming sex Module 11: THINKING OF ANOTHER? OR NOT? • Preparing for a second baby • Avoiding another pregnancy • Experienced Moms top tips
ACCREDITEDONLINE COURSES 32 ACCOUNTING&BOOKKEEPING Module 1: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 2: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 3: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 4: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 5: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 6: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 7: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 8: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 9: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books Module 10: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits
ACCREDITEDONLINE COURSES 33 INTERIORDESIGN&HOMESTYLING Module 1: INTRODUCTION TO INTERIOR DESIGN • What is Interior Design? • Qualities & skills of an Interior Designer • Brief history of modern Interior Design • Becoming an Interior Designer • Descriptive design terms • Meeting your clients Module 2: DESIGN PRINCIPLES • Define your tasks • Interfacing with other disciplines • Design concept • Drawings & plans • Six design principles • Finding inspiration Module 3: PROJECT OVERVIEW • Design steps • Working with the team • Payment strategies • Project management tips • Design evaluation • Common design challenges Module 4: DESIGN ELEMENTS (1) • Colors, accessories & their significance • Spatial relationships & proportion • Scale & balance • Texture, patterns & fabrics • Line & form • The user’s experience – sight, sound, smell, taste & touch Module 5: DESIGN ELEMENTS (2) • Choosing a suitable color scheme • Choosing flooring and wall décor • Choosing & placing furniture • Choosing window dressings • Choosing & placing lighting • Choosing accessories & soft furnishings Module 6: ROOM BY ROOM DESIGN • Living room • Kitchen • Bedroom • Bathroom • Kid’s room Module 7: POPULAR INTERIOR STYLES • Minimalist • Contemporary • Classic • Shabby Chic • Retro • New York Style • Parisian Style • Mediterranean • Scandinavian • New England Module 8: SUSTAINABLE DESIGN • Design & the environment • Environmental policy • Responsible sourcing of raw materials • Climate change • Health & safety
ACCREDITEDONLINE COURSES 34 INTERIORDESIGN&HOMESTYLING Module 9: PRESENTING YOUR IDEAS • Use of perspective • Using the color wheel • Pencil sketching • Computer aided design • Mood boards Module 10: MANAGING INTERIOR DESIGN BUSINESS • Maintaining professional relationships • Charging fees • Preparing a portfolio • Marketing your business • Low cost marketing techniques • Setting up a website • Blogging • Social media • Free PR
ACCREDITEDONLINE COURSES 35 PARTYPLANNER Module 1: GETTING STARTED • What is the Role of a Party Planner? • The Basics of Planning a Party • How to Get Started • Elements of a Great Party Module 2: TYPES OF PARTIES - OVERVIEW • Beauty Parties • Kids’ Parties • Bachelor & Bachelorette Parties • Showers • Birthday Parties • Weddings • Cocktail Parties • Other Parties Module 3: DEVELOPING A BUSINESS MODEL • Figuring out Your Specialty • Developing a Mission Statement • Identifying Your Target Client Base • Setting Your Business Apart Module 4: GENERATING A CLIENT BASE • Targeting the Appropriate Clients • Advertising Effectively • Web Development • Using Social Media • Using Current Clients to Get New Clients Module 5: HOW TO PLAN A PARTY • Working with the Client • Figuring out a Budget • Meeting the Client’s Needs • Being Creative • Selecting the Right Venue and Location • Getting Feedback and Asking for Online Reviews Module 6: MAKING YOUR PARTY MEMORABLE • Creating a Great Theme and Following It • Deciding on the Appropriate Tone of the Party • Wowing the Guests • Food, Drinks, and Music • Honoring Your Client’s Wishes Module 7: BUSINESS OPERATIONS • Starting Your Business from Scratch Finance • Record-keeping • Understand Cost • Deciding If You Need an Office/ Storefront • Making a Profit Module 8: NETWORKING • Working with Clients and Prospective Clients • Building Diverse Contacts • Maintaining Contacts
ACCREDITEDONLINE COURSES 36 PARTYPLANNER • Acting Professionally • Using Contacts Appropriately and Effectively • Maintaining Your Reputation Module 9: WORKING WITH VENDORS AND SUPPLIERS • Finding the Right Suppliers and Vendors for Your Business • Negotiating with Vendors and Suppliers • Building a Business Relationship • Using Your Suppliers and Vendors Effectively Module 10: MAINTAINING YOUR BRAND • Why is Reputation so Important? • Sticking to Your Mission Statement • Customer Service and Relations • The Importance of Communication • How a Happy Client Helps Your Business Module 11: FINDING SUCCESS IN BUSINESS • Expanding Your Business • Investing in Your Business • Using Success to Create More Success • Hiring and Managing Employees • Managing a Larger and/or Busier Company
ACCREDITEDONLINE COURSES 37 BEAUTYPARTYPLANNER Module 1: INTRODUCTION INTO BEAUTY PARTIES • What is a Beauty Party? • Types of Beauty Parties • Understanding the Beauty Party Client Base • Spa vs. DIY Module 2: HOW TO PLAN A BEAUTY PARTY • Communicating with the Client • Offering Different Options and Recommendations • Working Within a Budget • Figuring out a Budget and Keeping to it Module 3: PAMPERING THE GUESTS • Making the Experience Simple and Relaxing • Give the Client Something Memorable • Adding the Extra Touch • Working with Spas and Vendors Module 4: BUILDING YOUR BEAUTY PARTY BUSINESS • Developing Your Beauty Party Brand • Marketing and Advertising Effectively • Building Your Beauty Party Reputation • Making the Business Your Own
ACCREDITEDONLINE COURSES 38 BACHELOR&BACHELORETTEPARTYPLANNING Module 1: PLANNING A BACHELOR OR BACHELORETTE PARTY • Communicating with the Client • Organizing Ideas • Balancing Your Ideas with the Client’s Ideas • Choosing a Theme or Style • How to Make the Party a Fundraiser for the Bride or Groom Module 2: TYPES OF BACHELOR OR BACHELORETTE PARTIES • Destination Parties • Pub Crawl • Activity-Themed Parties • Venue Party • Unique Bachelor and Bachelorette Party Ideas Module 3: CHOOSING A SITE OR VENUE • Great Party Destination • Local Parties • Picking the Right Place • Making the Venue Perfect for the Bride or Groom Module 4: ENTERTAINING THE CLIENT • Strippers or No Strippers? • Letting the Venue Guide Entertainment • Party Favours and Accessories • Keeping the Pace • Designing the Entertainment Around the Client Module 5: GENERATING BUSINESS • Targeting Your Market Audience • Making an Impression on Clients • Advertising Your Business • Making the Experience Memorable for • Your Client • Using Social Media
ACCREDITEDONLINE COURSES 39 KIDSPARTYPLANNER Module 1: PLANNING A KID'S PARTY • Types of Kids’ Parties • Communicating with Parents • Setting Yourself Apart from the Rest • Advertising and Marketing Module 2: CHOOSING A THEME • Discussing the kids’ interests • Understanding the Audience • How to Stay on Theme • Making the Theme Special • Creative Tips and Tricks Module 3: PLANNING THE ENTERTAINMENT • Types of Kids’ Party Entertainers • Working with the Entertainment • Keeping the Party Moving • Making the Guest of Honour Feel Special Module 4: CATERING • Planning a Menu for Children • Identifying and Understanding Dietary Restrictions • Beverages for the Children and Their Parents • Finding the Best Catering Price • Dessert Module 5: MAKING THE EXPERIENCE MEMORABLE • Impressing the Client • Keeping it Creative • Keeping Everyone Happy • Going Above and Beyond for the Client • Party Favours that Rock
ACCREDITEDONLINE COURSES 40 ALLYOUNEEDTOKNOW:FIRSTTIMEMOM Module 1: PREPARING FOR A BABY: TIPS ON GETTING PREGNANT • Pre-pregnancy diet and nutrient advice • Weight management before conception • Best pre-pregnancy exercises • What to avoid when trying to conceive • Reading your natural fertility signals • Keeping calm and positive • Keep sex sexy during fertility treatment • Is it possible to plan the sex of my baby? Module 2: EARLY PREGNANCY • 1st trimester body changes • What’s normal and when to look for help • Dealing with morning sickness. • What to eat and avoid for you and baby • Maximize these nutrients Module 3: YOU NEED PAMPERING • Skincare during pregnancy • Hair - during and after pregnancy • Ease & minimize back pain • Cool your heartburn • Constipated? Module 4: EXERCISE DURING PREGNANCY • Ideal exercises for all stages of pregnancy • Can I continue working out & playing sports? • Simple home stretches to relieve tension • Taming the post baby tum Module 5: MIND AND BODY HEALTH • Yoga during pregnancy • Pilates during pregnancy • Walking and swimming • Massage Module 6: KEEPING IN TIP TOP FORM • Including dad and staying close • Approaching parenthood on your own • Sex during pregnancy • Dealing with stress & worry • Easy ways to superfood your diet • Tips for pregnancy weight watching Module 7: GET COMFORTABLE • Sleep tips as baby grows • Loving your pregnant body • How your brain changes in pregnancy • Expecting twins! Module 8: PLANNING FOR THE BIG EVENT • Choosing a prenatal class • Getting comfortable with contractions • Preparing for labor and birthing • Thinking about breastfeeding • Pets and newborns • Will you need help?
ACCREDITEDONLINE COURSES 41 ALLYOUNEEDTOKNOW:FIRSTTIMEMOM Module 9: IMPORTANT PRE-BIRTH CONSIDERATIONS • Work your Kegel muscles & why you should • Preparing for a natural childbirth • What about an epidural? • Should I save my placenta? • Can I choose against episiotomy? Module 10: ALMOST THERE • Last month of pregnancy essential tips • Preparing a nursery • Packing your hospital bag • I’m past my due date! Module 11: BLISS AND CHALLENGES OF NEW MOTHERHOOD • Bonding with baby (or not) • Body changes after pregnancy – what’s normal? • Recovering from a Caesarian delivery • When will my menstruation cycle return to normal? • Weight and toning – a mom-friendly approach • Sex and intimacy post delivery Module 12: NEW BORN BABY CARE • Breast or bottle? • Diapers – disposable or cloth? • Skincare and diaper rash • Should my baby sleep with me? • Should I let him ‘cry it out’? Module 13: BREASTFEEDING • Top tips for a happy baby and comfortable Mom • Do I need a lactation consultant? • How long should each session last? • The feeding/supply balance • Best diet while breastfeeding • Pumping and storing • Feeding in public
ACCREDITEDONLINE COURSES 42 HOLISTICTHERAPIST Module 1: HOLISTIC THERAPY EXPLAINED • What is Holistic Therapy? • Benefits of Holistic Therapy • Who can practice as an Holistic Therapist? Module 2: INTRODUCTION TO ANATOMY & PHYSIOLOGY - PART ONE • Anatomical Terms • Organs & their Functions • Skeletal System • Muscular System • Nervous System Module 3: INTRODUCTION TO ANATOMY & PHYSIOLOGY - PART TWO • Respiratory System • Cardiovascular System • Digestive System • Urinary System • Reproductive System Module 4: THE ENERGY SYSTEM • The Aura • The Seven Major Chakras • Energy Meridians Module 5: HOLISTIC THERAPIES - PART ONE • Ten most popular Holistic Therapies • Discovering the Right Holistic Therapy for You • Holistic Massage • Reflexology • Aromatherapy • Homeopathy Module 6: HOLISTIC THERAPIES - PART TWO • Naturopathy • Herbalism • Reiki • Acupuncture • Indian Head Massage • Hopi Ear Candling Module 7: SETTING UP YOUR HOLISTIC PRACTICE • Choosing the Right Business Name • Registering Your Business • Legal Considerations • Choosing the Right Insurance • Working out Pricing • Useful Contacts and Resources Module 8: MARKETING YOUR HOLISTIC PRACTICE • Developing Your Branding • Business Stationery • Advertising Do's and Don’ts • Creating Your Website • Social Media • Attracting the Right Clients
ACCREDITEDONLINE COURSES 43 HOLISTICTHERAPIST Module 9: BUSINESS PRINCIPLES AND BEST PRACTICES • Codes of Practice • Holistic Practice Ethics • Duty of Care • Communication Principles with Clients and Colleagues • Running and Maintaining a viable Business • Professional Organisations and Associations Module 10: HEALTH AND SAFETY • Health and Safety at Work • Employers Liability • Working Regulations • Product Safety • Reporting Procedures
