4. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
01 color palette /
Pale blue
80%
60%
40%
20%
Dark turquise
80%
60%
40%
20%
Light turquise
80%
60%
40%
20%
Purple
80%
60%
40%
20%
5. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
01 typographic palette / COCO
A B C D E F G H I J K L M N O P Q R S T U W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0 ! @ # $ % & * ( ) ? : ; /Aa
6. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
P E R F E C T I O N A S T A R
SWANAOf
9. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
02 color palette /
Navy blue
80%
60%
40%
20%
Gray
80%
60%
40%
20%
Red
80%
60%
40%
20%
10. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
02 typographic palette / Futura SDT
ABCDEFGHIJKLMNOPQRSTUWXYZ
a b c d e f g h i j k l m n o p q r s t u v w x y z
1 2 3 4 5 6 7 8 9 0 ! @ # $ % & * ( ) ? : ; /Aa
24. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
option 04 /
Classic
Romantic
Art Nuveau
One of a Kind
25. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
04 color palette /
Dark blue
80%
60%
40%
20%
Turquise
80%
60%
40%
20%
Light turquise
80%
60%
40%
20%
Petrol blue
80%
60%
40%
20%
26. Swana - logotype presentation / 04.2013 DESIGN BY STRATIGO
04 typographic palette / mrs eaves, ligatures
ABCDEFGHIJKLMNOPQRSTUWXYZ
a b c d e f g h i j k l m n o p q r s t u v w x y z
abcdefghijklmnpq!@#$%&*()?:;/i