This document discusses trends in India's population and workforce demographics. It notes that from 2010-2030, the largest share of India's population will be in the working age group of 20-35, creating a "demographic bulge" and potential surplus of workers. Several sources are cited confirming India has a large quantity and quality of workers for the global services industry. The document also touches on trends in animation industry in India, sourcing talent from traditional art forms, and increasing social and governmental support for the animation sector.

1. FICCI FRAMES 2009
Vijay Sinha
Vijay Sinha
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2. GDP Growth
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3. Sectoral Growth
70
60
50
Agriculture
40
Industry
30
Services
20
10
0
2002- 2003- 2004- 2005- 2006- 2007- 2008-
03 04 05 06 07 08 09(Till
Sep)
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4. POPULATION IN SOME COUNTRIES IS RAPIDLY AGEING
Problem Most Pronounced in the Developed World
Median age of population in the OECD countries is rising ... ...this will have several socio-economic implications
(select examples)
Median age (year)
(Average for OECD countries)
Shortage in workforce
Potential decline in growth rates
Increase in wage rates for workers
Pressure on social security and pension
systems
Increase in services to the older population
Source: Scarpetia and Blöndal; United Nations Population Division, World Population Prospects, The 1998 Revision
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5. IN 2010-2030, LARGEST SHARE OF INDIA`S POPULATION WILL BE IN THE WORKING AGE
GROUP
Resulting in a Favourable “Demographic Bulge”
China Demographic Profile (2020) France Demographic Profile (2025)
India Demographic Profile (2020)
Age group Age group Age group
80+ 80+ 80+
75-79 75-79 75-79
70-74 70-74 70-74
65-69
65-69 65-69
60-64
60-64 60-64
55-59
55-59 55-59
50-54 50-54 50-54
45-49
45-49 45-49
40-44
40-44 40-44
35-39 35-39 35-39
30-34
30-34 30-34
25-29 25-29 25-29
20-24 20-24 20-24
15-19 15-19 15-19
10-14 10-14 10-14
5-9 5-9 5-9
0-4 0-4 0-4
60 40 20 60 40 20 3 2 1
-60 -40 -20 0 20 40 60 -60 -40 -20 0 20 40 60 -3 -2 -1 0 1 2 3
Mn people Mn people Mn people
20 - 35 age group : 20 - 35 age group : 20 - 35 age group :
325 mn people (~25 %) 308 mn people (~21 %) 11 mn people (~17 %)
Female Male
Source: CSFB Report; UN Population Division
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6. THE FUTURE DEMOGRAPHIC MAP
Potential surplus population in working age group (2020)
Germany -3 Mn
UK
-2 Mn
Russia
Czech
Republic -6
0Mn
-1
Mn
Turkey
Mn
Ireland
Iraq 2Mn China
-17Mn -10
-3 Mn
France
US Japan
2Mn -9 Mn
Mn
Israel
Pakistan
Iran 5Mn
Spain 0Mn
-3 Mn -2 Mn 19
7
3Mn Mn Philippines
Mn
Italy 47 Bangladesh
5Mn 4Mn
Mn
Egypt
Mexico 4Mn
India Vietnam
1Mn
Malaysia
5Mn
3Mn
Indonesia
Brazil
-0.5
Mn
Australia
Note: Potential workforce surplus is calculated keeping the ratio of working population (age group 15 – 59) to total population constant and under the assumption
that this ratio needs to be broadly constant to support economic growth. Therefore, India will have 47 Million more people in the working age group/total
population by 2020 compared to today, while France will have a deficit of 3 Million people in the working age group compared to today.
Source: U.S. Census Bureau
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7. INDEPENDENT SOURCES CONFIRM INDIA IS BEST IN
QUALITY AND QUANTITY OF PEOPLE FOR GLOBAL
SERVICES
Surplus
India
Indonesia Mexico
Philippines
Brazil
Projected Malaysia Israel
workforce
Ireland
Turkey
in 2020
Russia
China
Shortfall
High
Low
People strength
• Productivity/quality
• English language skills (1)
• Cost
Note: Pakistan, Bangladesh and Vietnam have not been represented for lack of reliable data on productivity and cost of service employees
(1) Over 50% of shortages expected from English speaking countries
Source: World Competitiveness Yearbook 2001, Britannica yearbook, Literature search;
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8. “We can measure a country or a city’s worldwide economic
competitiveness based on what we call the “3Ts” of
economic growth: Technology, Talent and Tolerance”
Richard Florida- The Rise of the creative class
Florida-
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9. India & Animation –Moving
forward Together
• Growth in Outsourced Animation Work
• Increase in Original Content Creation
• Growing use of Computer animation & Visual
effects in Television & Film Industry
• Huge opportunity in Gaming & Mobile Content
• Growing number of formats for
exhibiting/exploiting animation
• Growing Creative Entrepreneurs
• Annual growth of 30% in the last 3 years (WSJ)
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10. Discovering new source of talent
Sourcing talent from-
• Traditional painting families of Thanjavur
• Puppetry artists from Rajasthan
• Painters from Maharashtra & Bengal
• Sculptors from Mahabalipuram, Ramnagaram
• & Chanapatna
• Artists from Orissa ,Andhra Pradesh & North eastern region
• Billboard painters from Chennai
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11. Way Forward
• Increasing social awareness for “Animation”
• Encouraging trend - animation as a mainstream
career
• Growing Governmental support- Animation being
considered for inclusion in the Maharashtra IT Policy
as well as in other states
• Enhanced Industry Academia Partnership
- Intern Learn Model
- Train The Trainers
• Recognition from Industry bodies
• Developing in-house resources thru’ structured
training programme - 10 -

12. “We have moved from the industrial age,
through the information age,
to the age of talent.”
Thomas Friedman - ‘The World is Flat’
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13. Thank You
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