This document outlines a 9 week seminar on starting a bootstrap business. Week 5 focuses on creating an awesome brand and is presented by Paul Thwaites, a brand creation design consultant. It discusses what a brand is and the common sense approach to creating one, including defining the brand's vision, personality, values, and identity to shape what is promised, and delivering that promise through people, products, and processes.
This presentation is about the birth of Google and how it became a money making machine...
How Google developed itself from a Garage Owner to the Owner of the world's information...
ThingsCon Amsterdam: The State of ThingsPeter Bihr
The document discusses the state of wearable technology and hardware startups. It notes that while hardware projects are now relatively easy to start, challenges remain around production, scaling, and business models. Wearables are proliferating, but some see the constant data collection as creating a "data rash." Funding for hardware startups is still difficult to obtain as many investors do not fully understand the field. However, incubators and accelerators are increasingly supporting startups. The document highlights some recent wearable technology companies and products. It concludes by encouraging the development of technologies that can improve life.
This document outlines a 9 week seminar on starting a bootstrap business. Week 5 focuses on creating an awesome brand and is presented by Paul Thwaites, a brand creation design consultant. It discusses what a brand is and the common sense approach to creating one, including defining the brand's vision, personality, values, and identity to shape what is promised, and delivering that promise through people, products, and processes.
This presentation is about the birth of Google and how it became a money making machine...
How Google developed itself from a Garage Owner to the Owner of the world's information...
ThingsCon Amsterdam: The State of ThingsPeter Bihr
The document discusses the state of wearable technology and hardware startups. It notes that while hardware projects are now relatively easy to start, challenges remain around production, scaling, and business models. Wearables are proliferating, but some see the constant data collection as creating a "data rash." Funding for hardware startups is still difficult to obtain as many investors do not fully understand the field. However, incubators and accelerators are increasingly supporting startups. The document highlights some recent wearable technology companies and products. It concludes by encouraging the development of technologies that can improve life.
The AIs Are Not Taking Our Jobs...They Are Changing ThemTim O'Reilly
This document discusses how AI and technology are changing jobs rather than eliminating them. It argues that human-computer symbiosis is creating new types of jobs and changing existing jobs and industries. As an example, it discusses how Uber represents a human-machine symbiosis that has improved transportation services by matching drivers and passengers using GPS and big data. The document advocates focusing on using technology to address important problems like healthcare, education, infrastructure and sustainability.
Did you know that consumers are expected to spend approximately $602 billion this holiday season? That’s an 8% increase from 2013.
Here are 12 amazing stats on holiday spending for 2014.
How HubSpot Built Its Channel Sales OrganizationEmma Brudner
Pete Caputa had an idea to start a channel sales program at HubSpot. He was told it couldn't be done but was determined to prove it could work. Using inbound marketing techniques like webinars, Pete attracted marketing agencies as partners. The program focused on helping partners first before their clients. It grew significantly over time as the HubSpot platform expanded. Pete succeeded in proving the channel sales model could work at scale. The program now generates 40% of HubSpot's customers and Pete is the VP of Sales.
Residential Economic Issues and Trends Forum: November 2014Nar Res
This document contains a presentation by Lawrence Yun, Chief Economist at the National Association of REALTORS, on real estate trends and the outlook for the housing market. It includes various charts and data on topics like home sales, prices, construction, mortgage rates, household formation, the homeownership rate, and the economic recovery. The presentation finds that while the housing market has improved in recent years, a full recovery will require stronger job and income growth to help boost homebuyer demand and housing affordability, especially for first-time buyers and younger generations.
What learning how to ride motorbikes taught me about being agileEmily Webber
The document discusses how learning to ride a motorbike taught the author about being agile. It explains that through regular practice and experience, skills can move from explicit to implicit memory, allowing one to perform tasks without consciously thinking about them. It draws parallels between motorbike skills becoming second nature through practice and teams becoming implicitly agile by regularly participating in agile ceremonies together.
Lookout analyzes more than 30,000 apps every day. Although most are safe, there are a few categories to watch out for. Here's Lookout's list of mobile threats to avoid.
Equipping Engagement with Wearable Tech at Customer Engagement World 2014Ogilvy
Matt Doherty, Associate Director of Global Digital Creative Development at Ogilvy & Mather, presented Equipping Engagement with Wearable Tech at the Customer Engagement World 2014 conference in New York. As wearable tech continues to gain popularity with consumers, brands and their agencies are tasked to determine what this technology will mean for them. The good thing is brands of all types don't have to start the R+D process from scratch. There are all sorts of areas for brands to be a part of in the wearable tech ecosystem. We'll define the ecosystem, consumer experience factors, and uncover wearable tech opportunities you can take back to your brand.
The AIs Are Not Taking Our Jobs...They Are Changing ThemTim O'Reilly
This document discusses how AI and technology are changing jobs rather than eliminating them. It argues that human-computer symbiosis is creating new types of jobs and changing existing jobs and industries. As an example, it discusses how Uber represents a human-machine symbiosis that has improved transportation services by matching drivers and passengers using GPS and big data. The document advocates focusing on using technology to address important problems like healthcare, education, infrastructure and sustainability.
Did you know that consumers are expected to spend approximately $602 billion this holiday season? That’s an 8% increase from 2013.
Here are 12 amazing stats on holiday spending for 2014.
How HubSpot Built Its Channel Sales OrganizationEmma Brudner
Pete Caputa had an idea to start a channel sales program at HubSpot. He was told it couldn't be done but was determined to prove it could work. Using inbound marketing techniques like webinars, Pete attracted marketing agencies as partners. The program focused on helping partners first before their clients. It grew significantly over time as the HubSpot platform expanded. Pete succeeded in proving the channel sales model could work at scale. The program now generates 40% of HubSpot's customers and Pete is the VP of Sales.
Residential Economic Issues and Trends Forum: November 2014Nar Res
This document contains a presentation by Lawrence Yun, Chief Economist at the National Association of REALTORS, on real estate trends and the outlook for the housing market. It includes various charts and data on topics like home sales, prices, construction, mortgage rates, household formation, the homeownership rate, and the economic recovery. The presentation finds that while the housing market has improved in recent years, a full recovery will require stronger job and income growth to help boost homebuyer demand and housing affordability, especially for first-time buyers and younger generations.
What learning how to ride motorbikes taught me about being agileEmily Webber
The document discusses how learning to ride a motorbike taught the author about being agile. It explains that through regular practice and experience, skills can move from explicit to implicit memory, allowing one to perform tasks without consciously thinking about them. It draws parallels between motorbike skills becoming second nature through practice and teams becoming implicitly agile by regularly participating in agile ceremonies together.
Lookout analyzes more than 30,000 apps every day. Although most are safe, there are a few categories to watch out for. Here's Lookout's list of mobile threats to avoid.
Equipping Engagement with Wearable Tech at Customer Engagement World 2014Ogilvy
Matt Doherty, Associate Director of Global Digital Creative Development at Ogilvy & Mather, presented Equipping Engagement with Wearable Tech at the Customer Engagement World 2014 conference in New York. As wearable tech continues to gain popularity with consumers, brands and their agencies are tasked to determine what this technology will mean for them. The good thing is brands of all types don't have to start the R+D process from scratch. There are all sorts of areas for brands to be a part of in the wearable tech ecosystem. We'll define the ecosystem, consumer experience factors, and uncover wearable tech opportunities you can take back to your brand.