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“All I know is what I read in the papers.”
“All I know is what I read in the papers.”
                                             - Will Rogers
Resume Highlights

Sean P. Nichols
Media Relations
Media Relations
Public Affairs
Media Relations
Public Affairs
Communications
Media Relations
Public Affairs
Communications



             Seasoned professional with a proven
             track record in the political, corporate
             and non-profit industries resulting in
             impressive earned media.
Value Offered
Value Offered
 Political, Corporate and Crises Communications
Value Offered
 Political, Corporate and Crises Communications


 Strategic Plan Development
Value Offered
 Political, Corporate and Crises Communications


 Strategic Plan Development


 Oral and Written Communication
Value Offered
 Political, Corporate and Crises Communications


 Strategic Plan Development


 Oral and Written Communication


 Organizational and Analytical Skills
Value Offered
 Political, Corporate and Crises Communications


 Strategic Plan Development


 Oral and Written Communication


 Organizational and Analytical Skills


 Effective Results in Fast-Paced Environment
Value Offered
 Political, Corporate and Crises Communications


 Strategic Plan Development


 Oral and Written Communication


 Organizational and Analytical Skills


 Effective Results in Fast-Paced Environment


 Experience with Current Media Trends and Cutting Edge Tools
Professional Experience
US Representative Barbara Lee
  Washington, DC
  Communications Director


Developed press opportunities regarding Presidential signage of:


  “The American Housing Rescue & Foreclosure Prevention Act”
                    “The 21st Century GI Bill”
        “The President’s Emergency Plan for AIDS Relief.”
US Representative Barbara Lee
  Washington, DC
  Communications Director


Developed press opportunities regarding Presidential signage of:


  “The American Housing Rescue & Foreclosure Prevention Act”
                    “The 21st Century GI Bill”
        “The President’s Emergency Plan for AIDS Relief.”
US Representative Barbara Lee
    Washington, DC
    Communications Director


 Developed press opportunities regarding Presidential signage of:


   “The American Housing Rescue & Foreclosure Prevention Act”
                     “The 21st Century GI Bill”
         “The President’s Emergency Plan for AIDS Relief.”

Media earned included:
US Representative Barbara Lee
    Washington, DC
    Communications Director


 Developed press opportunities regarding Presidential signage of:


   “The American Housing Rescue & Foreclosure Prevention Act”
                     “The 21st Century GI Bill”
         “The President’s Emergency Plan for AIDS Relief.”

Media earned included:
Bay Area Newsgroup
 (1,542,200 Readers)
US Representative Barbara Lee
    Washington, DC
    Communications Director


  Developed press opportunities regarding Presidential signage of:


    “The American Housing Rescue & Foreclosure Prevention Act”
                      “The 21st Century GI Bill”
          “The President’s Emergency Plan for AIDS Relief.”

Media earned included:
Bay Area Newsgroup
 (1,542,200 Readers)

San Francisco Chronicle
  (451,504 Readers)
US Representative Barbara Lee
  Washington, DC
  Communications Director




Facilitated media coverage of Representative Lee’s participation in the
             International AIDS Conference in Mexico City.
US Representative Barbara Lee
  Washington, DC
  Communications Director




Facilitated media coverage of Representative Lee’s participation in the
             International AIDS Conference in Mexico City.
US Representative Barbara Lee
  Washington, DC
  Communications Director




Facilitated media coverage of Representative Lee’s participation in the
             International AIDS Conference in Mexico City.
US Representative Barbara Lee
Washington, DC
Communications Director


           Media earned included:
US Representative Barbara Lee
Washington, DC
Communications Director


           Media earned included:
         AP (1,700 Daily newspapers)
US Representative Barbara Lee
Washington, DC
Communications Director


            Media earned included:
         AP (1,700 Daily newspapers)
       CNN (93 million U.S. Households)
US Representative Barbara Lee
Washington, DC
Communications Director


