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Information Packet




        1
What is Nielsen SoundScan?



• Nielsen SoundScan is an information
  system that tracks sales of music and music
  video products throughout the United States.

• Sales Data from point-of-sale cash registers
  is collected weekly from over 14,000 retail,
  mass-merchant and non-traditional (on-line
  stores, venues, etc.) outlets.

• Weekly data is compiled and made available
  to our subscribers every Wednesday.




                      2
Who Uses Nielsen SoundScan Data?



Nielsen SoundScan clients include:

  • All Major & most Independent Record Companies

  • Distribution Companies

  • Artist Managers, Booking Agents

  • Concert Promoters, Venue Owners, etc.

  • Online Retailers and Digital Delivery Companies


Since March 1, 1991 BILLBOARD MAGAZINE charts
have been constructed directly from Nielsen
SoundScan data.

MTV, VH1, CMT and all major Newspapers regularly
use Nielsen SoundScan data.




                         3
A Package to Suit your Budget!



              Limited Access:

• This package is designed for small labels
  that need information on their labels’ product
  ONLY.

• It gives access to up to 20 titles and allows
  for the rotation of 1 title weekly. A six-month
  contract is required. Reports are delivered
  weekly by email or fax.




                       4
More Package Info…



       Full Access to Titles ONLY:

• This package offers access to information
  on ALL TITLES contained in the system. It
  also includes Summary and Marketing
  reports.

• NO CHARTS ARE INCLUDED

• Online access is available 24 hours a day. A
  one-year contract is required. A limited
  number of multiple users are allowed.




                     5
More Package Info…



                Full Access:

• This package offers access 24 hours a day/
  7 days a week to all segments of the system
  to include all Titles, Charts, International
  Charts, Marketing Reports, Summary
  Reports, Archives and Sales & Airplay
  Graphing.

• A one-year contract is required. Multiple
  users are allowed.




                      6
Sample Reports…


The following are Sample Reports:



  1. National Sales Report


  2. DMA Sales Report (representing info on a
     specific title)




  3. DMA Chart (sales ranking in 1 city)




                         7
Title Report: National Sales
        Title:       SUPERNATURAL Label:         ARI
        Artist:      SANTANA      Config:        ALBUM
        Report Type: ALL          Format:        ALL
                                  Release
        Catalog:     Cat: 19080                  06/15/99
                                  date:
        Week                                     02/27/03
                     02/23/03     Report date:
        Ending:                                  17:31:19
        Weeks TOP 200:      Current Last Week 2 Weeks 3 Weeks
              0        Rank   ---       ---      ---     ---
                        1991 to Date
                                                      2003 YTD
        LP     CA       CD      DvD MD      Total
          0   924943   10283756     0 0    11208743         32534
                                     Number of Units Sold
                             R         R      R          R
                                          2        3               93
                       This A    Last A       A          A
                                         Wks     Wks              TD
                       Week N    Week N       N          N
                                         Ago     Ago             TOTAL
                             K         K      K          K
Total                   3453      4677   3973     4291           11208743
Store Strata
Chain                   1889      2456    2071    2190              6153196
Independent              303       312     299     356              1045849
Mass Merch              1192      1804    1477    1634              3914790
Non Traditional           69       105     126     111                94908
Geographic Region
Northeast                179       265     195      234              696687
Middle Atlantic          336       509     440      513             1602326
East North Central       452       646     530      591             1652981
West North Central       218       284     252      260              602670
South Atlantic           598       816     662      725             1903533
South Central            560       764     650      666             1445056
Mountain                 316       448     390      426 196          895347
Pacific                  792       944     852      873             2410106
Geographic Place
City                     668       782     777     835              2310482
Suburb                  1623      2202    1773    1871              5340687
Rural                   1160      1692    1423    1585              3557582




