MoveCU's proprietary technology integrates with major financial websites to advertise loan and deposit offers from credit unions and banks to over 11 million consumers per month. Their online marketing platform allows financial institutions to generate qualified credit union membership leads and loan applicants. It offers guaranteed results including only paying for funded loans, increasing membership, reaching younger demographics, and providing complete analytics. Their customized dashboards allow institutions to tailor offers and see updates in real time. Recent tests found one in four clicks led to completed applications, providing higher results than other marketing channels.