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Social Media – 10 Ways to Start Thinking

10. Look at your spending in the past 12 months. What’s the dollar value you decided based on
recommendations from people you know ?

9. How many contacts have you forgotten or lost during your business career? Would they be key
decision makers now?

8. How many contacts have forgotten or lost you during their business career? Have they missed you
during crucial business decisions?

7. How many potential contacts are you searching for? The next big lead or opportunity? Wouldn’t you
want to reach them – NOW!

6. How many potential contacts are searching for you – to buy your products and services? Have you
made yourself easily contactable?

5. How many of your current customers are right now thinking of buying more of your products? Do you
have mechanisms to tap into this immediate business?

4. How many of your customers are dis-satisfied with your product? Can you help them return?

3. How many of your customers are already in the Social Media? Are you talking to them using channels
where they don’t exist?

2. How many customers are getting added from the next generation to your current set of customers?
How many of them don’t even know you exist?

1. How much time are you willing to wait before getting onto Social Space? Is the business risk
acceptable now and into the future?

Chandrakumar a.k.a Chandru focuses on emerging trends for the Enterprise and creates workable
solutions in the area of CRM and Social Media. Solutions are the melding point of business, technology,
social and environment aspects, with a bit of futuristic prediction added. He can be contacted at
nckumar@hotmail.com or through his multiple digital channels listed.

http://sg.linkedin.com/in/chandrakumarn
http://www.twitter.com/chandrakumar
http://chandruwrites.blogspot.com/
http://www.slideshare.net/nckumar
http://www.facebook.com/chandrakumarn
http://www.youtube.com/chandrakumarn

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Social Media Thought Series

  • 1. Social Media – 10 Ways to Start Thinking 10. Look at your spending in the past 12 months. What’s the dollar value you decided based on recommendations from people you know ? 9. How many contacts have you forgotten or lost during your business career? Would they be key decision makers now? 8. How many contacts have forgotten or lost you during their business career? Have they missed you during crucial business decisions? 7. How many potential contacts are you searching for? The next big lead or opportunity? Wouldn’t you want to reach them – NOW! 6. How many potential contacts are searching for you – to buy your products and services? Have you made yourself easily contactable? 5. How many of your current customers are right now thinking of buying more of your products? Do you have mechanisms to tap into this immediate business? 4. How many of your customers are dis-satisfied with your product? Can you help them return? 3. How many of your customers are already in the Social Media? Are you talking to them using channels where they don’t exist? 2. How many customers are getting added from the next generation to your current set of customers? How many of them don’t even know you exist? 1. How much time are you willing to wait before getting onto Social Space? Is the business risk acceptable now and into the future? Chandrakumar a.k.a Chandru focuses on emerging trends for the Enterprise and creates workable solutions in the area of CRM and Social Media. Solutions are the melding point of business, technology, social and environment aspects, with a bit of futuristic prediction added. He can be contacted at nckumar@hotmail.com or through his multiple digital channels listed. http://sg.linkedin.com/in/chandrakumarn http://www.twitter.com/chandrakumar http://chandruwrites.blogspot.com/ http://www.slideshare.net/nckumar http://www.facebook.com/chandrakumarn http://www.youtube.com/chandrakumarn