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The Doorman Project 2.0
- 1. THE ADA HELPDESK TURNING RISK INTO REWARDS
- 2. The DoorMan Project Copyright© 2016 All Rights Reserved. The Doorman Project is a Free service provided to Disabled Americans and Veterans who need help navigating websites, Web Applications, filling out online forms, and completing tasks Online. We are in fact opening the door to the Internet, breaking down barriers, and reporting related problems to site owners. The service is provided through a Live ADA Help Desk that is staffed by Disabled Veterans and is operated 24 hours a day for all 365 days of the year. Disabled Americans can reach this service via our Web Site, Links from our Partner Sites, or even text messaging. From there customers will be engaged by our representatives via chat, TTY, and screen sharing to resolve and report their issues and overcome the current barriers they face. The Internet is now considered the primary means for communication, information, and commerce. We want to make sure that every Disabled American or Disabled Veteran can leverage the internet like everyone else.
- 3. DESIGN PROBLEMS Copyright ©2016 All Rights Reserved. Current Problems » navigation, alt text, frames and pop-ups, buttons, tables » Captioning » Limited mobility users: no mouse » Color blind users: color used for direction, contrast issues » Visual text size » Timed responses » Blinking text or images » Table reading order » Focus traps » Headings Order » Link Descriptions Not just your website – PDF, video, office documents, forms
- 4. 2015 Pew researchfound that Americans with disabilities and the population of adults over 55 combined comprise over 57% of activity on the internet. HANDICAPITALISM Copyright © 2016 All Rights Reserved. Wall Street Journal coins new term: “Handicapitalism Current estimates for 2015 » 23% now living with disability » 73 million disabled Americans » Nation's largest minority population segment » Over $220 Billion of discretionary spending » Collectively, the annual gross income of disabled Americans is over $1 TRILLION » Since 2007, disabled Americans have spent more than $40 Billion annually dining out
- 5. ADA: THE LAW Copyright© 2016 All Rights Reserved. Addressing Current Problems » Section 508 refresh » WCAG 2.0 AA standards » ADA update » 2018: Proposed rule change » Senate letter urging quicker implementation March 2014 » Lawsuit National Federation of the Blind sued H&R Block, provider of online tax filing and tax software provider, over accessibility issues with H&R Block website » Justice Department: set of compliance standards for commercial website accessibility
- 6. ADA: THE LAW Copyright© 2016 All Rights Reserved. The Results » 2014: 63% increase » More than 5,000 lawsuits per year » Explosion of numbers expected on enactment » Drive-up vs. surf-by What does this mean for your IT risk? Monday, 2/29/16 The National Law Review Defending Against Website Accessibility Claims: Recent Decisions Suggest the Primary Jurisdiction Doctrine Is Unlikely to Serve As Businesses’ Silver Bullet
- 7. Copyright © 2016 AllRights Reserved. Legal Risk Is Your Site ADA-Compliant ... or a Lawsuit-in-Waiting?
- 8. Copyright © 2016 AllRights Reserved. Legal Risk What type of business do you own?
- 9. Recipients of federalfunding and State-based Marketplaces” must ensure that their health programs and activities provided through websites comply with the requirements of Title II of the ADA ACA: THE LAW Copyright © 2016 All Rights Reserved. New Healthcare Regulations Impose Accessible Technology Requirements Effective July 18, 2016, a new “Meaningful Access” rule interpreting the Affordable Care Act’s (ACA) Section 1557 Anti-Discrimination requirements will require providers of health care programs and services that receive federal financial assistance comply with new requirements for effective communication (EIT) (including accessible electronic information technology), and physical accessibility. Because most health care providers do receive federal funds through Medicare reimbursements, this rule has broad coverage. Effective July 1, 2017, new Medicaid rules will require managed care programs to have (EIT) that complies with “modern accessibility standards,” and impose other effective-communication requirements such as large print and other alternative formats.
