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Similar to Sustainable Development Goals, SCP focuses on ensuring that economic growth doesn’t come at the cost of the planet or future generations.
Sustainable Development Goals, SCP focuses on ensuring that economic growth doesn’t come at the cost of the planet or future generations.
- 1. SDG 12 ResponsibleConsumption and Production
- 2. SDG 12 Responsible Consumption and Production Consumptionand production — a driving force of the global economy. India Private Consumption accounted for 57.3 % of its Nominal GDP in Sep 2021 Stuck in “First gear” due to inequality: too much income is concentrated among too few rich people who have a lower “marginal propensity to consume”. Keynesian message is clear: if you want to put the economic pedal to the metal, get out there and consume!
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- 4. •According to theInternational Telecommunication Union (ITU), there were more than 8.58 billion mobile subscriptions in use worldwide in 2022, compared to a global population of 7.95 billion halfway through the year.
- 5. How Do Smartphones Affectthe Environment? • Terrible waste of resources, but also a hazard for human and planetary health. • E-waste emits damaging contaminants such as arsenic, lead, mercury and zinc, as well as brominated flame-retardants, which can pollute the atmosphere and hamper the health of local populations. Statistics: 80% of the carbon footprint of a smartphone is created during the production process, with 16% accounted for by use during its lifetime and the remainder in transportation emissions getting it from supplier to consumer.
- 6. How Companies Learn Your Secrets •Computers can identify your voice through a microphone, can recognize your face through a camera eye, can trace your internet browsing history through cookie technology, can pinpoint your exact location through GPS tracking, can record your financial transactions every time you make a purchase. • Over 40% of emails sent around the world are tracked, according to WIRED. • Companies are also purchasing (and selling, for that matter) customer data from (and to) third-parties.
- 7. India Private Consumption:% of GDP
- 8. Sustainable Consumption is… More than goinggreen Meeting Basic needs Changing consumption pattern Consuming differently and efficiently
- 9. What is theproblem? Consumer demand that appears to be driven by temporary or unsustainable policies. The current, complex environmental challenges (climate change, depletion of natural resources, etc.) are linked to major drivers such as increased wealth and consumption patterns.
- 10. Consumers Today…. I loveleather bag, diamond watch, cell phone and going to office in car. I am going to save animals, end poverty, create awareness on environment.
- 12. Case Analysis: Mobile phone •Many people do not realise what it takes to produce their cellular phones. • Production of the raw materials for just one handset, for example, can generate 75 kg of waste materials. • Tungsten is a key component of phones, used in the vibrating function. • But there is only one gram of tungsten in every tonne of rock, meaning there is nearly a tonne of waste for every gram of tungsten eventually used in an electronic device. Unsustainable consumption: In Europe, around 40 per cent of existing mobile phones are replaced every year, despite most batteries having a life of up to 10 years.
- 13. Water purifier and opportu nity cost projected toreach USD 1937.5 million by the year 2027, growing at the CAGR of 14.3% during the forecast period (2020-2027). • It is estimated that around 37.7 million Indians are affected by waterborne diseases annually; 1.5 million children are estimated to die of diarrhoea alone and 73 million working days are lost due to waterborne disease each year
- 14. SCP- Holistic Approach Decouplingenvironmental degradation from economic growth. Decoupling Applying life cycle thinking Applying Sizing opportunities for developing countries and “leapfrogging” Sizing
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- 16. NATIONAL INTELLIGEN CE COUNCIL REPORT Implications for theUnited States Mounting prosperity in both the developed and the developing world increased consumer demand for key resources. At the same time, constraints in energy, water, and other critical natural resources and infrastructure, together with socio-economic shifts, will bring new and hard-to-manage instabilities. There will be an increasing risk of discontinuous and systemic shocks to 2040 because of these factors. The report also explores how these stresses will interact with one another and other pre-existing conditions, including poverty, social tensions, environmental degradation, ineffectual leadership, and weak political institutions. significant scarcity challenges for a number of key natural resources with potential impact on US security
- 17. Linkages between povertyreduction and SCP -‘Sustainability and Equity: a Better Future for All’ SCP is concerned with improvements to both the environment and to quality of life The quality of life of poor people is very dependent on increasing their consumption to satisfy their basic needs, i.e., on their economic growth. The economic growth of poor people is often highly dependent on the productivity of their natural environments and resources, and their access to and ability to manage these. The environmental protection and restoration envisaged by SCP is therefore of crucial importance especially to the world’s poor – the SCP link to poverty eradication is very strong. Continuing environmental deterioration is undermining the ability of natural environments and resources to contribute to economic growth, especially for poor people, in ways that risk becoming irreversible. SCP has therefore become an imperative if global efforts at poverty eradication are not to be seriously undermined.
- 18. Role of Consumers we canpositively contribute to achieving this goal, especially regarding consumption.
- 19. Sustainable Resource Management Managingresources in a way that their sources are not depleted Reduce what goes into landfills and incinerators • Policies • infrastructure • programs and education
- 20. Why it isimportant? Estimated one third of all food produced – equivalent to 1.3 billion tonnes worth around $1 trillion – ends up rotting in the bins of consumers and retailers. If people worldwide switched to energy efficient light bulbs the world would save US$120 billion annually. Global population reach 9.6 billion by 2050, the equivalent of almost three planets could be required to provide the natural resources needed to sustain current lifestyles.
- 21. Sustainable Resource Management General principles ofsustainable resource management are easily agreed on, but implementation raises a lot of questions
- 22. Decoupling is notthe domain of environmental ministries alone • The foundation for this change is accurate information. Environmental and sustainability policy requires a solid evidence base that makes it possible to monitor the scale of the physical economy, that is - the amount of material, energy, water and land used and of emissions generated in making, using and providing goods, services and infrastructure systems. Data drawn from up-to-date information on the state, trends, and drivers of the physical economy can help to identify leverage points for targeted and effective policy intervention across sectors and geographical scales.
- 23. People • Create opportunitiesto meet social and equity requirements • Reduce urban and minority unemployment • Improve working conditions, safety, and well-being • Acceptance and integration of minorities > Reduce income inequity • Enhance number of skilled workers
- 24. Planet • Fit withinthe carrying capacity of supporting ecosystems • Reduce fossil fuel energy use • Use of renewable Increase energy efficiency • Reduce use of energy • Reduce quantity of waste water and promote treatment
- 25. Profit • Create equitablevalue for customers and stakeholders along the global value chain • Value for company and stakeholders • Value for customers • Fair business model • Fair share of and linkage to global value chains • Linkage of small and medium sized enterprises in developing countries to large transnational companies • Fair price for commodities and raw materials • Ownership and credit opportunities for entrepreneurs
- 26. Design for Sustainability • Ido not have an idea yetI want to develop Product- Service Systems • I want to redesign existing products • I want to develop new products • I want to develop Product- Service Systems
- 27. Circular Economy for SDG The circulareconomy is based on three principles, driven by design: • Eliminate waste and pollution • Circulate products and materials ( at their highest value) • Regenerate nature • It is underpinned by a transition to renewable energy and materials. A circular economy decouples economic activity from the consumption of finite resources. It is a resilient system that is good for business, people and the environment.
- 28. Sustainable Business Models • Sustainabilityhas three main pillars: economic, environmental, and social. These three pillars are informally referred to as people, planet, and profits. • Gig Economy •
- 31. How do you knowit is a sustainable Business Model • It increases returns to shareholders and environmental and societal benefits to stakeholders.
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