This document compares the films "Dear John" and "The Bourne Identity" and analyzes their target audiences. It provides information on ratings, posters, box office statistics, distributors, conclusions about each film's genre and target demographic. Key differences noted are that "Dear John" is a romance targeted more at women, while "The Bourne Identity" is a crime thriller directed more at males. The document reflects that the film by Phoebe and Emily will target 16-40 year olds to appeal to a wide age range.

1. Target Audiences
By Phoebe and Emily

2. Similar Films to our
Opening.

3. Dear John Bourne Identity

4. Research and Reviews.
• http://www.cinemablend.com/reviews/Dear-John-
4443.html - Review by Katey Rich
• http://www.fanpop.com/spots/dear-john - Fan site
with questionnaires.
• http://www.rottentomatoes.com/m/dear_john/ -
Review by Rotten Tomatoes with stats.
• http://www.commonsensemedia.org/movie-
reviews/dear-john - Stats on mood of movie.

5. Ratings
Dear John rating Bourne Identity
PG-13 PG-13

6. Posters and Advertising
Dear John Bourne Identity

7. Box Office Stats.
Dear John. Bourne Identity.
$30,468,614 (USA) 7th $21,118,640 (USA) 16th
February 2010. June 2002.
£2 Million (UK) 16th April 2010. ££2,150,511 (UK) 8th
September 2002.

8. Film Distributors.
Dear John. Bourne Identity.

9. Conclusions.
Dear John. Bourne Identity.
• Genre: Action/Romance • Genre: Action, Crime, Thriller,
Mystery.
• Shows this by having a couple
• It shows this by all the quick
fighting for love as he leaves
and snappy shots of running and
for the Army. the music being quite tense.
• As it is more romance than • This is more directed at males
Action, it is more directed at as it is full of gun shots and fighting.
women, with the added eye
candy.

10. Reflection.
• Our film will be aimed at 16 – 40yr olds.
• Teens onwards will enjoy it because of the set
genre which invites more age ranges.