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Simplicity  in website design “ Maximum meaning, minimum means” Abram  Games , British Poster Designer By : Evan (0703976)
Sections ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introduction  (how complex our lives are) ,[object Object],[object Object],[object Object],Edward De Bono. 1998
The Importance of simplicity ,[object Object],[object Object],[object Object],[object Object],[object Object]
Techniques ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Mullet & Sano (1995)
Some Examples
Example 1 : www.google.co.uk Rank(alexa) 1st 2nd 3rd Function General search Search Images Search maps % 79 18 1
Example 2 : www.yahoo.co.uk Rank(alexa) 1st 2nd 3rd Function Mail Search Personal homepage % 46 14 5
Example 3 : www.abertay.ac.uk Rank (alexa) 1st 2nd 3rd Function Mail Information Oasis % 40 28 12
Evaluation Website Reduction Regularizing Maximizing  Leverage Searching bar is very dominant, Simple pages Same background colour Same fonts Same Patterns All elements support search function Mail,  Searching, Many news. Same background colour Same fonts Same Patterns News is the main function.  Many information. Website shows a complexity Some pages have different backgrounds, patterns and shape. Information  attracts new students and does not lead current students.
Conclusion ,[object Object],[object Object],[object Object]
Thank You. Any Question ?.

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Simplicity in web design

  • 1. Simplicity in website design “ Maximum meaning, minimum means” Abram Games , British Poster Designer By : Evan (0703976)
  • 2.
  • 3.
  • 4.
  • 5.
  • 7. Example 1 : www.google.co.uk Rank(alexa) 1st 2nd 3rd Function General search Search Images Search maps % 79 18 1
  • 8. Example 2 : www.yahoo.co.uk Rank(alexa) 1st 2nd 3rd Function Mail Search Personal homepage % 46 14 5
  • 9. Example 3 : www.abertay.ac.uk Rank (alexa) 1st 2nd 3rd Function Mail Information Oasis % 40 28 12
  • 10. Evaluation Website Reduction Regularizing Maximizing Leverage Searching bar is very dominant, Simple pages Same background colour Same fonts Same Patterns All elements support search function Mail, Searching, Many news. Same background colour Same fonts Same Patterns News is the main function. Many information. Website shows a complexity Some pages have different backgrounds, patterns and shape. Information attracts new students and does not lead current students.
  • 11.
  • 12. Thank You. Any Question ?.

Editor's Notes

  1. Thank you ladies and gentleman for attending this presentation. Today I’m going to talk about Simplicity which is defined as