            Media earned included:
         AP (1,700 Daily newspapers)
       CNN (93 million U.S. Households)
         LA Times (1,231,318 readers)
US Representative Barbara Lee
Washington, DC
Communications Director


             Media earned included:
          AP (1,700 Daily newspapers)
        CNN (93 million U.S. Households)
          LA Times (1,231,318 readers)
     Bay Area Newsgroup (1,542,200 readers)
US Representative Barbara Lee
Washington, DC
Communications Director


             Media earned included:
          AP (1,700 Daily newspapers)
        CNN (93 million U.S. Households)
          LA Times (1,231,318 readers)
     Bay Area Newsgroup (1,542,200 readers)
         USA Today (2,528,437 readers)
US Representative Barbara Lee
Washington, DC
Communications Director


             Media earned included:
          AP (1,700 Daily newspapers)
        CNN (93 million U.S. Households)
          LA Times (1,231,318 readers)
     Bay Area Newsgroup (1,542,200 readers)
         USA Today (2,528,437 readers)
       Washington Post (960,684 readers)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


  Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day
                    “Airline Ride Across America” during the award-winning
                         “Pentagon Memorial Fund” campaign.
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


  Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day
                    “Airline Ride Across America” during the award-winning
                         “Pentagon Memorial Fund” campaign.
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


  Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day
                    “Airline Ride Across America” during the award-winning
                         “Pentagon Memorial Fund” campaign.
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


  Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day
                    “Airline Ride Across America” during the award-winning
                         “Pentagon Memorial Fund” campaign.




                 Coverage viewed by over 93 million U.S. Households.
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


         Initiated opportunities with British Media for US Chamber of Commerce
                        President Thomas Donohue’s trip to London.
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


         Initiated opportunities with British Media for US Chamber of Commerce
                        President Thomas Donohue’s trip to London.
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


         Initiated opportunities with British Media for US Chamber of Commerce
                        President Thomas Donohue’s trip to London.


                                Media earned included:
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


         Initiated opportunities with British Media for US Chamber of Commerce
                        President Thomas Donohue’s trip to London.


                                Media earned included:
                            BBC (274 million Households)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


         Initiated opportunities with British Media for US Chamber of Commerce
                        President Thomas Donohue’s trip to London.


                                Media earned included:
                            BBC (274 million Households)
                     CNN International (200 million Households)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


         Initiated opportunities with British Media for US Chamber of Commerce
                        President Thomas Donohue’s trip to London.


                                Media earned included:
                            BBC (274 million Households)
                     CNN International (200 million Households)
                         The Economist (1.3 million Readers)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


         Initiated opportunities with British Media for US Chamber of Commerce
                        President Thomas Donohue’s trip to London.


                                Media earned included:
                            BBC (274 million Households)
                     CNN International (200 million Households)
                         The Economist (1.3 million Readers)
                        The Financial Times (432,548 Readers)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


                 Conducted Metropolitan Business Media Tour for United Health
                    Care CEO Dr. Craig Keyes regarding their new online claims
                             and health-care monitoring program.
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


                 Conducted Metropolitan Business Media Tour for United Health
                    Care CEO Dr. Craig Keyes regarding their new online claims
                             and health-care monitoring program.


                                    Media earned included:
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


                 Conducted Metropolitan Business Media Tour for United Health
                    Care CEO Dr. Craig Keyes regarding their new online claims
                             and health-care monitoring program.


                                    Media earned included:
                    Bloomberg News (200 million Households Worldwide)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


                 Conducted Metropolitan Business Media Tour for United Health
                    Care CEO Dr. Craig Keyes regarding their new online claims
                             and health-care monitoring program.


                                    Media earned included:
                    Bloomberg News (200 million Households Worldwide)
                         Crain’s New York Business (59,866 Readers)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


                 Conducted Metropolitan Business Media Tour for United Health
                    Care CEO Dr. Craig Keyes regarding their new online claims
                             and health-care monitoring program.


