Anna runs through her front door and slams it shut, looking scared. She walks through her dark house, turning on lights. Anna sits in a chair and sighs, saying she can't do this anymore. She hears scratching and sits up quickly. The scratching gets louder as Anna looks around frightened. She walks cautiously up the stairs calling out "hello" hearing the scratching stop. At the top of the stairs, Anna peers into a dark room with an open window. She hears a noise downstairs and runs frantically around a bedroom. Hiding in a cupboard, Anna sees a dark figure through the door and covers her mouth to silence a scream. She runs from the house as the figure chases
Anna runs into her house and slams the door looking scared. She sees a dark figure watching her through the window. Anna explores her home but hears strange noises. She sees nothing upstairs but hears banging downstairs. Anna hides in a cupboard and sees a dark figure search the rooms. She runs away but the figure sees her and chases her out of the house.
Zoe tells James she is pregnant after their lesson. James denies the baby is his and angrily walks away.
Feeling upset, Zoe joins friends Alex and Dan in town. They comfort her about her breakup with James.
In her next class, Zoe finds insulting words about her pregnancy written on the board. Humiliated, she leaves in tears.
This storyboard outlines 35 shots for a 5 minute film production. It begins with shots introducing the main character Zoe at school. Later shots show Zoe telling James she is pregnant, which leads to an argument. Further shots depict Zoe upset with friends and finding abusive messages at school. The storyboard ends with shots of students discovering Zoe has hung herself in the school bathroom and showing James' guilty reaction, implying he was responsible for the abusive messages.
Shane and his friend Jerry go into the woods at night and get lost. They hear strange noises that scare Jerry. Suddenly, Jerry is killed by a loud bang. Shane sees a dark figure standing in the distance. Three weeks later, Shane is experiencing nightmares, paranoia, and dissociative episodes as he struggles with grief over Jerry's death. In a counselling session, Shane implies that he saw who killed Jerry but does not reveal any details. Later at home, Shane discovers a secret staircase in his house with photos of Jerry, implying his father may be involved in Jerry's death.
Shane and his friend Jerry go into the woods at night and get lost. Jerry is suddenly killed by an unknown figure. Three weeks later, Shane is still traumatized and having nightmares. He refuses to open up about what happened that night. At a counselling session, Shane hints that he saw who killed Jerry but is interrupted before he can say more. Later at home, Shane discovers a secret staircase in his house with photos of Jerry, hinting at a connection to his death.
Anna runs into her house and slams the door looking scared. She sees a dark figure watching her through the window. Anna explores her home but hears strange noises. She sees nothing upstairs but hears banging downstairs. Anna hides in a cupboard and sees a dark figure search the rooms. She runs away but the figure sees her and chases her out of the house.
Zoe tells James she is pregnant after their lesson. James denies the baby is his and angrily walks away.
Feeling upset, Zoe joins friends Alex and Dan in town. They comfort her about her breakup with James.
In her next class, Zoe finds insulting words about her pregnancy written on the board. Humiliated, she leaves in tears.
This storyboard outlines 35 shots for a 5 minute film production. It begins with shots introducing the main character Zoe at school. Later shots show Zoe telling James she is pregnant, which leads to an argument. Further shots depict Zoe upset with friends and finding abusive messages at school. The storyboard ends with shots of students discovering Zoe has hung herself in the school bathroom and showing James' guilty reaction, implying he was responsible for the abusive messages.
Shane and his friend Jerry go into the woods at night and get lost. They hear strange noises that scare Jerry. Suddenly, Jerry is killed by a loud bang. Shane sees a dark figure standing in the distance. Three weeks later, Shane is experiencing nightmares, paranoia, and dissociative episodes as he struggles with grief over Jerry's death. In a counselling session, Shane implies that he saw who killed Jerry but does not reveal any details. Later at home, Shane discovers a secret staircase in his house with photos of Jerry, implying his father may be involved in Jerry's death.
