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Things I've Learned About Creating a Premium Plugin
This document provides tips and lessons learned from creating premium WordPress plugins. It discusses why one should create premium plugins, important factors to consider like product, price, promotion, distribution and support. It notes that while passive income is appealing, premium plugins require ongoing work. The document offers specific dos and don'ts based on experience, like taking support time into account, having clear terms and conditions, reaching out to customers and not waiting to get started. Resources for further information are also provided.
Things I've Learned About Creating a Premium Plugin
- 1. Things I’ve LearnedAbout Creating a Premium Plugin Brian Hogg @brianhogg brianhogg.com
- 2. Things I’ve LearnedAbout Creating a Premium Plugin Why You Should Create a Premium Plugin Brian Hogg @brianhogg brianhogg.com
- 3. Working with JavaScriptand WordPress https://brianhogg.com/jswp WordCamp Hamilton https://hamilton.wordcamp.org/ Event Calendar Newsletter https://eventcalendarnewsletter.com/
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- 15. • Product • Price •Promotion
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- 18. • Product • Price •Promotion • Distribution
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- 20. Market vs. Code (vs.client work)
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- 22. Some Dos andDon’ts (From my experience)
- 24. Do take supporttime into account
- 25. Don’t worry somuch about support to sales ratio in the early days — it's a learning experience
- 26. Do know whereto draw the line (features, support, etc)
- 27. Don’t panic when somethinggoes wrong and money is involved
- 28. Do have termsand conditions
- 29. Do get excitedwhen you get money while you sleep
- 30. Don’t think itwill be “passive income”
- 31. Do set upa cha-ching sound on your phone when you get a sale
- 32. Don’t change pricingevery day or panic when there’s no sales for a couple days
- 33. Do sell inUSD
- 34. Don’t take featuresout of the free version
- 35. Do reach outpersonally to every single customer as long as you can
- 36. Do list ALLTHE THINGS your plugin can do
- 37. Don’t expect todo only products immediately
- 38. Do ask forhelp when you need it
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