This document discusses where to find potential customers and influencers, including business networks, clubs, social activities, entertainment venues, publications and magazines, associations, online sources, social networks, key influencers, and the media and trends that target audiences listen to and follow. It suggests that customers and influencers can be found through their business, social, leisure and online activities as well as the media sources and opinion leaders they engage with.

1. Where do you find them?
Where
are
they?
Business
networks
Clubs
Social
&
leisure
ac8vi8es
Entertainment?
Virtually…
where
they
get
Biz
Intell
Publica8ons
&
Mags
Associa8ons
Online
sources
Social
networks
Key
Influencers
Lifestyle
informa8on
What
media
do
they
use?
Who
do
they
listen
to?
Trends:
SeLers?
Followers?
Uncaring…