                                    Media earned included:
                    Bloomberg News (200 million Households Worldwide)
                         Crain’s New York Business (59,866 Readers)
                         Long Island Business News (12,000 Readers)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


                 Conducted Metropolitan Business Media Tour for United Health
                    Care CEO Dr. Craig Keyes regarding their new online claims
                             and health-care monitoring program.


                                    Media earned included:
                    Bloomberg News (200 million Households Worldwide)
                         Crain’s New York Business (59,866 Readers)
                         Long Island Business News (12,000 Readers)
                                The Record (162,572 Readers)
Weber Merritt, LLC, Washington, DC
Public Affairs Specialist/Account Executive


                 Conducted Metropolitan Business Media Tour for United Health
                    Care CEO Dr. Craig Keyes regarding their new online claims
                             and health-care monitoring program.


                                    Media earned included:
                    Bloomberg News (200 million Households Worldwide)
                         Crain’s New York Business (59,866 Readers)
                         Long Island Business News (12,000 Readers)
                                The Record (162,572 Readers)
                              The Star Ledger (316,280 Readers)
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
                       AP (1,700 Daily Newspapers)
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
                       AP (1,700 Daily Newspapers)
                   Detroit Free Press (308,944 readers)
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
                       AP (1,700 Daily Newspapers)
                   Detroit Free Press (308,944 readers)
                     Detroit News (188,171 readers)
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
                       AP (1,700 Daily Newspapers)
                   Detroit Free Press (308,944 readers)
                     Detroit News (188,171 readers)
                 Los Angeles Times (1,231,318 readers)
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
                       AP (1,700 Daily Newspapers)
                   Detroit Free Press (308,944 readers)
                     Detroit News (188,171 readers)
                 Los Angeles Times (1,231,318 readers)
                      USA Today (2,528,437 readers)
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
                       AP (1,700 Daily Newspapers)
                   Detroit Free Press (308,944 readers)
                     Detroit News (188,171 readers)
                 Los Angeles Times (1,231,318 readers)
                      USA Today (2,528,437 readers)
                   Washington Post (960,684 readers)
Americans for a Fair Chance, Washington, DC
                                     Communications Director




Developed strategic communications plans which earned continuing
coverage of national diversity challenges including Adarand Constructors,
Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .


                          Media earned included:
                       AP (1,700 Daily Newspapers)
                   Detroit Free Press (308,944 readers)
                     Detroit News (188,171 readers)
                 Los Angeles Times (1,231,318 readers)
                      USA Today (2,528,437 readers)
                   Washington Post (960,684 readers)
                  Washington Times (102,258 readers)
US Rep. Sheila Jackson-Lee
Washington, DC
Press Secretary




Earned continuous coverage of the Congresswoman’s work .
US Rep. Sheila Jackson-Lee
Washington, DC
Press Secretary




Earned continuous coverage of the Congresswoman’s work .


                 Media earned included:
US Rep. Sheila Jackson-Lee
Washington, DC
Press Secretary




Earned continuous coverage of the Congresswoman’s work .


                 Media earned included:
        The Washington Post (960,684 Readers)
US Rep. Sheila Jackson-Lee
Washington, DC
Press Secretary




Earned continuous coverage of the Congresswoman’s work .


                 Media earned included:
        The Washington Post (960,684 Readers)
          Washington Times (102,258 Readers)
US Rep. Sheila Jackson-Lee
Washington, DC
Press Secretary




Earned continuous coverage of the Congresswoman’s work .


                 Media earned included:
        The Washington Post (960,684 Readers)
          Washington Times (102,258 Readers)
          Houston Chronicle (494,131 Readers)
US Rep. Sheila Jackson-Lee
Washington, DC
Press Secretary




Earned continuous coverage of the Congresswoman’s work .


                 Media earned included:
        The Washington Post (960,684 Readers)
          Washington Times (102,258 Readers)
          Houston Chronicle (494,131 Readers)
          Larry King Live (16.3 million viewers)
US Rep. Sheila Jackson-Lee
Washington, DC
Press Secretary




Earned continuous coverage of the Congresswoman’s work .


