The Orange County Regional Realtor Association has over 8,600 members, making it a "mega board", with over half of members and offices being sole proprietors. The association provides various professional development and educational opportunities, as well as engaging in governmental advocacy work on issues important to members. Financially, ORRA has over $5.7 million in cash reserves and net income of nearly $580,000 year-to-date, demonstrating strong and stable finances.

1. By the numbers:
Membership & Your Association
1 The Membership
2 Your Association

2. The Membership

3. ORRA REALTORS® & Brokers
As of September 2012: Total Membership of 8,686
REALTORS®
6,752 members
(77.73%)
Designated
REALTORS®
1,934 members
(22.27%)

4. ORRA is a Mega Board
8,686 ORRA members
NAR Board Size Designations
 Mega Board: 7,000+ members
 Large Board: 2,000-6,999 members
 Medium Board: 500-1,999 members
 Small Board: 499 or fewer members

5. ORRA Membership by Type
8,686 members
REALTORS® Designated REALTORS®
 Primary: 6,684  Primary: 1,749
 Secondary: 35  Secondary: 185
 Responsible
Managers: 33
Total 6,752 Total 1,934

6. Years of Membership
Almost 45% of members have belonged to ORRA for less than 5 years
ORRA Membership by Member Duration
31.94%
24.08%
20.78%
15.10%
6.50%
1.59%
Less than 1 2-4 5-9 10-19 20-29 30 or more

7. Office Size
More than half of ORRA member offices are one-person firms
ORRA Member Offices by Size
51.68%
32.39%
7.92%
4.06%
1.33% 0.95% 1.66%
1 2-4 5-9 10-24 25-49 50-99 More
than 100

8. ORRA Membership by Age
More than 77% of ORRA’s membership is 40 and over
ORRA Membership by Age
28.60%
26.86%
21.48%
18.10%
4.96%
Under 30 30-39 40-49 50-59 60 and over

9. ORRA Membership by Gender
As of September 2012: Total Membership of 8,686
Males: 52.0%
Females: 48.0%

10. Designations
11.4% of members have at least one designation
Top 5 Designations

11. Designations
Top 10 Designations
GRI 757 55.05%
ABR 184 13.38%
CRS 143 10.40%
CIPS 58 4.22%
CRB 29 2.11%
SRES 28 2.04%
CCIM 24 1.75%
AHWD 23 1.67%
E-PRO 20 1.45%
GREEN 20 1.45%

12. ORRA Agent Sales
Agents with One or More Sales in Year
Avg. Total Percent of
Membership Membership
2007 8,039 12,094 66.47%
2008 6,508 10,028 64.46%
2009 7,636 8,773 87.04%
2010 7,935 8,607 92.19%
2011 7,532 8,273 91.04%
YTD 2012 6,661 8,187 81.36%

13. ORRA Agent Home Sales
Percentage of selling agents by number of sales
Sales per agent (2007 – YTD 2012)
48%
50%
40%
39%
45% 33%
40%
35%
30%
20%
25%
20%
11%
15%
7%
10%
2%
5%
0%
1 sale 2-4 sales 5-9 sales 10+ sales
2007 2008 2009 2010 2011 YTD2012

14. Your Association

15. New Member Orientation
New Member Orientation Attendees
Attendees
2004 2,349
2005 3,477
2006 3,403
2007 2,196
2008 1,084
2009 1,618
2010 1,605
2011 1,432
YTD 2012 1,358

16. ORRA Financial Update
ORRA is on very solid financial footing
As of September 30, 2012
 Total Cash Reserves: $5,783,897
 Total Assets: $8,971,197
 Net Income YTD: $579,993
(before loss on disposal of fixed asset of $483,667)
 Lee Road & Goddard Annex are debt free.
 Dues Income YTD: $1,537,745
(Dues are 45% of total revenues)
 Net assets: $6,868,758

17. Committees, Task Forces, Councils, & Forums
25 Committees, Task Forces, Councils, & Forums
 Affiliates Forum  FR / NAR Task Force  Professional Development
Forum
 Audit Committee  Governmental Affairs
Committee  Professional Standards
 Awards Task Force Committee
 Grievance Committee
 Board of Directors  Property Management
 Investment Committee
 Brokers Council Subcommittee
 Market Diversity  REALTOR® Political
 Budget and Finance Subcommittee
Committee Action Committee (RPAC)
 Membership Task Force Subcommittee
 Bylaws and Policy Task
Force  Orlando Regional  Risk Management
Commercial Council Subcommittee
 Communications
Committee  Orlando Regional  Technology Task Force
International Council  Young Professionals
 Executive Committee (ORIC) Network, Orlando Chapter
 Facilities Committee

18. Committees, Task Forces, Councils, & Forums
Positions & Meetings
Total Volunteer Number of
Positions Meetings (YTD)
2010 875 131
2012 835 321

19. Professional Standards
Professional Standards
Ethics Arbitrations Mediations Withdrawn
2003 15 13 3 3
2004 8 11 3 4
2005 20 27 6 6
2006 29 40 3 13
2007 18 28 4 2
2008 12 7 2 4
2009 14 11 5 6
2010 43 14 4 12
2011 34 7 3 6
2012 31 7 1 2

20. Professional Development
Year-to-date offerings at ORRA
PROFESSIONAL DEVELOPMENT
Projected
2010 2011 2012
Classes & Courses 249 270 312
Days of Courses 173 170 193
CE Credit Hours Offered 599 693 745
Non CE Credit Hours Offered 146 160 73
MLS Credit Hours Offered 229 270 250
Total Attendees 8,604 8,728 9,631
On-line Education: # of Students 120 164 310
# of CE Hours 1,309 1,884 3,003

21. Governmental Affairs
RPAC for 2012 Critical Issues
$134,007
 Amendment 4
 Flood Insurance
$124,380  Commuter Rail/High Speed Rail
 Seminole County Millage Increase
for Schools
 Mortgage Interest Deduction
Goal Contributions
 Qualified Residential Mortgage

22. Communications
Communications Update
 Bi-monthly magazine redesigned for 2012
 204 e-mails sent to targeted member groups
Orlando REALTOR® Online; Education Update;
Upcoming Events; r2r Digest; and BrokerWise.
 Avg. Open Rate: 37.5% (industry avg.: 18.5%)
 Avg. Click Rate: 12.5% (industry avg.: 11%)
 Unique website visitors: 102,172
 Website page views: 548,615
 Website new visits: 47.61%
 Social media:
Facebook, Twitter, LinkedIn, Pinterest, Instagram, an
d YouTube
 Ad campaign included print, radio, billboards, and
online for a total of approximately $200,000.

23. For more
information, visit
www.orlrealtor.com.
Contact ORRA at orra@orlrealtor.com.