ACCREDITEDONLINE COURSES 44 FASHION&LIFESTYLEBLOGGER Module 1: BLOGGING 101 • What is a blog? • What is Fashion & Lifestyle Blogging? • From where it started, to what it is today • Why blogging? • Is it for me? • Passion is Important • A day in the life of… Module 2: STARTING OUT & SETTING UP • Types of blogs • Choosing a platform • Choosing a name • Design • Layout • Hosting & domains • The techie bits • Money, money, money Module 3: CONTENT CREATION • Where do I start? • Writing your first post • Engagement • Conformity & originality • Planning & scheduling • Content calendars Module 4: PHOTOGRAPHY & IMAGERY • Your imagery • Cameras • Preparation • Shooting snaps • Editing • Sharing & hosting imagery Module 5: STAYING SOCIAL • The importance of being social • The platforms • Social & traffic • How to get more out of social • Social strategies • Next steps for social Module 6: NETWORKING & EVENTS • Someone like you • Blogger Meetups • Brand events • Connecting in the blogosphere • Important growth for your blog • Starting something new Module 7: WORKING WITH BRANDS • Why should you work with brands? • First things first • Keeping it professional • Making the right impression • Networking gold • Ways of working with brands • Putting yourself out there • Getting the most out of brand relationship
ACCREDITEDONLINE COURSES 45 FASHION&LIFESTYLEBLOGGER Module 8: MONETISING YOUR BLOG • What do you need to monetice your blog? • Affiliate marketing • Advertising • Collaborations • Sponsorship • Modelling • Becoming a full time blogger • Financial responsibility Module 9: BUILDING A BRAND • What does your blog stand for? • Brand yourself • Becoming business minded • Time is everything • That blogging business Module 10: GROWING AS A BLOGGER • Education • Pay For Traffic • Manage Your Subscriptions • What's Next? Module 11: THE FASHION & LIFESTYLE BLOGGER ROUNDUP • The Style • Fashion Blog Misconceptions • Do's and Don'ts • The Inspiration new
ACCREDITEDONLINE COURSES 46 PHOTOGRAPHYFORBEGINNERS Module 1: GETTING STARTED WITH YOUR CAMERA • Getting familiar with your camera • Shooting mode Dial – Auto, P - Auto, Aperture Priority, Shutter Priority, Manual • The White Balance Button • The Shutter release button • The ISO button • The AF mode selector button • The main and sub-command wheels • The AF/AE Lock button • The Metering mode button • The Exposure Compensation Button • The Play, Delete and Video recording buttons Module 2: GETTING TO KNOW YOUR LENS • Focal length • Different types of lenses, their working distances and uses • Image Stabilization and its many types • F-stop • Lens diaphragm • Lens mount • Manual focusing ring • Zoom ring Module 3: EXPOSURE • Aperture and Depth of Field • Shutter speed and creative uses • ISO and noise • The relationship between the components of exposure • Exposure compensation • Exposure Bracketing Module 4: RULES OF COMPOSITION • Rule of Thirds • Golden Rule • Leading lines • Straight lines • Patterns • Diagonals • Framing • Figure to Ground • Negative Space • Filling a Frame • Symmetry Module 5: FOCUSING • Manual focusing • Auto-focusing • Continuous-Servo Auto-focusing • Single-Servo auto-focusing • Auto Servo Auto-focusing • Auto-focusing Area modes Module 6: THE ESSENTIALS • White balance • Metering (Matrix, Partial, Center- weighted, Spot) • Exposure lock coming soon
ACCREDITEDONLINE COURSES 47 PHOTOGRAPHYFORBEGINNERS • Metering lock • Bracketing • Choosing a Picture style and shooting preference (RAW, RAW+JPEG, JPEG) Module 7: FLASH • Guide number • Fill flash mode • Red-eye correction mode • Backlighting • Sync-speed • Slow-sync • High-speed sync with strobes Module 8: LIGHT • Hard light • Soft light • The Inverse square law • Contrast • High-key • Low-key • Using diffusers • Using reflectors • Using softboxes • Lighting setup – basic two point and three point lighting arrangements Module 9: PORTRAIT PHOTOGRAPHY • Focal length to use • Focal point • Aperture • Filling the frame • Shooting in natural light • Shooting with artificial lights • Lighting arrangements • Catchlight Module 10: LANDSCAPE PHOTOGRAPHY • The right focal length • The right aperture for maximum Depth of Field • Hyperfocal distance • Using a tripod • Playing with shutter speed Module 11: ACTION PHOTOGRAPHY • Selecting the right focusing mode • Selecting the right shutter speed • Lenses that allow panning • Panning with a subject Module 12: AN INTRODUCTION TO PHOTOGRAPHIC ACCESSORIES • Neutral density filters • Circular polarizers • Tripod • Remote shutter release • Gray card • Diffusers • Softbox • Flash Module 13: AN INTRODUCTION TO SIMPLE POST-PROCESSING USING ADOBE LIGHTROOM • Removing chromatic aberrations • Doing lens profile correction • White balance adjustment • Removing noise • Adjusting exposure • Adjusting contrast • Using a graduated filter • Eliminating vignetting (or adding post- processing vignetting) • Removing spots and blemishes
ACCREDITEDONLINE COURSES 48 ACCESSORIES&JEWELRYDESIGN Module 1: HANDBAGS AND WALLETS • Composition materials • Clasps, zippers and fastenings • Size and function • The thrifty consumer • The lavish consumer Module 2: SHOES • A brief history • Trends through the ages • Materials • Form and function • Mass appeal • Unique designs Module 3: HAIR ACCESSORIES, HATS AND SUNGLASSES • Trends through the ages • Hair accessories, materials and types • Hat materials and types • Sunglasses: materials for mass production vs. prestige Module 4: SCARVES AND BELTS • Trends through the ages • Scarf materials and types • Belt materials and types • Style vs. function • Staying in demand Module 5: WORKMANSHIP AND APPLICATION • Designing and sketching • Tracking Trends • Getting inspiration • A look at design studios • Networking • Building a portfolio • Internships and employment • Business basics Module 6: THE HISTORY OF JEWELRY • Adornment • Early fabrication materials • Early fabrication techniques • What jewelry says about a person Module 7: PRESENT-DAY MATERIALS AND TECHNIQUES • Beadwork • Wire-working • Stringing • Knots • Patterns • Pliers, cutters and other tools • Metals • Gems • Polishing • Finishes Module 8: DEVELOPING A STYLE • Understanding color theory • Researching trends • Discovering a signature look
ACCREDITEDONLINE COURSES 49 ACCESSORIES&JEWELRYDESIGN • Coordinating with fashion • Photography and staging • Finding inspiration Module 9: BUSINESS BASICS • Marketing • Copyright law • The price of materials • Budgeting techniques • Salesmanship • Setting prices • Website basics Module 10: PRACTICAL APPLICATION • Building your brand • Creating a budget • Packaging and business cards • Creating an Etsy store • Participating in craft shows • Developing a marketing campaign • Staying true to your vision
ACCREDITEDONLINE COURSES 50 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY Module 1: WORKING WITH CLIENTS • Introduction • Planning and preparing for the meeting • First impressions and presentation • What does your client need? • What comes next? Timeframes • Following up • Event proposal • Contracts and agreements Module 2: STEPS FOR PLANNING AN EVENT • Target your goals and audience • Planning the event: date and time • Budget • Venue • Food and beverage • Transportation • Speakers • Timeframes Module 3: INVITATIONS, GREETINGS AND DRESS CODE • Invitations and replies • Greetings etiquette and handshake protocol • Dress code Module 4: TABLE MANNERS AND TABLE SETTINGS • Table-seating arrangements • Table settings • Table manners Module 5: THE EVENT • Last-minute preparations • During the event • Business cards • Evaluating the event • After the event: Keeping up with your clients, partners, and guests Module 6: WHAT IS EVENT MANAGEMENT? • What is Event Management? • Role of the Event Manager • Project Management • Strength & Weaknesses of the event management profession (elements of SWOT) • Crisis Management • Planning Your Career Module 7: TYPES OF EVENTS • Introduction • Conferences • Meetings • Launch Events • Fashion Shows • Fundraisers • Weddings • Religious Events • Photocalls • Exhibitions • Sport Events
ACCREDITEDONLINE COURSES 51 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY • Concerts • Political Events • Anniversaries Module 8: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 9: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 10: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 11: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 12: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 13: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 14: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 15: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 16: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books
ACCREDITEDONLINE COURSES 52 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY Module 17: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits Module 18: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 19: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 20: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 21: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 22: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 23: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network Module 24: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it
ACCREDITEDONLINE COURSES 53 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 25: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 26: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 27: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 28: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 29: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing
ACCREDITEDONLINE COURSES 54 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY Module 30: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 31: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online
ACCREDITEDONLINE COURSES 55 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING Module 1: INTRODUCTION TO INTERIOR DESIGN • Qualities & skills of an Interior Designer • Brief history of modern Interior Design • Becoming an Interior Designer • Descriptive design terms • Meeting your clients Module 2: DESIGN PRINCIPLES • Define your tasks • Interfacing with other disciplines • Design concept • Drawings & plans • Six design principles • Finding inspiration Module 3: PROJECT OVERVIEW • Design steps • Working with the team • Payment strategies • Project management tips • Design evaluation • Common design challenges Module 4: DESIGN ELEMENTS I • Colors, accessories & their significance • Spatial relationships & proportion • Scale & balance • Texture, patterns & fabrics • Line & form • The user’s experience – sight, sound, smell, taste & touch Module 5: DESIGN ELEMENTS II • Choosing a suitable color scheme • Choosing flooring & wall décor • Choosing & placing furniture • Choosing window dressings • Choosing & placing lighting • Choosing accessories & soft furnishings Module 6: ROOM BY ROOM DESIGN • Living room • Kitchen • Bedroom • Bathroom • Kid’s room Module 7: POPULAR INTERIOR STYLES • Minimalist • Contemporary • Classic • Shabby Chic • Retro • New York Style • Parisian Style • Mediterranean • Scandinavian • New England Module 8: SUSTAINABLE DESIGN • Design & the environment • Environmental policy • Responsible sourcing of raw materials • Climate change • Health & safety
ACCREDITEDONLINE COURSES 56 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING Module 9: PRESENTING YOUR IDEAS • Use of perspective • Using the color wheel • Pencil sketching • Computer aided design • Mood boards Module 10: MANAGING INTERIOR DESIGN BUSINESS • Maintaining professional relationships • Charging fees • Preparing a portfolio • Marketing your business • Low cost marketing techniques • Setting up a website • Blogging • Social media • Free PR Module 11: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 12: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 13: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 14: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 15: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 16: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 17: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 18: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries
ACCREDITEDONLINE COURSES 57 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 19: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books Module 20: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits Module 21: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and • where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 22: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 23: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 24: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 25: YOUR WEBSITE • Why do you need a website?
