1. *
1. Are you male or female?
Are you male or female? Male
Female
*
2. Please select your age range
Please select your age range 16-18
19-21
22-24
25+
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3. When you are shopping for clothes would you say that you take notice of the shop window
displays?
When you are shopping for clothes would you say that you take notice of the shop window
displays? Yes
No
Sometimes

2. *
4. Have you ever bought an item of clothing or an outfit you've seen in a window display?
Have you ever bought an item of clothing or an outfit you've seen in a window display? Yes
No
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5. Can you think of a memorable shop window display you've seen recently, what shop was it
and why was it memorable?
Can you think of a memorable shop window display you've seen recently, what shop was it and
why was it memorable?
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6. Where do you do the majority of your clothes shopping?
Where do you do the majority of your clothes shopping? High Street
Online
Other (please specify)
*
7. Based only on it's atmosphere, which is your favourite clothing or accessories shop to shop in
and why?
Based only on it's atmosphere, which is your favourite clothing or accessories shop to shop in
and why?
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8. Based only on it's atmosphere which is your least favourite clothing or accessories shop to
shop in and why?

3. Based only on it's atmosphere which is your least favourite clothing or accessories shop to shop
in and why?
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9. Please tick ideas you'd be interested to see in a high street clothing retail shop.(Tick as many
as you like.)
Please tick ideas you'd be interested to see in a high street clothing retail shop.(Tick as many as
you like.) Live Music once a month
Refreshments area
Comfy seating area
Music corner (headphones playing albums for sale in the shop)
Artificial grass path
Different decor in every changing room
Artwork for sale on the walls
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10. Do you have any ideas of your own that you would like to see in a clothing and accessories
retailer that would really make your shopping experience more exciting?