                                   8
Title Report: D M A
         Title:          SUPERNATURAL          Label:          ARI
         Artist:         SANTANA               Config:         ALBUM
         Report Type:    ALL                   Format:         ALL
         Catalog:        Cat: 19080            Release date:   06/15/99
         Week Ending:    02/23/03              Report date:    02/27/03 17:36:10
          Weeks TOP 200:      Current Last Week 2 Weeks 3 Weeks
                0        Rank   ---       ---      ---     ---
                              1991 to Date
                                                                    2003 YTD
          LP    CA           CD       DvD MD           Total
            0   924943      10283756       0 0         11208743            32534
Weekly Sales Trend Graph         in Difference Order           in Alphabetical Order
                                                   Number of Units Sold
                                       R             R       R         R
                                                        2        3                   92
                                 This A        Last A        A         A
                                                       Wks     Wks                   TD
                                 Week N        Week N        N         N
                                                       Ago     Ago                 TOTAL
                                       K             K       K         K
Total                             3451          4677   3973     4290               11206247
New York, NY                       176           275    250       283                936598
Los Angeles, CA                    251           251    244       223                750521
Chicago, IL                        131           179    134       174                493804
Philadelphia, PA                    62           124      79       85                311333
SF-Okland-San Jose                 149           176    165       186 175            538973
Boston, MA                          87           123      80      120                319008
Dallas-Ft. Worth, TX                82            97      89       90                209325
Detroit, MI                         51            65      68       56                199810
Washington, DC                      66           104      81       93                279088
Houston, TX                         91           104      74       83                202665
Cleveland, OH                       34            46      36       51                117770
Atlanta, GA                         56            79      60       69                198682
Minneapolis-St. Paul, MN            82            74      60       69                177072
Tampa-St.Petersburg, FL             44            66      62       47                118276
Seattle-Tacoma, WA                  72           101    103       101                244952
Miami, FL                           79            87      48       54                177669
Pittsburgh, PA                      28            26      24       39                100164
St. Louis, MO                       22            54      44       30                 91532
Denver, CO                          84           100      86      111                232514



                                           9
Phoenix, AZ           53        95   91   85   188199



              DMA Chart: Top Albums
                Philadelphia, PA




                           10
In Closing...

Our goal is to provide you with timely, effective
data that suits your day-to-day business needs.

Pricing information is available upon request and
is based on the size of your company.

Please contact me via email for rates and to
discuss which package would serve you best.


Best regards,

Trudy Lartz

VP Sales & Service
Nielsen SoundScan
1 North Lexington Ave, 14th Fl.
White Plains, NY 10601

