SlideShare a Scribd company logo
Making Money
With Google
  By Jimena Cortes




                          1
    www.wizardmedia.net
Who Am I…
• 7 years of marketing experience
• 4 years of SEO experience
• Author of “Secrets of SEO Marketing:
  Strategies on How I learned to Get to the Top
  of Search Engines and How You Can Too”
• Have ranked several websites on page 1 of
  Google
• Most importantly generated ROI of 300% or
  more for my clients using SEO strategies

                   www.wizardmedia.net            2
My Book on Amazon




     www.wizardmedia.net   3
There Are 2 Ways to be on Page 1 of
             Google:




              www.wizardmedia.net     4
Why I Love SEO and You Should Too:
The Three Keys To Online Success
1. What do people really search for?
2. Do they find your website?
3. And are they buyers?




                       www.wizardmedia.net   6
What Do They REALLY Search For?
• Key Words
• Example= “Plastic Surgeon”
   – too generic
   – competing with every plastic surgeon in the country!
• “Plastic Surgeon in Las Vegas” – location specific
• Google Tells You search traffic
https://adwords.google.com/select/KeywordToolExternal
• Type in “Keyword Tool” in Google.

                       www.wizardmedia.net                  7
Example “Plastic Surgeon Las Vegas”




• Adding “s” = 16 times more traffic
• The secret to how people search to find your
  type of business.



                   www.wizardmedia.net           8
Can They Find You?
• According to numerous studies, here’s where
  people click…
  – #1 ranked Site gets 41% of the clicks,
  – #2 ranked site gets 12% of the clicks,
  – #3 ranked site gets 8.5% of the clicks
  – Rest of sites #4 on get less.
• What this means…
• If you are not in top 3, you are not getting
  your potential customers to your site!

                     www.wizardmedia.net         9
3 Best Places to be
 Found Online to
  Dominate Your
     Market
       www.wizardmedia.net   10
“Local” Search




    www.wizardmedia.net   11
“Normal” Search




    www.wizardmedia.net   12
PPC (Pay-Per-Click)




      www.wizardmedia.net   13
What Can You Make From A Proper
        SEO Campaign?




            www.wizardmedia.net   14
The Las Vegas Market for Plastic
           Surgeons




           www.wizardmedia.net     15
If You Paid For All This Traffic




    4,984 Total Searches x $5.24 AVG CPC=
                  $26,116.16
             www.wizardmedia.net            16
Let’s Do The Numbers…
•   4,984 Monthly Traffic Online
•   Let’s be conservative (lets say 10% visit your website)
•   498 visitors/month
•   5% of traffic becomes a lead= 25 leads
•   25% of leads become patients= 6 new patients
•   Patient Value = $3,000
•   6 * $3,000 = $18,000
•   $18,000 = Gross Revenues from just 10% of the
    search traffic! That’s what being on page 1
    means for many businesses who do this right
                        www.wizardmedia.net               17
What My Clients Say:




      www.wizardmedia.net   18
And Another…
I have been utilizing the services of Jimena Cortes and
Wizard Media for SEO and internet marketing campaigns
over the past year. The return on investment for me has been
excellent, and is increasing month to month. I have doubled
the number of new clients from the prior year, and I am
anticipating a greater increase this year as well. The increase
has come almost exclusively from calls originating from the
internet. Jimena keeps in constant communication with
me, and provides me timely reports on my progress in the
search engine rankings. She analyzes my progress, and
suggests changes in the campaign strategies to react to
changes in the market. I highly recommend Jimena Cortes
and Wizard Media for any type of internet marketing, social
media marketing, and online promotional campaigns

Dwight E. Tompkins- Estate Planning Attorney


                www.wizardmedia.net                           19
Could This Be You Next?