ACCREDITEDONLINE COURSES 58 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 26: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing Module 27: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 28: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online Module 29: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 30: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy Make full use of technology Module 31: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property
ACCREDITEDONLINE COURSES 59 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING • Legislation/regulation/permissions • Registering the business Module 32: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 33: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 34: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network
ACCREDITEDONLINE COURSES 60 BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING Module 1: SKIN TYPES • Introduction • Normal skin • Mixed/combination skin • Dry skin • Oily skin • Sensitive skin • What is your skin type? • Make up removal • Skin care Module 2: CORRECTIONS • Introduction • Light and dark shade correction techniques for different face shapes • Round face • Elongated face • Square face • Rectangular face • Triangular face • Tips and tricks Module 3: TOOLS • Introduction to tools • Brushes with natural hair and brushes with synthetic hair • Different types of brushes • Products Module 4: FOUNDATIONS AND CORRECTIONS • Introduction • Types of textures Module 5: COLOR • Introduction • Eye color • Shades in skin type • Hair tones Module 6: EYE MAKE-UP • Introduction • Applying eye Make-up Module 7: MAKE-UP FOR EYEBROWS • Introduction • Eyebrows in general • Corrections for eyebrows • Eyebrow make-up - video tutorial Module 8: LIP MAKE-UP • Introduction • Types of Lip Products • Lip types Module 9: TYPES OF MAKE-UP • Introduction • Make-up for daytime • Make-up for afternoon • Make-up for night time or parties • Smoky eyes • Nude make-up • Bridal make-up • Make-up for the groom Module 10: FALSE EYELASHES AND EYELASH EXTENSIONS • Introduction
ACCREDITEDONLINE COURSES 61 BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Types of false lashes • Practical use of false lashes • Attaching false eyelashes • Removing false eyelashes • Introduction to eyelash extensions • Kit required for eyelash extensions • Step-by-step attachment of extensions • Customer tips • Maintenance sessions Module 11: MAKE UP FOR DIFFERENT AGES • Introduction • Women in their 20s • Women in their 30s • Women in their 40s • Women in their 50s • Women in their 60s • Make up mistakes that can be aging Module 12: HEALTH AND SAFETY • Introduction • Cleaning and hygiene • Make provision • Good work practices; prevention of infection and contagion Module 13: CREATING YOUR MAKE UP • Introduction • Personal make up kit • The basic professional kit • The complete professional kit Module 14: GENERAL CARE OF HANDS • Skin Types • Creams and suitable products • Exercises for hands • Nail disorders Module 15: MANICURE • The steps to a good manicure • Hand massage Module 16: PEDIRCURE • Steps to a good pedicure • Foot Massage Module 17: NAIL ART • Types of nail polish • Tools you need and how to add decorations • Examples of decoration choices • Products on the market Module 18: GEL & SHELLAC MANICURE • Gel Nails • Step by step instructions for sculpted gel nails with French manicure • Maintaining and filling • Shellac Style Nails • Steps for applying Shellac Module 19: A CLOSE LOOK AT HAIR • The structure of hair • The scalp • The history of hair • Different types of hair
ACCREDITEDONLINE COURSES 62 Module 20: HOW TO TREAT HAIR • Hair products • Hair and scalp analysis • Avoiding mistakes and damage Module 21: HAIR COLOR AND HAIR SHAPE • Which shades enhance which skin type & which colors don’t work • Which shape/style of hair suits which face shape Module 22: HOW TO WASH HAIR PROFESSIONALLY • The benefits of scalp massage • Conditioner • Hair treatments • Expert tips • How to professionally wash hair - video tutorial Module 23: TOOLS • Blow drying equipment • Different types of tools Module 24: STYLING • How to add volume - video tutorial • Creating curls with rollers - video tutorial • Enhancing curls with a diffuser - video tutorial • How to straighten hair - video tutorial BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Sculpting hair with finger technique and wax - video tutorial Module 25: MEN'S HAIR • Is men’s hair different? • Applying Gel - video tutorial • Applying Wax - video tutorial Module 26: UPSTYLING • Brief history of upstyling • Essential tools for upstyling • Preparation of hair for upstyling and braiding • Selection of upstyles • Techniques for creating upstyles • Fillers and hairpieces • Upstyles, step by step Module 27: EXTENSIONS • Practical application of extensions • Removable or Clip Extensions • Keratin Extensions • Micro Ring Extensions Module 28: HAIRSTYLES • Short pixie cut • Short structured style • Androgynous style • Shoulder length hair, no fringe • Round bob with feathery contours and side parting • Long hair, layered or without layers
ACCREDITEDONLINE COURSES 63 Module 29: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 30: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 31: MAKING SENSE OF YOUR ACCOUNTS • Organization The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 32: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 33: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING Module 34: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 35: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 36: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 37: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books Module 38: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits
ACCREDITEDONLINE COURSES 64 Module 39: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 40: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 41: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Build a mailing list • Business networking Module 42: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 43: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 44: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter
ACCREDITEDONLINE COURSES 65 • Blog • YouTube • Pinterest • Skype • Email marketing Module 45: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 46: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online Module 47: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Availing of help Module 48: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 49: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 50: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 51: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan
ACCREDITEDONLINE COURSES 66 Module 52: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING
ACCREDITEDONLINE COURSES 67 Module 1: PROFESSION OF A WEDDING PLANNER • What is the profession of a Wedding Planner • What are the characteristics of a Wedding Planner • Client Questionnaire • The planning process • Types of weddings • Choosing music for the ceremony • Choosing music for the banquet Module 2: PLANNING FOR THE BIG DAY • Engagement Party - wedding planner’s functions • Bachelor party - individual or joint • Choice of venue for the celebration • Invitations: design and content • How to prepare the guest list • Flower girls and pageboys - functions • Rings and symbols of partnership • The speeches - who, how, when and why • Event checklist - Video tutorial Module 3: DRESSING THE WEDDING PARTY • For the bride • For the groom • For the bridesmaids, best man, flower girls and page boys • Other things to consider when dressing the bridal party WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Make-up • Hair color and style • Nail care Module 4: THE RECEPTION. PARTY AND GIFTS • Choosing the banquet menu • Complementary Services • Floral decoration for the church, for the couples’ mode of transportation and for the banquet location • Layout of tables • What to give to your guests • What to give the couple • Capturing lifelong memories • After party • The honeymoon Module 5: BUDGET. PAYMENT AND REVIEW • Final Budget • Sample Budgets • Payments • Incidence Analysis Module 6: MARKETING YOUR WEDDING PLANNER BUSINESS • Market research • Build your brand • Take advantage of low cost marketing techniques • Make your website work hard for you • Use social media • PR and advertising
ACCREDITEDONLINE COURSES 68 Module 7: STARTING YOUR WEDDING PLANNER BUSINESS • Funding • What help is available • Setting up your business • Running your business Module 8: WEDDING PLANNER RESOURCES Module 9: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 10: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 11: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 12: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Keeping track of sales • Balancing cash Module 13: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 14: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 15: INTRODUCTION TO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 16: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 17: TRACKING & REPORTING TAXES • What are business taxes?
ACCREDITEDONLINE COURSES 69 • How to report year-end numbers to the government • Finishing and closing your books Module 18: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits Module 19: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 20: YOUR MARKETING PLAN WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 21: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 22: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 23: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging
ACCREDITEDONLINE COURSES 70 Module 24: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing Module 25: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 26: SALES • Sales campaigns • Your sales pitch • Lead generation WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Pay per click advertising (PPC) and selling online Module 27: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 28: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 29: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 30: RUNNING YOUR BUSINESS • Budgets and cash flow
ACCREDITEDONLINE COURSES 71 • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 31: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 32: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT
ACCREDITEDONLINE COURSES 72 Module 1: FASHION FROM THE 1800S TO TODAY • 1800-1849 • 1850-1899 • 1900-1949 • 1950-1979 • 1980-1999 • 2000-today Module 2: TEXTILE SOURCES • Animal (wool, silk) • Plant (cotton, jute) • Synthetic (nylon, polyester) Module 3: GARMENT STRUCTURE AND DESIGN • Knits and woven fabrics • Structure • Trims • Embellishment • Today’s top designers Module 4: MERCHANDISING FUNDAMENTALS • Product development • Market research • Promotion • Roles and responsibilities • Buying calendar Module 5: BUYING TECHNIQUES • Strategy FASHIONBUYING&MERCHANDISING • Pricing • Negotiation • Budgeting • Stock management and replenishment Module 6: MARKETING AND PROMOTION • Promotional methods • Knowing your audience • Financial analysis • Branding • Using technology Module 7: PRODUCT LIFECYCLES AND DEVELOPMENT • Introduction • Growth • Maturity • Decline • OTB (Open to Buy) • WSSI (Weekly Sales & Stock Intake) Module 8: COMMUNICATION • Fashion terminology • Business communication skills Module 9: UNDERSTANDING THE CONSUIMER • Customer profiling • Psychographics • Demographics • Consumer interests • Niche markets coming soon
ACCREDITEDONLINE COURSES 73 Module 10: THE GLOBAL MARKETPLACE • Promotion • Distribution • Global resources • Challenges • Problem solving Module 11: CAREER • Where to apply • Standing out • Lateral opportunities FASHIONBUYING&MERCHANDISING
ACCREDITEDONLINE COURSES 74 Module 1: FASHION FUNDAMENTALS • Structure and design • Ready-to-wear • Haute couture • Shoes and accessories Module 2: ANALYZING TRENDS • What’s hot now—and why • Public response • Coordinating runway shows Module 3: PRODUCT DEVELOPMENT • Creating quality • Production lead time • Product lifecycles • Intellectual property • Trademarks • Luxury and counterfeit FASHIONMANAGEMENT Module 4: BUSINESS BASICS • Introduction to accounting • Business organization and management • Brand extension and licensing • Brand strategies • E-commerce • Interactive media • Salesmanship coming soon
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trendimi brochure

  • 2. WelcometoTrendimi Hi, Congratulations on following your passion and exploring how you can use Trendimi’s training to turn something you love into a marketable skill. Our courses are created just for you: someone with a passion for beauty, fashion, events, healthcare and interior design… Someone who wants to take that passion to another level: Someone who wants to take their passion into profits. As all study is completed online, you can learn anywhere, anytime, exactly as it suits you. Get comfortable and let us guide you on your way to being a pro! By becoming our student you’ll get: * Structured courses, containing detailed written instruction with illustrations (and you can see techniques in action in our close up videos). * Professional advice given by experts in each field of study, which will help you to differentiate from amateurs. * Access to regular Q&A webinars for free and from the comfort of your home. The Q&A sessions allows you to ask your questions and get help from experts in the different areas of study. * Option to request individual meetings with an expert. * Each course is divided into modules and has exam questions to help you refresh what you’ve learned and to reinforce new concepts. * On completion you’ll receive your PDF certificate to confirm your achievement (you can also order a hard copy). * Customer support available via email or telephone. We are always here to help you feel continually supported and encouraged. * To compliment all Trendimi training we’ve put together two really useful courses - Marketing and Starting Your Business. The content is practical and relevant and includes real life examples of how to put smart techniques into action. 1
  • 3. WelcometoTrendimi Trendimi’s Philosophy Trendimi’s team is passionate about all aspects of beauty, fashion and styling: taking care of your body, your skin, how you look, what you wear, how you decorate your home and even how you style your wedding, your parties or indeed any event. If you downloaded our brochure, it means that you share our passion! We are here to help YOU, with our courses, webinars and blog we want to empower YOU to start your dream career in fashion, beauty, events, health care or interior design. Don’t hold yourself back! Start designing a life you love today and turn your passion into profits. Let us show you how you can learn smart, have fun along the way and become a success! Ready to make a career out of your passion? Don’t wait another minute! Take your favorite courses now and transform your life. Go now to www.trendimi.com/offers and use the discount code that we have created specially to welcome you to Trendimi: WELCOMEOFFER. If you are new to Trendimi simply enter your code WELCOMEOFFER, click validate, select the course you want to enroll on and follow all the steps until you complete the payment. 1
  • 4. WelcometoTrendimi How does it all work? Keep up with the hottest beauty news and headline grabbing celebrity fashion by following us on social media. We’ll also keep you up to date with details of course releases, the trendiest newsletters and blog posts written by our vast team of Trendimi experts. Enjoy it and don’t forget: Learn smart, have fun, be successful! Trendimi Team REGISTRATION Follow the easy registration process to enroll in your course today. STUDY Absorb course content easily with clear structured information, helpful illustrations and hands on video tutorials. Study anywhere, anytime that suits you within your course duration. ASSESSMENT Reinforce new learning with assessment of important points at the end of each module. CERTIFICATION On completion, receive your certificate which confirms your achievement. 1 STEP 1 STEP 4STEP 2 STEP 3
