WUP Stefano Caggiano 2014 Libera Università di Bolzano

1. TI PORTO VIA CON ME
SPECIFIC SUBGROUP OF TECH LANGUAGE
efficiente
versatile
schietto

2. OBJECT’S NAME (DESIGNER 0000)
LANGUAGE · LANGUAGE / GENRE · GENRE
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean ornare condimentum justo. Phasellus ornare fringilla dictum.

3. Malthe 200? - 2010
Sarah 2010 - 1990
Nils 1990 - 1970
Kenzo 1970 - 1950
Stefano 1950 - origins

4. TALKING WINDOW (AUDIVA AND BBDO GERMANY FOR SKY DEUTSCHLAND, 2013)
GHOSTLY TECH / USER CENTRED
The device uses a bone conduction technology to directly transmit sound from windows to the inner ear

5. OCULUS RIFT (OCULUS VR 2012)
GHOSTLY TECH / ARCHETYPAL · USER CENTERED
A virtual reality head-mounted display which tracks head, eye and upper-body movements to allow the wearer to dig in deep into a virtual reality

6. LYTRO LIGHTFIELD CAMERA (LYTRO, INC. 2011)
GHOSTLY TECH · GRAPHIC BLOCKS / USER CENTERED
A pocket-sized camera allowing the user to refocus picture after they have been taken

7. POWER RING (MALTHE THIES WOEHLER 2014)
GHOSTLY TECH · ARTS & WITCHCRAFTS / USER CENTERED
A ring meant to transmit a disturbance signal to shut down all wireless connection in a small radius around the wearer
Function: Disturbance SignalOFFON

8. SEGWAY HUMAN TRANSPORTER (SEGWAY DESIGN TEAM 2001)
TECH / FUNCTIONAL
The first electric-powered transport machine that balances itself and is designed to carry one individual

9. MAY DAY LAMP (KONSTANTIN GRCIC 1998)
TECH / FUNCTIONAL
The lamp has the appeal of utility lamp but on closer look it reveals more attention to detail than might be expected

10. MEDA CHAIR (ALBERTO MEDA 1996)
TECH / FUNCTIONAL
The chair has the refined looks one would expect and is simple to use and is extremely comfortable

11. “IT” LAMP (SARAH MAYER 2014)
Die cast alluminium
Adjustable in three points
Clean evident frank balancing system

12. POST-IT® NOTES (SPENCER SILVER 1980)
TECH / ARCHETYPAL · FUNCTIONAL
The wide range of applications and the cultural significance the Post-It® has propagated is a testament not only to the clarity and brilliance of the invention and its design but also to the power of simple tools that respond to human behavior

13. TAVOLO CON RUOTE (GAE AULENTI 1980)
TECH / ARCHETYPAL · SEMANTIC
There are virtually no design elements to the Tavolo con route, yet it speaks eloquently of advanced design sensibilities in the late 1970s and early 1980s

14. BROMPTON FOLDING BICYCLE (ANDREW RITCHIE 1975)
TECH / FUNCTIONAL
The Brompton may not be the bike to go round the world on, but is definitely the one to choose for getting around almost any city

15. MAGNET GLASS NOTEBOOK (NILS NILS NILS 2014)

16. OLIVETTI VALENTINE TYPEWRITER (ETTORE SOTTSASS 1969)
TECH · POP / FUNCTIONAL · USER CENTERED
“La portatile, oggi, diventa un oggetto che uno si porta dietro come si porta la giacca, le scarpe, il cappello. Queste cose alle quali si bada e non si bada, cose che vanno e vengono, cose che tendiamo a smitizzare sempre di più”

17. BRIONVEGA TS 502 RADIO (MARCO ZANUSO AND RICHARD SAPPER 1964)
TECH · POP / FUNCTIONAL · USER CENTERED
Typical italian design solution, combination of art and technology in a new formula

18. BIC® CRYSTAL PEN (LAZLO AND GEORGE BIRO 1950)
TECH / ARCHETYPAL · FUNCTIONAL
The BIC pen is an iconic invention due to the genius of the ballpoint mechanism

20. ELECTRICITY PYLON (REGINALD BLOMFIELD 1928)
CONFORMATIVO RAZIONALE ARCHITETTONICO / ARCHETYPAL · FORMAL
The most enduring symbol of British design from the period
Designed by engineers from the american company Milliken Brothers and tweaked for British taste by architect sir Reginald Blomfield, electricity pylons were designed to waft entirely through the land, bringing the benefits of alternating current to homes everywhere. Loved and blamed at the time, they left an unmistakable imprint of modernity on the timeless British countryside. Today they have achieved one of the prime objectives of all successful design: near invisibility.

21. PAPERCLIP (JOHAN VALEER 1899)
CONFORMATIVO RAZIONALE / ARCHETYPAL
One of those low-tech inventions that support the cliché that the simplest ideas are often the best
Today’s paperclip has been honed to the optimum dimensions: a lenght of steel wire 9.85cm long and 0.08cm in diameter prodives just the right tension of firmness and give. It is the work of Johan Valeer, a Norwegian inventor, who developed the clip in 1899.

22. SHEEP SHEARS (BURGON & BALL 1730)
CONFORMATIVO / ARCHETYPAL · FUNCTIONAL
Functionality, truth to materials and production methods and an eligence to the present
The mechanism of the shears allows the user to put the hand right over the blades, concentrating all the energy into the cut. “Maximum possible cutting control, plus maximum energy efficiency”, says Burgon & Ball of Sheffield, established in 1730 and one of the largest sheep shears manufacturers in the world. Today the company produces over sixty different patterns, but its bestseller remains the Red Drummer Boy, which is noticeable for its peculiar double-bow pattern and red painted handles.

23. DESKTOP EVERYWHERE (STEFANO CIRI 2014)
The helicopter pad of your fundamental objects

24. Desktop Everywhere is your space, namely the space for the appendices of your body that you need to keep out of it.
Telephone, keys, wallet
notebook, knife, headphones
camera, hat, glasses
there are some things that are part of our daily life and that push us ahead, even though they are not ours nor been designed by us. Possessing them forms part of our identity, so that their simple presence can become the symbol for ours.
Desktop Everywhere is the landing ramp of your fundamental objects, as well as the base that helps us to get free from them for a moment and be ourselves.
Lawn, step, windowsill, edge of the precipice:
your space is estabilished by an hexagon of natural cork 20 centimeters wide and 5 millimiters tall, which means getting the most of the area covered with the least possible perymeter and material, for a composable shape easily obtainable from a single layer of cork’s beautiful bark.
As the ancient Greeks suspected, Marcus Terentius Varro claimed in 36 B.C., bee lovers have always knew and as Charles Darwin himself once wrote referring to honeycombs, the hexagon is a masterpiece of engineering. It is “absolutely perfect in economizing labor and material.”
You can imitate Desktop Everywhere and do it better, and the same can be done by the richer and by the poorer. On the product can be pyrographed your name, or better nothing.
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