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UNIT I- GLOBALIZATION
GLOBALIZATION
Transplanetary processes involving increasing liquidity and
growing multidirectional flows as well as the structures they
encounter and create.
In fact, globalization is of such great importance that the era
in which we live should be labeled the “global age.”
Use of metaphors
SOLID- describe epochs before the era of
globalization
LIQUID- Increasing ease of movement of
people, things, information, and places in
the global age.
GAS- Hyper-mobility of people, things,
information, and places in the global age
Solidity: People, things, information, and places
“harden” over time and therefore have limited
mobility.
people either did not go anywhere or they did not
venture very far from where they were born and
raised;
their social relationships were restricted to those
who were nearby.
Solidity describes a world in which barriers exist and are
erected to prevent the free movement of all sorts of things. It
was the nation-state that was most likely to create these “solid”
barriers.
Great Wall of China The wall between Israel and the West Bank
Berlin Wall
Thus, solidity is far from dead in the contemporary
world. It is very often the case that demands for new
forms of solidity are the result of increased fluidity.
However, a strong case can, and will, be made that it is
fluidity that is more characteristic of today’s world,
especially in terms of globalization.
Solid material realities (people, cargo, newspapers)
continue to exist, but because of a wide range of
technological developments (in transportation,
communication, the Internet, and so on) they can move
across the globe far more readily.
More metaphorically, much of the information now
available virtually instantly around the world wafts
through the air in the form of signals beamed off satellites.
Such signals become news bulletins on our television
screens, messages from our global positioning systems
letting us know the best route to our destination, or
conversations on our smart phones.
It is clear that if one wanted to use a single term to
think about globalization today, liquidity would be at
or near the top of the list. That is not to say that there
are no solid structures in the world – after all, we still
live in a modern world, even if it is late modernity, and
modernity has long been associated with solidity.
Global Flows
Movement of people, things, information, and places due,
in part, to the increasing porosity of global barriers.
Because so much of the world has “melted” or is in the
process of “melting” and has become liquefied,
globalization is increasingly characterized by great flows
of increasingly liquid phenomena of all types, including
people, objects, information, decisions, places, and so on.
TYPES OF FLOWS
1. INTERCONNECTED FLOWS- Global flows that interconnect
at various points and times.
2. MULTIDIRECTIONAL FLOWS- All sorts of things flowing in every
conceivable direction among many points in the world.
3. CONFLICTING FLOWS- Transplanetary processes that conflict with one
another (and with much else).
4. REVERSE FLOWS- Processes which, while flowing in one direction,
act back on their source.
INTERCONNECTED FLOWS
 The sex industry requires the intersection of the flow of people who
work or are trafficked in the industry (usually women) with the flow
of customers (e.g. sex tourists). Other flows that interconnect with
the global sex industry involve money and drugs. Then there are the
sexually transmitted diseases that are carried by the participants in
that industry and from them branch off into many other disease
flows throughout the world.
A very different example of interconnected flows is in the global fish
industry. That industry is now dominated by the flows of huge
industrial ships and the massive amount of frozen fish that they
produce and which is distributed throughout the world.
MULTIDIRECTIONAL FLOWS
While all sorts of things do flow out of the West and the United States to
every part of the world, many more flow into the West and the US from
everywhere (e.g. Japanese automobiles, Chinese T-shirts, iPhones
manufactured in China, Russian sex workers, and so on). Furthermore,
all sorts of things flow in every conceivable direction among all other
points in the world.
CONFLITNG FLOWS
This is most obvious in the case of the ongoing “war” on terror
between the United States and Islamist militants and jihadists (e.g. al-
Qaeda). On the one hand, al-Qaeda and other Islamist militants are clearly
trying to maintain, or to increase, their global influence and, undoubtedly,
to find other ways of engaging in a range of terrorist activities. For its part,
the US is involved in a wide variety of global processes designed to counter
that threat, stymie al-Qaeda’s ambitions, and ultimately and ideally to
contain, if not destroy, it. This encompassed first the US invasions of Iraq
and Afghanistan, and now the ongoing involvement in global flows of
military personnel and equipment to other locales (e.g. Pakistan, Syria,
and, increasingly, African countries); and counter-terrorism activities (e.g.
drone strikes) designed to find and kill its leaders, and ongoing contact
with intelligence agencies of other nations in order to share information
on Islamist militants, and so on.
