1. HOTEL AS A PRODUCT
The accommodation
Sector
Facilities (bedroom,
restaurant, meeting
rooms, sports
facilities)
Service level depends
upon grade of
establishment and
price
Ability to differentiate the product
to different customers and
incentives to encourage key
clients (priority club
memebership, rewards)
Price
Image (How customers,
view it through
advertising
and marketing media
Location of the
establishment
(accessibility)
3. ADVANTAGES AND DISADVANTAGES OF
LINKAGES
Advantages:
Job Creation
Employment
Income
Improved Standard of Living
Infrastructural Improvement
Disadvantages
Overdependence/fragility
Environmental damage
Undermines culture
Seasonality
Wage Divide
leakage
Repatriation of profits