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Speedy tour indonesia
The document summarizes the results of Speedy Tour d'Indonesia 2010's digital marketing campaign to generate awareness about the event and create engagement between the brand and consumers. The campaign saw growth across key digital metrics like registered teams and users, social media followers, tweets, and search results, indicating it successfully achieved its objectives.
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Speedy tour indonesia
- 1. SPEEDY TOUR D’INDONESIA 2010 OBJECTIVE • Generate more awareness about Speedy Tour d’Indonesia 2010 thru digital plaBorm • Create an engaging relaConship between brand and consumers in digital plaBorm RESULT • Total Registered Team 518 • Total Registered User 585 • Total Quiz Answered 1,769 • Total Photo Uploaded 2,011 • Total Friends Invited 8,472 Start • Total tweets 538 Oct 11th 2010: 8674 fans • ReTweet Count 14.189 End Nov 4th 2010: 15.677 fans • TwiNer Users 388 • 7003 fans growth (from 8674 to 15.677 fans • Have 61.200 search results 500 mio