Shane and his friend Jerry go into the woods at night and get lost. Jerry is suddenly killed by an unknown figure. Three weeks later, Shane is still traumatized and having nightmares. He refuses to open up about what happened that night. At a counselling session, Shane hints that he saw who killed Jerry but is interrupted before he can say more. Later at home, Shane discovers a secret staircase in his house with photos of Jerry, hinting at a connection to his death.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Storyboard template
1. INT inside house in front of door NIGHT 3.0 Secs
Shot Description= Anna runs through the door and slams it shut before pressing her back against it and sounding out of breath
before slowly walking away and stops to stare at the door while looking scared
Very slow camera zoom from a medium close up shot to a Close up placed parallel to the door facing Anna until she moves away
from the door when the camera pans to follow Anna slowly
Figure Movement= Anna only moves through the door, slams it shut and rests her back against it before walking away from the
door
Sound = No speech apart from sighing ,no music
Editing=Straight cut to next shot
2. INT hallway of Anna’s house at NIGHT 4.0 secs
Shot Description= Anna turns and walks away from the door and into another room, a dark figure walks behind the window and
stares through the door. Camera zooms from medium long shot too medium close up slowly showing the dark figure in centre
frame gradually getting more and more dominant within the frame
Figure Movement= Anna turns and walks away from the door and after she is out of shot the dark figure walks behind the door
and stops and stares through it, not moving from that position
Sound= No Speech. Music gradually gets louder and louder and louder as the camera zooms in (music is low pitch plucking noise)
Editing= Straight cut from previous shot
2
3. INT inside front room of house NIGHT 1.5 Secs
Shot Description= Anna walks into her front room and walks towards a chair, the front room is dark and the lights are off
until she turn the light on before walking to the chair. High angle shot looking down on Anna but not too high while the
camera tracks her around the room
Figure Movement= Anna walks through a door, flips a switch and walks towards a chair
Sound= No speech. No non diegetic. Only hear switch clicking when Anna uses it and the footsteps when she walks to the
chair
Editing= straight cut from previous shot
3
4. INT inside front room showing chair Anna will sit on at NIGHT 7.0 Secs
Shot Description= Anna sits in chair and looks up after she sighs then speaks under her breath, the rest of the front room is visible
behind Anna and is really dark, when a scratching noise can be heard, Anna sits up quickly. No movement from medium shot at a
low angle look at Anna.
Figure Movement= Anna sits down and looks up after sighing and sits up really quickly when she hears the scratching noise
Sound= Anna says very quietly under her breath as she sighs “I can’t do this anymore”. No non-diegetic. The sound of footsteps
and the noise of her sitting down can be heard before she talks when all other noise stops before a slight scratching noise can be
heard after silence which follows Anna talking
Editing= Straight cut after previous shot
4
5. INT inside front room NIGHT but with lights on 1.5 secs
Shot Description= Anna sits up quickly and looks around the room, the scratching continues. Anna sits up suddenly when she
hears the scratching
Figure Movement= Anna sits up suddenly when she hears the scratching
Sound= no speech. no non diegetic. scratching noise with shorter and shorter pauses becoming louder and louder
Editing= straight cut from previous shot
5
6. INT inside front room NIGHT but with lights on 3.0
Shot Description= looking at door into hallway with the door centre frame and camera slowly zooms in from medium long shot
to medium shot. no camera movement only zoom
Figure Movement= no figures in shot
Sound= no speech. no non diegetic. scratching noise becoming faster and louder
Editing= straight cut from previous shot
6
7. Editing= straight cut from previous shot 3.0 Secs
Shot Description= medium long shot showing Anna sat in the chair (exactly 180 degrees from previous shot) very slowly
zooming in from medium long shot to medium shot. no camera movement apart from zoom
Figure Movement= Anna tenses up and sits further forward
Editing= straight cut – shot reverse shot - from previous shot
Sound= no speech.no non diegetic. scratching becomes louder and faster
7
8. INT front room at NIGHT but artificial lights are on 2.0 Secs
