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THE TRIPLE-UP
STORY
SEAG - SWITZERLAND
Good morning Solution TEAM!
As you all know, we have to DOUBLE
 the figures to achieve our MBO!

 Therefore, I ask all of you, to think
about, how you want to reach the goal
Hi André! So, what are your ideas                               I’m thinking
                                    ..what else you
to double the biz for Hotel TV?                                   of Retail
                                    thinking of...??
                                                                  Really?
                                                                Tell me why?




 Hi Vini! Well, I think we                              There is big potential
 should address more                                      for gastronomy
 than only the hotels...            Which markets?
                                    Please tell me...      wholesales...
So, Michel, what are     Boss, I have analysed                        So, what is your
your plans to double   the market and made a list   Well done! That    prior target      Let’s go for
 the LFD figures??       of some activities we       looks great..         group?        Airports &
                              should do...                                                 Railway
Sabrina, I told you I        OK, I think       Just more budget
Vini, can I show you my
                          want to have the first   we need more budget   is not a plan, please
  plan tomorrow? I’m
                            draft today! So..?          to double..          study again..
       very tired...
Sam, are you thinking   What about the plan to DOUBLE?
or daydreaming? Sam?      Tomorrow we have meeting!!




I’m thinking of
   holidays...
Ok TEAM, let’s
discuss how we can           LFD takes the biggest
DOUBLE the sales!              part, that’s why                      Can we
 Michel, you start                                                   double?




Why?
                                                                    sure,
                                                                   we can
                                      Got it..




                                                         Vini! Do you think with
                                                         our plan we really can
                                                          DOUBLE the sales?




                                                           Good question!
           I’ve heard we             Triple? They take    Honestly speaking,
           have to triple!            it serious now!           NO!
Dear TEAM! Thanks for the                                        Triple
presentations and ideas to DOUBLE                           is bigger than
our sales! I just got a call from HQ,                         the market
we don’t have to DOUBLE...




                                        Not? only have
                                        to grow 25%?

                                                          YES, thats why
                                           NO!           we need to create
                                         TRIPLE...        markets! Right?
What do you mean with that?
 Sam, what are you reading?        And, any good idea already, to      Mister know-it-all...
                                        triple-up the sales?




                                   Not yet!
                                 Still reading
                                 the contents!
                                   and you?                          How create
                                                                      markets




                                Well, I think we
                              need customers to
                               understand which
                              product & solutions
How to create
                               is best for them!
a market- for
  Dummies!
and same for LFD
                                                                            We need to change
in meeting rooms..                         you mean customer buy
                                                                         customers mind-setting
                 Don’t get it..              wrong products for
                                                                          to buy right solutions!.
                                                their needs?       OK

                     Selling Hospitality
                     Displays instead of
                       consumer TV...



                                               Exactly!!




                                                                        Got it..
Airport,Railway,
                                Retail,Hospital,
                               Hotel,Education,.
OK, let’s do the action plan           ..                        Well done! Don’t forget
 how to triple our sales...                                      to save & send to Vini
                                                   Up- & Cross
                                                    Sellinng
OK TEAM, I think when we create
new markets, make customers
understanding our solutions and          TRIPLE, TRIPLE,
doing up- & cross selling with the          TRIPLE !!!
right product & solutions to the
right customers, we can TRIPLE
the sales. Let’s go for it.!!!

I say «let’s triple the sales» and you
say 3times «triple, triple, triple» -
«LET’S TRIPLE THE SALES»
...OTHERWISE IT‘S IN GOD‘S
         HAND...
The end

© SEAG Corporate    14

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THE TRIPLE-UP STORY

  • 2. Good morning Solution TEAM! As you all know, we have to DOUBLE the figures to achieve our MBO! Therefore, I ask all of you, to think about, how you want to reach the goal
  • 3. Hi André! So, what are your ideas I’m thinking ..what else you to double the biz for Hotel TV? of Retail thinking of...?? Really? Tell me why? Hi Vini! Well, I think we There is big potential should address more for gastronomy than only the hotels... Which markets? Please tell me... wholesales...
  • 4. So, Michel, what are Boss, I have analysed So, what is your your plans to double the market and made a list Well done! That prior target Let’s go for the LFD figures?? of some activities we looks great.. group? Airports & should do... Railway
  • 5. Sabrina, I told you I OK, I think Just more budget Vini, can I show you my want to have the first we need more budget is not a plan, please plan tomorrow? I’m draft today! So..? to double.. study again.. very tired...
  • 6. Sam, are you thinking What about the plan to DOUBLE? or daydreaming? Sam? Tomorrow we have meeting!! I’m thinking of holidays...
  • 7. Ok TEAM, let’s discuss how we can LFD takes the biggest DOUBLE the sales! part, that’s why Can we Michel, you start double? Why? sure, we can Got it.. Vini! Do you think with our plan we really can DOUBLE the sales? Good question! I’ve heard we Triple? They take Honestly speaking, have to triple! it serious now! NO!
  • 8. Dear TEAM! Thanks for the Triple presentations and ideas to DOUBLE is bigger than our sales! I just got a call from HQ, the market we don’t have to DOUBLE... Not? only have to grow 25%? YES, thats why NO! we need to create TRIPLE... markets! Right?
  • 9. What do you mean with that? Sam, what are you reading? And, any good idea already, to Mister know-it-all... triple-up the sales? Not yet! Still reading the contents! and you? How create markets Well, I think we need customers to understand which product & solutions How to create is best for them! a market- for Dummies!
  • 10. and same for LFD We need to change in meeting rooms.. you mean customer buy customers mind-setting Don’t get it.. wrong products for to buy right solutions!. their needs? OK Selling Hospitality Displays instead of consumer TV... Exactly!! Got it..
  • 11. Airport,Railway, Retail,Hospital, Hotel,Education,. OK, let’s do the action plan .. Well done! Don’t forget how to triple our sales... to save & send to Vini Up- & Cross Sellinng
  • 12. OK TEAM, I think when we create new markets, make customers understanding our solutions and TRIPLE, TRIPLE, doing up- & cross selling with the TRIPLE !!! right product & solutions to the right customers, we can TRIPLE the sales. Let’s go for it.!!! I say «let’s triple the sales» and you say 3times «triple, triple, triple» - «LET’S TRIPLE THE SALES»
  • 13. ...OTHERWISE IT‘S IN GOD‘S HAND...
  • 14. The end © SEAG Corporate 14