The title sequence for the film The Conjuring establishes the horror atmosphere through black and white footage of past newspaper stories about hauntings. It introduces the two main families, the Perrons and Warrens, who are central to the story about a haunted house. Shots of the haunted house with a noose hanging from a tree in front focus the story on that specific location and suggest hangings occurred there in the past. A shot of children with editors' names over their heads except for the woman hints that children will play a key role, perhaps becoming possessed.