Sole 
Keeper 
It 
Will 
Save 
Your 
Day 
Ryan 
Thompson 
Fa102c, 
Mo@on 
and 
Sound 
Design 
Professor 
Klinkowstein 
Research 
and 
iden@ty 
for 
a 
Behavior 
Design 
Studio
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
The 
Problem 
• Material 
possessions 
are 
oIen 
lost 
when 
we 
travel 
into 
nature.
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
What 
Keeps 
Us 
Inside 
• Nature 
is 
beau@ful 
but 
we 
are 
oIen 
discouraged 
by 
the 
amount 
of 
items 
we 
carry.
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
When 
You 
Will 
Love 
It 
• hNp://www.rawstory.com/rs/2014/04/05/ 
utah-­‐woman-­‐found-­‐dead-­‐aIer-­‐losing-­‐car-­‐ 
keys-­‐following-­‐night-­‐of-­‐hiking-­‐and-­‐drinking/
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
What’s 
in 
Our 
Way
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
Don’t 
Miss 
Out 
on 
This
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
Or 
This
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
Desired 
Outcome 
• We 
want 
to 
encourage 
people 
to 
enjoy 
their 
lives 
outdoors 
without 
having 
to 
worry 
about 
losing 
their 
possessions.
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
Behavioral 
Economics 
• People 
lose 
things 
and 
we 
want 
to 
fix 
that. 
Design 
Tip: 
To 
encourage 
people 
to 
select 
an 
op@on 
or 
engage 
in 
a 
behavior 
that 
is 
usually 
associated 
with 
a 
loss, 
delay 
losses 
so 
that 
they 
occur 
in 
the 
future.
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
The 
Solu@on 
• Sole 
Keeper 
holds 
your 
possessions 
in 
your 
shoe 
so 
you 
can 
be 
at 
ease 
during 
your 
ac@vity.
Ryan 
Thompson 
Fa102c 
Mo@on 
and 
Sound 
Design 
Here’s 
How 
it 
Works 
• Take 
out 
the 
sole 
to 
reveal 
the 
keeper. 
This 
is 
where 
you 
can 
store 
your 
keys, 
money 
and 
jewelry. 
(enter 
sketch)

Sole keeper

  • 1.
    Sole Keeper It Will Save Your Day Ryan Thompson Fa102c, Mo@on and Sound Design Professor Klinkowstein Research and iden@ty for a Behavior Design Studio
  • 2.
    Ryan Thompson Fa102c Mo@on and Sound Design The Problem • Material possessions are oIen lost when we travel into nature.
  • 3.
    Ryan Thompson Fa102c Mo@on and Sound Design What Keeps Us Inside • Nature is beau@ful but we are oIen discouraged by the amount of items we carry.
  • 4.
    Ryan Thompson Fa102c Mo@on and Sound Design When You Will Love It • hNp://www.rawstory.com/rs/2014/04/05/ utah-­‐woman-­‐found-­‐dead-­‐aIer-­‐losing-­‐car-­‐ keys-­‐following-­‐night-­‐of-­‐hiking-­‐and-­‐drinking/
  • 5.
    Ryan Thompson Fa102c Mo@on and Sound Design What’s in Our Way
  • 6.
    Ryan Thompson Fa102c Mo@on and Sound Design Don’t Miss Out on This
  • 7.
    Ryan Thompson Fa102c Mo@on and Sound Design Or This
  • 8.
    Ryan Thompson Fa102c Mo@on and Sound Design Desired Outcome • We want to encourage people to enjoy their lives outdoors without having to worry about losing their possessions.
  • 9.
    Ryan Thompson Fa102c Mo@on and Sound Design
  • 10.
    Ryan Thompson Fa102c Mo@on and Sound Design Behavioral Economics • People lose things and we want to fix that. Design Tip: To encourage people to select an op@on or engage in a behavior that is usually associated with a loss, delay losses so that they occur in the future.
  • 11.
    Ryan Thompson Fa102c Mo@on and Sound Design The Solu@on • Sole Keeper holds your possessions in your shoe so you can be at ease during your ac@vity.
  • 12.
    Ryan Thompson Fa102c Mo@on and Sound Design Here’s How it Works • Take out the sole to reveal the keeper. This is where you can store your keys, money and jewelry. (enter sketch)