  • 5. TABLEOFCONTENTS 15 reasons to choose Trendimi................................................................................................................ 03 ICOES Accreditation...................................................................................................................................... 04 Accredited Online Courses: * Personal Image & Beauty Expert..................................................................................................................................................................................... * Fashion Store Assistant & Personal Shopper.......................................................................................................................................................... * Make-up Artist................................................................................................................................................................................................................................ * Wedding Planner......................................................................................................................................................................................................................... * Gel Manicure & Nail Artist...................................................................................................................................................................................................... * Extensions & Hair Styling Expert...................................................................................................................................................................................... * Event Planner.................................................................................................................................................................................................................................. * Starting your Business.............................................................................................................................................................................................................. * Marketing your Business......................................................................................................................................................................................................... * Diet for Beauty & Health.......................................................................................................................................................................................................... * Skin and Body Care..................................................................................................................................................................................................................... * Beauty Technician........................................................................................................................................................................................................................ * Postnatal Diet and Exercise.................................................................................................................................................................................................. * Accounting & Bookkeeping.................................................................................................................................................................................................. * Interior Design & Home Styling.......................................................................................................................................................................................... * Party Planner.................................................................................................................................................................................................................................... * Beauty Party Planner.................................................................................................................................................................................................................. * Bachelor & Bachelorette Party Planner....................................................................................................................................................................... * Kids Party Planner........................................................................................................................................................................................................................ * All you need to Know: First time mum........................................................................................................................................................................ * Holistic Therapy............................................................................................................................................................................................................................. * Fashion & Lifestyle Blogger.................................................................................................................................................................................................... * Photography for Beginners................................................................................................................................................................................................. * Accessories & Jewelry Design............................................................................................................................................................................................ * Event Management with Business & Accountancy.......................................................................................................................................... * Interior Design with Business Strategy and Accountancy........................................................................................................................... * Beauty Technician with Business Management & Accounting............................................................................................................... * Wedding Planner with Finance & Business Management.......................................................................................................................... * Fashion Buying & Merchandising.................................................................................................................................................................................... * Fashion Management.............................................................................................................................................................................................................. * Event Design & Styling............................................................................................................................................................................................................ 05 06 08 10 13 15 17 19 21 23 25 27 31 32 33 35 37 38 39 40 42 44 46 48 50 55 60 57 72 74 75 1
  • 6. 2 TABLEOFCONTENTS * Revamp Your Closet................................................................................................................................................................................................................. 76 * Public Relations.......................................................................................................................................................................................................................... 77 * Networking Events Organizer........................................................................................................................................................................................... 78 * Smart Home Budgeting ...................................................................................................................................................................................................... 79 * Business Pricing Strategies................................................................................................................................................................................................. 80 * DIY Home Improvement...................................................................................................................................................................................................... 81 * Furniture Restoration.............................................................................................................................................................................................................. 82 * Mindfulness Masterclass....................................................................................................................................................................................................... 83
  • 7. whytrendimi? The leader in online education Educated 65.000+ students from 110 countries Courses cover diversity and training expectations of all cultures Accredited by ICOES (www.icoes.org) Professional, online courses Available in English, Spanish and French 24/7 access from a PC, laptop/tablet or mobile device Courses include 100+ video tutorials | 900 study sessions | 330+ topics Continuous assessment helps you achieve learning targets! Assistance from our friendly team - email, phone + our 24/7 Help Centre Courses include between 30 and 50 hours of online training Immediate access to Specialist Knowledge, Detailed Video Tutorials, Practical Examples and Really Useful Tips Option to order colorful eBooks to reinforce training Sophisticated, easy-to-navigate Virtual Campus with individual logins 3 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 15REASONSTOCHOOSETRENDIMI
  • 8. ICOESACCREDITATION All our courses are accredited by the International Council for Online Educational Standards (accreditation number ICOES/00763/13/09). This gives our students assurance that our courses meet the highest standards for online education. ICOES is the accrediting body responsible for establishing, maintaining and improving the educational standards of online teaching institutions. Your ICOES certificate allows you to prove to employers, colleagues and customers that your qualification is from a well run, ethical institution that meets the highest standards in online education. 4 INTERNATIONALCOUNCILFORONLINEEDUCATIONALSTANDARDS www.icoes.org
  • 9. ACCREDITEDONLINE COURSES ‘‘This course is SO INTERESTING!!!! I really liked the videos which explained certain course topics in more depth’’ - Rachel Lopez 5 PERSONALIMAGE&BEAUTYEXPERTCOURSE Module 1: SELF IMAGE • Introduction to self image • Concept Development • Importance of personal image • Video tutorial- Personal image • How your image represents you Module 2: PERSONAL CARE • Skin care for all skin types • Hair care for all hair types Module 3: THE FACE • General concept of facial study • Types of face • Identification of face shape • Suiting hairstyles to face shapes Module 4: MAKE-UP • Introduction and general tips • Applying make-up • Day to evening look • Materials and products • Techniques and tricks • Video tutorial-Home beauty tips Module 5: COLOR • Introduction to and use of the color wheel • The meaning of colors • Personal application of colors – what suits me? • Video tutorial- How to choose the colors of your clothes Module 6: MORPHOLOGY • Introduction to different Body types • Identifying your body shape • How to determine what clothes suit you • Video tutorial-Choosing a neckline • Video tutorial-Tips for dressing to suit your figure Module 7: FASHION • Current trends • Video tutorial- Wardrobe basics • Accessories • Tips and tricks • Video tutorial- The use of accessories
  • 10. ACCREDITEDONLINE COURSES ''I have learned so much from Trendimi. The tasks are good and give you lots of options with color, shapes and looks’’ -Martin Hayward 6 FASHIONSTOREASSISTANT&PERSONALSHOPPERCOURSE Module 1: PROFESSION OF A PERSONAL SHOPPER • What is a Personal Shopper? • Types of Personal Shopper • Colour analysis • Body shape • Video tutorial-Garments we like • Hair and Make Up Module 2: PLANNING ADVICE • Video tutorial-Personal Shopper • Personal analysis of your client • Wardrobe analysis • Video tutorial-Wardrobe basics • Basics of a wardrobe • Complementary accessories Module 3: FASHION AND TRENDS • Fashion history • Trends • International fashion Module 4: COMMUNICATION AND PROTOCOL • Social Events • Social Protocol Module 5: CAREER GUIDANCE • Career • Promotion and marketing: how to attract customers Module 6: UNDERSTAND CONSUMER BEHAVIOR AND EXCEL IN CUSTOMER SERVICE • Understanding consumer motivation - Needs and wants - Positive and negative motivation - Rational and emotional motivations • Consumer attitudes - How are attitudes formed? - Can attitudes predict behaviour? • The consumer decision process • Seduce customers with excellent service • Build long term relationships with customers • After sales service – handling complaints and returns • Typical complaints and how to handle them • Returns • Staying cool under pressure – dealing with challenging situations • Shoplifting
  • 11. ACCREDITEDONLINE COURSES 7 FASHIONSTOREASSISTANT&PERSONALSHOPPERCOURSE Module 7: MAKE YOUR SHOP A MAGNET TO CUSTOMERS • Put your Personal Shopper and Stylist skills to full use - Personal shopper - Window and in-store displays - Stylist • Up sell with hair and make-up styling • Selling accessories • Working with your clients budget • Selling tips to help identify your customers’ needs - Steps to make a sale - Improving your selling skills - Meeting targets • Ideas to grow your retail presence • In-store tips that boost sales
  • 12. ACCREDITEDONLINE COURSES ‘‘I loved the course and I feel that I learned a lot from it, although I have taken similar courses before. This course will be instrumental in my future success for a long while to come’’ - Tracee Charles 8 MAKE-UPARTISTCOURSE Module 1: SKIN TYPES • Introduction • Normal skin • Mixed/combination skin • Dry skin • Oily skin • Sensitive skin • What is your skin type? • Make-up removal • Skin care - video tutorial Module 2: CORRECTIONS • Introduction • Light and dark shade correction techniques for different face shapes - Video tutorial - Light and dark shade correction techniques • Round face • Elongated face • Square face • Rectangular face • Triangular face • Tips and tricks Module 3: TOOLS • Introduction to tools • Brushes with natural hair and brushes with synthetic hair • Different types of brushes • Products Module 4: FOUNDATIONS AND CORRECTIONS • Introduction - Video tutorial - Correct Skin blemishes • Types of textures - Video tutorial - How to choose a foundation Module 5: COLOR • Introduction • Eye color • Shades in skin type • Hair tones Module 6: EYE MAKE-UP • Introduction • Applying eye Make-up - Sunken eyes - Protruding eyes - Eyes set close together - Eyes set wide apart - Round eyes - Droopy eyes - Small eyes • Eye Make-up - Video tutorial