- 10. Applying the ADAto the Internet Under the ADA, covered entities are required to furnish appropriate auxiliary aids and services where necessary to ensure effective communication with individuals with disabilities, unless doing so would result in a fundamental alteration to the program or service, or an undue burden. Auxiliary aids include taped texts, Brailled materials, large-print materials, captioning, and other methods of making audio and visual media available to people with disabilities. the USDOJ issued a policy ruling applying the ADA to the Internet. Under the rationale of "effective communication," the USDOJ states that state and local governments (ADA Title II), as well as public accommodations (nongovernmental) and commercial facilities (ADA Title III), must provide effective communication whenever they communicate through the Internet. The policy ruling stated that: Covered entities under the ADA are required to provide effective communication, regardless of whether they generally communicate through print media, audio media, or computerized media such as the Internet. Covered entities that use the Internet for communications regarding their programs, goods, or services must be prepared to offer those communications through accessible means as well. the definition of "effective communication" was refined to be a three-pronged definition including "timeliness of delivery." In further clarifying what is meant by "effective communication," The Office for Civil Rights held that the three basic components of effective communication are, 1. timeliness of delivery 2. accuracy of the translation 3. provision in a manner and medium appropriate to the significance of the message and the abilities of the individual with the disability" The DoorMan Project meets and exceeds the definition of Effective Communication
- 11. The Solution Copyright ©2016 All Rights Reserved. Provide an alternative accessible means of obtaining the Web site’s or Mobile Application’s information and services 1. Timeliness of delivery The ADA Help Desk is open 24 hours per day / 365 Days per Year 2. Accuracy of the translation Disabled Veterans are trained to complete all the tasks on our clients websites and mobile apps 3. Provision in a manner and medium appropriate to the significance of the message and the abilities of the individual with the disability" The DoorMan Project provisions many ways for communicating in order to meet the Needs of Americans with Disabilities The Doorman Project Assisting Americans with Disabilities 24 hours per day – 365 days per year Providing a Win – Win for businesses that must conform to ADA Title III
- 12. The Benefits Copyright ©2016 All Rights Reserved. Make Remediation Affordable » Eliminate Risk » Set budget Vs. Rush to Comply » Provide ROI Opportunities » Tax Breaks » Great Press Lower Remediation cost by 1/3 The Doorman Project Putting our Nation’s Heroes Back to Work
- 13. Disabled Veterans assistingAmericans with Disabilities Live ADA Helpdesk » Staffed with Disabled Veterans » Screen Sharing to accomplish tasks » Instant online chat » TTY Toll Free Service » Mobile Text Service » Social Media and Mobile App connectors » Issue Reporting » 24X7 365 days a year so you don’t miss an opportunity Virtual Doormen Copyright © 2016 All Rights Reserved.
- 14. How do youreach the Doormen? Several ways to Connect » Public Portal » Your Web Site » Your Mobile App » Via Text » Via Twitter Providing Just in Time Help Where and When you need it! Connections Copyright © 2016 All Rights Reserved.
- 15. Sponsorship brings MarketingOpportunities to the Largest and Fastest growing Minority Group in the US Doorman Project Opportunities » LOGO on your website » Your LOGO and links from Public Portal » Rotational Banners and Side Bar Ads on Public Portal » Mentions in Quarterly Newsletter » Sponsorship Mention during live Help Communications » Joint Press Releases » Social Media Campaigns Return on Investment Copyright © 2016 All Rights Reserved.
- 16. Several Packages Availableto meet your Budget Depending on the needs of your organization we can customize a plan that fits your budget Include Remediation of All file types Include Approving Official Continuous Monitoring Forms, Policies, and Statements First Priority Service Find a plan that works for you and help open the door to the Internet for millions of Americans Sponsorship Copyright © 2016 All Rights Reserved.
Editor's Notes
- #6 A proposed rule change will take effect amending ADA Title II, and Title III, to implement web standards of accessibility. That standard is WCAG 2.0 AA conformance There are links to both the Proposed rule change and to a recent letter signed by 9 Senator urging for quicker implementation of the rule change. Section 508 is also adopting WCAG 2.0 AA Ontario moving accessibility to WCAG 2.0 AA https://www.ontario.ca/page/accessible-customer-service-policy#section-2 Important Lawsuit and Justice Department Action set compliance standard to WCAG 2.0 AA
- #7 2016 law suites increase to 7000
- #8 The number of lawsuits filed in federal court is already at 3,435, up 63% from last year’s mid-year number of 2,114. If the pace continues, the 2016 total may top 7,000. To put the numbers into perspective, more lawsuits were filed in the past six months than were filed in all of 2013 when there were a mere 2,722 lawsuits. CONFIDENTIAL ATTORNEY CLIENT PRIVILEGED
- #9 Where does your company fall? CONFIDENTIAL ATTORNEY CLIENT PRIVILEGED
- #10 Section 1557 of the Affordable Care Act requires covered entities to ensure that health programs and services provided through EIT be accessible to individuals with disabilities CONFIDENTIAL ATTORNEY CLIENT PRIVILEGED
- #14 Help Put Disabled Veterans Back to Work!
- #15 How will millions of Disabled Americans get help Online? There is no other program like this so we strongly feel with your help the Doorman Project will be the choice of millions of Disabled Americans.
- #16 By directly Advertising and showing support to this community via the Doorman project not only will you be opening the door to Internet for millions of Disabled Americans, you will be opening the door to new opportunities for your company.
- #17 This pricing model is designed to allow our customers to budget accessibility over a five-year term vs. a rush to compliance at the same time greatly reduce if not eliminate all legal risk from day one and provide a level of effort to compliance and customer service that is second to none. Sponsorship also allows you to shift compliance costs to Advertising expenses