Shot Description= high angle medium shot of Anna standing up out of the chair and walking to the doorway camera
tracks her along the room. camera pans and tracks to follow Anna
Figure Movement= Anna stands up out of the chair slowly and starts to cautiously walk towards the door
Editing= straight cut from previous shot
Sound = no speech but Anna can be heard breathing heavily. no non diegetic. scratching continues and Anna footsteps
can be heard
8
9. INT hallway at NIGHT with only the light coming in from the front room lighting the shot 6.0 Secs
Shot Description= high angle medium close up of Anna as she speaks and the camera rotates to a low angle shot
looking up the stairs. Camera looks at Anna but pans and tilts up to look up the stairs
Figure Movement= Anna walks to the bottom of the stairs and grabs the banister before she speaks
Editing= straight cut from previous shot
Sound =Anna says “hello” very reluctantly with shock and fear heard in her voice. no non diegetic. when Anna speaks
the scratching suddenly stops
9
10. INT hallway at NIGHT with artificial light from front room lighting up the shot 3.5 Secs
Shot Description= high angle shot at the top of the stairs looking down at Anna as she climbs them. no camera
movement
Figure Movement= Anna slowly climbs the stairs
Editing= straight cut from previous shot
Sound = no speech . no non diegetic. creaking of the stairs is the only sound that can be heard
10
11. INT stairs at NIGHT with very little artificial light 3.0 Secs
Shot Description= low angle shot dollying up the stairs and tracks around the banister to look at all the rooms which are
dark with not much visible in the rooms, each room fills up half the page. Camera dolly’s up the stairs and rotates round
the corner to look at all the rooms in a medium shot
Figure Movement= no figure in shot
Editing= straight cut from previous shot
Sound= no speech. no non diegetic. creaking of the stairs is the only sound that can be heard
11
12. INT upstairs landing at NIGHT with no light until Anna turns it on 3.5 Secs
Shot Description= Anna reaches the top of the stairs which is shown in a medium shot of the upstairs landing and then
walks towards to a room doorway in which the room is visible in shot. camera tracks Anna as she walks towards the
room
Figure Movement= Anna walks slowly up the stairs turns the light on and walks towards one of the rooms stopping at
the door way
Editing= straight cut from previous shot
Sound= no speech. no non diegetic. sound of Anna breathing and her footsteps can be heard but the shot is mainly
silent 12
13. INT upstairs landing at NIGHT with artificial lighting shining into the rooms 4.0 Secs
Shot Description= Over the shoulder shot of Anna looking into one of the rooms which is dark, the camera zooms in to
show the room is empty but the window is open (this is only hinted, not focused one as Anna doesn’t notice) camera
zooms in to show the room is empty
Figure Movement= no figure movement
Editing= straight cut from previous shot
Sound =no speech. no non diegetic. the sounds of the street can be heard as one of the windows is open
13
14. INT bedroom 2 at NIGHT with only the light from the landing shining in 2.0 Secs
Shot Description= long shot from inside the bedroom looking at Anna with the light behind her, the room is clearly
empty. no camera movement
Figure Movement= Anna moves into shot inside the doorway
Editing= straight cut from previous shot
Sound =no speech. no non diegetic. Same as previous shot
14
15. INT Bedroom 2 at NIGHT with artificial light behind her 4.0 Secs
Shot Description= medium shot showing Anna in the doorway with the dark room taking up 2 thirds of the shot and the
door taking up 1, when a noise is heard from downstairs the camera zooms in slightly. camera zooms in slightly when a
noise is heard
Figure Movement= Anna stands in the doorway, when a noise is heard from downstairs Anna turns her head quickly to
look over her shoulder and at the stairs
Editing= straight cut from previous shot
Sound= no speech. no non diegetic sound. Loud bang from downstairs
15
16. INT upstairs landing at NIGHT with artificial light 3.0 Secs
Shot Description= Medium shot of the stairs as the shot slowly zooms in as someone is heard walking towards the
stairs. Camera slowly zooms in
Figure Movement= No figure in shot
Editing= straight cut from previous shot
Sound = no speech. no non diegetic sound. footsteps are heard getting louder and louder, nothing else is heard
16
17. INT upstairs landing at night but with artificial light 2.0 Secs
Shot Description= Anna is shown in a medium close up as she slowly backs into the room, the doorway is centre frame.