  • 13. ACCREDITEDONLINE COURSES 9 MAKE-UPARTISTCOURSE • How to apply eyeliner - video tutorial • How to use an eyelash curler - video tutorial Module 7: MAKE UP FOR EYEBROWS • Introduction • Eyebrows in general • Corrections for eyebrows • Eyebrow make-up - video tutorial Module 8: LIP MAKE-UP • Introduction • Types of Lip Products • Lip types - Lip make-up - video tutorial Module 9: TYPES OF MAKE-UP • Introduction • Make-up for daytime - video tutorial • Make-up for afternoon - video tutorial • Make-up for night time or parties - video tutorial • Smoky eyes - video tutorial • Nude make up - video tutorial • Bridal Makeup - video tutorial • Make-up for the groom- video tutorial Module 10: FALSE EYELASHES • Introduction • Types of false lashes • Practical use of false lashes • Attaching false eyelashes - How to add false eyelashes - video tutorial • Removing false eyelashes • Introduction to eyelash extensions • Kit required for eyelash extensions • Step-by-step attachment of extensions • Customer tips • Maintenance sessions Module 11: MAKE-UP FOR DIFFERENT AGES • Introduction • Women in their 20s - video tutorial • Women in their 30s - video tutorial • Women in their 40s - video tutorial • Women in their 50s - video tutorial • Women in their 60s - video tutorial • Make-up mistakes that can be ageing Module 12: HEALTH AND SAFETY • Introduction • Cleaning and hygiene • Make provision • Good work practices; prevention of infection and contagion Module 13: CREATING YOUR MAKE-UP KIT • Introduction • Personal make-up kit • The basic professional kit • The complete professional kit - Make-up kit - video tutorial
  • 14. ACCREDITEDONLINE COURSES ‘‘The exercises were excellent. They really emphasized the point I knew that module was trying to make. And the chart on brushes! Very easy to understand and informative. I loved the artwork used across the modules to illustrate the technique to use or brush example’’ - Gaylene Gordon 10 WEDDINGPLANNERCOURSE Module 1: PROFESSION OF A WEDDING PLANNER • What is the profession of a Wedding Planner? • What are the characteristics of a Wedding Planner? • Client Questionnaire • The planning process: - When to marry? - Which day of the week? - Morning or afternoon? - What time of the year? • Types of weddings: - Civil or religious? Requirements and traditions of each - Other types of ritual weddings: Jewish, Mormon, Muslim, Hindu, Buddhist, Protestant Orthodox, Gypsy - Themed Weddings • Choosing music for the ceremony • Choosing music for the banquet Module 2: PLANNING FOR THE BIG DAY • Engagement Party - wedding planner’s functions • Bachelor party - individual or joint • Choice of venue for the celebration • Invitations: design and content • How to prepare the guest list • Flower girls and pageboys - functions • Rings and symbols of partnership • The speeches - who, how, when and why? • Event checklist - Video tutorial Module 3: DRESSING THE WEDDING PARTY • For the bride: - The dress - Choosing the right dress - video tutorial - Choosing a wedding dress to suit the bride’s figure - Accessories - video tutorial -The bride’s bouquet • For the groom: - Suit and accessories - Dressing the groom - Body shapes - Video tutorial - The choice of wedding suit - video tutorial - Make-up for the groom
  • 15. ACCREDITEDONLINE COURSES 11 WEDDINGPLANNERCOURSE • For the bridesmaids, best man, flower girls and page boys • Other things to consider when dressing the bridal party • Make-up - General tips - Foundation - Eyes - video tutorial - How to apply false eyelashes - video tutorial - How to remove false eyelashes - Eyebrow make-up - video tutorial - Cheeks - Lips - video tutorial - Wedding make-up - video tutorial - Nude bridal make-up - video tutorial - Vintage bridal make-up - video tutorial - Make-up for the mothers of the bride and the groom - video tutorial - Make-up for guests - Evening Wedding - video tutorial - Wedding make-up for younger guests - video tutorial - Home beauty tips • Hair color and style - Shades to enhance skin types - Which shape/style of hair suits which face shape - video tutorial - Hair style for a bride • Nail care - video tutorial - Manicure - video tutorial - Pedicure Module 4: THE RECEPTION, PARTY AND GIFTS • Choosing the banquet menu • Complementary Services: - Hostesses - Transfers • Floral decoration for the church, for the couples’ mode of transportation and for the banquet location • Layout of tables: - Wedding party table - Tables for the guests - Table decorations - video tutorial - How to dress a table • What to give to your guests? - Video tutorial - Gifts for guests • What to give the couple? - Wedding lists • Capturing lifelong memories: - Photographic and audiovisual services - Points to Consider - video tutorial - Choosing service providers • After party • The honeymoon Module 5: BUDGET, PAYMENT AND REVIEW • Final Budget • Sample Budgets • Payments • Incidence Analysis
  • 16. ACCREDITEDONLINE COURSES 12 WEDDINGPLANNERCOURSE Module 6: MARKETING YOUR WEDDING PLANNER BUSINESS • Market research - Know your target audience > Profile your typical customer > Segment your market - Know your competitors • Build your brand - Customers needs and wants • Take advantage of low cost marketing techniques - Use your personal contacts to springboard your business - Ask for referrals - Ask for testimonials - Join a business network • Make your website work hard for you - Setting up a website - Creating good content - Picture content - The copy - SEO - Search engine optimisation - Blogging • Use social media - Social media applications • PR and advertising - Look for PR opportunities - Give free information - Attend bridal fairs - Advertise wisely - Brand ambassadors Module 7: STARTING YOUR WEDDING PLANNER BUSINESS • Funding - What investment could I need? • What help is available - Mentoring - Networking - Government departments, state agencies, grants • Setting up your business - Sole trader or sole proprietorship - Partnership - Registering a business • Running your business - Calculating set up costs - Budgets and cash flow - Accounting, record keeping and taxes - Business bank account and online banking > Open a business bank account > Online banking - Insurance - Charging fees - Wedding planner contract Module 8: WEDDING PLANNER RESOURCES • Wedding Budget Spreadsheet • Midday Wedding Agenda Checklist • Evening Wedding Agenda Checklist • Table Plans • Wedding Pictures List • Wedding Planner Manual
  • 17. ACCREDITEDONLINE COURSES ‘‘The website was excellent and the course was very easy to understand. I now know how to completely and professionally take care of nails as well as Nail Artistry’’ - Shu Zuo 13 GELMANICURE&NAILARTIST Module 1: GENERAL CARE OF HANDS • Skin Types • Creams and suitable products • Exercises for hands - Step by step exercises for hands - Hand exercises - video tutorial - Nail disorders - Ridged - Brittle - Pigmented - Layering - Bitten - Coloured or stained Module 2: MANICURE • The steps to a good manicure: - The tools you need - Step by step instruction - Manicure - video tutorial • Hand massage: - Characteristics and objectives - Step by step instructions - Hand massage - video tutorial Module 3: PEDICURE • Steps to a good pedicure - The tools you’ll need - Step by step instruction - Pedicure - video tutorial • Foot Massage - Characteristics and objectives - Step by step instruction - Foot massage - video tutorial Module 4: NAIL ART • Types of nail polish - Novelty finishes - magnetic, stamping, cracked, top coat - Colors and trends • Tools you need and how to add decorations - Materials used - Special techniques - sponge, brush, orange stick, magnetic, cracked, stamping - Lines and drawings - French Manicure - Glitter - Nail art techniques_01 - video tutorial - Nail art techniques_02 - video tutorial • Examples of decoration choices - Photos with various finished models • Products on the market. - List of products - Review and exercises
  • 18. ACCREDITEDONLINE COURSES 14 GELMANICURE&NAILARTIST Module 5: GEL & SHELLAC MANICURE • Gel Nails - Brief history of gel nails - What are gel nails? - What materials do I need? - What shape to give Gel nails? • Step by step instructions for sculpted gel nails with French manicure: - Video: Applying a full set of Gel Nails • Maintaining and filling: - Video: Filling Gel Nails • Shellac Style Nails - What is Shellac? - Advantages of permanent or semi- permanent polish • Steps for applying Shellac - Video: Shellac Style Nails
  • 19. ACCREDITEDONLINE COURSES ‘‘Videos, images, lots of information. I would recommend this course in a heartbeat. I’m looking forward to doing the Marketing your Business course next’’ - Sophie King 15 EXTENSIONS&HAIRSTYLINGEXPERTCOURSE Module 1: A CLOSE LOOK AT HAIR • The structure of hair • The scalp • The history of hair • Different types of hair Module 2: HOW TO TREAT HAIR • Hair products - Shampoo for different hair types - Conditioner - Treatments, masks - Hairspray - Gel - Wax - Mousse • Hair and scalp analysis - Scalp evaluation - Hair evaluation - Elasticity test - Is the hair damaged? - Split ends • Avoiding mistakes and damage Module 3: HAIR COLOR AND HAIR SHAPE • Which shades enhance which skin type & which colors don’t work - Spring colour type - Summer colour type - Autumn colour type - Winter colour type • Which shape/style of hair suits which face shape - Oval - Square - Triangle - Inverted triangle - Round Module 4: HOW TO WASH HAIR PROFESSIONALLY • The benefits of scalp massage • Conditioner - Why use conditioner? - Applying conditioner - Leave in conditioner - Spray on conditioner • Hair treatments • Expert tips • How to professionally wash hair - video tutorial Module 5: TOOLS • Blow drying equipment • Different types of tools - Functions - How best to use styling tools
  • 20. ACCREDITEDONLINE COURSES 16 EXTENSIONS&HAIRSTYLINGEXPERTCOURSE Module 6: STYLING • How to add volume - video tutorial • Creating curls with rollers - video tutorial • Enhancing curls with a diffuser - video tutorial • How to straighten hair - video tutorial • Sculpting hair with finger technique and wax - video tutorial Module 7: MEN’S HAIR • Is men’s hair different? - Gender hair differences - The beard - Hair loss • Applying Gel - video tutorial • Applying Wax - video tutorial Module 8: UPSTYLING • Brief history of upstyling • Essential tools for upstyling • Preparation of hair for upstyling and braiding - Braiding video • Selection of upstyles • Techniques for creating upstyles • Fillers and hairpieces • Upstyles, step by step Module 9: EXTENSIONS • Practical application of extensions • Removable or Clip Extensions - Video: Clip Extensions • Keratin Extensions - Video: How to apply Keratin Extensions - Video: How to remove Keratin Extensions • Micro Ring Extensions - Video: How to apply micro ring Extensions - Video: How to remove micro ring Extensions Module 10: HAIRSTYLES • Short pixie cut • Short structured style • Androgynous style • Shoulder length hair, no fringe • Round bob with feathery contours and side parting • Long hair, layered or without layers
  • 21. ACCREDITEDONLINE COURSES ‘‘Being able to complete the course to suit yourself, easy-to-follow guides with good information. Love the design of the website also’’ - Maria Barker 17 EVENTPLANNERCOURSE Module 1: WORKING WITH CLIENTS • Introduction • Planning and preparing for the meeting • First impressions and presentation • What does your client need? • What comes next? Timeframes • Following up • Event proposal • Contracts and agreements Module 2: STEPS FOR PLANNING AN EVENT • Target your goals and audience • Planning the event: date and time • Budget • Venue • Food and beverage • Transportation • Speakers • Timeframes Module 3: INVITATIONS, GREETINGS AND DRESS CODE • Invitations and replies • Greetings etiquette and handshake protocol • Dress code Module 4: TABLE MANNERS AND TABLE SETTINGS • Table-seating arrangements • Table settings • Table manners Module 5: THE EVENT • Last-minute preparations • During the event • Business cards • Evaluating the event • After the event: Keeping up with your clients, partners Module 6: WHAT IS EVENT MANAGEMENT? • What is Event Management? • Role of the Event Manager • Project Management • Strength & Weaknesses of the event management profession (elements of SWOT) • Crisis Management • Planning Your Career
  • 22. ACCREDITEDONLINE COURSES 18 EVENTPLANNERCOURSE Module 7: TYPES OF EVENTS • Introduction • Conferences • Meetings • Launch Events • Fashion Shows • Fundraisers • Weddings • Religious Events • Photocalls • Exhibitions • Sport Events • Concerts • Political Events • Anniversaries
  • 23. ACCREDITEDONLINE COURSES ‘‘The best elements were how detailed each module was and the freedom to go at my own pace. I am excited to get started on my new business now!’’ - Phoebe Wilson 19 STARTINGYOURBUSINESSCOURSE Module 1: PREPARATION – BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 2: PREPARATION – INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 3: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 4: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 5: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 6: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network
  • 25. ACCREDITEDONLINE COURSES ‘‘I loved the easy-to-follow curriculum layout. This is an interesting and informative course presented in a convenient and compact format’’ - Daniel Bishop 21 MARKETINGYOURBUSINESSCOURSE Module 1: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels Module 2: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 3: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 4: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 5: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 6: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media
  • 26. ACCREDITEDONLINE COURSES 22 MARKETINGYOURBUSINESSCOURSE • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing Module 7: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 8: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online
  • 27. ACCREDITEDONLINE COURSES 23 DIETFORBEAUTY&HEALTH Module 1: INTRODUCTION TO INNER HEALTH & OUTER BEAUTY • General tips on developing dietary habits that keep you feeling healthy and looking beautiful • Protein, carbohydrate, fat • Vitamins and minerals: - What’s good for what - how much you need - where to find them Module 2: CAN FAT BE GOOD FOR YOU? • Oils, fats, Omegas – the good, the bad and the ugly • Nuts, seeds, pulses, seaweed • Grains and gluten Module 3: BRIGHT AND BEAUTIFUL VEGGIES FOR A BRIGHT AND BEAUTIFUL YOU • Anti oxidants • Raw food • Juicing and smoothies • Vegetarian, vegan, & meat diets Module 4: FOUNDATIONS FOR A BEAUTIFUL DIET: WHY ORGANIC? • Hydration • Snacks – how to have a little of what you love and stay healthy • Daily essentials Module 5: WHAT’S IN THERE? MINUTE INGREDIENTS WITH POWERFUL EFFECTS • Probiotics, prebiotics, yoghurt • Supplementation • Immune boosting foods • Nutrient dense foods Module 6: DIETS AND DETOX • What to avoid • Top 5 diet tips • Sugar • Detoxing • Why colors are great for you • Weight management – most popular diets • Foods that increase your metabolism • When and how to eat Module 7: HOW TO EAT YOURSELF BEAUTIFUL? • Skin and nutrition it needs • How to correct problem skin with diet and supplementation – what to include & avoid: acne, cellulite, eczema, excess oil, dryness, puffiness • Nutrition for hair and nails
  • 28. ACCREDITEDONLINE COURSES 24 DIETFORBEAUTY&HEALTH Module 8: WOW! FOOD CAN DO ALL THIS? • Top 10 most powerful foods • Foods and drinks that help or prevent sleep • Best food to help fight colds and flu • 10 tips for a great lifelong skin policy
  • 29. ACCREDITEDONLINE COURSES 25 SKINANDBODYCARE Module 1: LET’S GET UNDER YOUR SKIN • Structure of skin • Skin types • 5 Skin care myths Module 2: YOU CAN EAT YOURSELF BEAUTIFUL • Skin and the nutrients it needs • How to eat yourself beautiful? • How to correct problem skin with diet and supplementation – what to include & avoid • Acne, cellulite, eczema, excess oil, dryness, puffiness Module 3: PRACTICAL SKIN CARE REGIME FOR DIFFERENT SKIN QUALITIES • Dry skin • Oily Skin • Skin with acne • Young skin • Middle aged skin • Mature skin Module 4: TIPS FOR TYPES - SKIN CARE FOR DIFFERENT ETHNICITIES • Asian • Black / African Americans • Caucasian • Hispanic / Latinos • Pacific Islanders / Native Americans Module 5: HOT & NOT BOTHERED, COOL AND PROTECTED - SEA- SONAL SKIN CARE • Change your skincare routine as seasons change. • Spring • Summer • Autumn • Winter Module 6: ON THE BRIGHT SIDE - IS THE SUN REALLY BAD? • Specific supplements for great looking skin • Sunscreens – a critical view • Natural treatments for accidental sunburn • Fake Tanning Module 7: CAN I PUSH BACK TIME? A REALISTIC APPROACH TO REDUCING AGING EFFECTS • Anti-aging skin care for different ethnic skin types • The ingredients to look for in anti- aging products