Email: sales@soundscan.com




                        11

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Soundscan Info Packet

  • 2. What is Nielsen SoundScan? • Nielsen SoundScan is an information system that tracks sales of music and music video products throughout the United States. • Sales Data from point-of-sale cash registers is collected weekly from over 14,000 retail, mass-merchant and non-traditional (on-line stores, venues, etc.) outlets. • Weekly data is compiled and made available to our subscribers every Wednesday. 2
  • 3. Who Uses Nielsen SoundScan Data? Nielsen SoundScan clients include: • All Major & most Independent Record Companies • Distribution Companies • Artist Managers, Booking Agents • Concert Promoters, Venue Owners, etc. • Online Retailers and Digital Delivery Companies Since March 1, 1991 BILLBOARD MAGAZINE charts have been constructed directly from Nielsen SoundScan data. MTV, VH1, CMT and all major Newspapers regularly use Nielsen SoundScan data. 3
  • 4. A Package to Suit your Budget! Limited Access: • This package is designed for small labels that need information on their labels’ product ONLY. • It gives access to up to 20 titles and allows for the rotation of 1 title weekly. A six-month contract is required. Reports are delivered weekly by email or fax. 4
  • 5. More Package Info… Full Access to Titles ONLY: • This package offers access to information on ALL TITLES contained in the system. It also includes Summary and Marketing reports. • NO CHARTS ARE INCLUDED • Online access is available 24 hours a day. A one-year contract is required. A limited number of multiple users are allowed. 5
  • 6. More Package Info… Full Access: • This package offers access 24 hours a day/ 7 days a week to all segments of the system to include all Titles, Charts, International Charts, Marketing Reports, Summary Reports, Archives and Sales & Airplay Graphing. • A one-year contract is required. Multiple users are allowed. 6
  • 7. Sample Reports… The following are Sample Reports: 1. National Sales Report 2. DMA Sales Report (representing info on a specific title) 3. DMA Chart (sales ranking in 1 city) 7
  • 8. Title Report: National Sales Title: SUPERNATURAL Label: ARI Artist: SANTANA Config: ALBUM Report Type: ALL Format: ALL Release Catalog: Cat: 19080 06/15/99 date: Week 02/27/03 02/23/03 Report date: Ending: 17:31:19 Weeks TOP 200: Current Last Week 2 Weeks 3 Weeks 0 Rank --- --- --- --- 1991 to Date 2003 YTD LP CA CD DvD MD Total 0 924943 10283756 0 0 11208743 32534 Number of Units Sold R R R R 2 3 93 This A Last A A A Wks Wks TD Week N Week N N N Ago Ago TOTAL K K K K Total 3453 4677 3973 4291 11208743 Store Strata Chain 1889 2456 2071 2190 6153196 Independent 303 312 299 356 1045849 Mass Merch 1192 1804 1477 1634 3914790 Non Traditional 69 105 126 111 94908 Geographic Region Northeast 179 265 195 234 696687 Middle Atlantic 336 509 440 513 1602326 East North Central 452 646 530 591 1652981 West North Central 218 284 252 260 602670 South Atlantic 598 816 662 725 1903533 South Central 560 764 650 666 1445056 Mountain 316 448 390 426 196 895347 Pacific 792 944 852 873 2410106 Geographic Place City 668 782 777 835 2310482 Suburb 1623 2202 1773 1871 5340687 Rural 1160 1692 1423 1585 3557582 8
  • 9. Title Report: D M A Title: SUPERNATURAL Label: ARI Artist: SANTANA Config: ALBUM Report Type: ALL Format: ALL Catalog: Cat: 19080 Release date: 06/15/99 Week Ending: 02/23/03 Report date: 02/27/03 17:36:10 Weeks TOP 200: Current Last Week 2 Weeks 3 Weeks 0 Rank --- --- --- --- 1991 to Date 2003 YTD LP CA CD DvD MD Total 0 924943 10283756 0 0 11208743 32534 Weekly Sales Trend Graph in Difference Order in Alphabetical Order Number of Units Sold R R R R 2 3 92 This A Last A A A Wks Wks TD Week N Week N N N Ago Ago TOTAL K K K K Total 3451 4677 3973 4290 11206247 New York, NY 176 275 250 283 936598 Los Angeles, CA 251 251 244 223 750521 Chicago, IL 131 179 134 174 493804 Philadelphia, PA 62 124 79 85 311333 SF-Okland-San Jose 149 176 165 186 175 538973 Boston, MA 87 123 80 120 319008 Dallas-Ft. Worth, TX 82 97 89 90 209325 Detroit, MI 51 65 68 56 199810 Washington, DC 66 104 81 93 279088 Houston, TX 91 104 74 83 202665 Cleveland, OH 34 46 36 51 117770 Atlanta, GA 56 79 60 69 198682 Minneapolis-St. Paul, MN 82 74 60 69 177072 Tampa-St.Petersburg, FL 44 66 62 47 118276 Seattle-Tacoma, WA 72 101 103 101 244952 Miami, FL 79 87 48 54 177669 Pittsburgh, PA 28 26 24 39 100164 St. Louis, MO 22 54 44 30 91532 Denver, CO 84 100 86 111 232514 9
  • 10. Phoenix, AZ 53 95 91 85 188199 DMA Chart: Top Albums Philadelphia, PA 10
  • 11. In Closing... Our goal is to provide you with timely, effective data that suits your day-to-day business needs. Pricing information is available upon request and is based on the size of your company. Please contact me via email for rates and to discuss which package would serve you best. Best regards, Trudy Lartz VP Sales & Service Nielsen SoundScan 1 North Lexington Ave, 14th Fl. White Plains, NY 10601 Email: sales@soundscan.com 11