Social Media Half-Life Research Cited in Prestigious Medical Journal

A prestigious, peer-reviewed medical journal published a paper examining how scholars can elevate the long-term visibility and citation rates of their research through strategic use of digital platforms. Sharing the news that the authors cited Scott M. Graffius’ “Lifespan (Half-Life) of Social Media Posts” research as a resource. If you're involved in research, digital communication, or knowledge dissemination, these findings can help sharpen strategy and extend influence. Explore the details 👉 https://www.scottgraffius.com/blog/files/social-media-halflife-sage-journal.html Academic influence • British Society for Surgery of the Hand • Digital research dissemination • Federation of European Societies for the Surgery of the Hand • Journal of Hand Surgery (European Volume) • Medical research • Research dissemination strategies • Scholarly impact metrics • Social media analytics • Social media lifespan • #AcademicImpact • #AcademicPublishing • #DigitalMarketing • #HandSurgery • #Marketing • #MedicalResearch • #ResearchImpact • #ResearchVisibility • #SocialMedia • #SocialMediaResearch ----- Scott M. Graffius is a strategic transformation leader who drives AI, Agile, and broader business and technology initiatives to deliver measurable value across projects, programs, portfolios, and PMOs. He is an expert in the teamwork tradecraft of both human and human-AI teams, including the “exotic team dynamics” that emerge. He is also an authority on the temporal patterns of social media, including the half-life of audience engagement. Graffius applies his core skills as a practitioner, consultant, researcher, thought leader, award‑winning author, and keynote speaker who has presented at 95 conferences and events across 25 countries. He has delivered more than $2.3 billion in value for Fortune 500 companies and global organizations in technology, entertainment, financial services, healthcare, and other industries. Graffius and his work are relied upon by organizations worldwide, including businesses, professional associations, government agencies, and universities. Examples include Adobe, Bayer, Boston University, Gartner, Harvard Medical School, IEEE, Johns Hopkins University, Microsoft, MSN, the National Academy of Sciences, Oracle, Pinterest, the Project Management Institute, UC San Diego, Verizon, Yale University, and many more.