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Just Do It.  .
9
Nike Overview Mission: "To bring inspiration and innovation to every athlete in the world. If you have a body, you are an athlete."  27
Nike Overview 27
Nike Campus 27
Nike Stats 27-1-23-22
Corporate Level Strategy 33
Our stuff’s Different… “To build our business, we have to fuel and respond to consumer interest around the world and continually appeal to changing demographics and new markets in a deeply competitive industry.” 33
Business Level Strategy 26
Competitor Analysis “Everyone that has a body is an athlete.”  - Nike.Com 2-23-27
Industry Key Success Factors 3-4-21-23-24-28-30
Key Success Factors - Acquisitions 3-4-21-23-24-28-30
3-21-23-28-30
2
Labor Practices & Factory Conditions 25
Minimum Wage Rates (Monthly) 8-13-14-17-18-31-32
Solutions
Implications
Counterfeiting 11-15
Nike Counterfeits 29
Nike Counterfeits
Recent Counterfeit Seizures 5-20
Solutions
Solutions
Implications
Growth & Expansion
Retail Sales Growth 7-10
Brand Expansion “There are many unique customer groups and we want find a way to serve all of them.” – Farris  6
Brand Expansion Rugby
Implications
Sources Cited-
Sources Cited-
Sources Cited-
Sources Cited-
Sources Cited-
Sources Cited-

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Editor's Notes

  1. Victory lap…winning shot….just do it.. Who’s Got Questions??! ( fade into swoosh) -fabrizio