      “I have doubled my business in the past 6 months!
      And now I get new leads consistently every month from
      People who find me online.”




         www.wizardmedia.net                         20
The process:
And understanding search engines




          www.wizardmedia.net      21
What Google Wants
• Keyword rich text
• Fast Loading Website
• Engaged Site Visitors
• Fresh Content
• Social Interaction
• LINKS! – this is still the biggest factor affecting
  rank---links are like votes for your site
• Plus a bunch of the other stuff….
“Local” Search
• Get listed in the Big 3
  – Google Local (place pages)
  – Yahoo Local
  – MSN/Bing Local
  – (also taps you into a huge mobile market)




                     www.wizardmedia.net        23
Three “Local Search” Secrets
1. Use Your Keywords
2. Get Listed in Local Directories
   – www.Local.com
   – www.dmoz.com
   – www.MerchantCircle.com
3. Get Reviews in Local Review Sites
   –   www.Kudzu.com
   –   www.Yelp.com
   –   www.InsiderPages.com
   –   Google Plus Pages

                       www.wizardmedia.net   24
Create Content
•   Articles
•   Videos
•   Press Releases
•   Blog posts
•   Claim Google Authorship
•   Always create your content with the key
    phrases you are targeting in them
Step 4- Distribute Content to Get
                  Links




The Write Article and when clicked it directs the reader to your site.
Step 6- Submit your site to Dmoz and
           other Directories
• Find directories in your niche where you can list your site for free
• only paid link I recommend is a listing in the Yahoo directory. It will cost
  $299 per year.
• Dmoz.org
• submit yourself to directories like Yelp, Yellow Pages, CitySearch, Merchant
  Circle and so on
Step 7- Get More Links
• Press Releases
• social media sites
• Google Authorship
Overall Google Wants:
• Regular Blogging (fresh content)
• Social Media interactions/Popularity
• Links and content




                   www.wizardmedia.net   29
Does This Sound Like a Lot of Work?
What If
 You Are The #1
   Authority Online?
(Remember the numbers from just 10% of
            the traffic…)


               www.wizardmedia.net       31
Get In Touch With Me Today…
For a Free website analysis of your SEO strategy and
        I will help you see how you can fix your
  weaknesses to start dominating page 1 of Google
  and double or even triple your business as I have
                   done for many clients

       Email info@wizardmedia.net or visit
              www.wizardmedia.net


                   www.wizardmedia.net             32

More Related Content

Viewers also liked

Cif white-paper-1-2011-cloud-uk-adoption-and-trends
Cif white-paper-1-2011-cloud-uk-adoption-and-trendsCif white-paper-1-2011-cloud-uk-adoption-and-trends
Cif white-paper-1-2011-cloud-uk-adoption-and-trendsPeter Duffy
 
Digital Northern Rivers - Creative Industries
Digital Northern Rivers - Creative IndustriesDigital Northern Rivers - Creative Industries
Digital Northern Rivers - Creative IndustriesDigital-Northern-Rivers
 
Birth of a boom aboriginal book presentation
Birth of a boom aboriginal book presentationBirth of a boom aboriginal book presentation
Birth of a boom aboriginal book presentationSuzanne Paschall
 
Latihan tatabahasa 1 set a
Latihan tatabahasa 1 set aLatihan tatabahasa 1 set a
Latihan tatabahasa 1 set athanabalan9622
 
Digital Northern Rivers - Emergency Management
Digital Northern Rivers -  Emergency ManagementDigital Northern Rivers -  Emergency Management
Digital Northern Rivers - Emergency ManagementDigital-Northern-Rivers
 
Quiz 2 Review game
Quiz 2 Review gameQuiz 2 Review game
Quiz 2 Review gamePenny Nakhle
 
как увеличить продажи в вашем бизнесе
как увеличить продажи в вашем бизнесекак увеличить продажи в вашем бизнесе
как увеличить продажи в вашем бизнесеAlexandr Trapeznikov
 
Digital Northern Rivers - Health and Aged carev2
Digital Northern Rivers - Health and Aged carev2Digital Northern Rivers - Health and Aged carev2
Digital Northern Rivers - Health and Aged carev2Digital-Northern-Rivers
 
бизнес. о важности построения системы продаж в бизнесе
бизнес. о важности построения системы продаж в бизнесебизнес. о важности построения системы продаж в бизнесе
бизнес. о важности построения системы продаж в бизнесеAlexandr Trapeznikov
 
Quiz Prelims for E-Week 2013
Quiz Prelims for E-Week 2013Quiz Prelims for E-Week 2013
Quiz Prelims for E-Week 2013Vignesh Sridharan
 
Types of sentences web
Types of sentences webTypes of sentences web
Types of sentences webPenny Nakhle
 