                 Media earned included:
        The Washington Post (960,684 Readers)
          Washington Times (102,258 Readers)
          Houston Chronicle (494,131 Readers)
          Larry King Live (16.3 million viewers)
      Hardball w/ Chris Matthews (557,000 viewers)
US Rep. Sheila Jackson-Lee
      Washington, DC
      Press Secretary




Created press opportunities during U.S. Surgeon General David Satcher ‘s
                   tour of Houston medical facilities.


      Event was covered by all Houston television and print media.
US Rep. Sheila Jackson-Lee
      Washington, DC
      Press Secretary




Created press opportunities during U.S. Surgeon General David Satcher ‘s
                   tour of Houston medical facilities.


      Event was covered by all Houston television and print media.
US Rep. Sheila Jackson-Lee
      Washington, DC
      Press Secretary




Created press opportunities during U.S. Surgeon General David Satcher ‘s
                   tour of Houston medical facilities.


      Event was covered by all Houston television and print media.
Former US Rep. Cynthia A. McKinney
  Washington, DC
  Communications Director




Earned continuous coverage of the Congresswoman’s work resulting
                   in the following media hits.
Former US Rep. Cynthia A. McKinney
  Washington, DC
  Communications Director




Earned continuous coverage of the Congresswoman’s work resulting
                   in the following media hits.


              Atlanta Journal Const. (326,907 Readers)
Former US Rep. Cynthia A. McKinney
  Washington, DC
  Communications Director




Earned continuous coverage of the Congresswoman’s work resulting
                   in the following media hits.


              Atlanta Journal Const. (326,907 Readers)
                      CNN (93 million viewers)
Former US Rep. Cynthia A. McKinney
  Washington, DC
  Communications Director




Earned continuous coverage of the Congresswoman’s work resulting
                   in the following media hits.


              Atlanta Journal Const. (326,907 Readers)
                      CNN (93 million viewers)
              The Washington Post (960,684 Readers)
Former US Rep. Cynthia A. McKinney
  Washington, DC
  Communications Director




Earned continuous coverage of the Congresswoman’s work resulting
                   in the following media hits.


              Atlanta Journal Const. (326,907 Readers)
                      CNN (93 million viewers)
              The Washington Post (960,684 Readers)
               Washington Times (102,258 Readers)
Former US Rep. Cynthia A. McKinney
     Washington, DC
     Communications Director




Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive
                       to the Cynthia McKinney Parkway
Former US Rep. Cynthia A. McKinney
     Washington, DC
     Communications Director




Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive
                       to the Cynthia McKinney Parkway
Former US Rep. Cynthia A. McKinney
     Washington, DC
     Communications Director




Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive
                       to the Cynthia McKinney Parkway


                                               Media coverage included:


                                           The Atlanta Journal Constitution
                                               (326,907 Daily Readers)
Former US Rep. Cynthia A. McKinney
     Washington, DC
     Communications Director




Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive
                       to the Cynthia McKinney Parkway


                                               Media coverage included:


                                           The Atlanta Journal Constitution
                                               (326,907 Daily Readers)


                                                         CNN
                                                 (93 million viewers)
Former US Rep. Cynthia A. McKinney
          Washington, DC
          Communications Director




Orchestrated continuous media coverage of Congressional events held for visiting mother
         from Mozambique to highlight the effects of disastrous flooding in 2000.
Former US Rep. Cynthia A. McKinney
          Washington, DC
          Communications Director




Orchestrated continuous media coverage of Congressional events held for visiting mother
         from Mozambique to highlight the effects of disastrous flooding in 2000.
Former US Rep. Cynthia A. McKinney
          Washington, DC
          Communications Director




Orchestrated continuous media coverage of Congressional events held for visiting mother
         from Mozambique to highlight the effects of disastrous flooding in 2000.
RECOMMENDATIONS
              Congresswoman Barbara Lee
              9th Congressional District, CA




“Sean is bright, hard working and reliable.”
RECOMMENDATIONS
             Congresswoman Barbara Lee
             9th Congressional District, CA