  • 30. ACCREDITEDONLINE COURSES 26 SKINANDBODYCARE Module 8: TREAT YOURSELF - THE BEST SKIN AND BODY TREATMENTS • What you must avoid if you want healthy, beautiful skin • Exfoliation and moisturising all over • Skin care treatments you can do at home (incl. facials) • Make your own natural skincare products • Natural treatments for dry, scaly or itchy skin • Treatments worth paying for Module 9: HAVE IT OFF! HAIR REMOVAL EXAMINED • Waxing • Shaving • Laser • Creams Module 10: REACH OUT AND TOUCH - HAND AND FOOT CARE • A really good home manicure • A really good home pedicure • Specific food and nutrients for strong, shiny, healthy nails • Foot skin care and treating problems including nail fungus Module 11: SLEEK, SEXY, FABULOUS HAIR • Hair types and their qualities • 10 tips for healthy, shiny hair • Best treatments for different hair types • Specific food and nutrients for lustrous, healthy hair and scalp • What to stop doing now to keep your hair in good shape Module 12: MAN! YOU LOOK GOOD: SKINCARE FOR YOU OR THE GUY IN YOUR LIFE • Skincare routine • Surviving daily shaving heroically • Taking care of your beard or moustache • Hands and Feet • Tame your mane
  • 31. ACCREDITEDONLINE COURSES 27 BEAUTYTECHNICIAN Module 1: SKIN TYPES • Introduction • Normal skin • Mixed/combination skin • Dry skin • Oily skin • Sensitive skin • What is your skin type? • Make up removal • Skin care Module 2: CORRECTIONS • Introduction • Light and dark shade correction techniques for different face shapes • Round face • Elongated face • Square face • Rectangular face • Triangular face • Tips and tricks Module 3: TOOLS • Introduction to tools • Brushes with natural hair and brushes with synthetic hair • Different types of brushes • Products Module 4: FOUNDATIONS AND CORRECTIONS • Introduction • Types of textures Module 5: COLOR • Introduction • Eye color • Shades in skin type • Hair tones Module 6: EYE MAKE-UP • Introduction • Applying eye Make-up Module 7: MAKE-UP FOR EYEBROWS • Introduction • Eyebrows in general • Corrections for eyebrows • Eyebrow make-up - video tutorial Module 8: LIP MAKE-UP • Introduction • Types of Lip Products • Lip types Module 9: TYPES OF MAKE-UP • Introduction • Make-up for daytime • Make-up for afternoon • Make-up for night time or parties • Smoky eyes • Nude make-up • Bridal Make-up • Make-up for the groom new
  • 32. ACCREDITEDONLINE COURSES 28 BEAUTYTECHNICIAN Module 10: FALSE EYELASHES AND EYELASH EXTENSIONS • Introduction • Types of false lashes • Practical use of false lashes • Attaching false eyelashes • Removing false eyelashes • Introduction to eyelash extensions • Kit required for eyelash extensions • Step-by-step attachment of extensions • Customer tips • Maintenance sessions Module 11: MAKE-UP FOR DIFFERENT AGES • Introduction • Women in their 20s • Women in their 30s • Women in their 40s • Women in their 50s • Women in their 60s • Make up mistakes that can be aging Module 12: HEALTH AND SAFETY • Introduction • Cleaning and hygiene • Make provision • Good work practices; prevention of infection and contagion Module 13: CREATING YOUR MAKE-UP KIT • Introduction • Personal make-up kit • The basic professional kit • The complete professional kit Module 14: GENERAL CARE OF HANDS • Skin Types • Creams and suitable products • Exercises for hands • Nail disorders Module 15: MANICURE • The steps to a good manicure • Hand massage Module 16: PEDICURE • Steps to a good pedicure • Foot Massage Module 17: NAIL ART • Types of nail polish • Tools you need and how to add decorations • Examples of decoration choices • Products on the market
  • 33. ACCREDITEDONLINE COURSES 29 BEAUTYTECHNICIAN Module 18: GEL & SHELLAC MANICURE • Gel Nails • Step by step instructions for sculpted gel nails with french manicure • Maintaining and filling • Shellac Style Nails • Steps for applying Shellac Module 19: A CLOSE LOOK AT HAIR • The structure of hair • The scalp • The history of hair • Different types of hair Module 20: HOW TO TREAT HAIR • Hair products • Hair and scalp analysis • Avoiding mistakes and damage Module 21: HAIR COLOR AND HAIR SHAPE • Which shades enhance which skin type & which colors don’t work • Which shape/style of hair suits which face shape Module 22: HOW TO WASH HAIR PROFESSIONALLY • The benefits of scalp massage • Conditioner • Hair treatments • Expert tips • How to professionally wash hair - video tutorial Module 23: TOOLS • Blow drying equipment • Different types of tools Module 24: STYLING • How to add volume - video tutorial • Creating curls with rollers - video tutorial • Enhancing curls with a diffuser - video tutorial • How to straighten hair - video tutorial • Sculpting hair with finger technique and wax - video tutorial Module 25: MEN’S HAIR • Is men’s hair different? • Applying Gel - video tutorial • Applying Wax - video tutorial Module 26: UPSTYLING • Brief history of upstyling • Essential tools for upstyling • Preparation of hair for upstyling and braiding • Selection of upstyles • Techniques for creating upstyles • Fillers and hairpieces • Upstyles, step by step
  • 34. ACCREDITEDONLINE COURSES 30 BEAUTYTECHNICIAN Module 27: EXTENSIONS • Practical application of extensions • Removable or Clip Extensions • Keratin Extensions • Micro Ring Extensions Module 28 : HAIRSTYLES • Short pixie cut • Short structured style • Androgynous style • Shoulder length hair, no fringe • Round bob with feathery contours and side parting • Long hair, layered or without layers
  • 35. ACCREDITEDONLINE COURSES 31 POSTNATALDIETANDEXERCISE Module 1: WELL DONE MOM! • Realise what you’ve achieved • Why is post birth exercise important? • Reasons to be gentle • Understand internal muscles Module 2: WALK BEFORE YOU RUN • Before you start • Pace yourself • Exercises to avoid • Caring for a C-section tummy Module 3: REGAIN A STRONG FOUNDATION • 5 best stretches for new Moms • Sneaky exercises while baby naps • If this happens, stop or slow down! • Posture and back pain Module 4: LET’S GET WORKING! • Uterine muscle • Pelvic floor muscles • Tone your tummy • General toning Module 5: MOM-FRIENDLY EXERCISE • Mom & baby exercise • Walking • Swimming • Yoga • Pilates • Low impact aerobics • Post natal exercise classes Module 6: I WANT MY BEAUTY BACK! • Stretch marks • Scar tissue • Regain clear, glowing skin • Restore lustrous hair and strong nails Module 7: SENSIBLE POST BIRTH EATING • When should I start? • Helpful regime tips • Pitfalls to avoid • Helpful supplements Module 8: SHAPING UP FOR GOOD • Losing extra weight gain • Gaining lost pounds • Losing weight action plan • Pack your diet with these Module 9: DIET MAKEOVER • Tackling the enemies – sugar, bad carbs, bad fats • Beware of weight loss supplements • Can I diet while breastfeeding? Module 10: TIME FOR YOU • Baby blues and post natal depression • Getting a good night’s sleep • Resuming sex Module 11: THINKING OF ANOTHER? OR NOT? • Preparing for a second baby • Avoiding another pregnancy • Experienced Moms top tips
  • 36. ACCREDITEDONLINE COURSES 32 ACCOUNTING&BOOKKEEPING Module 1: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 2: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 3: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 4: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 5: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 6: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 7: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 8: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 9: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books Module 10: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits
  • 37. ACCREDITEDONLINE COURSES 33 INTERIORDESIGN&HOMESTYLING Module 1: INTRODUCTION TO INTERIOR DESIGN • What is Interior Design? • Qualities & skills of an Interior Designer • Brief history of modern Interior Design • Becoming an Interior Designer • Descriptive design terms • Meeting your clients Module 2: DESIGN PRINCIPLES • Define your tasks • Interfacing with other disciplines • Design concept • Drawings & plans • Six design principles • Finding inspiration Module 3: PROJECT OVERVIEW • Design steps • Working with the team • Payment strategies • Project management tips • Design evaluation • Common design challenges Module 4: DESIGN ELEMENTS (1) • Colors, accessories & their significance • Spatial relationships & proportion • Scale & balance • Texture, patterns & fabrics • Line & form • The user’s experience – sight, sound, smell, taste & touch Module 5: DESIGN ELEMENTS (2) • Choosing a suitable color scheme • Choosing flooring and wall décor • Choosing & placing furniture • Choosing window dressings • Choosing & placing lighting • Choosing accessories & soft furnishings Module 6: ROOM BY ROOM DESIGN • Living room • Kitchen • Bedroom • Bathroom • Kid’s room Module 7: POPULAR INTERIOR STYLES • Minimalist • Contemporary • Classic • Shabby Chic • Retro • New York Style • Parisian Style • Mediterranean • Scandinavian • New England Module 8: SUSTAINABLE DESIGN • Design & the environment • Environmental policy • Responsible sourcing of raw materials • Climate change • Health & safety
  • 38. ACCREDITEDONLINE COURSES 34 INTERIORDESIGN&HOMESTYLING Module 9: PRESENTING YOUR IDEAS • Use of perspective • Using the color wheel • Pencil sketching • Computer aided design • Mood boards Module 10: MANAGING INTERIOR DESIGN BUSINESS • Maintaining professional relationships • Charging fees • Preparing a portfolio • Marketing your business • Low cost marketing techniques • Setting up a website • Blogging • Social media • Free PR
  • 39. ACCREDITEDONLINE COURSES 35 PARTYPLANNER Module 1: GETTING STARTED • What is the Role of a Party Planner? • The Basics of Planning a Party • How to Get Started • Elements of a Great Party Module 2: TYPES OF PARTIES - OVERVIEW • Beauty Parties • Kids’ Parties • Bachelor & Bachelorette Parties • Showers • Birthday Parties • Weddings • Cocktail Parties • Other Parties Module 3: DEVELOPING A BUSINESS MODEL • Figuring out Your Specialty • Developing a Mission Statement • Identifying Your Target Client Base • Setting Your Business Apart Module 4: GENERATING A CLIENT BASE • Targeting the Appropriate Clients • Advertising Effectively • Web Development • Using Social Media • Using Current Clients to Get New Clients Module 5: HOW TO PLAN A PARTY • Working with the Client • Figuring out a Budget • Meeting the Client’s Needs • Being Creative • Selecting the Right Venue and Location • Getting Feedback and Asking for Online Reviews Module 6: MAKING YOUR PARTY MEMORABLE • Creating a Great Theme and Following It • Deciding on the Appropriate Tone of the Party • Wowing the Guests • Food, Drinks, and Music • Honoring Your Client’s Wishes Module 7: BUSINESS OPERATIONS • Starting Your Business from Scratch Finance • Record-keeping • Understand Cost • Deciding If You Need an Office/ Storefront • Making a Profit Module 8: NETWORKING • Working with Clients and Prospective Clients • Building Diverse Contacts • Maintaining Contacts
  • 40. ACCREDITEDONLINE COURSES 36 PARTYPLANNER • Acting Professionally • Using Contacts Appropriately and Effectively • Maintaining Your Reputation Module 9: WORKING WITH VENDORS AND SUPPLIERS • Finding the Right Suppliers and Vendors for Your Business • Negotiating with Vendors and Suppliers • Building a Business Relationship • Using Your Suppliers and Vendors Effectively Module 10: MAINTAINING YOUR BRAND • Why is Reputation so Important? • Sticking to Your Mission Statement • Customer Service and Relations • The Importance of Communication • How a Happy Client Helps Your Business Module 11: FINDING SUCCESS IN BUSINESS • Expanding Your Business • Investing in Your Business • Using Success to Create More Success • Hiring and Managing Employees • Managing a Larger and/or Busier Company
  • 41. ACCREDITEDONLINE COURSES 37 BEAUTYPARTYPLANNER Module 1: INTRODUCTION INTO BEAUTY PARTIES • What is a Beauty Party? • Types of Beauty Parties • Understanding the Beauty Party Client Base • Spa vs. DIY Module 2: HOW TO PLAN A BEAUTY PARTY • Communicating with the Client • Offering Different Options and Recommendations • Working Within a Budget • Figuring out a Budget and Keeping to it Module 3: PAMPERING THE GUESTS • Making the Experience Simple and Relaxing • Give the Client Something Memorable • Adding the Extra Touch • Working with Spas and Vendors Module 4: BUILDING YOUR BEAUTY PARTY BUSINESS • Developing Your Beauty Party Brand • Marketing and Advertising Effectively • Building Your Beauty Party Reputation • Making the Business Your Own
  • 42. ACCREDITEDONLINE COURSES 38 BACHELOR&BACHELORETTEPARTYPLANNING Module 1: PLANNING A BACHELOR OR BACHELORETTE PARTY • Communicating with the Client • Organizing Ideas • Balancing Your Ideas with the Client’s Ideas • Choosing a Theme or Style • How to Make the Party a Fundraiser for the Bride or Groom Module 2: TYPES OF BACHELOR OR BACHELORETTE PARTIES • Destination Parties • Pub Crawl • Activity-Themed Parties • Venue Party • Unique Bachelor and Bachelorette Party Ideas Module 3: CHOOSING A SITE OR VENUE • Great Party Destination • Local Parties • Picking the Right Place • Making the Venue Perfect for the Bride or Groom Module 4: ENTERTAINING THE CLIENT • Strippers or No Strippers? • Letting the Venue Guide Entertainment • Party Favours and Accessories • Keeping the Pace • Designing the Entertainment Around the Client Module 5: GENERATING BUSINESS • Targeting Your Market Audience • Making an Impression on Clients • Advertising Your Business • Making the Experience Memorable for • Your Client • Using Social Media
  • 43. ACCREDITEDONLINE COURSES 39 KIDSPARTYPLANNER Module 1: PLANNING A KID'S PARTY • Types of Kids’ Parties • Communicating with Parents • Setting Yourself Apart from the Rest • Advertising and Marketing Module 2: CHOOSING A THEME • Discussing the kids’ interests • Understanding the Audience • How to Stay on Theme • Making the Theme Special • Creative Tips and Tricks Module 3: PLANNING THE ENTERTAINMENT • Types of Kids’ Party Entertainers • Working with the Entertainment • Keeping the Party Moving • Making the Guest of Honour Feel Special Module 4: CATERING • Planning a Menu for Children • Identifying and Understanding Dietary Restrictions • Beverages for the Children and Their Parents • Finding the Best Catering Price • Dessert Module 5: MAKING THE EXPERIENCE MEMORABLE • Impressing the Client • Keeping it Creative • Keeping Everyone Happy • Going Above and Beyond for the Client • Party Favours that Rock
  • 44. ACCREDITEDONLINE COURSES 40 ALLYOUNEEDTOKNOW:FIRSTTIMEMOM Module 1: PREPARING FOR A BABY: TIPS ON GETTING PREGNANT • Pre-pregnancy diet and nutrient advice • Weight management before conception • Best pre-pregnancy exercises • What to avoid when trying to conceive • Reading your natural fertility signals • Keeping calm and positive • Keep sex sexy during fertility treatment • Is it possible to plan the sex of my baby? Module 2: EARLY PREGNANCY • 1st trimester body changes • What’s normal and when to look for help • Dealing with morning sickness. • What to eat and avoid for you and baby • Maximize these nutrients Module 3: YOU NEED PAMPERING • Skincare during pregnancy • Hair - during and after pregnancy • Ease & minimize back pain • Cool your heartburn • Constipated? Module 4: EXERCISE DURING PREGNANCY • Ideal exercises for all stages of pregnancy • Can I continue working out & playing sports? • Simple home stretches to relieve tension • Taming the post baby tum Module 5: MIND AND BODY HEALTH • Yoga during pregnancy • Pilates during pregnancy • Walking and swimming • Massage Module 6: KEEPING IN TIP TOP FORM • Including dad and staying close • Approaching parenthood on your own • Sex during pregnancy • Dealing with stress & worry • Easy ways to superfood your diet • Tips for pregnancy weight watching Module 7: GET COMFORTABLE • Sleep tips as baby grows • Loving your pregnant body • How your brain changes in pregnancy • Expecting twins! Module 8: PLANNING FOR THE BIG EVENT • Choosing a prenatal class • Getting comfortable with contractions • Preparing for labor and birthing • Thinking about breastfeeding • Pets and newborns • Will you need help?
