The HoneyLizer – social data optimizer for social applications Bees and Pollen LTD
Congratulations! You got an application for social network
New visitors come to your application
Application on a social network acquires users  Scenario: They like it! Make them invite friends  Boring Blue Invite Friends Page I Like it invite invite invite invite
This didn’t go so well! Experiment with A/B Testing Boring Blue Cool Black Romantic Red
Cool Black works for some people Cool Black I like it invite invite invite invite
Let’s Try Romantic Red! Romantic Red I like it invite invite invite invite
There must be a Better way! The optimal system knows the users’ true nature Romantic Red Cool Black Boring Blue I like it I like it I like it invite invite invite invite invite invite invite invite
How do we send each user to the page he or she will like best? The HoneyLizer!
The HoneyLizer gets to know the users In every social network, the users generate lots of social data – like, photos, attending… Likes  Hard Rock  and Metal  Bands Posts  music clips  on his wall Likes  Fashion  Blogs Attends many  parties Posts  personal status  updates frequently Likes  Economy and News  sites Attends  lectures  sometimes Posts links to  professional articles
The HoneyLizer learns the converting users’ Social Data DNA Likes  Hard Rock  and Metal  Bands Posts  music clips  on his wall Likes  Fashion  Blogs Attends many  parties Posts  personal status  updates frequently Likes  Economy and News  sites Attends  lectures  sometimes Posts links to  professional articles
a new user comes to your application – the HoneyLizer compares them to average of past happy users Close Match! ? Likes  biology  and  science Posts links to  articles Comments on  science links
The HoneyLizer makes the user invite friends Send her to the  Page she likes Do it in  Real Time Do it  from the first time she uses the application -  no history  required! Boring Blue I like it invite invite invite invite
Optimize any Feature with the HoneyLizer Test and Optimize anything! Graphics Text Background Numbers and ranges Buttons
The HoneyLizer finds the honey in the critical features Payment page Invite friends Share Reduce new users’ abandon rate Any other feature – it’s an opens system!
The HoneyLizer keeps users’ privacy private The HoneyLizer is a software product, not a Saas service. Hence all data is kept on our clients’ domain, on a dedicated server Bees and Pollen does not and cannot have access to the users’ private data. Only our clients can Facebook’s Privacy Policy is kept! User Privacy is kept!
Keep in touch HoneyLizer –  Social Games Optimization Platform http://www.BeesAndPollen.com/ Facebook Twitter [email_address]

The honey lizer social data optimization platform for social games

  • 1.
    The HoneyLizer –social data optimizer for social applications Bees and Pollen LTD
  • 2.
    Congratulations! You gotan application for social network
  • 3.
    New visitors cometo your application
  • 4.
    Application on asocial network acquires users Scenario: They like it! Make them invite friends Boring Blue Invite Friends Page I Like it invite invite invite invite
  • 5.
    This didn’t goso well! Experiment with A/B Testing Boring Blue Cool Black Romantic Red
  • 6.
    Cool Black worksfor some people Cool Black I like it invite invite invite invite
  • 7.
    Let’s Try RomanticRed! Romantic Red I like it invite invite invite invite
  • 8.
    There must bea Better way! The optimal system knows the users’ true nature Romantic Red Cool Black Boring Blue I like it I like it I like it invite invite invite invite invite invite invite invite
  • 9.
    How do wesend each user to the page he or she will like best? The HoneyLizer!
  • 10.
    The HoneyLizer getsto know the users In every social network, the users generate lots of social data – like, photos, attending… Likes Hard Rock and Metal Bands Posts music clips on his wall Likes Fashion Blogs Attends many parties Posts personal status updates frequently Likes Economy and News sites Attends lectures sometimes Posts links to professional articles
  • 11.
    The HoneyLizer learnsthe converting users’ Social Data DNA Likes Hard Rock and Metal Bands Posts music clips on his wall Likes Fashion Blogs Attends many parties Posts personal status updates frequently Likes Economy and News sites Attends lectures sometimes Posts links to professional articles
  • 12.
    a new usercomes to your application – the HoneyLizer compares them to average of past happy users Close Match! ? Likes biology and science Posts links to articles Comments on science links
  • 13.
    The HoneyLizer makesthe user invite friends Send her to the Page she likes Do it in Real Time Do it from the first time she uses the application - no history required! Boring Blue I like it invite invite invite invite
  • 14.
    Optimize any Featurewith the HoneyLizer Test and Optimize anything! Graphics Text Background Numbers and ranges Buttons
  • 15.
    The HoneyLizer findsthe honey in the critical features Payment page Invite friends Share Reduce new users’ abandon rate Any other feature – it’s an opens system!
  • 16.
    The HoneyLizer keepsusers’ privacy private The HoneyLizer is a software product, not a Saas service. Hence all data is kept on our clients’ domain, on a dedicated server Bees and Pollen does not and cannot have access to the users’ private data. Only our clients can Facebook’s Privacy Policy is kept! User Privacy is kept!
  • 17.
    Keep in touchHoneyLizer – Social Games Optimization Platform http://www.BeesAndPollen.com/ Facebook Twitter [email_address]