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This document discusses how to make money with online content in a simple way by charging for content instead of relying on advertising revenue from free content. It argues that relying solely on Google for traffic and AdSense for revenue is risky because Google can change its algorithms or policies at any time. While niche content targeting the "long tail" is possible, most people will not make meaningful money that way by giving content away for free. Instead, the document advocates creating valuable content once and then selling it repeatedly to customers by building a community around paid content offerings.























