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Subscribed 2014 Keynote - The Subscription Experience by Zuora
The document discusses the transformative impact of subscription models across various industries, emphasizing that customers expect personalized and flexible services. It outlines key strategies for businesses to enhance their subscription experiences, including tailored pricing and multi-channel engagement. The narrative highlights the importance of technology and data management in adapting to this subscription-driven economy.
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Subscribed 2014 Keynote - The Subscription Experience by Zuora
- 1. Subscribed’14 Tien Tzuo |Co-Founder & CEO | Zuora @tientzuo @zuora
- 2. Welcome to theera of Subscriptions
- 3. A world where subscribersare In control
- 4. Products | Service| Pricing They are informed
- 5. Social | Mobile| Global They are connected
- 6. 80%Customers demand new consumption models Theybuy their way - The Economist 2014 Pricing | Services | Add-Ons | Delivery
- 7. Personal Real-Time Immediate fulfillment OnGoing Value Memorable Services Expectations have changed
- 8.
- 9. This requires a new customer view Purchases Usage LocalPricing Promotions Adjustments Add-Ons Payments Products Customer Moments Name Email Phone Company
- 10.
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- 13. $1599ALL YOU CANFLY! NO HIDDEN FEES! 233%Annual Subscriber Growth A New Travel Experience
- 14. 10MPaid Subscribers A NewMusic Experience
- 15. 68%Of traditional newspapers addedelectronic subscription plans A New Media Experience
- 16. “The market for subscription-based consumergoods is set to explode” A New Retail Experience
- 17. 2BOnline Learners A NewEducation Experience
- 18. A New Internetof Things Experience
- 19. The world isbeing reinvented
- 20. You are thereinventors
- 21. You are reinventing allparts of our lives
- 22.
- 23. 600M Customer Moments 20MPayments Processed In 12 Months Yourcustomers are busy subscribing 5.5BPieces of Customer Data Consumed
- 24. 408K Pricing Plans Launched $24B Contracted Invoice Volume Your businessis growing 15M API Calls Per Day
- 25.
- 26. Meet the Reinventors TheGambler // Ben Shields Deloitte
- 27. Meet the Reinventors TheBuilder // Tom Salmen Telecom New Zealand
- 28. Meet the Reinventors TheExplorer // Mark Field Thermo Fisher
- 29. Meet the Reinventors TheGambler // David Wadhwani Adobe
- 30. 4 Stories 4 Heroes 4Companies 4 Industries
- 31.
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- 33. An experience that deliverscontinuous value
- 34. An experience that isanywhere and real-time
- 35.
- 36. An experience that deliversunique customer moments
- 37. An experience that buildslasting relationships
- 38. Reinventors are creating experiencesthat build deep relationships with subscribers
- 39. How do youcreate your subscription experience?
- 40. Tailored Pricing Tailor pricingto deliver a personalized experience
- 41. Multi-Channel Carry your relationships acrossall channels – anywhere, real-time
- 42. Subscription Journey Design asubscription journey that delivers continuous value
- 43. Branded Touchpoints Treat billing andpayments as branded touchpoints
- 44. pay their way– any method Global Reach & Payments Let customers any currency
- 45.
- 46. New Revenue Recognition A waynew to recognize revenue
- 47. Subscription Metrics New metrics tomeasure the health of your business
- 48.
- 49. Experiment & Perfect business againand again The freedom to reinvent your
- 50. What is thesystem you need?
- 51.
- 52.
- 53. It’s Relationship BusinessManagement
- 54. COMMERCE Tailored Pricing Subscription Journey Multi-Channel BILLING BrandedTouch points Global Payments Scale & Automation FINANCE Revenue Recognition Subscription Metrics Smart Accounting RBM
- 55. RBM allows youto create your unique Subscription Experience
- 56. This is whywe Built Z-business 6 years in the making…
- 57. Subscriber Identity Record Multi-channel Infinitepricing flexibility Quoting & configuration Guided selling Revenue recognition General ledger alignment Accounting close tools Audit controls Subscription metrics Billing automation Invoice personalization Payment automation 14 gateways, 100+ countries Global taxation C O M M E R C E B I L L I N G F I N A N C E S C A L E S E C U R I T Y C O N T R O L C O E X I S T E N C E Z-Business: Z - B U S I N E S S P L A T F O R M
- 58.
- 59. I have peakdemands I need scale
- 60. I have multipleregions, business units, departments I need control
- 61. I need protection,confidence I need security
- 62. I need coexistence “Big,legacy ERP being ripped apart and is almost dead.” - Gartner
- 63. 80 Public Companies 50over $1 Billion + 12 to IPO in 2014 1500+ Global Leaders
- 64. SCALE CONTROL SECURE COEXISTENCE nine The only RBM solution for the enterprise
- 65. 375orders per second 306ordersper second Capacity Booster
- 66.
- 67. 400syncs per second Z-Connect Powersintegrations to other systems
- 68.
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- 76. SCALE CONTROL SECURE COEXISTENCE nine The only RBM solution for the enterprise the tools
- 77. S U BS C R I P T I O N The blueprints
- 78. Create your unique SubscriptionExperience
- 79.