2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
проект никиты
1. Математика
Мини – проект
Нужна ли музыканту
математика?
Выполнил
ученик ОШ №6
акимата г. Шахтинска
Бокарев Никита
Руководитель
Буякова Е. В.
2. Содержание
Введение
Глава I Теоретические предпосылки необходимости
математической грамотности музыкантов
1.1 Счѐт при обучении исполнению музыки
1.2 Понятие дроби и применение понятия «Дробь» в музыке
1.3 Гармония как основа музыкального искусства
1.4 Средние величины и музыка
Глава II Практика использования различных математических
понятий при обучении музыке
2.1. Применение пропорционального деления струны при
изучении новых гамм на скрипке
2.2 Использование понятий октава, кварта, квинта при
самостоятельном изучении положения пальцев во второй и
третьей позиции при игре на скрипке
Глава III. Перспективы изучения математических понятий,
применяемых при изучении музыки
• Перспективы Риски проекта Обзор литературы
• План проектных работ
• Выводы
• Критерии оценки эффективности проекта
• Глоссарий
2
3. Актуальность
Некоторым ребятам математика
кажется неинтересной, скучной, слушком
сложной наукой. Некоторые думают, что
не обязательно знать математику, так как
можно найти такую профессию в
будущем, что будет достаточно уметь
зарплату считать. К тому же на помощь
всегда придут калькулятор, компьютер, а
вскоре придумают роботов, которые во
всѐм помогут. Такие профессии как
художник, поэт, музыкант – творческие.
Значит ли это, что будущим
художникам, поэтам, музыкантам
математика не нужна?
3
4. Противоречие
Каждый учащийся обязан изучать
математику все школьные
годы, сдавать экзамены, тесты по
математике но, некоторые ученики
считают, что в дальнейшей жизни
она им вовсе не понадобится, и они
напрасно тратят время.
4
6. Гипотеза
Если будущий музыкант хочет стать хорошим
исполнителем, по-настоящему понимать музыку и еѐ
законы, то такой ученик должен хорошо:
• уметь считать;
• понимать что такое дробь;
• уметь производить действия с дробями;
• знать средние величины и уметь применять эти знания;
• самостоятельно находить связь между понятиями музыки и
математики;
• уметь применять математические знания при обучении
музыке;
даже если его в большей мере и интересует искусство –
музыка, так как именно знание математики, понимание
еѐ законов позволяет лучше понимать другие предметы и в
будущем стать, например хорошим музыкантом.
6
8. Задачи
• Показать значимость математики при
обучении музыке.
• Познакомиться с историей возникновения
музыкальных терминов
(октава, кварта, квинта, тон и др.).
• Показать необходимость математических
знаний для понимания музыки.
• Показать применение рассмотренных
понятий музыкантами.
•
Установить критерии, позволяющие
оценить, как влияет математическая
подготовка на качество исполнения
музыки.
8
11. Длительности нот
Музыкальные звуки различают по
длительности, высоте, громкости и тембру. Чтобы музыка
звучала красиво, необходимо, чтобы длительности
сыгранных нот подчинялись определѐнным правилам.
- целая нота, чтобы еѐ сыграть считают: «раз – и – два
– и – три – и – четыре – и»;
- половинная нота, еѐ длительность вполовину меньше
целой, считают: «раз – и – два – и»;
- четвертная нота, еѐ длительность в четыре раза
меньше целой, считают «раз – и»;
- восьмая нота, еѐ длительность составляет 1/8 от
длительности целой ноты, считают «раз».
Как мы видим, знание математики
необходимо с самых азов обучения
музыке.
11
12. Учение Пифагора
Пифагор создал целое
учение о гармонии и главную
роль в этом учении отводил
числам. Особое значение
придавал он первым четырѐм числам
натурального ряда – 1, 2, 3 и 4. По его
мнению, эти числа лежат в основе всякой
гармонии.
Пифагор считал эти числа фундаментом
мировой гармонии. Он пристально изучал
их соотношения, и очень неожиданно
применил их в музыке.
12
15. Средние величины
среднее арифметическое = ( а + в ) / 2
среднее геометрическое = √ав
среднее гармоническое
среднее геометрическое
среднее геометрическое
среднее арифметическое.
среднее .. гар . моническое
ав
а
ав
2
отсюда
среднее .гар . моническое ..
в
ав * ав
а
в
2 ав
а
в
2
15
16. Средние величины
Дело в том, что кроме чисел 1, 2, 3 и 4 Пифагор выделял ещѐ
одну четвѐрку чисел: 6, 8, 9 и 12. Они привлекли его
внимание, уже хотя бы потому, что отношение 12:6 равно
2:1 и даѐт октаву, отношение 12:8 равно 3:2 и даѐт квинту; а
отношение 12:9 равно 4:3 и даѐт кварту. Пифагор обратил
внимание также на средние числа этой великолепной
четвѐрки – 8 и 9. Здесь интересно вспомнить, что
отношение 9:8 соответствует одному тону.
