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Shamrocks for Kids
Tens of thousands of adults and children, decked out in green, line the routes of
the Chicago area’s major St. Patrick’s Day parades …thousands more purchase
products at area Jewel-Osco stores that help benefit Mercy Home… hundreds of
volunteers help distribute shamrock pins for donations… 1,500 party-goers enjoy live
entertainment and great Irish food at the Chicago Hilton..

When it’s St. Patrick’s season in Chicago, it’s time for Shamrocks for Kids—Mercy
Home’s multi-channeled, fundraising and awareness campaign to help kids in crisis.

Throughout the entire month of March, Jewel-Osco and Mercy Home encourage
everyone in the Chicago area to join together as a community to make a difference
in the lives of the young people. Corporate sponsorship and shamrock pin sales are
key drivers in raising support for our work through this campaign.

Shamrocks for Kids has grown in each of its 12 years and today utilizes media
partnerships, television public service announcements, radio spots, product
sponsorship, news coverage, outreach via Mercy Home’s web site, and hundreds of
volunteers who hit the streets to help us distribute shamrocks.

Today, Shamrocks for Kids extends Mercy Home’s message of opportunity and
solutions for kids in crisis to more people than ever, including:

	   •	 Attendees	at	the	South	Side	Irish,	Downtown	St.	Patrick’s	Day	and	Forest	Park
       St. Patrick’s parades
	   •	 Shoppers	at	Chicago	area	Jewel-Osco	stores
	   •	 Attendees	of	all	ages	at	our	family-friendly	post-downtown	parade	party	at	
       the Hilton Chicago
	   •	 A	wider,	diverse	public	via	televised	and	radio	public	service	announcements,	
       street banners and media relations
Additionally,	helping	Mercy	Home	and	its	supporting	         Sponsorship	opportunities	are	available.	For	more	
partners deliver its message have been celebrity             information, contact:
campaign spokesmen. These have included television
and	film	stars	Martin	Sheen	and	Dennis	Farina,	as	well	      Jim Marrese
Mercy Home Board of Regents member Bill Rancic, the          312-738-7578
season one winner of The Apprentice, who hosts               jimmar@mercyhome.org
In the Loop with i-Village on NBC.


Audience Demographics                                        How to Help
Shamrocks for Kids offers sponsors with outstanding          There are many ways Chicagoans can support
opportunities for brand exposure to families with            Shamrocks for Kids and join Mercy Home in providing a
children through a wide array of pre-event programs          solution for kids in crisis.
and on-site recognition.
                                                             	   •	 Be	a	Shamrock	Tag	Day	volunteer
                                                             	   •	 Shop	at	Jewel-Osco	and	buy	participating	
Past Sponsors                                                       vendor products
                                                             	   •	 Join	the	Downtown	Post-Parade	Family	
Shamrocks for Kids has been supported by such                       Celebration at the Hilton Chicago
sponsors as:
                                                             To help, go to mercyhome.org/shamrocksforkids
	   •	   Jewel-Osco
	   •	   Kellogg’s
	   •	   Edy’s	Ice	Cream
	   •	   US99.5,	America’s	Country	Station
	   •	   ABC	7	Chicago
	   •	   O’Brien’s	Restaurant
	   •	   American	Airlines
	   •	   Blue	Plate	Catering
	   •	   Goose	Island	Brewery
	   •	   Pepsi-Co.




                             For	more	information	visit
                             us at www.mercyhome.org/shamrocksforkids

                             1140 W. Jackson Blvd, Chicago, IL 60607
                             312.378.7560

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Shamrocks for Kids

  • 1. Shamrocks for Kids Tens of thousands of adults and children, decked out in green, line the routes of the Chicago area’s major St. Patrick’s Day parades …thousands more purchase products at area Jewel-Osco stores that help benefit Mercy Home… hundreds of volunteers help distribute shamrock pins for donations… 1,500 party-goers enjoy live entertainment and great Irish food at the Chicago Hilton.. When it’s St. Patrick’s season in Chicago, it’s time for Shamrocks for Kids—Mercy Home’s multi-channeled, fundraising and awareness campaign to help kids in crisis. Throughout the entire month of March, Jewel-Osco and Mercy Home encourage everyone in the Chicago area to join together as a community to make a difference in the lives of the young people. Corporate sponsorship and shamrock pin sales are key drivers in raising support for our work through this campaign. Shamrocks for Kids has grown in each of its 12 years and today utilizes media partnerships, television public service announcements, radio spots, product sponsorship, news coverage, outreach via Mercy Home’s web site, and hundreds of volunteers who hit the streets to help us distribute shamrocks. Today, Shamrocks for Kids extends Mercy Home’s message of opportunity and solutions for kids in crisis to more people than ever, including: • Attendees at the South Side Irish, Downtown St. Patrick’s Day and Forest Park St. Patrick’s parades • Shoppers at Chicago area Jewel-Osco stores • Attendees of all ages at our family-friendly post-downtown parade party at the Hilton Chicago • A wider, diverse public via televised and radio public service announcements, street banners and media relations
  • 2. Additionally, helping Mercy Home and its supporting Sponsorship opportunities are available. For more partners deliver its message have been celebrity information, contact: campaign spokesmen. These have included television and film stars Martin Sheen and Dennis Farina, as well Jim Marrese Mercy Home Board of Regents member Bill Rancic, the 312-738-7578 season one winner of The Apprentice, who hosts jimmar@mercyhome.org In the Loop with i-Village on NBC. Audience Demographics How to Help Shamrocks for Kids offers sponsors with outstanding There are many ways Chicagoans can support opportunities for brand exposure to families with Shamrocks for Kids and join Mercy Home in providing a children through a wide array of pre-event programs solution for kids in crisis. and on-site recognition. • Be a Shamrock Tag Day volunteer • Shop at Jewel-Osco and buy participating Past Sponsors vendor products • Join the Downtown Post-Parade Family Shamrocks for Kids has been supported by such Celebration at the Hilton Chicago sponsors as: To help, go to mercyhome.org/shamrocksforkids • Jewel-Osco • Kellogg’s • Edy’s Ice Cream • US99.5, America’s Country Station • ABC 7 Chicago • O’Brien’s Restaurant • American Airlines • Blue Plate Catering • Goose Island Brewery • Pepsi-Co. For more information visit us at www.mercyhome.org/shamrocksforkids 1140 W. Jackson Blvd, Chicago, IL 60607 312.378.7560