The BBFC is an independent, non-profit organization in the UK that regulates and assigns age ratings to films based on their content. The BBFC's ratings help filmmakers target appropriate audiences, as a higher rating could negatively impact viewership and sales if the intended audience is below the assigned age. For a new horror film opening, the document's author aims to target an audience of 15 years and over to include more adult themes, violence, and other horror elements that wouldn't be allowed in a 12 rating.

1. The British Bored Of Film Classification(BBFC)
The BBFC is a independent media regulator that regulates films on their
content and then decides on their certified age of viewing. The BBFC is a self
financing, non profit organisations that operates in the UK.
Here is a screen shot taken from the BBFC’s website explaining their mission.
Why is the BFFC relevant to me?
It is important to be aware of regulators in any media industry but in the film
industry it is especially to be aware of the BBFC as they decide at what age
your audience can view the movie you create. Essentially it can ‘make or break’
a film as if a production companies target audience for example aged 9 and the
BBFC certify it as 12 then this could have a negative effect on viewing and sales
as the audience may not be able to get to view it or purchase it by themselves
on DVD/Blue Ray. The majority of horror films are rated on average around a
15. When creating my horror opening I need to be aware of my target
audience as it needs to be age appropriate to my target audience.

2. I aim to aim my horror opening for aged 15 years and over as a film rated 15
can contain adult themes, hard drugs, strong language, strong violence and sex
references also a limited amount of blood and injuries can be shown. Whereas
certified 12 couldn’t contain much of the above there for this tells me to keep
up with the codes and conventions of horror i should aim to archive that
classification (Depending on my audience research results).