Девять – это среднее арифметическое шести и
двенадцати, то есть крайних чисел этой четвѐрки:
6
12
9
.
2
Восемь Пифагор определил как их среднее
гармоническое:
2 6 12
6
12
8
.
Созвучие, определяемое соотношением чисел 6, 8, 9 и
12, называлось тетрада. Пифагорейцы считали, что тетрада
есть «та гамма, по которой поют сирены».
16
17. Практика использования различных
математических понятий при обучении музыке
Применение пропорционального деления струны
при изучении новых гамм на скрипке и
использование понятий октава, кварта, квинта при
самостоятельном изучении положения пальцев во
второй и третьей позиции при игре на скрипке
При изучении новой гаммы на скрипке можно
самостоятельно вычислить положение пальцев. При этом
следует помнить, что
формула мажорной гаммы:
«два тона, полутон, три тона, полутон»;
формула минорной гаммы:
«тон, полутон, два тона, полутон, два тона».
И в одной, и в другой формуле сумма тонов
составляет шесть тонов.
17
18. Расчёт аппликатуры гаммы «Ре – мажор»
Например, гамма «Ре – Мажор» первой октавы начинается с
открытой струны. Следующая нота «ми» располагается на один тон
выше. Значит, расстояние соответствующее ей будет составлять 8/9 от
длины струны между порожком и подставкой. Расстояние до следующей
ноты должно составлять тон, следовательно, нужной нотой будет нота
«фа #» (фа-диез) первой октавы. На скрипке это расстояние составит
8 8
64
9 9
81
0 . 79
0 .8
4
5
длины струны.
Далее, согласно формуле, следует расстояние в полутон.
Следовательно, чтобы сыграть соответствующую этому расстоянию ноту
«соль», нужно 1
взять 64 17 64 256
8
3
:2
0 . 75
длины струны,
9
9
81
18 81
729
4
то есть мы получили кварту.
После этого можно перейти на открытую струну «ля», что и составит
расстояние в один тон.
Аналогично движению по струне «ре», рассчитаем аппликатуру на
струне «ля». Расстояние от «ля» до «си», составляющее один
тон, соответствует 8/9 от длины струны. От «си» до «до #» (до диез)
расстояние в один тон составит приблизительно 4/5 длины струны.
Оставшиеся пол тона от «до #» до «ре» составят около 3/4 длины струны.
18
19. Рассмотрим ту же гамму «Ре - Мажор», но во второй октаве. На
струне «ре» нота «ре» второй октавы зазвучит, как мы уже знаем, если
прижать струну посредине, то есть взять для звучания 1/2 длины струны.
Нота «ми» расположена на расстоянии 8/9 от 1/2 длины струны, то есть
8 1
4
длины струны, считая, как и прежде, от порожка до подставки.
Нота «фа #» второй октавы располагается на расстоянии
длины струны.
4 8
32
2
9 2
9
0 .4
9 9
81
5
Расстояние до ноты «соль», составляющее от ноты «фа #» полтона
8
1
9
9
:2
32
17 32
17 16
81
18 81
729
0 . 373
длины струны.
Можно проверить правильность наших расчетов. Действительно, с
другой стороны, расстояние между нотами «ре» и «соль» составляет кварту, то
есть 3/4 от 1/2 длины струны. А это 3/8 = 0,375 длины струны, что
отличается от первоначальных расчѐтов на 0,002, то есть абсолютная
погрешность таких расчѐтов составляет 0 . 002
100
0 . 375
0
0
0 .5 0 0
То есть, результаты расчѐтов хорошо согласуются. Следует так же
учитывать, что палец прижимает струну не в немеющей размеров точке, а в
некоторой еѐ окрестности.
Далее исполнение гаммы следует перенести на струну «ля» с
аналогичной аппликатурой.
19
20. Риски проекта
Связь музыки с математикой окажется не
существенной.
Не удастся применить изучаемые в школе
математические понятия на практике при
обучении музыке.
Знание взаимосвязей не отразится на
повышении качества ни знаний по
математики, ни исполнения музыки.
Не удастся представить результаты в виде
проекта.
20
21. Выводы.
В результате проведѐнного исследования было
установлено, что математика тесно связана со многими
понятиями, используемыми в музыке. Те ученики, которые
уже изучили и понимают смысл таких понятий, как
«дробь», «деление отрезка в пропорциональном
отношении», «средние величины», быстрее и лучше
понимают музыкальные термины и исполняют музыкальные
произведения.
И, наоборот, если ученик получил в музыкальной школе
представление о действиях с дробями, о средних
величинах, то ему проще уяснить смысл соответствующих
тем при изучении их на уроках математики.
Таким образом, исследуемое противоречие кажущееся –
математика необходима для успешной деятельности не
только «технарям», но и приверженцам творческих
направлений, в частности музыкантам.
21