REVERSE FLOW
For example, countries may insist that their factories be built with
extremely high smokestacks so that the pollution reaches greater
heights in the atmosphere and is thereby blown by prevailing
winds into other countries and perhaps even around the globe
(Ritzer 2008b: 342). While this seems to reduce pollution in the
home country, the boomerang effect is manifest when prevailing
winds change direction and the pollution is blown back to its
source. In addition, nations that are the recipients of another
nation’s air pollution may find ways of returning the favor by
building their own smokestacks even higher than their neighbors.
IS THERE SUCH A THING AS
GLOBALIZATION?
Globalists- Believe that there is such a thing as
globalization and that it encompasses virtually the
entire globe.
Skeptics- Contend that there is no such thing as
globalization.
IF THERE IS SUCH A THING AS
GLOBALIZATION, WHEN DID IT BEGIN?
HARDWIRED
CYCLES
PHASES
EVENTS
BROADER, MORE RECENT CHANGES
WHAT DRIVES GLOBALIZATION?
A material, or materialist, explanation would tend to focus on objective
factors and forces.
Today, the idealist position on globalization is that the main drivers of
the process are changes in thinking and ideas, as well as in
information and knowledge. We have come increasingly to think in
global, rather than in local, or even in national, terms. And, our
knowledge base has followed suit so that it, too, is increasingly global
in scope. A good example of the latter involves the issue of global
climate change. In some ways (because, for example, of movies and
books like Al Gore’s [2006] An Inconvenient Truth) we have come to
know a great deal about global climate and climate change, perhaps a
lot more than we know about our local climate (Brulle et al. 2012).
And this greater knowledge about global climate change is leading at
long last to more serious global efforts to deal with its causes and
consequences. Thus, in this view, globalization is driven not by
material changes, but by changes in ideas and knowledge.

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The contemporary world globalizationnnnn

  • 2. GLOBALIZATION Transplanetary processes involving increasing liquidity and growing multidirectional flows as well as the structures they encounter and create. In fact, globalization is of such great importance that the era in which we live should be labeled the “global age.”
  • 3. Use of metaphors SOLID- describe epochs before the era of globalization LIQUID- Increasing ease of movement of people, things, information, and places in the global age. GAS- Hyper-mobility of people, things, information, and places in the global age
  • 4. Solidity: People, things, information, and places “harden” over time and therefore have limited mobility. people either did not go anywhere or they did not venture very far from where they were born and raised; their social relationships were restricted to those who were nearby.
  • 5. Solidity describes a world in which barriers exist and are erected to prevent the free movement of all sorts of things. It was the nation-state that was most likely to create these “solid” barriers. Great Wall of China The wall between Israel and the West Bank
  • 7. Thus, solidity is far from dead in the contemporary world. It is very often the case that demands for new forms of solidity are the result of increased fluidity. However, a strong case can, and will, be made that it is fluidity that is more characteristic of today’s world, especially in terms of globalization.
  • 8. Solid material realities (people, cargo, newspapers) continue to exist, but because of a wide range of technological developments (in transportation, communication, the Internet, and so on) they can move across the globe far more readily. More metaphorically, much of the information now available virtually instantly around the world wafts through the air in the form of signals beamed off satellites. Such signals become news bulletins on our television screens, messages from our global positioning systems letting us know the best route to our destination, or conversations on our smart phones.
  • 9.
  • 10. It is clear that if one wanted to use a single term to think about globalization today, liquidity would be at or near the top of the list. That is not to say that there are no solid structures in the world – after all, we still live in a modern world, even if it is late modernity, and modernity has long been associated with solidity.
  • 11. Global Flows Movement of people, things, information, and places due, in part, to the increasing porosity of global barriers. Because so much of the world has “melted” or is in the process of “melting” and has become liquefied, globalization is increasingly characterized by great flows of increasingly liquid phenomena of all types, including people, objects, information, decisions, places, and so on.