Global fpa conference presentation final
Global fpa conference presentation finalGlobal fpa conference presentation final
Global fpa conference presentation finalNadeem Aziz
 
The cell and its evolution. Camila Duncan
The cell and its evolution. Camila DuncanThe cell and its evolution. Camila Duncan
The cell and its evolution. Camila DuncanCamila Duncan
 
Daedalus presentation (April 18, 2013)
Daedalus presentation (April 18, 2013)Daedalus presentation (April 18, 2013)
Daedalus presentation (April 18, 2013)Marios Andreopoulos
 

Viewers also liked (20)

Cif white-paper-1-2011-cloud-uk-adoption-and-trends
Cif white-paper-1-2011-cloud-uk-adoption-and-trendsCif white-paper-1-2011-cloud-uk-adoption-and-trends
Cif white-paper-1-2011-cloud-uk-adoption-and-trends
 
Digital Northern Rivers - Creative Industries
Digital Northern Rivers - Creative IndustriesDigital Northern Rivers - Creative Industries
Digital Northern Rivers - Creative Industries
 
Digital Northern Rivers - Agriculture
Digital Northern Rivers -  AgricultureDigital Northern Rivers -  Agriculture
Digital Northern Rivers - Agriculture
 
Birth of a boom aboriginal book presentation
Birth of a boom aboriginal book presentationBirth of a boom aboriginal book presentation
Birth of a boom aboriginal book presentation
 
Quiz 2 review
Quiz 2 reviewQuiz 2 review
Quiz 2 review
 
Latihan tatabahasa 1 set a
Latihan tatabahasa 1 set aLatihan tatabahasa 1 set a
Latihan tatabahasa 1 set a
 
Digital Northern Rivers - Emergency Management
Digital Northern Rivers -  Emergency ManagementDigital Northern Rivers -  Emergency Management
Digital Northern Rivers - Emergency Management
 
Quiz 2 Review game
Quiz 2 Review gameQuiz 2 Review game
Quiz 2 Review game
 
как увеличить продажи в вашем бизнесе
как увеличить продажи в вашем бизнесекак увеличить продажи в вашем бизнесе
как увеличить продажи в вашем бизнесе
 
Digital Northern Rivers - Health and Aged carev2
Digital Northern Rivers - Health and Aged carev2Digital Northern Rivers - Health and Aged carev2
Digital Northern Rivers - Health and Aged carev2
 
бизнес. о важности построения системы продаж в бизнесе
бизнес. о важности построения системы продаж в бизнесебизнес. о важности построения системы продаж в бизнесе
бизнес. о важности построения системы продаж в бизнесе
 
Quiz Prelims for E-Week 2013
Quiz Prelims for E-Week 2013Quiz Prelims for E-Week 2013
Quiz Prelims for E-Week 2013
 
Types of sentences web
Types of sentences webTypes of sentences web
Types of sentences web
 
Global fpa conference presentation final
Global fpa conference presentation finalGlobal fpa conference presentation final
Global fpa conference presentation final
 
Unit 15 Review
Unit 15 ReviewUnit 15 Review
Unit 15 Review
 
The cell and its evolution. Camila Duncan
The cell and its evolution. Camila DuncanThe cell and its evolution. Camila Duncan
The cell and its evolution. Camila Duncan
 
Final Quiz Review
Final Quiz ReviewFinal Quiz Review
Final Quiz Review
 
FDI IN RETAIL
FDI IN RETAILFDI IN RETAIL
FDI IN RETAIL
 
Daedalus presentation (April 18, 2013)
Daedalus presentation (April 18, 2013)Daedalus presentation (April 18, 2013)
Daedalus presentation (April 18, 2013)
 
eathday
eathdayeathday
eathday
 

Recently uploaded

Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...
Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...
Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...Rahul Bedi
 
Global Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdfGlobal Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdfHenry Tapper
 
Vendors of country report usefull datass
Vendors of country report usefull datassVendors of country report usefull datass
Vendors of country report usefull datassDilipParmar63
 
India’s Recommended Women Surgeons to Watch in 2024.pdf
India’s Recommended Women Surgeons to Watch in 2024.pdfIndia’s Recommended Women Surgeons to Watch in 2024.pdf
India’s Recommended Women Surgeons to Watch in 2024.pdfCIOLOOKIndia
 