“I wish Sean well in his future
endeavors and urge you give him
your strong consideration.”
RECOMMENDATIONS
          Judy Smith, President and CEO




 “Sean is a take-charge person who is able to present
 creative ideas and communicate benefits.”
RECOMMENDATIONS
          Judy Smith, President and CEO




 “I highly recommend Sean for employment. He is a team
 player and would make a great asset to any organization.”
RECOMMENDATIONS
                          Bernie Merritt ,
                          Senior Partner




 “Sean’s work on behalf of clients was impressive.”
RECOMMENDATIONS
                           Bernie Merritt ,
                           Senior Partner




 “We offer high recommendations for Sean without
 reservation. His drive and abilities will truly be an asset to
 your organization.”
CONCLUSION
Today’s media market requires a seasoned
professional to be both proactive and creative.
CONCLUSION
They must skillfully create strategic media
plans that include traditional earned-media
tactics, as well as those from recent trends in
media technology.
CONCLUSION



I am that professional.
CONCLUSION



     Thank you for your attention




                              Sean P. Nichols
                Nichols.Sean@rocketmail.com
                                571-232-6675
FIN

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Media Relations Resume Highlights

  • 1.
  • 2. “All I know is what I read in the papers.”
  • 3. “All I know is what I read in the papers.” - Will Rogers
  • 8. Media Relations Public Affairs Communications Seasoned professional with a proven track record in the political, corporate and non-profit industries resulting in impressive earned media.
  • 10. Value Offered Political, Corporate and Crises Communications
  • 11. Value Offered Political, Corporate and Crises Communications Strategic Plan Development
  • 12. Value Offered Political, Corporate and Crises Communications Strategic Plan Development Oral and Written Communication
  • 13. Value Offered Political, Corporate and Crises Communications Strategic Plan Development Oral and Written Communication Organizational and Analytical Skills
  • 14. Value Offered Political, Corporate and Crises Communications Strategic Plan Development Oral and Written Communication Organizational and Analytical Skills Effective Results in Fast-Paced Environment
  • 15. Value Offered Political, Corporate and Crises Communications Strategic Plan Development Oral and Written Communication Organizational and Analytical Skills Effective Results in Fast-Paced Environment Experience with Current Media Trends and Cutting Edge Tools
  • 17. US Representative Barbara Lee Washington, DC Communications Director Developed press opportunities regarding Presidential signage of: “The American Housing Rescue & Foreclosure Prevention Act” “The 21st Century GI Bill” “The President’s Emergency Plan for AIDS Relief.”
  • 18. US Representative Barbara Lee Washington, DC Communications Director Developed press opportunities regarding Presidential signage of: “The American Housing Rescue & Foreclosure Prevention Act” “The 21st Century GI Bill” “The President’s Emergency Plan for AIDS Relief.”
  • 19. US Representative Barbara Lee Washington, DC Communications Director Developed press opportunities regarding Presidential signage of: “The American Housing Rescue & Foreclosure Prevention Act” “The 21st Century GI Bill” “The President’s Emergency Plan for AIDS Relief.” Media earned included:
  • 20. US Representative Barbara Lee Washington, DC Communications Director Developed press opportunities regarding Presidential signage of: “The American Housing Rescue & Foreclosure Prevention Act” “The 21st Century GI Bill” “The President’s Emergency Plan for AIDS Relief.” Media earned included: Bay Area Newsgroup (1,542,200 Readers)
  • 21. US Representative Barbara Lee Washington, DC Communications Director Developed press opportunities regarding Presidential signage of: “The American Housing Rescue & Foreclosure Prevention Act” “The 21st Century GI Bill” “The President’s Emergency Plan for AIDS Relief.” Media earned included: Bay Area Newsgroup (1,542,200 Readers) San Francisco Chronicle (451,504 Readers)
  • 22. US Representative Barbara Lee Washington, DC Communications Director Facilitated media coverage of Representative Lee’s participation in the International AIDS Conference in Mexico City.
  • 23. US Representative Barbara Lee Washington, DC Communications Director Facilitated media coverage of Representative Lee’s participation in the International AIDS Conference in Mexico City.