  • 45. ACCREDITEDONLINE COURSES 41 ALLYOUNEEDTOKNOW:FIRSTTIMEMOM Module 9: IMPORTANT PRE-BIRTH CONSIDERATIONS • Work your Kegel muscles & why you should • Preparing for a natural childbirth • What about an epidural? • Should I save my placenta? • Can I choose against episiotomy? Module 10: ALMOST THERE • Last month of pregnancy essential tips • Preparing a nursery • Packing your hospital bag • I’m past my due date! Module 11: BLISS AND CHALLENGES OF NEW MOTHERHOOD • Bonding with baby (or not) • Body changes after pregnancy – what’s normal? • Recovering from a Caesarian delivery • When will my menstruation cycle return to normal? • Weight and toning – a mom-friendly approach • Sex and intimacy post delivery Module 12: NEW BORN BABY CARE • Breast or bottle? • Diapers – disposable or cloth? • Skincare and diaper rash • Should my baby sleep with me? • Should I let him ‘cry it out’? Module 13: BREASTFEEDING • Top tips for a happy baby and comfortable Mom • Do I need a lactation consultant? • How long should each session last? • The feeding/supply balance • Best diet while breastfeeding • Pumping and storing • Feeding in public
  • 46. ACCREDITEDONLINE COURSES 42 HOLISTICTHERAPIST Module 1: HOLISTIC THERAPY EXPLAINED • What is Holistic Therapy? • Benefits of Holistic Therapy • Who can practice as an Holistic Therapist? Module 2: INTRODUCTION TO ANATOMY & PHYSIOLOGY - PART ONE • Anatomical Terms • Organs & their Functions • Skeletal System • Muscular System • Nervous System Module 3: INTRODUCTION TO ANATOMY & PHYSIOLOGY - PART TWO • Respiratory System • Cardiovascular System • Digestive System • Urinary System • Reproductive System Module 4: THE ENERGY SYSTEM • The Aura • The Seven Major Chakras • Energy Meridians Module 5: HOLISTIC THERAPIES - PART ONE • Ten most popular Holistic Therapies • Discovering the Right Holistic Therapy for You • Holistic Massage • Reflexology • Aromatherapy • Homeopathy Module 6: HOLISTIC THERAPIES - PART TWO • Naturopathy • Herbalism • Reiki • Acupuncture • Indian Head Massage • Hopi Ear Candling Module 7: SETTING UP YOUR HOLISTIC PRACTICE • Choosing the Right Business Name • Registering Your Business • Legal Considerations • Choosing the Right Insurance • Working out Pricing • Useful Contacts and Resources Module 8: MARKETING YOUR HOLISTIC PRACTICE • Developing Your Branding • Business Stationery • Advertising Do's and Don’ts • Creating Your Website • Social Media • Attracting the Right Clients
  • 47. ACCREDITEDONLINE COURSES 43 HOLISTICTHERAPIST Module 9: BUSINESS PRINCIPLES AND BEST PRACTICES • Codes of Practice • Holistic Practice Ethics • Duty of Care • Communication Principles with Clients and Colleagues • Running and Maintaining a viable Business • Professional Organisations and Associations Module 10: HEALTH AND SAFETY • Health and Safety at Work • Employers Liability • Working Regulations • Product Safety • Reporting Procedures
  • 48. ACCREDITEDONLINE COURSES 44 FASHION&LIFESTYLEBLOGGER Module 1: BLOGGING 101 • What is a blog? • What is Fashion & Lifestyle Blogging? • From where it started, to what it is today • Why blogging? • Is it for me? • Passion is Important • A day in the life of… Module 2: STARTING OUT & SETTING UP • Types of blogs • Choosing a platform • Choosing a name • Design • Layout • Hosting & domains • The techie bits • Money, money, money Module 3: CONTENT CREATION • Where do I start? • Writing your first post • Engagement • Conformity & originality • Planning & scheduling • Content calendars Module 4: PHOTOGRAPHY & IMAGERY • Your imagery • Cameras • Preparation • Shooting snaps • Editing • Sharing & hosting imagery Module 5: STAYING SOCIAL • The importance of being social • The platforms • Social & traffic • How to get more out of social • Social strategies • Next steps for social Module 6: NETWORKING & EVENTS • Someone like you • Blogger Meetups • Brand events • Connecting in the blogosphere • Important growth for your blog • Starting something new Module 7: WORKING WITH BRANDS • Why should you work with brands? • First things first • Keeping it professional • Making the right impression • Networking gold • Ways of working with brands • Putting yourself out there • Getting the most out of brand relationship
  • 49. ACCREDITEDONLINE COURSES 45 FASHION&LIFESTYLEBLOGGER Module 8: MONETISING YOUR BLOG • What do you need to monetice your blog? • Affiliate marketing • Advertising • Collaborations • Sponsorship • Modelling • Becoming a full time blogger • Financial responsibility Module 9: BUILDING A BRAND • What does your blog stand for? • Brand yourself • Becoming business minded • Time is everything • That blogging business Module 10: GROWING AS A BLOGGER • Education • Pay For Traffic • Manage Your Subscriptions • What's Next? Module 11: THE FASHION & LIFESTYLE BLOGGER ROUNDUP • The Style • Fashion Blog Misconceptions • Do's and Don'ts • The Inspiration new
  • 50. ACCREDITEDONLINE COURSES 46 PHOTOGRAPHYFORBEGINNERS Module 1: GETTING STARTED WITH YOUR CAMERA • Getting familiar with your camera • Shooting mode Dial – Auto, P - Auto, Aperture Priority, Shutter Priority, Manual • The White Balance Button • The Shutter release button • The ISO button • The AF mode selector button • The main and sub-command wheels • The AF/AE Lock button • The Metering mode button • The Exposure Compensation Button • The Play, Delete and Video recording buttons Module 2: GETTING TO KNOW YOUR LENS • Focal length • Different types of lenses, their working distances and uses • Image Stabilization and its many types • F-stop • Lens diaphragm • Lens mount • Manual focusing ring • Zoom ring Module 3: EXPOSURE • Aperture and Depth of Field • Shutter speed and creative uses • ISO and noise • The relationship between the components of exposure • Exposure compensation • Exposure Bracketing Module 4: RULES OF COMPOSITION • Rule of Thirds • Golden Rule • Leading lines • Straight lines • Patterns • Diagonals • Framing • Figure to Ground • Negative Space • Filling a Frame • Symmetry Module 5: FOCUSING • Manual focusing • Auto-focusing • Continuous-Servo Auto-focusing • Single-Servo auto-focusing • Auto Servo Auto-focusing • Auto-focusing Area modes Module 6: THE ESSENTIALS • White balance • Metering (Matrix, Partial, Center- weighted, Spot) • Exposure lock coming soon
  • 51. ACCREDITEDONLINE COURSES 47 PHOTOGRAPHYFORBEGINNERS • Metering lock • Bracketing • Choosing a Picture style and shooting preference (RAW, RAW+JPEG, JPEG) Module 7: FLASH • Guide number • Fill flash mode • Red-eye correction mode • Backlighting • Sync-speed • Slow-sync • High-speed sync with strobes Module 8: LIGHT • Hard light • Soft light • The Inverse square law • Contrast • High-key • Low-key • Using diffusers • Using reflectors • Using softboxes • Lighting setup – basic two point and three point lighting arrangements Module 9: PORTRAIT PHOTOGRAPHY • Focal length to use • Focal point • Aperture • Filling the frame • Shooting in natural light • Shooting with artificial lights • Lighting arrangements • Catchlight Module 10: LANDSCAPE PHOTOGRAPHY • The right focal length • The right aperture for maximum Depth of Field • Hyperfocal distance • Using a tripod • Playing with shutter speed Module 11: ACTION PHOTOGRAPHY • Selecting the right focusing mode • Selecting the right shutter speed • Lenses that allow panning • Panning with a subject Module 12: AN INTRODUCTION TO PHOTOGRAPHIC ACCESSORIES • Neutral density filters • Circular polarizers • Tripod • Remote shutter release • Gray card • Diffusers • Softbox • Flash Module 13: AN INTRODUCTION TO SIMPLE POST-PROCESSING USING ADOBE LIGHTROOM • Removing chromatic aberrations • Doing lens profile correction • White balance adjustment • Removing noise • Adjusting exposure • Adjusting contrast • Using a graduated filter • Eliminating vignetting (or adding post- processing vignetting) • Removing spots and blemishes
  • 52. ACCREDITEDONLINE COURSES 48 ACCESSORIES&JEWELRYDESIGN Module 1: HANDBAGS AND WALLETS • Composition materials • Clasps, zippers and fastenings • Size and function • The thrifty consumer • The lavish consumer Module 2: SHOES • A brief history • Trends through the ages • Materials • Form and function • Mass appeal • Unique designs Module 3: HAIR ACCESSORIES, HATS AND SUNGLASSES • Trends through the ages • Hair accessories, materials and types • Hat materials and types • Sunglasses: materials for mass production vs. prestige Module 4: SCARVES AND BELTS • Trends through the ages • Scarf materials and types • Belt materials and types • Style vs. function • Staying in demand Module 5: WORKMANSHIP AND APPLICATION • Designing and sketching • Tracking Trends • Getting inspiration • A look at design studios • Networking • Building a portfolio • Internships and employment • Business basics Module 6: THE HISTORY OF JEWELRY • Adornment • Early fabrication materials • Early fabrication techniques • What jewelry says about a person Module 7: PRESENT-DAY MATERIALS AND TECHNIQUES • Beadwork • Wire-working • Stringing • Knots • Patterns • Pliers, cutters and other tools • Metals • Gems • Polishing • Finishes Module 8: DEVELOPING A STYLE • Understanding color theory • Researching trends • Discovering a signature look
  • 53. ACCREDITEDONLINE COURSES 49 ACCESSORIES&JEWELRYDESIGN • Coordinating with fashion • Photography and staging • Finding inspiration Module 9: BUSINESS BASICS • Marketing • Copyright law • The price of materials • Budgeting techniques • Salesmanship • Setting prices • Website basics Module 10: PRACTICAL APPLICATION • Building your brand • Creating a budget • Packaging and business cards • Creating an Etsy store • Participating in craft shows • Developing a marketing campaign • Staying true to your vision
  • 54. ACCREDITEDONLINE COURSES 50 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY Module 1: WORKING WITH CLIENTS • Introduction • Planning and preparing for the meeting • First impressions and presentation • What does your client need? • What comes next? Timeframes • Following up • Event proposal • Contracts and agreements Module 2: STEPS FOR PLANNING AN EVENT • Target your goals and audience • Planning the event: date and time • Budget • Venue • Food and beverage • Transportation • Speakers • Timeframes Module 3: INVITATIONS, GREETINGS AND DRESS CODE • Invitations and replies • Greetings etiquette and handshake protocol • Dress code Module 4: TABLE MANNERS AND TABLE SETTINGS • Table-seating arrangements • Table settings • Table manners Module 5: THE EVENT • Last-minute preparations • During the event • Business cards • Evaluating the event • After the event: Keeping up with your clients, partners, and guests Module 6: WHAT IS EVENT MANAGEMENT? • What is Event Management? • Role of the Event Manager • Project Management • Strength & Weaknesses of the event management profession (elements of SWOT) • Crisis Management • Planning Your Career Module 7: TYPES OF EVENTS • Introduction • Conferences • Meetings • Launch Events • Fashion Shows • Fundraisers • Weddings • Religious Events • Photocalls • Exhibitions • Sport Events
  • 55. ACCREDITEDONLINE COURSES 51 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY • Concerts • Political Events • Anniversaries Module 8: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 9: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 10: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 11: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 12: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 13: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 14: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 15: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 16: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books
  • 56. ACCREDITEDONLINE COURSES 52 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY Module 17: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits Module 18: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 19: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 20: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 21: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 22: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 23: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network Module 24: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it
  • 57. ACCREDITEDONLINE COURSES 53 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 25: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 26: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 27: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 28: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 29: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing
  • 58. ACCREDITEDONLINE COURSES 54 EVENTMANAGEMENTWITHBUSINESS&ACCOUNTANCY Module 30: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 31: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online
  • 59. ACCREDITEDONLINE COURSES 55 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING Module 1: INTRODUCTION TO INTERIOR DESIGN • Qualities & skills of an Interior Designer • Brief history of modern Interior Design • Becoming an Interior Designer • Descriptive design terms • Meeting your clients Module 2: DESIGN PRINCIPLES • Define your tasks • Interfacing with other disciplines • Design concept • Drawings & plans • Six design principles • Finding inspiration Module 3: PROJECT OVERVIEW • Design steps • Working with the team • Payment strategies • Project management tips • Design evaluation • Common design challenges Module 4: DESIGN ELEMENTS I • Colors, accessories & their significance • Spatial relationships & proportion • Scale & balance • Texture, patterns & fabrics • Line & form • The user’s experience – sight, sound, smell, taste & touch Module 5: DESIGN ELEMENTS II • Choosing a suitable color scheme • Choosing flooring & wall décor • Choosing & placing furniture • Choosing window dressings • Choosing & placing lighting • Choosing accessories & soft furnishings Module 6: ROOM BY ROOM DESIGN • Living room • Kitchen • Bedroom • Bathroom • Kid’s room Module 7: POPULAR INTERIOR STYLES • Minimalist • Contemporary • Classic • Shabby Chic • Retro • New York Style • Parisian Style • Mediterranean • Scandinavian • New England Module 8: SUSTAINABLE DESIGN • Design & the environment • Environmental policy • Responsible sourcing of raw materials • Climate change • Health & safety
  • 60. ACCREDITEDONLINE COURSES 56 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING Module 9: PRESENTING YOUR IDEAS • Use of perspective • Using the color wheel • Pencil sketching • Computer aided design • Mood boards Module 10: MANAGING INTERIOR DESIGN BUSINESS • Maintaining professional relationships • Charging fees • Preparing a portfolio • Marketing your business • Low cost marketing techniques • Setting up a website • Blogging • Social media • Free PR Module 11: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 12: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 13: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 14: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 15: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 16: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 17: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 18: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries
  • 61. ACCREDITEDONLINE COURSES 57 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 19: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books Module 20: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits Module 21: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and • where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 22: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 23: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 24: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 25: YOUR WEBSITE • Why do you need a website?