The Leading Cyber Security Entrepreneur of India in 2024.pdf
The Leading Cyber Security Entrepreneur of India in 2024.pdfThe Leading Cyber Security Entrepreneur of India in 2024.pdf
The Leading Cyber Security Entrepreneur of India in 2024.pdfinsightssuccess2
 
Using Generative AI for Content Marketing
Using Generative AI for Content MarketingUsing Generative AI for Content Marketing
Using Generative AI for Content MarketingChuck Aikens
 
Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)linciy03
 
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptxUnveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptxmy Pandit
 
Matt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdf
Matt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdfMatt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdf
Matt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdfMatt Conway - Attorney
 
What Does A 3-Band Wedding Band Mean?
What Does A 3-Band Wedding Band Mean?What Does A 3-Band Wedding Band Mean?
What Does A 3-Band Wedding Band Mean?Pristine Rings
 
USA classified ads posting – best classified sites in usa.pdf
USA classified ads posting – best classified sites in usa.pdfUSA classified ads posting – best classified sites in usa.pdf
USA classified ads posting – best classified sites in usa.pdfsuperbizness1227
 
Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...
Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...
Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...ssuserf63bd7
 
Luxury Artificial Plants Dubai | Plants in KSA, UAE | Shajara
Luxury Artificial Plants Dubai | Plants in KSA, UAE | ShajaraLuxury Artificial Plants Dubai | Plants in KSA, UAE | Shajara
Luxury Artificial Plants Dubai | Plants in KSA, UAE | ShajaraShajara Artificial Plants
 
Did Paul Haggis Ever Win an Oscar for Best Filmmaker
Did Paul Haggis Ever Win an Oscar for Best FilmmakerDid Paul Haggis Ever Win an Oscar for Best Filmmaker
Did Paul Haggis Ever Win an Oscar for Best Filmmakerstajohn447
 
IPTV Subscription UK: Your Guide to Choosing the Best Service
IPTV Subscription UK: Your Guide to Choosing the Best ServiceIPTV Subscription UK: Your Guide to Choosing the Best Service
IPTV Subscription UK: Your Guide to Choosing the Best ServiceDragon Dream Bar
 
NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...Khaled Al Awadi
 
The Ultimate Guide to IPTV App Development Process_ Step-By-Step Instructions
The Ultimate Guide to IPTV App Development Process_ Step-By-Step InstructionsThe Ultimate Guide to IPTV App Development Process_ Step-By-Step Instructions
The Ultimate Guide to IPTV App Development Process_ Step-By-Step InstructionsWHMCS Smarters
 
Unlock Your TikTok Potential: Free TikTok Likes with InstBlast
Unlock Your TikTok Potential: Free TikTok Likes with InstBlastUnlock Your TikTok Potential: Free TikTok Likes with InstBlast
Unlock Your TikTok Potential: Free TikTok Likes with InstBlastInstBlast Marketing
 
Event Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybridEvent Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybridHolger Mueller
 
A Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettA Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettJacobBadgett
 

Recently uploaded (20)

Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...
Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...
Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...
 
Global Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdfGlobal Interconnection Group Joint Venture[960] (1).pdf
Global Interconnection Group Joint Venture[960] (1).pdf
 
Vendors of country report usefull datass
Vendors of country report usefull datassVendors of country report usefull datass
Vendors of country report usefull datass
 
India’s Recommended Women Surgeons to Watch in 2024.pdf
India’s Recommended Women Surgeons to Watch in 2024.pdfIndia’s Recommended Women Surgeons to Watch in 2024.pdf
India’s Recommended Women Surgeons to Watch in 2024.pdf
 
The Leading Cyber Security Entrepreneur of India in 2024.pdf
The Leading Cyber Security Entrepreneur of India in 2024.pdfThe Leading Cyber Security Entrepreneur of India in 2024.pdf
The Leading Cyber Security Entrepreneur of India in 2024.pdf
 
Using Generative AI for Content Marketing
Using Generative AI for Content MarketingUsing Generative AI for Content Marketing
Using Generative AI for Content Marketing
 
Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)Special Purpose Vehicle (Purpose, Formation & examples)
Special Purpose Vehicle (Purpose, Formation & examples)
 
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptxUnveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
 
Matt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdf
Matt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdfMatt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdf
Matt Conway - Attorney - A Knowledgeable Professional - Kentucky.pdf
 
What Does A 3-Band Wedding Band Mean?
What Does A 3-Band Wedding Band Mean?What Does A 3-Band Wedding Band Mean?
What Does A 3-Band Wedding Band Mean?
 
