Transforming the Supplier-Driven Booking Experience

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Robert Cole's portion of the presentation created for the Tnooz-Monetate "Transforming the Supplier-Driven Booking Experience" webinar.

Travel

Transforming the Supplier Driven
Booking Experience
Tnooz-Monetate Webinar
February 13, 2012

Image Credit: jiazi (cc|flickr)

Multi-Step Travel Process
• Inspiration
• Research
• Planning
• Validation
• Booking
• Travel Experience
• Sharing
Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 2
Image Credit: RobW_ (cc|flickr)

Types of Travel Transactions
• Stand-alone Component
• Value Added Combination
• Bundled Purchase
• Dynamic Packaging
• Sequential Packaging
• Distributed Packaging

Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 3
Image Credit: hirotomo (cc|flickr)

Revenue Opportunities
• Sales Transaction
– Upgrade
– Multiple Quantities
– Increase Duration
• Ancillary Product Sale
– Add Separate Product
– Bundle with a Related Product

• Question
– How to Maximize Lifetime Customer Value?
Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 4
Image Credit: sun dazed (cc|flickr)

Conversion to Loyalty
• Encounter a Stranger
• Convert to Visitor
• Convert to Shopper
• Convert to Customer (1x)
• Convert to Returning Customer (2x)
• Convert to Repeat Customer (3x+)

• Question
– Is a Repeat Customer a Loyal Customer?

Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 5
Image Credit: VinothChandar (cc|flickr)

Loyalty is Based on Shared Values

Value Drives Transactions ● Values Drive Loyalty
Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 6
Image Credit: maistora (cc|flickr)

Thank You

Questions?
Copies of the Presentation?
Comments?

Robert Cole
skype: robertkcole
twitter: @robertkcole
phone: +1.262.309.9560
web: rockcheetah.com
email: robert@rockcheetah.com
Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 7

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UST毕业证offer【微信95270640】☀《圣托马斯大学毕业证购买》GoogleQ微信95270640《UST毕业证模板办理》加拿大文凭、本科、硕士、研究生学历都可以做,二、业务范围： ★、全套服务：毕业证、成绩单、化学专业毕业证书伪造《圣托马斯大学大学毕业证》Q微信95270640《UST学位证书购买》文凭办理流程： 1客户提供办理信息：姓名生日专业学位毕业时间等（如信息不确定可以咨询顾问：微信95270640我们有专业老师帮你查询）； 2开始安排制作毕业证成绩单电子图； 3毕业证成绩单电子版做好以后发送给您确认； 4毕业证成绩单电子版您确认信息无误之后安排制作成品； 5成品做好拍照或者视频给您确认； 6快递给客户（国内顺丰国外DHLUPS等快读邮寄）。 7完成交易删除客户资料高精端提供以下服务：一：圣托马斯大学圣托马斯大学硕士学位证成绩单全套材料从防伪到印刷水印底纹到钢印烫金二：真实使馆认证（留学人员回国证明）使馆存档三：真实教育部认证教育部存档教育部留服网站可查四：留信认证留学生信息网站可查五：与学校颁发的相关证件1:1纸质尺寸制定（定期向各大院校毕业生购买最新版本毕,业证成绩单保证您拿到的是鲁昂大学内部最新版本毕业证成绩单微信95270640） A.为什么留学生需要操作留信认证? 留信认证全称全国留学生信息服务网认证,隶属于北京中科院。①留信认证门槛条件更低,费用更美丽,并且包过,完单周期短,效率高②留信认证虽然不能去国企,但是一般的公司都没有问题,因为国内很多公司连基本的留学生学历认证都不了解。这对于留学生来说,这就比自己光拿一个证书更有说服力,因为留学学历可以在留信网站上进行查询! B.为什么我们提供的毕业证成绩单具有使用价值？查询留服认证是国内鉴别留学生海外学历的唯一途径但认证只是个体行为不是所有留学生都操作所以没有办理认证的留学生的学历在国内也是查询不到的他们也仅仅只有一张文凭。所以这时候我们提供的和学校颁发的一模一样的毕业证成绩单就有了使用价值。乌龟和王八贼头贼脑的倒也逗人喜爱日上三竿时山娃总爱窜进自家瓜棚里跟小伙伴们坐着聊天聊着聊着便忍不住往瓜田里逡巡一番抱起一只硕大的西瓜用石刀劈开抑或用拳头砸开每人抱起一大块就啃啃得满嘴满脸猴屁股般的红艳大家一个劲地指着对方吃吃地笑瓜裂得古怪奇形怪状却丝毫不影响瓜味甜丝丝的满嘴生津遍地都是瓜横七竖八的活像掷满了一地的大石块摘走二三只爷爷是断然发现不了的即便发现爷爷也不恼反而教山娃辨认孰熟孰嫩孰甜孰淡水

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You can easily change/correct a name on your flight ticket under the American Airlines name change policy. The airline provides multiple online and offline modes to place a name change request. To learn more about how to change a name on American Airlines ticket, you can directly approach the airline’s customer support. Moreover, you can connect with a flight expert at +1-866-738-0741 for quick assistance.

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一比一原版(UST毕业证)圣托马斯大学毕业证如何办理

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Transforming the Supplier-Driven Booking Experience

1. Transforming the Supplier Driven Booking Experience Tnooz-Monetate Webinar February 13, 2012 Image Credit: jiazi (cc|flickr)

2. Understanding the Traveler • Multi-Step Travel Cycle • Types of Travel Transactions • Conversion to Loyalty Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 1 Image Credit: don j schulte @ oxherder arts (cc|flickr)

3. Multi-Step Travel Process • Inspiration • Research • Planning • Validation • Booking • Travel Experience • Sharing Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 2 Image Credit: RobW_ (cc|flickr)

4. Types of Travel Transactions • Stand-alone Component • Value Added Combination • Bundled Purchase • Dynamic Packaging • Sequential Packaging • Distributed Packaging Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 3 Image Credit: hirotomo (cc|flickr)

5. Revenue Opportunities • Sales Transaction – Upgrade – Multiple Quantities – Increase Duration • Ancillary Product Sale – Add Separate Product – Bundle with a Related Product • Question – How to Maximize Lifetime Customer Value? Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 4 Image Credit: sun dazed (cc|flickr)

6. Conversion to Loyalty • Encounter a Stranger • Convert to Visitor • Convert to Shopper • Convert to Customer (1x) • Convert to Returning Customer (2x) • Convert to Repeat Customer (3x+) • Question – Is a Repeat Customer a Loyal Customer? Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 5 Image Credit: VinothChandar (cc|flickr)

7. Loyalty is Based on Shared Values Value Drives Transactions ● Values Drive Loyalty Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 6 Image Credit: maistora (cc|flickr)

8. Thank You Questions? Copies of the Presentation? Comments? Robert Cole skype: robertkcole twitter: @robertkcole phone: +1.262.309.9560 web: rockcheetah.com email: robert@rockcheetah.com Tnooz - Monetate Webinar Transforming Supplier Driven Booking Experience Robert Cole ● RockCheetah | 7

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