2. FIRM PROFILE
AN INNOVATIVE INTELLECTUAL PROPERTY LAW FIRM!
Tran & Associates specializes in We provide personalized service
intellectual property law. Intellectual on intellectual property matters
property is a key asset for most across a wide range of industries and
companies in today’s technology and technologies. We work with startups,
innovation driven economy. Technology mid-caps, academic institutions,
companies today need coherent and large international companies.
intellectual property strategies to be Regardless of the size of the client, our
successful. attorneys strive to develop a thorough
understanding of each client’s business
Tran & Associates is dedicated to and tailor our services to maximize the
providing high-quality intellectual value of the client’s intellectual property
property legal services. The firm’s assets.
attorneys are seasoned attorneys having
years of experience working in premier, Our clients are our partners. We are
top law firms in the United States. Our committed to helping our clients
attorneys have earned a reputation for effectively protect their intellectual
providing superior legal services. Our property and protect their competitive
lawyers are supported by technically edge. Our goal is to help our clients
oriented staff and in-house developed succeed in their businesses.
software tools that enhance our quality
work.
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3. PATENT PROCUREMENT
In today’s knowledge-based economy, by their competitors. This litigation Our fields of expertise include:
a company’s propriety technology experience enhances our prosecution
should be their strongest weapon in the skills. We strive to develop a portfolio • semiconductor
marketplace. Our attorneys are seasoned that optimizes the competitive value of
• fabrication
patent prosecutors who have acquired every patent.
extensive knowledge of intellectual • memory circuits
property issues affecting the procurement • semiconductor power devices
of patents. We understand that patents • IP cores and SoC designs
are obtained for strategic business use
• networking
including assertion in the court of law.
Our attorneys have helped clients assert • data storage system
patents against competitors and also • medical devices
defended them from patent assertions
• orthodontic/dental systems
• optical devices
• mobile phone hardware
• mobile phone software
• embedded software
• application software
• social networking
• semantic web
• internet technologies
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4. INTELLECTUAL PROPERTY
STRATEGIES
We understand intellectual property is shares or effectively keep the know-how
a strategic business asset of a company. in house as a trade secret to prevent
Companies cannot succeed without misappropriation by competitors.
some form of competitive advantage.
For high technology companies, this
competitive advantage tends to reside
with their intellectual property. We help
our clients obtain strategic protection of
their intellectual property. This includes
helping our clients develop strong patent
portfolios that prevent competitors from
encroaching upon the clients’ market
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5. TRADEMARK
Trademark is an important intellectual registration and policing of trademarks
property asset of a company. The success such as product names, logos, designs
of a company may be directly linked and slogans.
to successful branding of its products.
The use of distinctive trademarks is
an important means of branding of a
company’s products and build consumer
goodwill. We provide comprehensive
legal counseling on the selection,
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6. TECHNOLOGY TRANSACTION
Intellectual property licensing issues are help our clients navigate through the
of critical importance to most companies myriad of issues involved in obtaining
today. There are numerous issues to advantageous license agreements.
consider in a typical licensing agreement
whether the company is granting or
negotiating for a grant of rights. Our
attorneys have extensive experiences in
working in large, premier firms and/or
in leading technology companies. We
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7. BAO TRAN
Mr. Tran has extensive experience advising clients on how to best obtain, protect and Practice Areas
enforce their United States and foreign intellectual property rights. He has practiced Patent Procurement
for over fifteen years and in that time has served many clients in varied technological Trademark Procurement
fields. His clients have developed technologies including software and Internet- Technology Transaction
related technologies, semiconductor processing and circuits, wireless networking
(Wi-Fi, WiMax, Zigbee), data storage systems, and medical devices including drug
delivery systems, orthodontics, and diagnostics. In addition to obtaining patents for
clients, Mr. Tran has extensive experience in portfolio evaluation, licensing matters,
preparation of patent validity and infringement opinions. He also advises clients
regarding creating effective in-house intellectual property protection programs. Prior
to starting Tran & Associates, Mr. Tran was with premier patent law firms and was
also an Associate General Counsel for a public technology company.
Education
University of Houston Law Center, J.D., 1993
Columbia University, M.B.A., 1987
Rice University, B.S.E.E., 1985
Admissions
State Bar of California
United States Patent and Trademark Office
State Bar of Texas
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8. KURT J. BROWN
Mr. Brown is a patent attorney with strong expertise in biomedical technology. His Practice Areas
doctoral research involved studies of the effects of ß-2-thienylalanine, a possible Patent Procurement
treatment agent for phenylketonuria (PKU), on bacterial growth. He is the author Trademark Procurement
of more than twenty scientific publications. Other scientific activities have included Technology Transaction
a lecture tour of medical schools and research facilities in Australia, Indonesia,
Malaysia, and Thailand; postdoctoral research in France; recombinant DNA research
at Baylor College of Medicine; and clinical microbiology at the V.A. Medical Center,
in Houston.
During law studies, Mr. Brown was the Articles Editor of the Houston Journal of
International Law and a member of the Editorial Board, Intellectual Property Law
Review; and he was selected to the National Mock Trial and Giles Rich Moot Court
teams. He also received Honors in Legal Research, was elected to Phi Delta Phi legal
honorary fraternity, participated in many competitions, and received the Top Oralist
Award in the Newell H. Blakely Moot Court Competition.
Education
University of HoustonLaw Center, J.D., 1993
University of Auckland School of Medicine, Ph. D. in Microbiology 1980
Northeaster University, M.S. Health Sciences, 1973
Miami University, A.B. Zoology, 1965
Admissions
State Bar of Texas
United States Patent and Trademark Office
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9. STEVE CHO
Mr. Cho’s practice encompasses a full spectrum of intellectual property law, including Practice Areas
patent prosecution, technology transfer, licensing agreements, patent validity and Patent Procurement
infringement studies, purchase of patents use in negotiations and litigation, patent Technology Transaction
portfolio management, and product analysis to determine patent infringement.
Mr. Cho is experienced in semiconductor technology, data storage systems,
telecommunications, Internet-related technology, and medical devices. Mr. Cho has 14
years of experience working in premiere IP law firms.
Education
University of Washington School of Law, J.D., 1993
Soongsil University (Seoul, Korea), B.S., 1998, Electrical Engineering
University of Washington, International Studies, B.A., 1990, cum laude
Admissions
State Bar of California
State Bar of Washington
United States Patent and Trademark Office
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10. JAMES OH
Mr. Oh is a technical advisor at Tran & Associates. His practice focuses on patent
prosecution in the area of electronics and mechanical devices. He has a strong
background in Internet and social networking technology.
Education
Univeristy of Washington, M.S., Electrical Engineering, 2001
University of Washington, M.S., Mechanical Engineering, 1994
University of Washington, B.S., Mechanical Engineering, 1991
KYLE McLEAN
Mr. McLean is a technical advisor at Tran & Associates. His practice focuses on
patent prosecution for technologies in the electronics and software technologies. He
possesses 14 years of experience in computer technology including software and
hardware.
Education
University of Michigan, M.S., Industrial Engineering, 1993
Harvey Mudd College, B.S., Applied Math, 1990
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11. CONTACT INFORMATION
TRAN & ASSOCIATES
2900 Gordon Ave, Suite 100
Santa Clara, CA 95051
T 408.720.0200
F 408.735.0564
www.tranassoc.com
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