USA classified ads posting – best classified sites in usa.pdf
USA classified ads posting – best classified sites in usa.pdfUSA classified ads posting – best classified sites in usa.pdf
USA classified ads posting – best classified sites in usa.pdf
 
Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...
Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...
Byrd & Chen’s Canadian Tax Principles 2023-2024 Edition 1st edition Volumes I...
 
Luxury Artificial Plants Dubai | Plants in KSA, UAE | Shajara
Luxury Artificial Plants Dubai | Plants in KSA, UAE | ShajaraLuxury Artificial Plants Dubai | Plants in KSA, UAE | Shajara
Luxury Artificial Plants Dubai | Plants in KSA, UAE | Shajara
 
Did Paul Haggis Ever Win an Oscar for Best Filmmaker
Did Paul Haggis Ever Win an Oscar for Best FilmmakerDid Paul Haggis Ever Win an Oscar for Best Filmmaker
Did Paul Haggis Ever Win an Oscar for Best Filmmaker
 
IPTV Subscription UK: Your Guide to Choosing the Best Service
IPTV Subscription UK: Your Guide to Choosing the Best ServiceIPTV Subscription UK: Your Guide to Choosing the Best Service
IPTV Subscription UK: Your Guide to Choosing the Best Service
 
NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...NewBase   24 May  2024  Energy News issue - 1727 by Khaled Al Awadi_compresse...
NewBase 24 May 2024 Energy News issue - 1727 by Khaled Al Awadi_compresse...
 
The Ultimate Guide to IPTV App Development Process_ Step-By-Step Instructions
The Ultimate Guide to IPTV App Development Process_ Step-By-Step InstructionsThe Ultimate Guide to IPTV App Development Process_ Step-By-Step Instructions
The Ultimate Guide to IPTV App Development Process_ Step-By-Step Instructions
 
Unlock Your TikTok Potential: Free TikTok Likes with InstBlast
Unlock Your TikTok Potential: Free TikTok Likes with InstBlastUnlock Your TikTok Potential: Free TikTok Likes with InstBlast
Unlock Your TikTok Potential: Free TikTok Likes with InstBlast
 
Event Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybridEvent Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybrid
 
A Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettA Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob Badgett
 