  • 62. ACCREDITEDONLINE COURSES 58 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 26: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing Module 27: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 28: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online Module 29: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 30: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy Make full use of technology Module 31: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property
  • 63. ACCREDITEDONLINE COURSES 59 INTERIORDESIGNWITHBUSINESSSTRATEGY&ACCOUNTING • Legislation/regulation/permissions • Registering the business Module 32: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 33: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 34: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network
  • 64. ACCREDITEDONLINE COURSES 60 BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING Module 1: SKIN TYPES • Introduction • Normal skin • Mixed/combination skin • Dry skin • Oily skin • Sensitive skin • What is your skin type? • Make up removal • Skin care Module 2: CORRECTIONS • Introduction • Light and dark shade correction techniques for different face shapes • Round face • Elongated face • Square face • Rectangular face • Triangular face • Tips and tricks Module 3: TOOLS • Introduction to tools • Brushes with natural hair and brushes with synthetic hair • Different types of brushes • Products Module 4: FOUNDATIONS AND CORRECTIONS • Introduction • Types of textures Module 5: COLOR • Introduction • Eye color • Shades in skin type • Hair tones Module 6: EYE MAKE-UP • Introduction • Applying eye Make-up Module 7: MAKE-UP FOR EYEBROWS • Introduction • Eyebrows in general • Corrections for eyebrows • Eyebrow make-up - video tutorial Module 8: LIP MAKE-UP • Introduction • Types of Lip Products • Lip types Module 9: TYPES OF MAKE-UP • Introduction • Make-up for daytime • Make-up for afternoon • Make-up for night time or parties • Smoky eyes • Nude make-up • Bridal make-up • Make-up for the groom Module 10: FALSE EYELASHES AND EYELASH EXTENSIONS • Introduction
  • 65. ACCREDITEDONLINE COURSES 61 BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Types of false lashes • Practical use of false lashes • Attaching false eyelashes • Removing false eyelashes • Introduction to eyelash extensions • Kit required for eyelash extensions • Step-by-step attachment of extensions • Customer tips • Maintenance sessions Module 11: MAKE UP FOR DIFFERENT AGES • Introduction • Women in their 20s • Women in their 30s • Women in their 40s • Women in their 50s • Women in their 60s • Make up mistakes that can be aging Module 12: HEALTH AND SAFETY • Introduction • Cleaning and hygiene • Make provision • Good work practices; prevention of infection and contagion Module 13: CREATING YOUR MAKE UP • Introduction • Personal make up kit • The basic professional kit • The complete professional kit Module 14: GENERAL CARE OF HANDS • Skin Types • Creams and suitable products • Exercises for hands • Nail disorders Module 15: MANICURE • The steps to a good manicure • Hand massage Module 16: PEDIRCURE • Steps to a good pedicure • Foot Massage Module 17: NAIL ART • Types of nail polish • Tools you need and how to add decorations • Examples of decoration choices • Products on the market Module 18: GEL & SHELLAC MANICURE • Gel Nails • Step by step instructions for sculpted gel nails with French manicure • Maintaining and filling • Shellac Style Nails • Steps for applying Shellac Module 19: A CLOSE LOOK AT HAIR • The structure of hair • The scalp • The history of hair • Different types of hair
  • 66. ACCREDITEDONLINE COURSES 62 Module 20: HOW TO TREAT HAIR • Hair products • Hair and scalp analysis • Avoiding mistakes and damage Module 21: HAIR COLOR AND HAIR SHAPE • Which shades enhance which skin type & which colors don’t work • Which shape/style of hair suits which face shape Module 22: HOW TO WASH HAIR PROFESSIONALLY • The benefits of scalp massage • Conditioner • Hair treatments • Expert tips • How to professionally wash hair - video tutorial Module 23: TOOLS • Blow drying equipment • Different types of tools Module 24: STYLING • How to add volume - video tutorial • Creating curls with rollers - video tutorial • Enhancing curls with a diffuser - video tutorial • How to straighten hair - video tutorial BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Sculpting hair with finger technique and wax - video tutorial Module 25: MEN'S HAIR • Is men’s hair different? • Applying Gel - video tutorial • Applying Wax - video tutorial Module 26: UPSTYLING • Brief history of upstyling • Essential tools for upstyling • Preparation of hair for upstyling and braiding • Selection of upstyles • Techniques for creating upstyles • Fillers and hairpieces • Upstyles, step by step Module 27: EXTENSIONS • Practical application of extensions • Removable or Clip Extensions • Keratin Extensions • Micro Ring Extensions Module 28: HAIRSTYLES • Short pixie cut • Short structured style • Androgynous style • Shoulder length hair, no fringe • Round bob with feathery contours and side parting • Long hair, layered or without layers
  • 67. ACCREDITEDONLINE COURSES 63 Module 29: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 30: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 31: MAKING SENSE OF YOUR ACCOUNTS • Organization The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 32: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory • Keeping track of sales • Balancing cash Module 33: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING Module 34: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 35: INTRODUCTION INTO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 36: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 37: TRACKING & REPORTING TAXES • What are business taxes? • How to report year-end numbers to the government • Finishing and closing your books Module 38: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits
  • 68. ACCREDITEDONLINE COURSES 64 Module 39: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 40: YOUR MARKETING PLAN • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 41: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Build a mailing list • Business networking Module 42: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 43: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging Module 44: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter
  • 69. ACCREDITEDONLINE COURSES 65 • Blog • YouTube • Pinterest • Skype • Email marketing Module 45: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 46: SALES • Sales campaigns • Your sales pitch • Lead generation • Pay per click advertising (PPC) and selling online Module 47: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING • Availing of help Module 48: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 49: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 50: RUNNING YOUR BUSINESS • Budgets and cash flow • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 51: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan
  • 70. ACCREDITEDONLINE COURSES 66 Module 52: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network BEAUTYTECHNICIANWITHBUSINESSMANAGEMENT&ACCOUNTING
  • 71. ACCREDITEDONLINE COURSES 67 Module 1: PROFESSION OF A WEDDING PLANNER • What is the profession of a Wedding Planner • What are the characteristics of a Wedding Planner • Client Questionnaire • The planning process • Types of weddings • Choosing music for the ceremony • Choosing music for the banquet Module 2: PLANNING FOR THE BIG DAY • Engagement Party - wedding planner’s functions • Bachelor party - individual or joint • Choice of venue for the celebration • Invitations: design and content • How to prepare the guest list • Flower girls and pageboys - functions • Rings and symbols of partnership • The speeches - who, how, when and why • Event checklist - Video tutorial Module 3: DRESSING THE WEDDING PARTY • For the bride • For the groom • For the bridesmaids, best man, flower girls and page boys • Other things to consider when dressing the bridal party WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Make-up • Hair color and style • Nail care Module 4: THE RECEPTION. PARTY AND GIFTS • Choosing the banquet menu • Complementary Services • Floral decoration for the church, for the couples’ mode of transportation and for the banquet location • Layout of tables • What to give to your guests • What to give the couple • Capturing lifelong memories • After party • The honeymoon Module 5: BUDGET. PAYMENT AND REVIEW • Final Budget • Sample Budgets • Payments • Incidence Analysis Module 6: MARKETING YOUR WEDDING PLANNER BUSINESS • Market research • Build your brand • Take advantage of low cost marketing techniques • Make your website work hard for you • Use social media • PR and advertising
  • 72. ACCREDITEDONLINE COURSES 68 Module 7: STARTING YOUR WEDDING PLANNER BUSINESS • Funding • What help is available • Setting up your business • Running your business Module 8: WEDDING PLANNER RESOURCES Module 9: BEGINNING ACCOUNTING • History of accounting • Why is accounting important? • Decisions you must make • Jargon, or how to speak like an accountant Module 10: TYPES OF ACCOUNTING • Financial accounting • Management accounting • Tax accounting Module 11: MAKING SENSE OF YOUR ACCOUNTS • Organization - The accounting cycle • Using computers for accounting • How does computerized accounting work? Module 12: KEEPING INVENTORY AND TRACKING SALES • Purpose of inventory • Keeping up with inventory WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Keeping track of sales • Balancing cash Module 13: CONTROLLING AND MANAGING EXPENSES • How to control expenses • Balancing your payroll • Long-term asset acquisitions • Financial liabilities Module 14: AVOIDING ILLEGAL ACCOUNTING • Improper accounting procedures • Avoiding shortcuts • Famous accounting scandals Module 15: INTRODUCTION TO BOOKKEEPING • Importance of bookkeeping • Single-entry bookkeeping • Double-entry bookkeeping Module 16: PROPER BOOKKEEPING • Balancing and testing your book • How to adjust entries • Financial statement preparation • Profit analysis • Liquidity, and how to test it • Why is internal control important? Module 17: TRACKING & REPORTING TAXES • What are business taxes?
  • 73. ACCREDITEDONLINE COURSES 69 • How to report year-end numbers to the government • Finishing and closing your books Module 18: HANDLING AN AUDIT • External auditor • Internal auditor • Cost auditor • Performance audit • Quality audits Module 19: MARKETING • What is marketing? • Customers needs and wants • Marketing research • Market research: what to look at and where to find it • Segmentation • Positioning • The 4 Ps – Product, Price, Place, Promotion • Three more Ps – People, Process, Physical environment • Product development • Pricing strategy • Credit and payment terms • Promotion channels • How to distribute your products, B2B marketing • After sales service – handling complaints and returns Module 20: YOUR MARKETING PLAN WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Why have a marketing plan? • Essential components for a marketing plan • Sample marketing plan Module 21: LOW COST MARKETING TECHNIQUES • Business image • Increase your visibility in your community • Referrals • Build a mailing list • Business networking Module 22: DEVELOPING YOUR BRAND • Brand identity • Differentiate • Brand name and logo • Building your brand personality • How? • Believe in your brand and your customers will too Module 23: YOUR WEBSITE • Why do you need a website? • Setting up a website • Creating good content • The copy • Search engine optimisation, SEO • Website analytics • Benefits of blogging
  • 74. ACCREDITEDONLINE COURSES 70 Module 24: SOCIAL MEDIA AND ONLINE MARKETING • What is online marketing? • The power of social media • Rules of engagement • Prepare a social media marketing plan • Manage your online presence • How to be likeable on social media • A picture is worth a thousand words • Facebook • LinkedIn • Google + Business • Twitter • Blog • YouTube • Pinterest • Skype • Email marketing Module 25: PUBLIC RELATIONS AND ADVERTISING • Look for PR opportunities • Brainstorming • Writing an effective press release • Radio/Press interview • Generate newsworthy ideas • Advertising Module 26: SALES • Sales campaigns • Your sales pitch • Lead generation WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT • Pay per click advertising (PPC) and selling online Module 27: PREPARATION - BEFORE YOU START YOUR BUSINESS • Self-assessment. Are you an entrepreneur? • Market Research and competition analysis • Developing, assessing and testing your idea • Funding – how to finance your business idea • Availing of help Module 28: PREPARATION - INTRODUCTION TO MARKETING • Income sources and pricing • Marketing, advertising, promotion • Building your marketing and sales strategy • Make full use of technology Module 29: SETTING UP YOUR BUSINESS • Your business structure • Business name, brands and intellectual property • Legislation/regulation/permissions • Registering the business Module 30: RUNNING YOUR BUSINESS • Budgets and cash flow
  • 75. ACCREDITEDONLINE COURSES 71 • Accounting, record keeping and taxes • Business bank account and online banking • Arranging finance • Insurance • Premises • Home based business • Staff, motivation and training Module 31: BUSINESS PLAN • What is a business plan and why do you need one? • Sections in the business plan • Access help to write your plan Module 32: LAUNCHING YOUR BUSINESS • Planning a successful business launch • Time management and delegation • Personal development • Building your business network WEDDINGPLANNERWITHFINANCE&BUSINESSMANAGEMENT
  • 76. ACCREDITEDONLINE COURSES 72 Module 1: FASHION FROM THE 1800S TO TODAY • 1800-1849 • 1850-1899 • 1900-1949 • 1950-1979 • 1980-1999 • 2000-today Module 2: TEXTILE SOURCES • Animal (wool, silk) • Plant (cotton, jute) • Synthetic (nylon, polyester) Module 3: GARMENT STRUCTURE AND DESIGN • Knits and woven fabrics • Structure • Trims • Embellishment • Today’s top designers Module 4: MERCHANDISING FUNDAMENTALS • Product development • Market research • Promotion • Roles and responsibilities • Buying calendar Module 5: BUYING TECHNIQUES • Strategy FASHIONBUYING&MERCHANDISING • Pricing • Negotiation • Budgeting • Stock management and replenishment Module 6: MARKETING AND PROMOTION • Promotional methods • Knowing your audience • Financial analysis • Branding • Using technology Module 7: PRODUCT LIFECYCLES AND DEVELOPMENT • Introduction • Growth • Maturity • Decline • OTB (Open to Buy) • WSSI (Weekly Sales & Stock Intake) Module 8: COMMUNICATION • Fashion terminology • Business communication skills Module 9: UNDERSTANDING THE CONSUIMER • Customer profiling • Psychographics • Demographics • Consumer interests • Niche markets coming soon
  • 77. ACCREDITEDONLINE COURSES 73 Module 10: THE GLOBAL MARKETPLACE • Promotion • Distribution • Global resources • Challenges • Problem solving Module 11: CAREER • Where to apply • Standing out • Lateral opportunities FASHIONBUYING&MERCHANDISING
  • 78. ACCREDITEDONLINE COURSES 74 Module 1: FASHION FUNDAMENTALS • Structure and design • Ready-to-wear • Haute couture • Shoes and accessories Module 2: ANALYZING TRENDS • What’s hot now—and why • Public response • Coordinating runway shows Module 3: PRODUCT DEVELOPMENT • Creating quality • Production lead time • Product lifecycles • Intellectual property • Trademarks • Luxury and counterfeit FASHIONMANAGEMENT Module 4: BUSINESS BASICS • Introduction to accounting • Business organization and management • Brand extension and licensing • Brand strategies • E-commerce • Interactive media • Salesmanship coming soon