  • 24. US Representative Barbara Lee Washington, DC Communications Director Facilitated media coverage of Representative Lee’s participation in the International AIDS Conference in Mexico City.
  • 25. US Representative Barbara Lee Washington, DC Communications Director Media earned included:
  • 26. US Representative Barbara Lee Washington, DC Communications Director Media earned included: AP (1,700 Daily newspapers)
  • 27. US Representative Barbara Lee Washington, DC Communications Director Media earned included: AP (1,700 Daily newspapers) CNN (93 million U.S. Households)
  • 28. US Representative Barbara Lee Washington, DC Communications Director Media earned included: AP (1,700 Daily newspapers) CNN (93 million U.S. Households) LA Times (1,231,318 readers)
  • 29. US Representative Barbara Lee Washington, DC Communications Director Media earned included: AP (1,700 Daily newspapers) CNN (93 million U.S. Households) LA Times (1,231,318 readers) Bay Area Newsgroup (1,542,200 readers)
  • 30. US Representative Barbara Lee Washington, DC Communications Director Media earned included: AP (1,700 Daily newspapers) CNN (93 million U.S. Households) LA Times (1,231,318 readers) Bay Area Newsgroup (1,542,200 readers) USA Today (2,528,437 readers)
  • 31. US Representative Barbara Lee Washington, DC Communications Director Media earned included: AP (1,700 Daily newspapers) CNN (93 million U.S. Households) LA Times (1,231,318 readers) Bay Area Newsgroup (1,542,200 readers) USA Today (2,528,437 readers) Washington Post (960,684 readers)
  • 32. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day “Airline Ride Across America” during the award-winning “Pentagon Memorial Fund” campaign.
  • 33. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day “Airline Ride Across America” during the award-winning “Pentagon Memorial Fund” campaign.
  • 34. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day “Airline Ride Across America” during the award-winning “Pentagon Memorial Fund” campaign.
  • 35. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Earned daily coverage by CNN Headline News in 2006 of Thomas Heidenberger’s six-day “Airline Ride Across America” during the award-winning “Pentagon Memorial Fund” campaign. Coverage viewed by over 93 million U.S. Households.
  • 36. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Initiated opportunities with British Media for US Chamber of Commerce President Thomas Donohue’s trip to London.
  • 37. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Initiated opportunities with British Media for US Chamber of Commerce President Thomas Donohue’s trip to London.
  • 38. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Initiated opportunities with British Media for US Chamber of Commerce President Thomas Donohue’s trip to London. Media earned included:
  • 39. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Initiated opportunities with British Media for US Chamber of Commerce President Thomas Donohue’s trip to London. Media earned included: BBC (274 million Households)
  • 40. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Initiated opportunities with British Media for US Chamber of Commerce President Thomas Donohue’s trip to London. Media earned included: BBC (274 million Households) CNN International (200 million Households)
  • 41. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Initiated opportunities with British Media for US Chamber of Commerce President Thomas Donohue’s trip to London. Media earned included: BBC (274 million Households) CNN International (200 million Households) The Economist (1.3 million Readers)
  • 42. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Initiated opportunities with British Media for US Chamber of Commerce President Thomas Donohue’s trip to London. Media earned included: BBC (274 million Households) CNN International (200 million Households) The Economist (1.3 million Readers) The Financial Times (432,548 Readers)
  • 43. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Conducted Metropolitan Business Media Tour for United Health Care CEO Dr. Craig Keyes regarding their new online claims and health-care monitoring program.
  • 44. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Conducted Metropolitan Business Media Tour for United Health Care CEO Dr. Craig Keyes regarding their new online claims and health-care monitoring program. Media earned included:
  • 45. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Conducted Metropolitan Business Media Tour for United Health Care CEO Dr. Craig Keyes regarding their new online claims and health-care monitoring program. Media earned included: Bloomberg News (200 million Households Worldwide)