no camera movement. Anna puts her hand on the light switch and turns the light of as she walks backwards into the
room
Figure Movement= Anna slowly shuffles backwards into the bedroom
Editing= straight cut from previous shot
Sound= No speech. High pitched string instruments music (high volume) .The footsteps get louder
17
18. INT bedroom 2 at NIGHT with very little light shining in from the landing 4.0 Secs
Shot Description= Camera tracks Anna as she franticly runs around the room looking for somewhere to hide, staying in
medium close up. Camera tracks and dolly's at high speed to keep up with Anna
Figure Movement= Anna frantically runs around the room, breathing heavily
Editing= straight cut from previous shot
Sound = no speech. High pitched violins as music. The sound of footsteps is getting louder and Anna’s heavy breathing
can be heard
18
19. INT bedroom 2 at NIGHT with little lighting up the left of the cupboard 2.0 Secs
Shot Description= medium shot of cupboard as Anna opens the door and gets in. No camera movement
Figure Movement= Anna pulls the door open frantically and gets in shutting it behind her but leaving it open a little
Editing= straight cut from previous shot
Sound = no speech. music fades out. footsteps are getting louder as they come up the stairs and the creaking of the
stairs can be heard
19
20. INT cupboard at NIGHT with only a line of coming through the crack in the door 3.0 Secs
Shot Description= low angle close up of Anna inside the cupboard looking out
Camera Movement= no camera movement
Figure Movement= Anna fidgets and looks out the cupboard
Editing= straight cut from previous shot
Sound= no speech. no non diegetic noise. creaking of the stairs get louder and louder
20
21. INT cupboard looking out the crack at NIGHT with the landing lit by artificial light 5.0 Secs
Shot Description= POV shot looking out the crack in the door at the stairs. no camera movement
Figure Movement= dark figure walks up the stairs
Editing= straight cut from previous shot
Sound= heavy breathing can be heard from Anna. no non diegetic. creaking of the stairs can be heard
21
22. INT cupboard at NIGHT with light shining through the crack 4.0 Secs
Shot Description= Anna in close up low angle shot crouching down and covering her mouth. no camera movement
Figure Movement= Anna crouches down in the cupboard and covers her mouth to stop herself from screaming
Editing= straight cut from previous shot
Sound= Slight squealing from Anna but the sound is smothered. No non diegetic. The sound of the mysterious figure
walk up the stairs and into the other room
22
23. INT cupboard at night looking into the landing through bedroom 2, the landing is light up 3.0 Secs
Shot Description= Anna looks through the cupboard at the landing through a medium POV shot. no camera movement
Figure Movement= no figure in shot
Editing= straight cut from previous shot
Sound= no speech. no non diegetic. sounds of banging and rustling in the next room as the dark figure looks round it
23
24. INT cupboard at NIGHT with a little line of light shining on Anna through a crack 3.5 Secs
Shot Description= low angle close up of Anna looking out the cupboard. no camera movement
Figure Movement= Anna looks out the cupboard and takes a deep breathe before she decides to make a run for it
Editing= straight cut from previous shot
Sound= no speech. no non diegetic. Anna’s heavy breathing can be heard and she looks like she is trying to brave up
before running out the cupboard
24
25. INT bedroom 2, upstairs landing, stairs at NIGHT, only the landing is lit up 5.0 Secs
Shot Description= camera placed at long shot showing Anna run out the cupboard and towards the foreground and
down the stairs, the camera tracks her then tilts up to look at the dark figure in the other room staring at her
Figure Movement= Anna runs out of the cupboard frantically and the dark figure just stares at her she runs past
Editing= straight cut from previous shot
Sound= Anna is heard swearing as eh runs down the stairs. violins scream as she runs out of the cupboard and get really
loud and high pitched as the dark figure is shown. Anna is heard running down the stairs but other than that there is no
diegetic sound
25
26. INT hallway, front room and kitchen 20.0 Secs
Shot Description= camera tracks Anna a she runs down the stairs and runs round the house looking for keys, then when she drops them, the camera tilts up to show the ceiling tilts down
and pans right to show the room behind Anna in a close up of her with her in the left third of the shot. When Anna opens the door the camera dolly’s back to show her running out the
garden and slowly stops to show the figure stood at the door
Figure Movement= Anna runs down the stairs and sees the keys in the door are gone, she runs though the front room and into the kitchen to look for keys, she finds them, tries to open
the back door and drops the keys. A loud aggressive scream is heard from upstairs and she hears someone coming down the stairs, she pick the keys back up and open the door. When she
opens the door the mysterious figure bursts through the door behind her and starts running at her. Anna runs out the door and into the garden
Editing= straight cut from previous shot
Sound= Anna says, “come on” a lot when she is trying to open the door and the scream her after she drops the keys is very loud and aggressive. High pitched violins are played when she is
running round the rooms but when she drops the keys the music stops and the whole scene is silent until the loud scream and a short pause. After this a loud banging on a piano is heard.
When Anna runs out the door and the camera focuses on the figure, a low pitch drone is heard. The noise of the keys hitting the floor is very loud and Anna’s footsteps are loud too, so
are the footsteps of the figure coming down the stairs. Also the noise of the figure bursting through the door is very loud
26