How to Double Your Revenues With Google

  • 1. Making Money With Google By Jimena Cortes 1 www.wizardmedia.net
  • 2. Who Am I… • 7 years of marketing experience • 4 years of SEO experience • Author of “Secrets of SEO Marketing: Strategies on How I learned to Get to the Top of Search Engines and How You Can Too” • Have ranked several websites on page 1 of Google • Most importantly generated ROI of 300% or more for my clients using SEO strategies www.wizardmedia.net 2
  • 3. My Book on Amazon www.wizardmedia.net 3
  • 4. There Are 2 Ways to be on Page 1 of Google: www.wizardmedia.net 4
  • 5. Why I Love SEO and You Should Too:
  • 6. The Three Keys To Online Success 1. What do people really search for? 2. Do they find your website? 3. And are they buyers? www.wizardmedia.net 6
  • 7. What Do They REALLY Search For? • Key Words • Example= “Plastic Surgeon” – too generic – competing with every plastic surgeon in the country! • “Plastic Surgeon in Las Vegas” – location specific • Google Tells You search traffic https://adwords.google.com/select/KeywordToolExternal • Type in “Keyword Tool” in Google. www.wizardmedia.net 7
  • 8. Example “Plastic Surgeon Las Vegas” • Adding “s” = 16 times more traffic • The secret to how people search to find your type of business. www.wizardmedia.net 8
  • 9. Can They Find You? • According to numerous studies, here’s where people click… – #1 ranked Site gets 41% of the clicks, – #2 ranked site gets 12% of the clicks, – #3 ranked site gets 8.5% of the clicks – Rest of sites #4 on get less. • What this means… • If you are not in top 3, you are not getting your potential customers to your site! www.wizardmedia.net 9
  • 10. 3 Best Places to be Found Online to Dominate Your Market www.wizardmedia.net 10
  • 11. “Local” Search www.wizardmedia.net 11
  • 12. “Normal” Search www.wizardmedia.net 12
  • 13. PPC (Pay-Per-Click) www.wizardmedia.net 13
  • 14. What Can You Make From A Proper SEO Campaign? www.wizardmedia.net 14
  • 15. The Las Vegas Market for Plastic Surgeons www.wizardmedia.net 15
  • 16. If You Paid For All This Traffic 4,984 Total Searches x $5.24 AVG CPC= $26,116.16 www.wizardmedia.net 16
  • 17. Let’s Do The Numbers… • 4,984 Monthly Traffic Online • Let’s be conservative (lets say 10% visit your website) • 498 visitors/month • 5% of traffic becomes a lead= 25 leads • 25% of leads become patients= 6 new patients • Patient Value = $3,000 • 6 * $3,000 = $18,000 • $18,000 = Gross Revenues from just 10% of the search traffic! That’s what being on page 1 means for many businesses who do this right www.wizardmedia.net 17
  • 18. What My Clients Say: www.wizardmedia.net 18
  • 19. And Another… I have been utilizing the services of Jimena Cortes and Wizard Media for SEO and internet marketing campaigns over the past year. The return on investment for me has been excellent, and is increasing month to month. I have doubled the number of new clients from the prior year, and I am anticipating a greater increase this year as well. The increase has come almost exclusively from calls originating from the internet. Jimena keeps in constant communication with me, and provides me timely reports on my progress in the search engine rankings. She analyzes my progress, and suggests changes in the campaign strategies to react to changes in the market. I highly recommend Jimena Cortes and Wizard Media for any type of internet marketing, social media marketing, and online promotional campaigns Dwight E. Tompkins- Estate Planning Attorney www.wizardmedia.net 19
  • 20. Could This Be You Next? “I have doubled my business in the past 6 months! And now I get new leads consistently every month from People who find me online.” www.wizardmedia.net 20
  • 21. The process: And understanding search engines www.wizardmedia.net 21
  • 22. What Google Wants • Keyword rich text • Fast Loading Website • Engaged Site Visitors • Fresh Content • Social Interaction • LINKS! – this is still the biggest factor affecting rank---links are like votes for your site • Plus a bunch of the other stuff….
  • 23. “Local” Search • Get listed in the Big 3 – Google Local (place pages) – Yahoo Local – MSN/Bing Local – (also taps you into a huge mobile market) www.wizardmedia.net 23
  • 24. Three “Local Search” Secrets 1. Use Your Keywords 2. Get Listed in Local Directories – www.Local.com – www.dmoz.com – www.MerchantCircle.com 3. Get Reviews in Local Review Sites – www.Kudzu.com – www.Yelp.com – www.InsiderPages.com – Google Plus Pages www.wizardmedia.net 24
  • 25. Create Content • Articles • Videos • Press Releases • Blog posts • Claim Google Authorship • Always create your content with the key phrases you are targeting in them
  • 26. Step 4- Distribute Content to Get Links The Write Article and when clicked it directs the reader to your site.
  • 27. Step 6- Submit your site to Dmoz and other Directories • Find directories in your niche where you can list your site for free • only paid link I recommend is a listing in the Yahoo directory. It will cost $299 per year. • Dmoz.org • submit yourself to directories like Yelp, Yellow Pages, CitySearch, Merchant Circle and so on
  • 28. Step 7- Get More Links • Press Releases • social media sites • Google Authorship
  • 29. Overall Google Wants: • Regular Blogging (fresh content) • Social Media interactions/Popularity • Links and content www.wizardmedia.net 29
  • 30. Does This Sound Like a Lot of Work?
  • 31. What If You Are The #1 Authority Online? (Remember the numbers from just 10% of the traffic…) www.wizardmedia.net 31
  • 32. Get In Touch With Me Today… For a Free website analysis of your SEO strategy and I will help you see how you can fix your weaknesses to start dominating page 1 of Google and double or even triple your business as I have done for many clients Email info@wizardmedia.net or visit www.wizardmedia.net www.wizardmedia.net 32