  • 46. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Conducted Metropolitan Business Media Tour for United Health Care CEO Dr. Craig Keyes regarding their new online claims and health-care monitoring program. Media earned included: Bloomberg News (200 million Households Worldwide) Crain’s New York Business (59,866 Readers)
  • 47. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Conducted Metropolitan Business Media Tour for United Health Care CEO Dr. Craig Keyes regarding their new online claims and health-care monitoring program. Media earned included: Bloomberg News (200 million Households Worldwide) Crain’s New York Business (59,866 Readers) Long Island Business News (12,000 Readers)
  • 48. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Conducted Metropolitan Business Media Tour for United Health Care CEO Dr. Craig Keyes regarding their new online claims and health-care monitoring program. Media earned included: Bloomberg News (200 million Households Worldwide) Crain’s New York Business (59,866 Readers) Long Island Business News (12,000 Readers) The Record (162,572 Readers)
  • 49. Weber Merritt, LLC, Washington, DC Public Affairs Specialist/Account Executive Conducted Metropolitan Business Media Tour for United Health Care CEO Dr. Craig Keyes regarding their new online claims and health-care monitoring program. Media earned included: Bloomberg News (200 million Households Worldwide) Crain’s New York Business (59,866 Readers) Long Island Business News (12,000 Readers) The Record (162,572 Readers) The Star Ledger (316,280 Readers)
  • 50. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 .
  • 51. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included:
  • 52. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included: AP (1,700 Daily Newspapers)
  • 53. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included: AP (1,700 Daily Newspapers) Detroit Free Press (308,944 readers)
  • 54. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included: AP (1,700 Daily Newspapers) Detroit Free Press (308,944 readers) Detroit News (188,171 readers)
  • 55. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included: AP (1,700 Daily Newspapers) Detroit Free Press (308,944 readers) Detroit News (188,171 readers) Los Angeles Times (1,231,318 readers)
  • 56. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included: AP (1,700 Daily Newspapers) Detroit Free Press (308,944 readers) Detroit News (188,171 readers) Los Angeles Times (1,231,318 readers) USA Today (2,528,437 readers)
  • 57. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included: AP (1,700 Daily Newspapers) Detroit Free Press (308,944 readers) Detroit News (188,171 readers) Los Angeles Times (1,231,318 readers) USA Today (2,528,437 readers) Washington Post (960,684 readers)
  • 58. Americans for a Fair Chance, Washington, DC Communications Director Developed strategic communications plans which earned continuing coverage of national diversity challenges including Adarand Constructors, Inc. v. Mineta, 2001, Grutter v. Bollinger, 2003, and Gratz v. Bollinger, 2003 . Media earned included: AP (1,700 Daily Newspapers) Detroit Free Press (308,944 readers) Detroit News (188,171 readers) Los Angeles Times (1,231,318 readers) USA Today (2,528,437 readers) Washington Post (960,684 readers) Washington Times (102,258 readers)
  • 59. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Earned continuous coverage of the Congresswoman’s work .
  • 60. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Earned continuous coverage of the Congresswoman’s work . Media earned included:
  • 61. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Earned continuous coverage of the Congresswoman’s work . Media earned included: The Washington Post (960,684 Readers)
  • 62. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Earned continuous coverage of the Congresswoman’s work . Media earned included: The Washington Post (960,684 Readers) Washington Times (102,258 Readers)
  • 63. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Earned continuous coverage of the Congresswoman’s work . Media earned included: The Washington Post (960,684 Readers) Washington Times (102,258 Readers) Houston Chronicle (494,131 Readers)
  • 64. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Earned continuous coverage of the Congresswoman’s work . Media earned included: The Washington Post (960,684 Readers) Washington Times (102,258 Readers) Houston Chronicle (494,131 Readers) Larry King Live (16.3 million viewers)
