2. Setting up an online business is nothing new, consider
the amount of new sites going live every day and you
can be sure more than just a few of them going to
produce some type return on investment. You can
increase the odds of a positive return by selecting from a
proven and simple revenue model such as advertising
banners on a free dating site or using adsense and
google on a free realestate site or selling a service such
SEO and development. Travel is another huge online
industry that returns commissions to website operators
for traffic referrals that convert to a booking or sale.
3. Retail has been established online for years now with
sites like amazon.com and the huge auction site ebay
one of the biggest sites online. For the new players to
the online world there are many established sites to
study and model your web business on. Many of the
hard lessons have already been learned and a wealth of
information is available for those willing to seek it out
and benefit from the experience of others.
4. Clearly you don't have to have an established business
to make money online, affiliate sales make up a huge
percentage of online sales with many companies
becoming specialists in this lucrative field of online
enterprise. Typically a market and a product or service
will be identified and the online affiliate will source
traffic and funnel into their own website as a conduit to
the main site. The customer is tracked along the way via
a code and any purchase is tracked and credited to the
affiliate who is in turn paid a pre determined percentage
of that sale. It's a very good system and there are
thousands of niche industries now running affiliate
programs for the products and services they
5. offer. In effect there is something for almost everyone
who has aspirations of selling to their online audience.
6. Another popular method is paid banner placement on
your site, you simply charge an advertiser for the
amount of impressions or click thrus on their banner
placed on your site. Selling impressions in my opinion is
the least fair with banner ads, click thru advertising
represents better value for the advertiser as they only
pay when a customer has a genuine interest in the
product or service being advertised. I've been burned on
impression advertising before, the numbers sound
impressive but if you have a product such as blue
widgets on a site where people are only looking for
bright red widgets then sure your going to get lots of
impressions but not many clicks. The result is the
advertiser
7. is not delivering value to the client and so the client only
gets caught once.
8. Adsense is googles way of giving back to the people! The
adsense program allows website owners to display
google PPC ads on their sites and then pays then an
undisclosed percentage of the going click through price.
I've heard of some big cheques being written by google
to their advertisers and some of the high paying
keyword industries can deliver impressive single click
prices if you have the right type of traffic. Examples
include finance, medical, hosting, real estate and travel.
Be prepared to forever wonder exactly how much google
is actually making off your traffic if you adopt this model
and always consider going direct to the advertiser if you
have enough traffic, you may in fact