  • 12. TYPES OF FLOWS 1. INTERCONNECTED FLOWS- Global flows that interconnect at various points and times. 2. MULTIDIRECTIONAL FLOWS- All sorts of things flowing in every conceivable direction among many points in the world. 3. CONFLICTING FLOWS- Transplanetary processes that conflict with one another (and with much else). 4. REVERSE FLOWS- Processes which, while flowing in one direction, act back on their source.
  • 13. INTERCONNECTED FLOWS  The sex industry requires the intersection of the flow of people who work or are trafficked in the industry (usually women) with the flow of customers (e.g. sex tourists). Other flows that interconnect with the global sex industry involve money and drugs. Then there are the sexually transmitted diseases that are carried by the participants in that industry and from them branch off into many other disease flows throughout the world. A very different example of interconnected flows is in the global fish industry. That industry is now dominated by the flows of huge industrial ships and the massive amount of frozen fish that they produce and which is distributed throughout the world.
  • 14. MULTIDIRECTIONAL FLOWS While all sorts of things do flow out of the West and the United States to every part of the world, many more flow into the West and the US from everywhere (e.g. Japanese automobiles, Chinese T-shirts, iPhones manufactured in China, Russian sex workers, and so on). Furthermore, all sorts of things flow in every conceivable direction among all other points in the world.
  • 15. CONFLITNG FLOWS This is most obvious in the case of the ongoing “war” on terror between the United States and Islamist militants and jihadists (e.g. al- Qaeda). On the one hand, al-Qaeda and other Islamist militants are clearly trying to maintain, or to increase, their global influence and, undoubtedly, to find other ways of engaging in a range of terrorist activities. For its part, the US is involved in a wide variety of global processes designed to counter that threat, stymie al-Qaeda’s ambitions, and ultimately and ideally to contain, if not destroy, it. This encompassed first the US invasions of Iraq and Afghanistan, and now the ongoing involvement in global flows of military personnel and equipment to other locales (e.g. Pakistan, Syria, and, increasingly, African countries); and counter-terrorism activities (e.g. drone strikes) designed to find and kill its leaders, and ongoing contact with intelligence agencies of other nations in order to share information on Islamist militants, and so on.
  • 16. REVERSE FLOW For example, countries may insist that their factories be built with extremely high smokestacks so that the pollution reaches greater heights in the atmosphere and is thereby blown by prevailing winds into other countries and perhaps even around the globe (Ritzer 2008b: 342). While this seems to reduce pollution in the home country, the boomerang effect is manifest when prevailing winds change direction and the pollution is blown back to its source. In addition, nations that are the recipients of another nation’s air pollution may find ways of returning the favor by building their own smokestacks even higher than their neighbors.
  • 17. IS THERE SUCH A THING AS GLOBALIZATION? Globalists- Believe that there is such a thing as globalization and that it encompasses virtually the entire globe. Skeptics- Contend that there is no such thing as globalization.
  • 18. IF THERE IS SUCH A THING AS GLOBALIZATION, WHEN DID IT BEGIN? HARDWIRED CYCLES PHASES EVENTS BROADER, MORE RECENT CHANGES
  • 19. WHAT DRIVES GLOBALIZATION? A material, or materialist, explanation would tend to focus on objective factors and forces. Today, the idealist position on globalization is that the main drivers of the process are changes in thinking and ideas, as well as in information and knowledge. We have come increasingly to think in global, rather than in local, or even in national, terms. And, our knowledge base has followed suit so that it, too, is increasingly global in scope. A good example of the latter involves the issue of global climate change. In some ways (because, for example, of movies and books like Al Gore’s [2006] An Inconvenient Truth) we have come to know a great deal about global climate and climate change, perhaps a lot more than we know about our local climate (Brulle et al. 2012). And this greater knowledge about global climate change is leading at long last to more serious global efforts to deal with its causes and consequences. Thus, in this view, globalization is driven not by material changes, but by changes in ideas and knowledge.