  • 65. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Earned continuous coverage of the Congresswoman’s work . Media earned included: The Washington Post (960,684 Readers) Washington Times (102,258 Readers) Houston Chronicle (494,131 Readers) Larry King Live (16.3 million viewers) Hardball w/ Chris Matthews (557,000 viewers)
  • 66. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Created press opportunities during U.S. Surgeon General David Satcher ‘s tour of Houston medical facilities. Event was covered by all Houston television and print media.
  • 67. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Created press opportunities during U.S. Surgeon General David Satcher ‘s tour of Houston medical facilities. Event was covered by all Houston television and print media.
  • 68. US Rep. Sheila Jackson-Lee Washington, DC Press Secretary Created press opportunities during U.S. Surgeon General David Satcher ‘s tour of Houston medical facilities. Event was covered by all Houston television and print media.
  • 69. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Earned continuous coverage of the Congresswoman’s work resulting in the following media hits.
  • 70. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Earned continuous coverage of the Congresswoman’s work resulting in the following media hits. Atlanta Journal Const. (326,907 Readers)
  • 71. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Earned continuous coverage of the Congresswoman’s work resulting in the following media hits. Atlanta Journal Const. (326,907 Readers) CNN (93 million viewers)
  • 72. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Earned continuous coverage of the Congresswoman’s work resulting in the following media hits. Atlanta Journal Const. (326,907 Readers) CNN (93 million viewers) The Washington Post (960,684 Readers)
  • 73. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Earned continuous coverage of the Congresswoman’s work resulting in the following media hits. Atlanta Journal Const. (326,907 Readers) CNN (93 million viewers) The Washington Post (960,684 Readers) Washington Times (102,258 Readers)
  • 74. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive to the Cynthia McKinney Parkway
  • 75. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive to the Cynthia McKinney Parkway
  • 76. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive to the Cynthia McKinney Parkway Media coverage included: The Atlanta Journal Constitution (326,907 Daily Readers)
  • 77. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Facilitated media coverage of the renaming of Stone Mountain’s Memorial Drive to the Cynthia McKinney Parkway Media coverage included: The Atlanta Journal Constitution (326,907 Daily Readers) CNN (93 million viewers)
  • 78. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Orchestrated continuous media coverage of Congressional events held for visiting mother from Mozambique to highlight the effects of disastrous flooding in 2000.
  • 79. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Orchestrated continuous media coverage of Congressional events held for visiting mother from Mozambique to highlight the effects of disastrous flooding in 2000.
  • 80. Former US Rep. Cynthia A. McKinney Washington, DC Communications Director Orchestrated continuous media coverage of Congressional events held for visiting mother from Mozambique to highlight the effects of disastrous flooding in 2000.
  • 81. RECOMMENDATIONS Congresswoman Barbara Lee 9th Congressional District, CA “Sean is bright, hard working and reliable.”
  • 82. RECOMMENDATIONS Congresswoman Barbara Lee 9th Congressional District, CA “I wish Sean well in his future endeavors and urge you give him your strong consideration.”
  • 83. RECOMMENDATIONS Judy Smith, President and CEO “Sean is a take-charge person who is able to present creative ideas and communicate benefits.”
  • 84. RECOMMENDATIONS Judy Smith, President and CEO “I highly recommend Sean for employment. He is a team player and would make a great asset to any organization.”
  • 85. RECOMMENDATIONS Bernie Merritt , Senior Partner “Sean’s work on behalf of clients was impressive.”
  • 86. RECOMMENDATIONS Bernie Merritt , Senior Partner “We offer high recommendations for Sean without reservation. His drive and abilities will truly be an asset to your organization.”
  • 87. CONCLUSION Today’s media market requires a seasoned professional to be both proactive and creative.
  • 88. CONCLUSION They must skillfully create strategic media plans that include traditional earned-media tactics, as well as those from recent trends in media technology.
  • 89. CONCLUSION I am that professional.
  • 90. CONCLUSION Thank you for your attention Sean P. Nichols Nichols.Sean@rocketmail.com 571-232-6675
  • 91. FIN