The document summarizes key metrics and activities from various trade shows, webinars, and marketing efforts for Yokogawa Meters & Instruments Corporation. At the OFC trade show in 2017, they obtained 438 total leads, 311 from North America and 127 internationally, with 60 hot leads and 133 B leads. Their webinars covered various technical topics and saw hundreds register and attend each one. Marketing efforts included regular newsletters on technical topics and sales updates on new products.